What Accedo does

Accedo is a Stockholm-headquartered, privately held streaming technology and services company founded in 2004 that builds, operates, and optimizes OTT video platforms for global media and entertainment companies. Its product portfolio centers on three core software platforms — Accedo One (no-code SaaS for building cloud-based OTT applications), Accedo Assemble (multi-device application platform), and Accedo Compose (AI-powered orchestration for real-time personalization and service optimization) — supplemented by modular add-ons including Accedo Xtend for spatial computing, FAST 2.0 for ad-supported streaming, and QoS monitoring tools. The company has expanded its technology base through five acquisitions, most notably eyecandylab (XR, 2023) and Easel TV (UK streaming, 2024), and in December 2025 announced a joint venture with Magine Pro merging their respective SaaS streaming operations.

Accedo monetizes through three engagement models: software licensing (subscription/recurring for Accedo Assemble, Accedo Compose, and Accedo One), project-based professional services (OTT strategy, UX design, app development, QA, cloud development), and full managed services that assume ongoing operational accountability for client streaming platforms. Pricing is quote-based and tailored per engagement, with annual billing on subscription components. Distribution is primarily direct enterprise sales targeting media companies, pay-TV operators, sports broadcasters, and content owners, augmented by an extensive technology partner network of 30+ providers including AWS, Brightcove, Google Cloud, Microsoft, Samsung, Apple, and Roku. The company serves over 400 customers globally across 15 offices on five continents.

Its primary customer segments are media companies (HBO, BBC, Paramount+, ITV, CNN, Discovery, MasterClass), pay-TV operators (Deutsche Telekom, Tata Play, Foxtel, StarHub, Sky NZ, Vodafone NZ, Telkomsel), and sports broadcasters/rights holders (NBA, ESPN, Channel 5, Spark Sport, Hong Kong Rugby Union). The company has 600+ employees, has received $27 million in disclosed equity funding from SEB Private Equity ($10M in 2016, $17M in 2019), and continues to pursue strategic expansion through acquisitions, ecosystem initiatives such as the XR Sports Alliance co-founded with HBS and Qualcomm, and geographic expansion into LATAM and APAC markets.

Name

Accedo

Legal name

Accedo

Website

https://accedo.tv

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Accedo is a Stockholm-based, privately held provider of AI-native streaming software and managed services, building and operating OTT video platforms for 400+ global media, pay-TV, and sports clients across 15 offices.

Ownership category

akta.pro rank

Product category

OTT Video Streaming Platform & Services

NAICS

Software Publishers (513210), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)

akta.pro primary industry

Subscriber Identity, Entitlements & Access (SSO, IAM, Paywall) (MPAHAJAB)

akta.pro secondary industry

Customer Support, CRM & Retention Tooling (Helpdesk, Churn, Messaging) (MPAHAJAM)

Keywords

• OTT video streaming
• Video streaming software
• OTT platform services
• Streaming app development
• Cloud video solutions

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices17 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Software Licensing: Access to award-winning software platforms (Accedo Assemble, Accedo Compose) under licensing model with comprehensive training programs and ongoing technical support
2. Professional Services: Project-based engagements leveraging subject matter expertise to address specific OTT challenges with clearly defined scopes and timelines. Includes strategic advisory, UX design, app development, quality assurance, cloud development, and service management.
3. Managed Services: Full accountability ongoing engagement handling technology and service operations, enabling clients to focus on content, brand and product vision. Streamlines workflows and reduces operational burden.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Accedo provides an AI-native streaming platform that combines proprietary software (Accedo Assemble, Accedo Compose, Accedo One) with expert professional services to help media companies, pay-TV operators, and sports broadcasters build, operate, and evolve OTT video applications across TV, mobile, web, and connected devices. Offerings span software licensing, project-based consulting, and full managed services delivered through a 600+ person global organization across 15 offices.

