Multtv
Multtv is a Brazilian OTT platform provider offering white-label TV streaming solutions exclusively to Internet Service Providers. The platform delivers 200+ live channels and 4,000+ VOD titles via custom-branded apps integrated with major ISP ERP systems for bundled internet+TV resale.
- Company typePrivate
- Founded2015
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Multtv does
Multtv is a São Paulo-based multimedia technology company founded in 2015 by the union of 12 telecommunications entrepreneurs. The company provides a white-label, multiplatform OTT streaming solution sold exclusively to Brazilian Internet Service Providers (ISPs), enabling them to offer paid TV bundles alongside their existing broadband services. Its portfolio comprises four tiered linear channel packages — Pacote Essencial, Família, Premium, and Plus — totaling over 200 live TV channels, supplemented by two video-on-demand add-ons (Filmes e Séries with 4,000+ titles, and NEO with 3,000+ titles). Content rights are licensed from major programmers including Sony, Warner Bros Discovery, CNN Brasil, and Cartoon Network.
The underlying platform integrates DRM encryption, a national Brazilian CDN, PTT (Internet Exchange Point) interconnection, and native APIs into the dominant Brazilian ISP ERP systems (IXC, SGP, Gerenet, Hubsoft, Receitanet, Topsapp, MK Solutions). ISP partners receive a custom-branded application delivered within 7 days and published across Android TV, iOS, Android, Samsung TV, LG TV, Roku, and Web, along with a centralized subscriber monitoring dashboard. Multtv is LGPD-compliant and operates within ANATEL and SEAC regulatory frameworks.
Commercially, Multtv runs a B2B2C subscription model: ISPs pay per-user fees (plans starting at R$1 per user) to resell TV services under their own brand to their broadband subscriber base, which ranges from 500 to 3,000+ customers per ISP. Distribution is exclusively through this channel-partner network; Multtv does not sell direct to consumers. The company maintains a small operating team (11-50 employees) and is privately held with no disclosed external funding rounds, indicating a bootstrapped capital structure.
Multtv firmographics
Firmographics- Name
- Multtv
- Legal name
- MultTV
- Website
- https://multtv.com.br
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Multtv is a Brazilian OTT platform provider offering white-label TV streaming solutions exclusively to Internet Service Providers. The platform delivers 200+ live channels and 4,000+ VOD titles via custom-branded apps integrated with major ISP ERP systems for bundled internet+TV resale.
- Ownership category
- akta.pro rank
Multtv industry classification
Industry- Product category
- OTT/Streaming Platform (TV-as-a-Service for ISPs)
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Ad Tech for OTT (SSAI/CSAI, Ad Decisioning, Measurement) (MPAHAJAG)
- akta.pro secondary industries
- Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD), Premium Video Add-Ons & Channel Bundles (OTT Aggregators) (MPACAAAK)
Keywords
Where Multtv is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Multtv business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Supply Chain, Operations
Revenue model
- TV Subscription Services for ISPs: Recurring subscription revenue model where ISPs pay per user to offer TV packages to their customers. Plans start at R$1 per user. ISPs bundle TV services with their internet packages as value-added services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Plano Essencial - Basic TV package with essential channels |
| Subscription | Monthly | Plano Família - Family-oriented package with expanded content |
| Subscription | Monthly | Plano Premium - Full channel lineup with premium content |
| Subscription | Monthly | Plano Plus - Maximum content with VOD included |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Multtv product offering
Product offeringCore offering
Multtv provides a white-label OTT/streaming platform that enables Brazilian Internet Service Providers to offer live linear TV channels, video-on-demand libraries, and branded apps to their broadband subscribers as a bundled value-added service. The platform delivers 200+ live channels and 4,000+ VOD titles through custom-branded applications deployed within 7 days, integrated with ISP ERP systems for billing and subscriber management, licensed and compliant with ANATEL, SEAC, and LGPD regulations.
Product overview
Multtv is a multimedia technology platform for ISPs that provides a comprehensive TV-over-internet subscription solution. The core offering consists of four channel packages (Pacote Essencial, Família, Premium, and Plus) delivering over 200 live TV channels, supplemented by VOD services (Filmes e Séries and NEO) offering 3,000-4,000+ on-demand titles. ISPs receive a white-label customized app and monitoring dashboard for subscriber management, all integrated with major ERP systems for billing automation. The platform is marketed as enabling ISPs to offer TV+internet combo packages at competitive pricing (plans from R$1 per user) with 7-day app delivery.
Differentiator
Problem solved
Functional benefit
Products and services
- Pacote Essencial (Essential Package) Entry-level TV channel package providing access to live TV channels for ISPs to resell to broadband subscribers as part of internet+TV combo offerings.
- Pacote Família (Family Package) Mid-tier TV channel package including all Essential Package channels plus additional family-oriented content for ISPs to offer subscribers.
- Pacote Premium Premium TV channel package including exclusive channels such as Warner Bros, TNT, TNT Séries, Cartoonito, plus all lower-tier channels, for ISPs offering value-added TV services to subscribers.
- Pacote Plus Extended TV package including Sony channels, History Channel, A&E, Lifetime, and Discovery networks (Discovery Kids, Animal Planet, Food Network), combined with all lower-tier channels.
- Filmes e Séries (Movies and Series) Video-on-demand service offering over 4,000 titles of films, series, award-winning documentaries, and on-demand content accessible anytime, intended for ISP partners to offer subscribers.
- NEO VOD catalog offering over 3,000 titles of films and series for on-demand viewing across all ages and interests, available to ISP partner subscribers.
- Personalized App Delivery Service White-label app customization service that delivers branded applications for ISPs within 7 days, published on Android TV, iOS, Android, Samsung TV, LG TV, Roku, and Web platforms.
