iPark Airport Parking
iPark Airport Parking is a UK online price-comparison and booking platform for airport parking, acting as a booking agent for 12+ third-party operators across 21 UK airports, primarily serving leisure and business travellers seeking Meet and Greet or Park and Ride services.
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What iPark Airport Parking does
iPark Airport Parking is a UK-based online price-comparison and booking agent for airport parking, operating as a trading style of World Travel And More Limited (WTAML), a private limited company registered in England and Wales (Company Number 9758122). The platform aggregates inventory from 12+ third-party parking operators across 21 UK airports, with depth concentrated on the four major London airports — Heathrow, Gatwick, Stansted and Luton — where 17 car parks are directly compared. Core product categories are Meet and Greet (premium terminal-side valet service) and Park and Ride (economical off-site parking with shuttle transfer), supplemented by partner-branded offerings such as Penguin, Premium, Regal, Super Saver, Parking Force, Star, Maple Manor, Help Me Park, Park With Us, We Park 4 U, and APH, plus ancillary hotel and airport-transfer modules.
The underlying technology is a standard transactional website: a 3-step booking flow (Get Quote, Choose car park, Enter details and pay) running on what appears to be ASP.NET, secured with 128-bit SSL encryption and PCI-DSS compliance via Trust Wave, with payments processed through PayPal and major card networks. Marketing and customer-engagement tooling is off-the-shelf: MailChimp for email, Reevoo and Feefo for verified review collection, and an affiliate programme run through Affiliate Future. There is no proprietary ML or AI component disclosed.
The business model is a booking-agent commission structure. iPark does not own or operate any car park; it earns a margin on each transaction by charging a booking fee and credit-card surcharge on top of the price received from the underlying operator. Pricing is unit-based and pay-as-you-go, with daily rates ranging from roughly £14.95 (Purple Parking T5 park-and-ride) to £85.00 (walk-up Heathrow) and ancillary charges for amendments, cancellations, extensions, and hotel delivery. Distribution is purely domestic and digital, supplemented by a phone hotline and an affiliate network offering publishers up to 22% commission.
iPark Airport Parking firmographics
Firmographics- Name
- iPark Airport Parking
- Legal name
- World Travel And More Limited
- Website
- https://iparkairportparking.co.uk
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- iPark Airport Parking is a UK online price-comparison and booking platform for airport parking, acting as a booking agent for 12+ third-party operators across 21 UK airports, primarily serving leisure and business travellers seeking Meet and Greet or Park and Ride services.
- Ownership category
- akta.pro rank
iPark Airport Parking industry classification
Industry- Product category
- Airport Parking Booking and Comparison Services
- NAICS
- Parking Lots and Garages (812930), Parking Lots and Garages (81293)
- SIC
- Services-Automotive Repair, Services & Parking (7500), Transportation Services (4700)
- akta.pro primary industry
- Air Travel Booking Platforms (Flights) (BPAMAIAB)
Keywords
Where iPark Airport Parking is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
iPark Airport Parking business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Marketing or Sales, Operations, Technology or R&D, Personnel
Revenue model
- Booking Agent Commission: iPark Airport Parking acts as a booking agent for third-party car park operators. They earn revenue by charging a booking fee and credit card charges on top of the parking prices received from service providers. The company takes a margin on bookings while the actual parking services are delivered by the service providers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bristol Airport Parking from £45.00 |
| Unit Pricing | Pay-as-you-go | Luton Airport Parking from £55.00 |
| Unit Pricing | Pay-as-you-go | Manchester Airport Parking from £65.00 |
| Unit Pricing | Pay-as-you-go | Heathrow Airport Parking from £85.00 |
| Unit Pricing | Pay-as-you-go | Parking Force Heathrow from £39.49 |
| Unit Pricing | Pay-as-you-go | Maple Manor Meet and Greet T2/T3 from £46.49 |
| Unit Pricing | Pay-as-you-go | Maple Manor Meet and Greet T4/T5 from £48.49 |
| Unit Pricing | Pay-as-you-go | Purple Parking Terminal 5 from £14.95 |
| Unit Pricing | Pay-as-you-go | Premium Parking Heathrow from £46.50 |
| Unit Pricing | Pay-as-you-go | Penguin Parking from £43.50 |
| Unit Pricing | Pay-as-you-go | Super Saver Parking from £40.99 |
| Unit Pricing | Pay-as-you-go | Star Parking from £41.40 |
| Unit Pricing | Pay-as-you-go | Aero Parking from £23.40 |
| Unit Pricing | Pay-as-you-go | Help Me Park from £33.00 |
| Unit Pricing | Pay-as-you-go | We Park 4 U from £29.00 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
iPark Airport Parking product offering
Product offeringCore offering
iPark Airport Parking is an online price-comparison and booking platform that acts as a booking agent for third-party airport parking operators across UK airports. Customers compare and reserve meet-and-greet valet services and park-and-ride shuttle services at 17+ partner car parks, with the company earning booking fees and commissions on each transaction routed to the underlying operator.
