ATKPLN
ATKPLN is a Dallas-based animation and VFX studio producing 2D/3D animation, stop-motion, and live-action integration for advertising campaigns, branded content, and episodic streaming via agency partnerships and direct brand clients.
- Company typePrivate
- Founded2018
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ATKPLN does
ATKPLN is a Dallas-headquartered creative animation studio (founded 2018, 11-50 employees) that produces animation, visual effects, character design, and live-action integration for advertising campaigns, branded content, broadcast graphics, and episodic streaming content. Operated by Reel FX, Inc. alongside sister companies Reel FX Animation Studio, Flight School, and Lodge26, the studio delivers projects across 2D, 3D, stop-motion, practical effects, and hybrid techniques for blue-chip brands including Mercedes, Paramount+, Frito-Lay, LEGO, Slack, Charles Schwab, Claritin, and Tezspire. The company maintains a secondary office in Hollywood, CA to serve West Coast clients and entertainment partners.
The studio's core technology centers on multi-discipline creative production rather than a software platform: signature techniques include 2D animation layered over practical miniature sets (Claritin Outsideology), stylized animation integrated with live-action (Mercedes Wile E. Coyote campaign), fully CG product visualization (Frito-Lay Lay's Flavor Superiority), and practical paint animation (Slack 'Where Work Happens'). Notable execution includes the full animation pivot of Paramount+ No Activity Season 4 (8 episodes) and the Mercedes Super Bowl 'Say the Word' campaign featuring Warner Brothers IP.
ATKPLN generates revenue on a project-based, one-time license model, with most business flowing through creative agency partnerships (D3, Wunderman Thompson, VML, Energy BBDO, Commonwealth, Merkley + Partners, The Richards Group, and others) and select direct brand relationships (Oncor, Paramount Animation, Triller). Customer segments include advertising agencies/brands and entertainment/streaming platforms. GTM is sales-led with portfolio-driven top-of-funnel marketing via website case studies, industry press (Shots, LBBOnline, Motionographer), and award submissions (2019 AICP Post Best of Southwest Award). Pricing is project-specific and not publicly disclosed.
ATKPLN firmographics
Firmographics- Name
- ATKPLN
- Legal name
- Reel FX, Inc.
- Website
- https://atkpln.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ATKPLN is a Dallas-based animation and VFX studio producing 2D/3D animation, stop-motion, and live-action integration for advertising campaigns, branded content, and episodic streaming via agency partnerships and direct brand clients.
- Ownership category
- akta.pro rank
ATKPLN industry classification
Industry- Product category
- Commercial Animation Production Services
- NAICS
- Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Animation Production (2D/3D/Stop-Motion) (MPAAAMAD)
- akta.pro secondary industry
- Animation Services for VFX (Creature/Character, Crowd, Simulation Support) (MPADAHAF)
Keywords
Where ATKPLN is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ATKPLN business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Creative Production Services: ATKPLN generates revenue through project-based creative production work, producing animated and live-action advertising content for major brands. Projects include TV commercials, digital campaigns, broadcast graphics packages, title sequences, and branded content. Revenue is generated on a per-project basis with agencies and direct brand clients.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
ATKPLN product offering
Product offeringCore offering
ATKPLN is a creative animation and visual-effects production studio that produces 2D animation, 3D CGI, character animation, stop-motion, design, editorial, live-action, and VFX content for advertising agencies and major brands. Projects span TV commercials, digital campaigns, brand films, broadcast graphics packages, title sequences, public-service announcements, and full episodic animation (e.g., the 8-episode fully animated Season 4 of Paramount+'s No Activity). The studio operates as a project-based service rather than a product platform.
Product overview
ATKPLN is a creative animation studio that functions as a single, unified creative services offering rather than a platform with modular products. The studio provides end-to-end animation and visual effects services across multiple techniques including 2D, 3D, character animation, design, editorial, live-action integration, stop-motion, and VFX. Their portfolio of work spans commercial advertising campaigns, branded content, TV series animation (such as Paramount+ No Activity Season 4), logo bumpers, public service announcements, and entertainment property promotions. The studio is part of the Reel FX family of companies alongside Reel FX Animation Studio, Flight School, and Lodge26.
Differentiator
Problem solved
Functional benefit
Products and services
- ATKPLN Creative Services (animation & visual-effects production) End-to-end creative production service delivering 2D animation, 3D CGI, character animation, design, editorial, live-action integration, stop-motion, and visual effects for advertising campaigns, TV commercials, brand films, broadcast graphics packages, title sequences, public-service announcements, episodic streaming content, and logo bumpers. Sold on a project-by-project basis to consumer brands, advertising agencies, entertainment studios, streaming platforms, and live-event producers.