- Monitoring Dashboard Centralized client management dashboard for ISPs to monitor customer activities, manage upgrades/downgrades, and administer subscribers through an intuitive interface.
Quantifiable outcome
- App delivery within 7 days
- +3 more outcomes
Companies that use Multtv
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Multtv technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature7 records
Multtv partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- IXC SoftcoreERP system integration partner providing software compatibility for ISP management, billing, and customer administration.
- SGPcoreERP integration partner for ISP management systems and business administration.
- GerenetcoreERP system integration for billing and customer management.
- HubsoftcoreISP management software integration partner.
- ReceitanetcoreFiscal and financial system integration partner.
- TopsappcoreISP management solution integration partner.
- MK SolutionscoreISP management software integration partner.
- SEAC (Associação Brasileira de Operadoras de Tv por Assinatura)coreRegulatory and industry association partnership ensuring legal compliance for channel licensing and content distribution in Brazil.
- ANATEL (Agência Nacional de Telecomunicações)coreBrazilian telecommunications regulatory agency ensuring service compliance and licensing.
- Content Programmers and BroadcasterscorePartnerships with major TV networks and content providers including Sony, Warner Bros Discovery, CNN Brasil, Cartoon Network, and others for channel licensing.
- CDN ProviderscoreNational coverage CDN infrastructure partners ensuring signal stability and streaming quality across Brazil.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Multtv competitors and assessment
Company assessmentDirect peers
- NetRange MMH: Provides a white-label OTT app store and streaming platform for connected TVs and ISPs globally. Highly comparable to Multtv's multi-platform app delivery and content aggregation capabilities for ISP/telco partners.
- Zattoo: European white-label TV/streaming platform that enables ISPs and telcos to offer pay-TV services under their own brand. Closely comparable business model to Multtv: B2B OTT infrastructure for telco/ISP resellers with subscription and content licensing baked in.
- 24i Media: OTT video platform technology provider that powers streaming services for broadcasters, operators, and ISPs. Comparable to Multtv in offering CMS, app, and integration infrastructure for streaming resellers and pay-TV operators.
Emerging players
- Muvi: End-to-end OTT platform offering video streaming, CMS, and app infrastructure for content owners and resellers. Smaller and broader than Multtv but addresses overlapping B2B OTT enablement needs.
- Pluto TV (Paramount): Free ad-supported streaming (FAST) service operating in Brazil. Competes for ISP-bundled entertainment attention and shares OTT/CTV distribution dynamics, though business model (free, ad-supported) differs from Multtv's subscription resale.
Others
- Roku: Connected-TV platform and device maker that distributes streaming apps including third-party white-label TV services. Multtv publishes its ISP-branded apps on Roku, making it both a distribution partner and a competitor for ISP-consumer relationships.
- Accedo: Provides OTT video experience and app solutions for broadcasters and operators. Adjacent to Multtv's app delivery and integration services for ISP partners, though more focused on UX and front-end tooling.
Broad incumbents
- Globoplay: Globo's flagship Brazilian streaming service. Competes with Multtv's content offering from the consumer side and reduces the perceived value of ISP-bundled TV, even though Multtv aggregates Globoplay's channels in some packages.
- Vivo TV (Telefônica Brasil): Major Brazilian telco with bundled broadband + pay-TV. Represents the large-carrier competition that Multtv's ISP partners are built to counter — comparable pay-TV content with greater scale and own-network advantages.
- Claro TV (América Móvil): Brazilian telco offering pay-TV and broadband bundles. Same structural competitor profile as Vivo TV — large incumbent that ISPs (and by extension Multtv) must differentiate against on price and personalization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Multtv social profiles
Digital presenceMulttv compliance and trust
Trust signalCompliance2 records
Multtv financial estimates
Financial estimateRevenue estimate
Valuation estimate
Multtv leadership team
Management profileNumber of profiles
Profiles1 record
Multtv funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Multtv M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Multtv
What does Multtv do?
Multtv provides a white-label OTT/streaming platform that enables Brazilian Internet Service Providers to offer live linear TV channels, video-on-demand libraries, and branded apps to their broadband subscribers as a bundled value-added service. The platform delivers 200+ live channels and 4,000+ VOD titles through custom-branded applications deployed within 7 days, integrated with ISP ERP systems for billing and subscriber management, licensed and compliant with ANATEL, SEAC, and LGPD regulations.
Is Multtv a public or private company?
Multtv is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Multtv founded?
Multtv was founded in 2015. It employs 11 to 50 people.
Where is Multtv based?
Multtv is headquartered in São Paulo, Brazil, in the Latin America region.
How does Multtv make money?
One revenue line is on record: TV Subscription Services for ISPs.
Who are Multtv's main competitors?
Direct peers on record are NetRange MMH, Zattoo and 24i Media. Emerging players are Muvi and Pluto TV (Paramount). Others are Roku and Accedo. Broad incumbents are Globoplay, Vivo TV (Telefônica Brasil) and Claro TV (América Móvil).
Does Multtv have an API?
Yes. API for integration with ISP's ERP systems, enabling interoperability with billing and subscriber management platforms. The platform also supports interconnection with major PTTs (Internet Exchange Points), DRM encryption for content protection, and national CDN distribution.
What industry is Multtv in?
Multtv's product category is OTT/Streaming Platform (TV-as-a-Service for ISPs). Its primary akta.pro industry code is MPAHAJAG, Ad Tech for OTT (SSAI/CSAI, Ad Decisioning, Measurement), with a secondary code of MPACAAAD, Live TV Streaming (vMVPD/IPTV OTT). Its NAICS code is 5162 and its SIC code is 4841.