Product overview
iPark Airport Parking is an online booking platform (trading style of WTAML, Company Number: 9758122) that acts as a booking agent for airport parking services rather than operating car parks directly. The platform aggregates and compares parking options from multiple partner operators across UK airports. The core products are Meet and Greet (premium valet parking with terminal collection/return) and Park and Ride (economical off-site parking with shuttle transfers). The portfolio includes partner-operated services such as Penguin Parking, Premium Parking, Regal Parking, Super Saver Parking, Parking Force, Aero Parking, Star Parking, Maple Manor, Park With Us, Help Me Park, and We Park 4 U. Additional offerings include Hotel + Parking combo packages at Heathrow, Gatwick, and Luton airports, plus Airport Transfer services for multi-airport trips. The platform covers 17 car parks across 4 major London airports (Heathrow, Gatwick, Stansted, and Luton) plus Southampton.
Differentiator
Problem solved
Functional benefit
Products and services
- Meet and Greet Airport Parking Premium valet parking service where a chauffeur meets the customer at the airport terminal, collects the vehicle, parks it securely at a partner car park, and returns it to the terminal on the customer's return. Eliminates the need for shuttle bus transfers or self-parking; targeted at time-pressed and luggage-heavy travellers.
- Park and Ride Airport Parking Economical parking option where customers leave their vehicle at a secure off-site car park and take a shuttle bus transfer to and from the airport terminal. Aimed at cost-conscious travellers prioritising price over terminal-side convenience.
- Penguin Parking (Meet and Greet) Meet-and-greet partner service operated at Heathrow, Stansted, Luton, and Gatwick airports, offering timely chauffeur collection and return of vehicles with Park Mark accredited secure car parks. Suited to holiday and leisure trips.
- Premium Parking (Meet and Greet) Premium meet-and-greet partner service with highly specialised staff providing professional, efficient service for business customers at all Heathrow terminals (and available at Stansted, Luton and Gatwick). Aimed at time-pressured business travellers.
- Regal Parking (Meet and Greet) Established meet-and-greet partner service providing professional service at competitive prices at Heathrow (all terminals) and at Stansted, Luton and Gatwick airports. Highly recommended by iPark.
- Super Saver Parking (Meet and Greet) Budget meet-and-greet partner service offering large advance-purchase discounts at Heathrow terminals and at Stansted, Luton and Gatwick. Non-cancellable and limited amendments with no compromise on service or vehicle safety.
- Parking Force (Meet and Greet) Park Mark accredited meet-and-greet partner service at Heathrow Airport serving all Heathrow terminals with premium service at a competitive price for both business and leisure travellers.
- Aero Parking (Park and Ride) Economical park-and-ride partner service at Heathrow Airport serving all terminals via shuttle bus transfer, with secure, fully fenced car parks located next to the Heathrow Airport boundary. Not suitable for disabled customers.
- Star Parking (Meet and Greet) 15-year established meet-and-greet partner service at Heathrow Airport with Park Mark accredited car parks and competitively priced chauffeur collection and return of vehicles. Serves all Heathrow terminals.
- Maple Manor Meet and Greet Park Mark accredited meet-and-greet partner service at Heathrow covering Terminals 2, 3, 4 and 5 with secure parking facilities and trained chauffeurs.