Companies that use ATKPLN
Customer profileNamed customers25 records
Segments2 records
Ideal customer profiles2 records
ATKPLN technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
ATKPLN partnerships and signals
Strategic signalPartnerships
28 partnerships are on record, tiered core and minor.
- Reel FX Animation StudiocoreSister company within the Reel FX creative network. ATKPLN is operated alongside Reel FX Animation Studio, sharing resources, talent, and collaborative opportunities. Both companies are subsidiaries of Reel FX, Inc.
- Flight SchoolcoreSister company within the Reel FX creative network. ATKPLN collaborates with Flight School studio on projects including the Paramount+ No Activity Season 4 animated pivot.
- Lodge26minorSister company within the Reel FX creative network. Part of the multi-studio creative ecosystem under Reel FX, Inc.
- FossilminorDirect brand client for whom ATKPLN produced the 'Big Tic' animated campaign showcasing Fossil's digital watch products.
- Wunderman ThompsoncoreAgency partner that brought the Tezspire 'Be You' campaign brief to ATKPLN. Wunderman Thompson serves as the creative agency directing the pharmaceutical advertising campaign.
- VMLcoreAgency partner for Tezspire 'Pizza Party' campaign. VML brought the allergen-fighting campaign concept to ATKPLN for animation production.
- REJ & AssociatesminorAgency representing Maryland Lottery that brought the 'Home Run Riches' campaign featuring Baltimore Orioles to ATKPLN.
- Hanson DodgeminorAgency partner that approached ATKPLN to bring Green Gobbler drain cleaner character to television advertising.
- Energy BBDOcoreAgency that developed the Claritin 'Outsideologist Project' concept including the song 'Unboring Starts with U' and engaged ATKPLN for distinctive 2D animation over practical miniature sets.
- OncorcoreTexas electric utility company that has partnered with ATKPLN multiple times for safety PSA campaigns including 'Boat Safety' and 'Keep Away From Powerlines'. Long-standing creative relationship.
- D3coreCreative agency partner for Cap'n Crunch 'Equity' campaign and Lay's Flavor Superiority campaign. D3 serves as the agency bringing major Frito-Lay creative briefs to ATKPLN.
- Peter MayerminorAdvertising agency based in Louisiana that engaged ATKPLN to create the Arlington Tourism animated short film 'Arli and the World of Wonderful'.
- Don Mischer ProductionsminorProduction company that engaged ATKPLN for the 2020 Atlantic Festival's broadcast-quality graphics package including opening sequence and animated content.
- Paramount AnimationcoreMajor entertainment studio that engaged ATKPLN to create an animated twist on the iconic Paramount Mountain Trademark for the studio's brand across film, TV, and marketing.
- Merkley + PartnerscoreAgency partner for Mercedes Super Bowl campaign featuring Wile E. Coyote and Road Runner characters. Worked with Warner Brothers to engage ATKPLN for animation.
- Warner BrotherscoreEntertainment company that pointed Merkley + Partners toward ATKPLN for Mercedes Super Bowl animation and has collaborated on multiple LEGO projects.
- RedpepperminorAgency partner that collaborated with ATKPLN to design the vivid, practical paint-based campaign for Slack.
- The Richards GroupcoreMajor advertising agency that brought the Charles Schwab 'Schwab Live Daily' graphics package brief to ATKPLN for financial management web series production.
- CommonwealthcoreAgency that developed the Chevy LEGO Batman focus group campaign script and engaged ATKPLN for animation production alongside Warner Animation Group and LEGO.
- Warner Animation GroupcoreAnimation studio collaborated with ATKPLN on Chevy LEGO Batman campaign and LEGO Ninjago promotional spots.
- LEGOcoreToys company engaged ATKPLN for promotional animation work on The LEGO Ninjago Movie and The LEGO Movie 2 through multiple agency and direct partnerships.
- DFSminorFurniture retailer partnered with ATKPLN for The LEGO Movie 2 promotional campaign featuring furniture integrated with LEGO elements.
- TrillerminorStreaming platform engaged ATKPLN to create graphics package for the historic Mike Tyson vs Roy Jones Jr. boxing match broadcast.
- AICPminorAssociation of Independent Commercial Producers engaged ATKPLN to create title sequence for Southwest show.
