Lyn Fotball Damer

What Lyn Fotball Damer does

Lyn Fotball Damer is the women's football section of Ski- og Fotballklubben Lyn (SFK Lyn), one of Norway's oldest football clubs, founded in 1896. The women's programme was formally established in 2009 and today fields an A-team competing in Toppserien, Norway's top-tier women's football league, alongside a structured youth pathway comprising J17, J19 and U20 squads, with formal cooperation agreements with Kjelsås and Koll football clubs to broaden the talent intake funnel. The team's home ground is Kringsjå Kunstgress, a 550-seat artificial-turf venue in Oslo west, with marquee fixtures periodically relocated to larger venues such as Ullevaal Stadion, where a 2023 derby drew a record 2,514 spectators.

The club's revenue model is a conventional Norwegian grassroots sports stack: matchday ticketing (adult tickets stated at 130 NOK), a multi-tier sponsorship book anchored by OBOS as general partner and Hummel as equipment supplier, merchandise, member contributions, and Norsk Tipping's Grasrotandelen scheme which routes a share of player lottery stakes back to supporter-nominated clubs. The fan base is concentrated in the Oslo west catchment, with supporter identity tied to the 130-year-old parent club heritage. Operational milestones include promotion to Toppserien in 2017, a 5th-place league finish and cup quarterfinal in 2022, and a cup semifinal run in 2023.

Lyn is currently positioned as a mid-table Toppserien side (6th as of June 2026), emphasizing player development, local community engagement, and incremental competitive progression rather than championship contention. There is no disclosed technology stack, AI/ML capability, or external funding event; the entity operates within the standard non-profit Norwegian sports club framework, with financial scale inferred to be modest relative to elite Toppserien clubs such as Vålerenga or LSK Kvinner.

Name

Lyn Fotball Damer

Legal name

Ski- og Fotballklubben Lyn

Website

https://lyndamer.no

Company type

Private

Founded year

1896

Operating status

Operating

Headcount range

1–10 employees

Short description

Lyn Fotball Damer is the women's football section of SFK Lyn (founded 1896), fielding an A-team in Norway's Toppserien and a J17/J19/U20 youth pathway, serving the Oslo west community through matchday, sponsorship, and player development.

Ownership category

akta.pro rank

Headquarters

HQ city

Åker

HQ country

Norway

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Ticket Sales: Revenue from matchday tickets sold through TicketCo platform. Standard tickets at 130 NOK for adults, 50 NOK for children, with discounted Coop member pricing.
2. Sponsorship and Partnerships: General partner OBOS and multiple main partners (Hummel, Emma Systems) and local partners provide financial support and marketing exposure in exchange for brand visibility and association with the club.
3. Grasrotandelen (Grassroots Share): Norwegian Tipping's Grassroots Share program generates revenue when supporters register Lyn Fotball as their recipient, with money set aside from each bet placed.
4. Merchandise and Concessions: On-site food, beverage, and merchandise sales during matchdays at Kringsjå stadium. Burgers and snacks sold through kiosks with Vipps payment.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Lyn Fotball Damer is a women's football club that fields competitive teams in Norway's Toppserien (A-lag), 2. divisjon (Lyn 2/U20), and youth national/regional leagues (J19, J17 Regional). The club sells match tickets and season passes through the TicketCo platform, on-site concessions and merchandise at Kringsjå Kunstgress stadium, and corporate sponsorship packages including jersey branding, arena signage, content placement, and matchday activations.

Product overview

Lyn Fotball Damer is a women's football club competing in Norway's Toppserien (top tier). The club operates a multi-team structure consisting of the A-lag (Toppserien), Lyn 2 (U20 in 2. divisjon), J19 national youth team, and J17 Regional youth team. Revenue streams include match ticket sales and season passes sold via TicketCo, as well as sponsorship and advertising packages offering jersey branding, arena signage at Kringsjå kunstgress, content placement in club channels, and matchday activation opportunities.

Differentiator

Problem solved

Functional benefit

Products and services

• Toppserien A-lag (First Team) Lyn's senior women's first team competing in Norway's top-tier Toppserien league; provides elite football entertainment for fans and serves as the top of the club's player development pathway.
• Lyn 2 (U20) Club's second team competing in 2. divisjon kvinner avdeling 2; functions as a development team bridging youth players to senior football.
• Lyn J19 Youth Team Under-19 youth team competing in national youth competitions; develops talent toward senior football.
• Lyn J17 Regional Youth Team Under-17 regional youth team providing entry-level competitive football for developing players.
• Match Tickets Individual matchday tickets for Toppserien home matches, sold through the TicketCo platform at 130 NOK for adults and 50 NOK for children, with discounted Coop member pricing.
• Season Tickets Annual season passes granting access to all Toppserien home matches at Kringsjå Kunstgress.
• Sponsorship and Advertising Packages Partnership opportunities for businesses including jersey advertising, arena signage at Kringsjå Kunstgress, content placement in club channels, and matchday activation activities.