- Park With Us (Meet and Greet) 24-hour meet-and-greet partner service at Stansted Airport with insured drivers and secure car parks featuring barrier entry, CCTV and padlocked gates. Customer-favourite Stansted supplier per iPark.
- Help Me Park (Meet and Greet) Gatwick Airport approved meet-and-greet partner service established in 2005 with Park Mark approved car parks, fully insured drivers, and an on-time service guarantee across all Gatwick terminals.
- We Park 4 U (Meet and Greet) Southampton Airport meet-and-greet partner service with uniformed, fully insured chauffeurs meeting customers at the terminal for drop-off and pickup, and a secure compound with CCTV and 24/7 security.
- Hotels at Heathrow Hotel booking service near Heathrow Airport, available as a standalone hotel reservation or combined with parking packages for early-morning or late-night flights.
- Hotels at Gatwick Hotel booking service near Gatwick Airport, available as a standalone hotel reservation or combined with parking packages.
- Hotels at Luton Hotel booking service near Luton Airport, available as a standalone hotel reservation or combined with parking packages.
- Airport Transfers Service allowing customers to drop off and collect their vehicle at different UK airports, useful for multi-airport travellers who depart from one airport and return to another.
Quantifiable outcome
- Save up to 60% by booking in advance
- +2 more outcomes
Companies that use iPark Airport Parking
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
iPark Airport Parking technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
iPark Airport Parking partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Penguin ParkingcoreWell-established meet and greet service at Heathrow, Stansted, Luton and Gatwick airports. Car parks are located within Heathrow Airport perimeter with Park Mark standards. Reputation for timely and reliable service, suitable for holiday trips.
- Premium ParkingcorePremium meet and greet service recommended for business customers flying from any terminal. Highly specialized staff fulfilling business requirements. Available at Heathrow, Stansted, Luton and Gatwick airports.
- Regal ParkingcoreLeading brand with secure car parks around Heathrow Airport. Professional service at competitive prices. Highly recommended by iPark for meet and greet at all terminals. Available at Stansted, Luton and Gatwick.
- Super Saver ParkingminorBudget option with huge discounts on meet and greet service. Available to all Heathrow terminals. Non-cancellable and limited amendments but no compromise on service or safety. Also available at Stansted, Luton and Gatwick.
- Parking Force ParkingcoreWell-established name for Heathrow Airport parking specializing in Meet and Greet Service. Park Mark accredited car park. Premium service at competitive price for business and leisure. Serves all Heathrow terminals.
- Aero ParkingminorEconomical Park and Ride option at Heathrow Airport requiring shuttle bus transfer. Car park is secure and located next to airport boundary. Not suitable for disabled customers.
- Star ParkingcoreOperating at Heathrow Airport for 15 years specializing in meet and greet service. Park Mark accredited car park. Professional service at competitive prices with trained and insured drivers.
- Park With Us ParkingminorMeet and greet service at Stansted Airport. Customer favourite supplier for Stansted with friendly, polite, professional staff. Drivers are insured and car park is secure with barrier entry, CCTV, and padlocked gate.
- Help Me ParkcoreBest meet and greet service for Gatwick Airport, founded in 2005. Gatwick Airport Approved operator with Park Mark approved car park. Founder of AVPCA (Airport Valet Parking Contractors Association). On-time guarantee.
- We Park 4 UminorMeet and greet service at Southampton Airport. Chauffeur meets at terminal for drop-off and pick-up. Secure compound with CCTV and 24/7 security. Fully insured drivers with uniforms and ID.
- APH (Airport Parking and Hotels)coreSelf Park and Meet & Greet services at Luton and Gatwick airports. Multiple product options including ShortRun services. Park Mark accredited facilities.
- Reevoo and FeefominorCustomer review platforms used by iPark to collect and display verified customer reviews. iPark shares customer name, email, date, and location of booking with these platforms to invite reviews.
- Affiliate FutureminorAffiliate programme platform managing iPark's affiliate network. Affiliates earn up to 22% commission on parking sales with 30-day cookie window. Heathrow earns 7.5% CPA.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
iPark Airport Parking competitors and assessment
Company assessmentBroad incumbents
- ParkVia: International airport parking booking platform operating across 40+ countries with broader geographic reach than iPark. Comparable aggregator/booking-agent model targeting international travellers, useful peer for benchmarking iPark's potential expansion.