Product overview

Accedo is an AI-native streaming platform combining award-winning software with expert services for media and entertainment companies. The core software portfolio centers on three main products: Accedo One (no-code SaaS platform for building cloud-based OTT applications), Accedo Assemble (application platform for multi-device streaming apps), and Accedo Compose (AI-powered orchestration tool for real-time personalization and service optimization). The platform is complemented by modular add-ons including Accedo Xtend (spatial computing/XR experiences), Android TV Launcher, FAST 2.0, Accedo Control, Accedo Elevate, and Insights/QoS Monitoring. Accedo also offers its services through flexible engagement models including Managed Services (full-service operations), project-based engagements, and software licensing. The company has expanded its capabilities through acquisitions of Easel TV (streaming technology) and eyecandylab (XR technology), and has formed a joint venture with Magine Pro combining their respective SaaS streaming operations.

Differentiator

Problem solved

Functional benefit

Brands

• Accedo One: Cloud-based SaaS platform for building, managing, and growing OTT video applications with customizable UI through CMS
• Accedo Compose
• Accedo Assemble
• Accedo Xtend
• XR Sports Alliance (XRSA)
• ECOFLOW

Products and services

• Accedo Assemble Award-winning software platform that enables video businesses to build and deploy streaming applications across multiple devices and platforms. Designed for media companies, pay-TV operators, and content owners seeking multi-device app delivery.
• Accedo Compose AI-powered orchestration tool that enables real-time personalization and service optimization for streaming providers, helping reduce churn and operational complexity.
• Accedo One No-code SaaS solution that allows video businesses to build, manage, and grow cloud-based OTT video applications with a powerful CMS for UI customization.
• Accedo Xtend Solution that enables video providers to create powerful spatial computing experiences using existing web-based applications, extending them into XR/extended reality environments.
• Managed Services Full-service OTT video managed services offering that handles technology and service operations on an ongoing basis, enabling clients to focus on content, brand, and product vision.
• OTT Strategy & Advisory Strategic consulting service providing OTT roadmapping and advisory for media companies launching or evolving video streaming platforms.
• Experience Design UX design services for streaming and OTT video applications, delivered as part of Accedo's expert services portfolio.
• App Development Custom application development services for building OTT streaming applications across devices and platforms.
• Quality & Observability Quality assurance and observability services that ensure stable and engaging video experiences across digital touchpoints.
• Cloud Development Cloud development services supporting the build and operation of streaming infrastructure on cloud platforms.
• Android TV Launcher Pre-built Android TV launcher solution enabling rapid deployment of TV streaming applications for operators and content owners.

Quantifiable outcome

• 60+ OTT services deployed successfully through Brightcove partnership

Named customers30 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability7 records

Feature3 records

Partnerships

42 partnerships are on record, tiered founding, core and strategic.

