Ndaba
Ndaba (trading as Support Stack) is a UK-based IT managed services provider founded in 2007 that delivers outsourced IT, cybersecurity, cloud, telecoms, and bespoke software to SMEs, mid-market firms, and large enterprises including automotive OEMs.
- Company typePrivate
- Founded2007
- HeadquartersMelton Mowbray, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Ndaba does
Ndaba Ltd, operating commercially as Support Stack, is a UK-based IT managed services provider founded in 2007 and headquartered in Melton Mowbray. The company delivers outsourced IT department services to UK SMEs, mid-market firms, and large enterprises, with stated capabilities spanning global IT estates for clients in sectors including automotive manufacturing, financial services, local government, architecture, pet food manufacturing, and market research. Headcount is reported in the 11–50 range across related entities (Support Stack Ltd, Ndaba Ltd, Ndaba Support Services Ltd), all registered in England and Wales.
The technical offering is built on a multi-vendor stack anchored by Microsoft 365, virtualisation and backup infrastructure from VMware and Veeam, and security tooling from Bitdefender, Sophos, Acronis, ESET, and WatchGuard, with 3CX for telecoms, Polycom for collaboration, and N-able for remote monitoring and management. Service lines are organised into Managed IT Services (the core offering), Cybersecurity Solutions (cyber resilience, firewalls, managed antivirus, ransomware protection), Microsoft 365 management, Telecoms Solutions, Data Centre/Hosting Solutions, and Bespoke Software Development. Operational metrics reported by the company include 365 tickets received, 84% same-day resolution, and 97% SLA compliance.
The business model combines a fixed monthly subscription for managed IT services (described as a predictable-cost outsourced IT department) with project-based professional services for cloud migration, infrastructure upgrades, and bespoke software. Revenue is generated entirely through direct sales — enterprise field sales for large accounts and phone-based inside sales for SMB/mid-market — with all delivery performed in-house and no intermediary channel partners. A small public service dashboard (ndaba.instatus.com) provides transparency on service status. The company is privately held, founder-operated, with no funding rounds, acquisitions, or leadership changes disclosed in the source material.
Ndaba firmographics
Firmographics- Name
- Ndaba
- Legal name
- Support Stack Ltd
- Website
- https://ndaba.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ndaba (trading as Support Stack) is a UK-based IT managed services provider founded in 2007 that delivers outsourced IT, cybersecurity, cloud, telecoms, and bespoke software to SMEs, mid-market firms, and large enterprises including automotive OEMs.
- Ownership category
- akta.pro rank
Ndaba industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Configuration Management & CMDB Services (BPAEAJAK)
- akta.pro secondary industry
- Data Center Operations & Managed Services (Remote Hands, NOC/SOC) (HDABANAA)
Keywords
Where Ndaba is headquartered
LocationHeadquarters
- HQ city
- Melton Mowbray
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Ndaba business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Managed IT Services: Fixed monthly fee model providing comprehensive IT support, security monitoring, and maintenance. Acts as a predictable-cost outsourced IT department for businesses of all sizes.
- Project-Based Services: One-time implementation projects including cloud migration, infrastructure upgrades, and bespoke software development.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Managed IT Support Plan |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Ndaba product offering
Product offeringCore offering
Ndaba, through its Support Stack brand, delivers outsourced managed IT services to UK businesses on a fixed monthly fee basis, acting as a dedicated IT department. The portfolio spans comprehensive IT support and helpdesk, multi-layered cybersecurity (audits, firewalls, managed antivirus, ransomware protection), Microsoft 365 management, cloud migration and business continuity, 3CX-based telecoms, data centre hosting, and in-house bespoke software development for small, medium, and large enterprise clients.
Product overview
Support Stack (a brand of Ndaba) is an IT managed services provider offering a portfolio of services anchored by Managed IT Services as the core product. The portfolio is organized into six main service lines: Managed IT / IT Support (core managed services); Cybersecurity Solutions (encompassing Cyber Resilience, Firewalls, Managed Antivirus, and Ransomware sub-services); Microsoft 365 (managed M365 services); Telecoms Solutions (including 3CX); Data Centre Solutions (including Hosting Solutions); and Bespoke Software. All services are delivered on a fixed monthly pricing model with 24/7 security monitoring, and the company positions itself as a complete outsourced IT department for small, medium, and large enterprises.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed IT Services Comprehensive outsourced IT support acting as a dedicated IT department for businesses of all sizes. Delivered on a fixed monthly fee covering helpdesk, proactive maintenance, security monitoring, and ongoing IT management.
- Cybersecurity Solutions Multi-layered cybersecurity covering audits, firewalls, managed antivirus, and ransomware protection using Bitdefender, Sophos, and Acronis technologies to guard against all attack vectors.
- Microsoft 365 Managed Services Managed Microsoft 365 services and support covering the Microsoft 365 ecosystem for client IT infrastructure needs.
- Telecoms Solutions Business telecoms services built on 3CX phone systems for business communications.
