Terminland
Terminland is a Wiesbaden-based German SaaS provider of cloud-based online appointment booking software, serving SMBs and enterprises across healthcare, public administration, professional services, and automotive verticals since 2003, with three subscription tiers and modular usage-based add-ons.
- Company typePrivate
- Founded2003
- HeadquartersWiesbaden, Germany
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Terminland does
Terminland GmbH is a Wiesbaden, Germany-based SaaS provider of cloud-based online appointment booking software, founded in 2003 and operating as a privately held, self-funded micro-company (1–10 employees). The platform enables service providers to offer 24/7 online appointment booking to their customers via browser-based widgets (iFrame, popup, or standalone page), eliminating phone-based scheduling overhead. Terminland serves a diversified vertical mix — with healthcare/public health, professional services/consulting, public administration, automotive, beauty/wellness, education, and corporate enterprises — anchored by 16,094+ active appointment plans and over 61.7 million lifetime appointments as of March 2025, including 3.75 million vaccination appointments.
The platform is delivered as a multi-tenant cloud SaaS hosted on EQUINIX data centers in Germany with ISO 27001 certification, TLS-encrypted data communication, and GDPR/BITV 2.0 compliance. Core technical components include a calendar management engine, two-way synchronization with Microsoft Exchange/Outlook 365, Google Calendar, Apple iCal, and Android via WebCal/CalDAV, REST and SOAP APIs for integration, video appointment booking (Microsoft Teams, Zoom, Jitsi, Novomind, PurpleView), conditional question-logic dialog steering, multi-resource scheduling (rooms/equipment/staff), and SSO via Microsoft Azure AD/Entra ID. The VoiceBot feature, added in 2025 via partnership with VoiceBooker, extends booking to telephone callers with SMS confirmation.
The commercial model is subscription-based with three product tiers — Terminland Easy (€14.90/month, self-serve, email support), Terminland Profi (€29.90/month, with telephone support and industry-specific templates), and Terminland Enterprise (€59.90/month, with test/production environments, personal account manager, and bundled add-ons) — supplemented by usage-based add-ons for SMS reminders (€6.90/month per 100 SMS), Voice-API (€14.90/month plus per-transaction fees), and calendar sync (€6.90/month). Go-to-market blends product-led growth (30-day free trial, online self-serve signup) for SMBs with direct sales/callback services for enterprise. Named enterprise customers span DEKRA, Evonik, SIGNAL IDUNA, NDR, mömax, Volksbank Raiffeisenbank, and Fachhochschule Mainz. Distribution is augmented by the DATEV Premium Partner channel serving tax advisors, accountants, and lawyers, alongside standard Microsoft, Google, Zoom, and Jitsi integrations.
Terminland firmographics
Firmographics- Name
- Terminland
- Legal name
- Terminland GmbH
- Website
- https://terminland.de
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Terminland is a Wiesbaden-based German SaaS provider of cloud-based online appointment booking software, serving SMBs and enterprises across healthcare, public administration, professional services, and automotive verticals since 2003, with three subscription tiers and modular usage-based add-ons.
- Ownership category
- akta.pro rank
Terminland industry classification
Industry- Product category
- Online Appointment Scheduling Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Appointment Scheduling & Online Booking (HLACADAA)
- akta.pro secondary industries
- Appointment Reservations (Spa, Salon, Wellness) (HSACALAK), Personal Care & Wellness Booking Platforms (Beauty, Fitness, Spa) (BPAMAHAF)
Keywords
Where Terminland is headquartered
LocationHeadquarters
- HQ city
- Wiesbaden
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Terminland business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales
Revenue model
- SaaS Subscription (Core): Monthly recurring SaaS subscriptions for online appointment booking software across three tiers (Easy, Profi, Enterprise). All tiers include 1 calendar in base package. Additional calendars available at per-unit pricing. Minimum contract of 1 month with 2-week cancellation notice.
- Premium Support Add-on: Optional telephone support package at €6.90/month for Easy tier (included in Profi and Enterprise).
- SMS Notification Packages: Per-transaction SMS reminder packages (100 SMS for €6.90/month or 200 SMS for €13.80/month), with larger monthly volumes available at custom pricing.