• HBS (HBS)foundingStrategic or Co-development Partner · 1 January 2024Founding member of XR Sports Alliance. Leading host broadcaster for premium sports with 25 years of experience on sports events in over 100 countries. Provides exceptional technical and project management expertise.
• QualcommfoundingStrategic or Co-development Partner · 1 January 2024Founding member of XR Sports Alliance. Delivers intelligent computing solutions through Snapdragon platforms powering extraordinary consumer experiences in XR.
• AtemecoreTechnology or Integration · 1 January 2024Global leader in video compression and delivery solutions, helping tier-one content providers and streaming platforms boost viewer engagement and reduce churn.
• Deutsche TelekomcoreTechnology or Integration · 1 January 2024Leading global telecommunications provider delivering innovative connectivity, mobile, and digital solutions. Partner in XR Sports Alliance focused on shaping future of XR experiences.
• E1 SeriesstrategicStrategic or Co-development Partner · 1 January 2024World's first electric powerboat racing series. Uses XR tech for immersive fan experiences including VR track maps with real-time data and AR overlays on broadcast cameras.
• FISEstrategicStrategic or Co-development Partner · 1 January 2024Urban sports series bringing together top athletes, amateurs, juniors, and passionate fans through unforgettable experiences.
• GooglecoreTechnology or Integration · 1 January 2024Android XR extends seamless AI-driven experiences into augmented and virtual realities through XR devices.
• LenovocoreTechnology or Integration · 1 January 2024US$69 billion revenue global technology powerhouse, ranked #248 in Fortune Global 500, serving millions of customers in 180 markets.
• Premier Lacrosse LeaguestrategicStrategic or Co-development Partner · 1 January 2024The biggest stars in the fastest growing sport, pioneering a new future for lacrosse designed for fans.
• Red Bull Media HousestrategicStrategic or Co-development Partner · 1 January 2024Award-winning globally distributed multi-platform media company on a mission to inspire with beyond the ordinary stories.
• Skyrim.AIstrategicStrategic or Co-development Partner · 1 January 2024Delivers immersive spatial sports media, redefining live events by letting fans experience the game as if they're anywhere on the field, from anywhere in the world.
• Stats PerformcoreTechnology or Integration · 1 January 2024AI and 7.2 petabytes of Opta data trusted globally by top sports broadcasters, media, leagues & teams.
• T-Mobile UScoreTechnology or Integration · 1 January 2024America's Un-carrier, delivering reliable 4G LTE and 5G with innovation, value, and focus on customer experience.
• XREALcoreTechnology or Integration · 1 January 2024Global leader in design and manufacture of consumer AR glasses, first to popularize connecting AR glasses with existing computing devices.
• MLSE (Maple Leafs Sports & Entertainment)strategicStrategic or Co-development Partner · 1 January 2024One of the world's premier sports and entertainment companies, home to Leafs, Raptors, TFC, and Argos.
• Nexus StudiosstrategicStrategic or Co-development Partner · 1 January 2024Creative and technology studio uniting world-class craft with breakthrough innovation to tell stories and create experiences.
• Pro Climbing LeaguestrategicStrategic or Co-development Partner · 1 January 2024Professional competition series for the world's strongest climbers.
• Vegas Golden KnightsstrategicStrategic or Co-development Partner · 1 January 2024NHL team and member of XR Sports Alliance.
• FansXRcoreTechnology or Integration · 1 January 2024Computer vision sports and entertainment company providing live multicast fan controlled broadcast views for gamification.
• Focal Point VRcoreTechnology or Integration · 1 January 2024Specialists in live ultra-high-resolution stereo and immersive video technology.
• AWS (Amazon Web Services)coreTechnology or IntegrationAccedo pioneers key factors that set world's greatest streaming services apart on AWS innovative and scalable infrastructure.
• BrightcovecoreTechnology or IntegrationLongstanding partnership with over 60 OTT services deployed. Brightcove creates world's most reliable, scalable, and secure streaming technology solutions.
• BitmovincoreTechnology or IntegrationLeader in cloud-based video streaming infrastructure enabling media companies to play, encode, and analyze video at scale.
• SamsungcoreTechnology or IntegrationWorld's largest television manufacturer since 2006 and major manufacturer of electronic components.
• ApplecoreTechnology or IntegrationDesigns, manufactures, and markets smartphones, tablets, computers, and wearable devices with extensive video ecosystem.
• Google CloudcoreTechnology or IntegrationCloud infrastructure partner providing global data center network for video streaming operations.
• New ReliccoreTechnology or IntegrationUnified observability solution where Accedo contextualizes data across full media delivery chain and surfaces it in New Relic's platform.