- BreedminorMusic production company created soundtrack for AICP Southwest Sponsor Reel title sequence produced by ATKPLN.
- The Marketing ArmminorMarketing agency partnered with MADD and ATKPLN to produce 'Philip's Story' animated piece on drunk driving awareness.
- Nametag FilmsminorProduction company that collaborated with ATKPLN and director Jonah Ingram on 'I Am Second' title sequence for new brand direction.
- Reel FX (Book of Life Characters)minorSister company Reel FX's Book of Life animated characters were featured alongside Chester Cheetah in ATKPLN's Cheetos campaign.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
ATKPLN competitors and assessment
Company assessmentBroad incumbents
- Method Studios: Method Studios is a global VFX and post-production company serving feature films, episodic, and advertising — comparable in commercial VFX/animation services but with substantially larger scale and broader portfolio than ATKPLN.
- MPC (Moving Picture Company): MPC is a global VFX and post-production powerhouse serving film, advertising, and episodic — directly comparable in commercial VFX/animation services but at substantially greater scale and brand recognition than ATKPLN.
Direct peers
- Buck: Buck is a creative agency specializing in design, animation, and visual effects for advertising, branded content, and experiential work — directly comparable in animation-led commercial production and agency-driven GTM.
- Gentleman Scholar: Gentleman Scholar is an animation and production studio creating commercials and branded entertainment — directly comparable in creative versatility (live-action, 2D, 3D) and major-brand client roster.
- B-Reel: B-Reel is a creative agency and production company building campaigns, branded content, and interactive experiences — comparable in agency-channel distribution and major-brand commercial work, with stronger interactive capabilities.
- Block & Tackle: Block & Tackle is a boutique animation studio creating commercials, music videos, and branded content — comparable in sub-50-person scale, style versatility, and agency-channel GTM.
- Psyop: Psyop is a creative animation and content studio producing commercials, branded content, and entertainment work for major brands and agencies — directly comparable in service mix, client base, and project-based commercial model to ATKPLN.
- Hornet Inc. Hornet is an animation and motion design studio producing commercials, title sequences, and branded content for agencies and brands — closely aligned in service offerings, client profile, and creative award positioning.
- Flight School Studio: Flight School is another Reel FX sister company that collaborated with ATKPLN on the Paramount+ 'No Activity' Season 4 animated pivot — closely aligned in animation production services and episodic content capabilities.
- Reel FX Animation Studio: Reel FX is ATKPLN's sister company under the same parent (Reel FX, Inc.), specializing in feature animation and content creation — directly comparable as a creative production entity, with deeper feature pipeline that ATKPLN can leverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ATKPLN social profiles
Digital presenceATKPLN financial estimates
Financial estimateRevenue estimate
Valuation estimate
ATKPLN leadership team
Management profileNumber of profiles
Profiles4 records
ATKPLN funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ATKPLN M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ATKPLN
What does ATKPLN do?
ATKPLN is a creative animation and visual-effects production studio that produces 2D animation, 3D CGI, character animation, stop-motion, design, editorial, live-action, and VFX content for advertising agencies and major brands. Projects span TV commercials, digital campaigns, brand films, broadcast graphics packages, title sequences, public-service announcements, and full episodic animation (e.g., the 8-episode fully animated Season 4 of Paramount+'s No Activity). The studio operates as a project-based service rather than a product platform.
Is ATKPLN a public or private company?
ATKPLN is a private company. It is classified as corporate owned and is currently operating.
When was ATKPLN founded?
ATKPLN was founded in 2018. It employs 11 to 50 people.
Where is ATKPLN based?
ATKPLN is headquartered in Dallas, United States, in the North America region.
How does ATKPLN make money?
One revenue line is on record: creative Production Services.
Who are ATKPLN's main competitors?
Broad incumbents on record are Method Studios and MPC (Moving Picture Company). Direct peers are Buck, Gentleman Scholar, B-Reel, Block & Tackle, Psyop, Hornet Inc., Flight School Studio and Reel FX Animation Studio.
Does ATKPLN have an API?
No public API is recorded for ATKPLN.
What industry is ATKPLN in?
ATKPLN's product category is Commercial Animation Production Services. Its primary akta.pro industry code is MPAAAMAD, Animation Production (2D/3D/Stop-Motion), with a secondary code of MPADAHAF, Animation Services for VFX (Creature/Character, Crowd, Simulation Support). Its NAICS code is 51211 and its SIC code is 7812.