Quantifiable outcome

• Target top 5 position in Toppserien while maintaining development club identity
• +4 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

19 partnerships are on record, tiered core and minor.

• OBOScoreGTM or Marketing PartnerGeneralpartner (General Partner) for all of Lyn football. Major sponsor providing financial support and marketing exposure across the club. Organizes Fanzone activities at matches and provides member discounts on tickets.
• HummelcoreGTM or Marketing PartnerEquipment supplier providing match kits, training gear, and merchandise. Logo appears on team uniforms and club materials.
• Emma SystemscoreGTM or Marketing PartnerProvides unique software solutions for customs and logistics. Marketing partner supporting the club.
• AiderminorGTM or Marketing PartnerLocal business partner.
• Oskar SylteminorGTM or Marketing PartnerLocal partner.
• Torshov SportminorGTM or Marketing PartnerEquipment retailer offering Lyn club collection merchandise.
• GoldenChildminorGTM or Marketing PartnerMarketing partner.
• Matchday Sports TravelminorGTM or Marketing PartnerSports travel partner for away match logistics.
• WattnminorGTM or Marketing PartnerEnergy partner with Lyn-specific pricing deal.
• Domino's PizzaminorGTM or Marketing PartnerFood partner.
• STERK Helse og TreningminorGTM or Marketing PartnerFitness and training partner.
• Flisa TrykkeriminorGTM or Marketing PartnerPrinting partner.
• OsloBussminorGTM or Marketing PartnerTransportation/bus partner.
• Sector AlarmminorGTM or Marketing PartnerSecurity partner with Lyn-specific deal.
• Egon UllevålminorGTM or Marketing PartnerRestaurant partner that supports Lyn through 'Spis hos Egon – støtt Lyn' program where a portion of purchases goes back to the club.
• ToppseriencoreGTM or Marketing PartnerLeague organizer providing TV broadcasts, marketing, and league infrastructure. Oppsett provides match scheduling and broadcast deals through TV2.
• Norsk TippingminorGTM or Marketing PartnerNorwegian state gambling company running Grasrotandelen (Grassroots Share) program where players can designate Lyn as their recipient, generating revenue from bets.
• KjelsåsminorGTM or Marketing PartnerYouth cooperation club that has developed several Lyn players. Player Johanna Skumlien Mathisen came from Kjelsås.
• KollminorStrategic or Co-development PartnerHistorical cooperation club in girls' and women's football development. Combined efforts allowed teams in J13, J14, J15, and J19 leagues from 2008.

Scale indicators9 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• SK Brann Kvinner: Bergen-based Toppserien women's team and listed Lyn cup/league opponent. Competes in the same league with a similar community-anchored identity and is one of the teams Lyn benchmarks against for top-5 placement.
• Røa Fotball Elite: Oslo-based women's football team listed as Lyn's west-Oslo local rival. Closely comparable on geography (Oslo), women's elite football positioning and community-engagement-driven business model.
• Vålerenga Fotball Damer: Oslo-based women's team in Toppserien and Lyn's primary city rival. Plays the marquee Oslo derby that drew Lyn's record attendance, making it the closest direct comparable on geography, league and fan-base profile.
• Rosenborg BK Kvinner: Trondheim-based Toppserien women's team and named Lyn rival. One of Norway's largest football brands fielding a women's side, directly comparable as a same-league competitor with national reach.
• Stabæk Fotball Kvinner: Bærum-based women's team that has played in Toppserien and competes in the same regional/Oslo-area talent pool. Comparable as a Toppserien women's side focused on player development.
• Avaldsnes IL: Toppserien women's team noted in Lyn's history for edging them on goal difference in 2021 qualification. Direct comparable as a Toppserien women's club competing for playoff spots.
• LSK Kvinner: Lillestrøm-based women's Toppserien side within the broader LSK ecosystem. Comparable as a Toppserien team drawing on a parent multi-sport club identity similar to Lyn's relationship with Ski- og Fotballklubben Lyn.
• Arna-Bjørnar: Bergen-based Toppserien women's club historically connected to Lyn's promotion path (defeated by Lyn in the 2017 promotion match). Comparable as a same-league women's team with similar club-size profile.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/LynFotballDamer
• YouTubeyoutube.com/@LYNTV1896
• Facebookfacebook.com/LynFotballDamer
• LinkedInlinkedin.com/company/lyndamer
• Instagraminstagram.com/lynfotballdamer
• TikToktiktok.com/@lynfotballdamer

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lyn Fotball Damer