• MicrosoftcoreTechnology or IntegrationLargest vendor of computer software, leading cloud computing provider, with corporate headquarters in Redmond, Washington.
• RokucoreTechnology or IntegrationSmart TV operating systems, smart TVs, streaming devices, headquartered in San Jose, CA.
• LGcoreTechnology or IntegrationGlobal innovator in technology and consumer electronics, leading manufacturer of consumer TVs and commercial products.
• PlayStation (Sony)coreTechnology or IntegrationPioneer in entertainment and innovation since original PlayStation launch in Japan in 1994.
• HarmoniccoreTechnology or IntegrationWorldwide leader in video delivery solutions enabling media companies to deliver premium video streaming and broadcast services.
• IrdetocoreTechnology or IntegrationWorld leader in digital platform cybersecurity protecting revenue and fighting cybercrime in video entertainment.
• MediaKindcoreTechnology or IntegrationEnd-to-end solutions for D2C, broadcast, live streaming, pay TV with cloud-native software.
• MetrologicalcoreTechnology or IntegrationComcast company enabling operators to integrate TV and OTT content into single viewer experience, reaching 40+ million households.
• Think AnalyticscoreTechnology or IntegrationLeading real-time personalized content and recommendations engine, Emmy Award winner for Personalized Recommendation Engines.
• ViziocoreTechnology or IntegrationAmerican publicly traded company designing and selling televisions, sound bars, viewer data, and advertising.
• CleengcoreTechnology or IntegrationSubscriber Retention Management platform helping media and entertainment companies set up D2C platforms and reduce churn.
• EvergentcoreTechnology or IntegrationEnables subscription-based businesses to launch quickly and continuously evolve offerings.
• EdgiocoreTechnology or IntegrationEdge network combined with fully integrated media solutions for delivery of high-performing streaming content.
• Appear TVcoreTechnology or IntegrationGlobal leader in high-capacity solutions for media processing and content delivery including premium live event contribution.
• JumpcoreTechnology or IntegrationEmpowers video service providers with cutting-edge data-driven solutions and real-time insights for engagement and churn prevention.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• JW Player: Video player SDK, OTT platform technology, and video hosting provider serving enterprise media and publishers with CMS and app frameworks — overlapping directly with Accedo Assemble and Accedo One's CMS capabilities.
• Magine Pro: SaaS streaming platform targeting broadcasters and streaming providers; entered into a December 2025 joint venture with Accedo to combine Accedo One and Magine Pro SaaS operations. Closest direct comparable in the no-code OTT platform segment.
• Brightcove: Long-established online video platform offering video hosting, CMS, app SDKs, and OTT services. Both a 60+ deployment Accedo partner and a direct competitor in CMS, app frameworks, and OTT app services for enterprise media customers.
• Bitmovin: Cloud-based video streaming infrastructure providing adaptive bitrate encoding, player, and analytics; both an Accedo technology partner and a direct competitor in the OTT infrastructure layer for media enterprises.
• Deltatre: Sports-focused digital media services and OTT platform provider for sports broadcasters and rights holders; directly competes for the same sports streaming customers Accedo serves (NBA, NHL, E1, etc.).
• Vimeo OTT: Vimeo's OTT platform offering end-to-end video streaming, monetization, and app solutions for creators, media companies, and enterprises; competes in adjacent segments of the OTT platform market.

Emerging players

• Mux: Developer-focused video infrastructure platform offering video APIs, player, and analytics; an emerging alternative in the OTT technology stack with strong SaaS positioning, particularly for digital-first video businesses.
• Uscreen: OTT platform focused on video creators and SMB content monetization; less enterprise-grade than Accedo but competes in the no-code OTT platform category for similar use cases.

Broad incumbents

• AWS Elemental Media Services: Hyperscaler-native OTT infrastructure suite (MediaLive, MediaPackage, MediaStore, MediaConvert); currently an Accedo infrastructure partner but expanding overlap with Accedo's technology stack as cloud-native OTT offerings mature.

Regional players

• Tata Elxsi: India-headquartered design and technology services firm with a strong OTT platform practice serving telcos and pay-TV operators in Asia; competes for similar telco and pay-TV operator customers Accedo serves in APAC markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@accedo_tv
• Facebookfacebook.com/accedo.tv
• LinkedInlinkedin.com/company/accedo-tv
• Instagraminstagram.com/accedotv
• Xx.com/accedotv

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries2 records

Funding overview

Funding rounds4 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Accedo