- Data Centre Solutions Data centre hosting and infrastructure services using VMware virtualisation and Veeam backup for cloud solutions and business continuity.
- Budget Software Custom software solutions tailored to unique business requirements, developed in-house to enhance operational efficiency.
Quantifiable outcome
- 84% of tickets resolved same day
- +2 more outcomes
Companies that use Ndaba
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles4 records
Ndaba technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Ndaba partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- MicrosoftcoreTechnology integration partner providing Microsoft 365 ecosystem and Microsoft solutions for clients' IT infrastructure needs.
- 3CXcoreProvider of 3CX telecoms solutions offered as part of Support Stack's telecoms services.
- AcroniscoreBackup, disaster recovery, and secure data management solutions integrated into managed services.
- BitdefendercoreEndpoint protection and cybersecurity solutions used in managed security offerings.
- SophoscoreCybersecurity solutions including next-gen firewalls and endpoint protection integrated into security services.
- VMwarecoreVirtualisation and cloud infrastructure solutions used for cloud solutions and business continuity.
- VeeamcoreBackup and replication solutions for data protection and disaster recovery services.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Ndaba competitors and assessment
Company assessmentBroad incumbents
- Computacenter: UK-headquartered, publicly-listed IT infrastructure and services provider serving enterprise and mid-market clients across Europe. Comparable in IT support, cloud migration, and managed services but at materially larger scale than Ndaba.
- SCC (Specialist Computer Centres): Pan-European IT services and solutions provider delivering managed services, cloud, security, and infrastructure to enterprise clients. Comparable to Ndaba in managed IT and security stack but with broader geographic and enterprise reach.
Others
- Bytes Software Services: UK IT software licensing and services distributor covering Microsoft, security, and cloud solutions. Comparable in vendor-partner ecosystem and Microsoft 365 focus, but more distributor-led than a pure managed service provider.
Direct peers
- Phoenix Software: UK-based IT solutions and managed services provider focused on Microsoft, security, and cloud for mid-market organisations. Comparable in product stack and UK mid-market focus.
- Trustmarque: UK IT services and solutions provider offering managed services, cloud, and licensing to public sector and mid-market customers. Overlaps with Ndaba on managed services and Microsoft 365 stack in the UK.
- Littlefish: UK-based managed IT services and cybersecurity provider operating as an outsourced IT department for SMEs and mid-market organisations. Closest scale and model comparator to Ndaba/Support Stack in the UK.
- Daisy Communications: Large UK managed service provider offering IT support, cloud, connectivity, and telecoms to SMEs and mid-market businesses. Directly comparable to Ndaba/Support Stack in segment focus, service breadth (IT support + telecoms), and UK-centric delivery.
- Softcat: UK IT reseller and provider of managed IT services, cloud, cybersecurity, and Microsoft-centric solutions to UK businesses of all sizes. Overlaps with Ndaba on Microsoft 365-led managed services for the UK SME/mid-market segment.
- Air IT: Mid-market UK managed service provider delivering IT support, cloud, cybersecurity, and strategic IT consultancy. Comparable in operating model (outsourced IT department) and target SMB/mid-market segment.
Regional players
- Bechtle: European-headquartered IT solutions and managed services provider with significant UK presence, serving mid-market and enterprise clients. Comparable managed IT and security portfolio but primarily continental European footprint, complementing Ndaba's UK base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ndaba social profiles
Digital presenceNdaba financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ndaba leadership team
Management profileNumber of profiles
Ndaba funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ndaba M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ndaba
What does Ndaba do?
Ndaba, through its Support Stack brand, delivers outsourced managed IT services to UK businesses on a fixed monthly fee basis, acting as a dedicated IT department. The portfolio spans comprehensive IT support and helpdesk, multi-layered cybersecurity (audits, firewalls, managed antivirus, ransomware protection), Microsoft 365 management, cloud migration and business continuity, 3CX-based telecoms, data centre hosting, and in-house bespoke software development for small, medium, and large enterprise clients.
Is Ndaba a public or private company?
Ndaba is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ndaba founded?
Ndaba was founded in 2007. It employs 11 to 50 people.
Where is Ndaba based?
Ndaba is headquartered in Melton Mowbray, United Kingdom, in the Europe region.
How does Ndaba make money?
Two revenue lines are on record. Managed IT Services are the primary driver. The others are project-Based Services.
Who are Ndaba's main competitors?
Broad incumbents on record are Computacenter and SCC (Specialist Computer Centres). Bytes Software Services is listed as an others. Direct peers are Phoenix Software, Trustmarque, Littlefish, Daisy Communications, Softcat and Air IT. Bechtle is listed as a regional player.
Does Ndaba have an API?
No public API is recorded for Ndaba.
What industry is Ndaba in?
Ndaba's product category is Managed IT Services. Its primary akta.pro industry code is BPAEAJAK, Configuration Management & CMDB Services, with a secondary code of HDABANAA, Data Center Operations & Managed Services (Remote Hands, NOC/SOC). Its NAICS code is 54151 and its SIC code is 7370.