- Holiday Extras: UK market leader in pre-booked airport parking, hotels, and travel ancillaries, operating at all major UK airports including Heathrow, Gatwick, Stansted, and Luton. Directly comparable aggregator model, broader product portfolio (parking + hotels + lounges + transfers), much larger scale, and overlapping customer base with iPark.
- Heathrow Official Airport Parking: Heathrow Airport's own official parking booking channel offering on-airport car parks and meet-and-greet services. Key disintermediation risk for iPark – the airport operator capturing demand that would otherwise flow through aggregators like iPark.
Emerging players
- JustPark: UK's largest peer-to-peer and commercial parking marketplace with a broad footprint including some airport-adjacent inventory. Partial overlap with iPark on the consumer-side parking booking experience, though JustPark is broader (city, event, airport parking).
Direct peers
- SkyParkSecure: UK-based airport parking comparison and booking site aggregating meet-and-greet and park-and-ride products at major UK airports. Direct peer competing for the same SEO keywords, customer base, and supplier partnerships as iPark.
- Parking4Less: UK airport parking comparison site offering Meet & Greet and Park & Ride at Heathrow, Gatwick, Stansted, Luton, Manchester, and Birmingham. Small-to-mid UK aggregator with comparable supplier list, pricing model, and customer segment as iPark.
- Looking4Parking: UK airport parking price-comparison and booking platform aggregating multiple operators at major UK airports. Closest direct competitor to iPark's price-comparison aggregator model with overlapping airport coverage and similar target customers.
- BCP (Airport Parking & Hotels): UK airport parking and hotel booking service active at Heathrow, Gatwick, Stansted, Luton and other regional airports. Directly competes with iPark on the same price-comparison aggregator proposition and overlapping travellers.
- APH (Airport Parking and Hotels): Direct UK airport parking and hotel aggregator serving the same London hubs as iPark with both Meet & Greet and Park & Ride products. Already listed as an iPark supplier, APH operates its own consumer-facing booking site – making it the closest head-to-head peer in product, geography, and customer profile.
- Purple Parking: Major UK Meet & Greet airport parking operator at Heathrow, Gatwick, Birmingham, and other hubs. Competes with iPark's product set (Park and Ride from £14.95 listed on iPark for Purple Terminal 5) and serves identical UK traveller segments via its own booking channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
iPark Airport Parking social profiles
Digital presenceiPark Airport Parking compliance and trust
Trust signalCompliance2 records
iPark Airport Parking financial estimates
Financial estimateRevenue estimate
Valuation estimate
iPark Airport Parking leadership team
Management profileNumber of profiles
iPark Airport Parking funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
iPark Airport Parking M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about iPark Airport Parking
What does iPark Airport Parking do?
iPark Airport Parking is an online price-comparison and booking platform that acts as a booking agent for third-party airport parking operators across UK airports. Customers compare and reserve meet-and-greet valet services and park-and-ride shuttle services at 17+ partner car parks, with the company earning booking fees and commissions on each transaction routed to the underlying operator.
Is iPark Airport Parking a public or private company?
iPark Airport Parking is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was iPark Airport Parking founded?
iPark Airport Parking was founded in 2012. It employs 1 to 10 people.
Where is iPark Airport Parking based?
iPark Airport Parking is headquartered in London, United Kingdom, in the Europe region.
How does iPark Airport Parking make money?
One revenue line is on record: booking Agent Commission.
Who are iPark Airport Parking's main competitors?
Broad incumbents on record are ParkVia, Holiday Extras and Heathrow Official Airport Parking. JustPark is listed as an emerging player. Direct peers are SkyParkSecure, Parking4Less, Looking4Parking, BCP (Airport Parking & Hotels), APH (Airport Parking and Hotels) and Purple Parking.
Does iPark Airport Parking have an API?
No public API is recorded for iPark Airport Parking.
What industry is iPark Airport Parking in?
iPark Airport Parking's product category is Airport Parking Booking and Comparison Services. Its primary akta.pro industry code is BPAMAIAB, Air Travel Booking Platforms (Flights). Its NAICS code is 812930 and its SIC code is 7500.