- VoiceBot Voice-API Package: Voice-API package for telephone-based appointment booking via VoiceBooker integration. €14.90/month for 1 calendar (Profi), included with Enterprise. Plus per-transaction charges for voice bookings, cancellations, reschedules, and call escalations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level online appointment booking for individual service providers. Self-setup. Email support. |
| Subscription | Monthly | Mid-tier with pre-configured industry templates, comprehensive customization, and included telephone support. |
| Subscription | Monthly | Full-featured enterprise tier with test/production environments, personal account manager, and all add-ons included. |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Terminland product offering
Product offeringCore offering
Terminland GmbH sells a cloud-based SaaS online appointment booking platform that lets businesses and public-sector organizations allow their end customers to book appointments 24/7 via a website widget, with automated confirmations and reminders, calendar synchronization, video appointments and payment. It is offered in three subscription tiers — Easy (€14.90/month), Profi (€29.90/month) and Enterprise (€59.90/month) — and additionally resells usage-based SMS reminder packages and a VoiceBot telephone booking add-on via VoiceBooker.
Product overview
Terminland is a cloud-based online appointment booking platform with three product tiers: Terminland Easy (entry-level), Terminland Profi (mid-tier with advanced features), and Terminland Enterprise (full-featured enterprise solution). All tiers provide online appointment scheduling with customizable booking workflows, confirmation emails, and reminder functionality. Optional add-on modules include Voice (phone-based booking via VoiceBooker), SMS notifications, REST-API, Voice-API, and TL-Soap-API for integrations. The platform supports calendar synchronization with external calendars and video consultation booking through Microsoft Teams, Zoom, Jitsi, and other providers.
Differentiator
Problem solved
Functional benefit
Brands
- Terminland Easy: Simple, cost-effective online appointment booking system with individual layout customization. Suitable for users who want to set up the system themselves.
- Terminland Profi
- Terminland Enterprise
Products and services
- Terminland Easy Simple, cost-effective online appointment booking system with self-setup capability and customizable layout, suitable for individual service providers and small businesses starting with online appointment scheduling; €14.90/month for 1 calendar with up to 3 questions in the booking flow and email support.
- Terminland Profi Powerful mid-tier online appointment booking system with extensive configuration options, pre-configured industry-specific setups, unlimited booking questions, included telephone support and optional add-ons such as calendar sync and voice API; €29.90/month for 1 calendar.
- Terminland Enterprise Full-featured enterprise online appointment booking system with separate test and production environments, included Exchange synchronization, multi-language support, SSO via Microsoft Entra ID, personal account manager and dedicated online training; €59.90/month for 1 calendar.
- VoiceBot - Voice Appointment Booking Voice-controlled telephone appointment booking add-on delivered through a VoiceBooker partnership that lets end customers call 24/7 and book, reschedule or cancel appointments via a guided VoiceBot, with SMS confirmation; available as €14.90/month add-on for Profi and included in Enterprise, plus per-transaction charges for voice bookings, cancellations, reschedules and call escalations.
Quantifiable outcome
- Up to 90% cost reduction in appointment scheduling compared to traditional phone-based booking
- +2 more outcomes
Companies that use Terminland
Customer profileNamed customers12 records
Segments8 records
Ideal customer profiles4 records
Terminland technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
Feature12 records
Terminland partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- VoiceBookercoreVoiceBooker is a German-based voice technology partner providing the VoiceBot for telephone-based appointment booking. Terminland resells the Voice-API package as an add-on (€14.90/month for Profi, included in Enterprise) requiring a separate contract with VoiceBooker. VoiceBot guides callers through booking, rescheduling, or cancellation with SMS confirmations. Available via phone 0351 / 418898295.
- EQUINIXcoreEQUINIX is the world's largest carrier-neutral data center provider hosting Terminland's servers in Germany. EQUINIX holds ISO 27001 and ISO 9001-2008 certifications, ensuring high security and reliability standards for Terminland's infrastructure.
- DATEVcoreDATEV is a leading German cooperative providing business software for tax advisors, accountants, and lawyers. Terminland is a DATEV Premium Partner, offering a solution specifically tailored for Steuerberater (tax advisors), Wirtschaftsprüfer (auditors), and Rechtsanwälte (lawyers) with calendar synchronization with Microsoft 365, Exchange Online (DATEVasp environment), Google Calendar, and Apple iCal.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Terminland competitors and assessment
Company assessmentDirect peers
- Doodle: Swiss-headquartered online scheduling and meeting coordination SaaS serving SMB and enterprise customers across Europe. Directly comparable to Terminland as a European appointment-booking SaaS with self-serve onboarding and SMB to enterprise tiered pricing.
- Samedi: Berlin-based appointment booking and patient management platform specifically built for German medical practices. Directly comparable to Terminland's healthcare vertical use cases, with overlapping features (online booking, SMS reminders, calendar sync).
- Acuity Scheduling: Squarespace-owned appointment scheduling SaaS popular with SMBs and individual professionals globally. Comparable to Terminland Easy/Profi tiers in target market and feature set (online booking, calendar sync, payment collection, customizable forms).
- Calendly: US-based category leader in scheduling SaaS with self-serve onboarding and freemium tiers. Directly comparable to Terminland's core product offering, though Calendly has stronger global brand recognition and a broader feature set targeting individual professionals.
- SimplyBook.me: Iceland-based appointment booking SaaS serving beauty, wellness, medical, and professional services verticals globally. Comparable to Terminland in target segments and tiered pricing, with stronger international presence and similar vertical-template approach.
Emerging players
- Cal.com: Open-source scheduling SaaS with strong self-serve and developer-friendly positioning. Comparable to Terminland on PLG motion and tiered pricing, with a global open-source community that enables faster feature velocity than Terminland's small team.
- Doctolib: French-headquartered, well-funded healthcare appointment booking and telehealth platform dominant in France and Germany. Overlaps with Terminland's primary healthcare vertical but with deeper clinical workflow integration and a multibillion-euro valuation.
- Doctena: European healthcare-focused appointment booking SaaS operating across Germany, Belgium, Luxembourg, and the Netherlands. Comparable to Terminland in vertical depth but with a healthcare-only focus, providing direct competition in Terminland's strongest segment.
Regional players
- Doctaris: German-market online appointment booking platform with focus on medical and dental practices. Comparable to Terminland's healthcare vertical within Germany, with similar feature overlap in patient-facing online booking and SMS reminders.
Broad incumbents
- Microsoft Bookings: Free appointment scheduling included with Microsoft 365 Business subscriptions. A major competitive threat to Terminland's SMB/enterprise tiers since Microsoft bundles it with Outlook/Teams/Exchange—the same integrations Terminland charges for as add-ons.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Terminland social profiles
Digital presenceTerminland compliance and trust
Trust signalCompliance3 records
Terminland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Terminland leadership team
Management profileNumber of profiles
Profiles1 record
Terminland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Terminland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Terminland
What does Terminland do?
Terminland GmbH sells a cloud-based SaaS online appointment booking platform that lets businesses and public-sector organizations allow their end customers to book appointments 24/7 via a website widget, with automated confirmations and reminders, calendar synchronization, video appointments and payment. It is offered in three subscription tiers — Easy (€14.90/month), Profi (€29.90/month) and Enterprise (€59.90/month) — and additionally resells usage-based SMS reminder packages and a VoiceBot telephone booking add-on via VoiceBooker.
Is Terminland a public or private company?
Terminland is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Terminland founded?
Terminland was founded in 2003. It employs 1 to 10 people.
Where is Terminland based?
Terminland is headquartered in Wiesbaden, Germany, in the Europe region.
How does Terminland make money?
Four revenue lines are on record. SaaS Subscription (Core) is the primary driver. The others are premium Support Add-on, SMS Notification Packages and voiceBot Voice-API Package.
Who are Terminland's main competitors?
Direct peers on record are Doodle, Samedi, Acuity Scheduling, Calendly and SimplyBook.me. Emerging players are Cal.com, Doctolib and Doctena. Doctaris is listed as a regional player. Microsoft Bookings is listed as a broad incumbent.
Does Terminland have an API?
Yes. Terminland offers a REST-API that allows users to retrieve appointments from the Terminland system and integrate them into other applications or business software. The API is available as an optional add-on package starting from Terminland Profi. Additionally, a TL-Soap-API is available for booking, modifying, rescheduling, and canceling appointments.
What industry is Terminland in?
Terminland's product category is Online Appointment Scheduling Software. Its primary akta.pro industry code is HLACADAA, Appointment Scheduling & Online Booking, with a secondary code of HSACALAK, Appointment Reservations (Spa, Salon, Wellness). Its NAICS code is 518 and its SIC code is 7372.