White Label Partner

What White Label Partner does

White Label Partner (WLP) is a US-based private white-label digital marketing and outsourcing firm, founded in 2010 and headquartered in Miami, that delivers marketing, design, development, and AI-enabled services on behalf of digital agencies under those agencies' own brands. The company positions itself as an "agency for digital agencies," providing a one-window solution that lets marketing, branding, and consulting agencies resell execution services to end clients without hiring, training, or managing additional staff.

The service portfolio spans 15+ core offerings organized around mobile and web development, SEO, paid advertising (Google Ads and paid social), GoHighLevel CRM setup and management, opt-in email marketing, graphic design, content writing, social media management, offshore staffing, and AI-powered live chat and live call answering. The underlying technology layer is centered on white-label delivery infrastructure — custom branded dashboards, project management platform integration with Monday.com, Trello, ClickUp, Asana, Basecamp, Jira, TeamDesk, and Slack/Microsoft Teams for communications — and on AI conversational capabilities delivered through dedicated sub-brands Live Chat Squad and Live Call Squad. The company claims 125+ in-house specialists across every digital discipline, supported by a leadership team with directors covering project management, SEO, paid marketing, web development, HR, and product development.

WLP operates on a post-paid, no-contract, quote-based pricing model with no publicly disclosed pricing and no enterprise logos or case studies of scale. Revenue is generated through professional services engagement with agency partners, recurring or project-based offshore staffing, and recurring AI chat/call packages. Go-to-market combines direct sales outreach via a "Become a Partner" intake with channel-partner and affiliate/referral programs targeting Western-based digital, branding, and marketing agencies — exclusively B2B, with no end-client or self-serve distribution. No funding, M&A, or institutional investment is disclosed.

Name

White Label Partner

Legal name

White Label Partner

Website

https://whitelabelpartner.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

White Label Partner is a US-based white-label digital marketing and outsourcing firm that delivers web development, SEO, paid media, content, design, and AI chat/call services under the brands of digital, branding, and marketing agencies across the US on a post-paid, no-contract basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. White-Label Digital Marketing Services: Revenue generated through providing comprehensive digital marketing and development services to agency partners under white-label terms. Agencies pay for execution services and resell them to their end clients with markup. Post-paid payment model where partners pay after work completion or milestone delivery.
2. Offshore Staffing: Providing dedicated offshore staff (developers, designers, marketers, VAs) to agency partners for ongoing operational support, billed on a recurring or per-project basis
3. AI Solutions & Automation: AI-powered services including live chat and call answering, sold as part of comprehensive service packages to agency partners

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

White Label Partner provides 100% white-label digital marketing, web development, mobile app development, SEO, paid advertising, AI-powered live chat/call answering, email marketing, social media management, content writing, graphic design, and offshore staffing services to digital, marketing, and branding agencies. Services are delivered post-paid with no contracts under the partner agency's own brand, supported by 125+ in-house specialists and white-label dashboards.

Product overview

White Label Partner is a white-label marketing and outsourcing agency that operates as a behind-the-scenes execution partner for digital agencies. The company offers 125+ specialists across every digital discipline under 100% white-label delivery. The service portfolio is organized as a one-window solution combining: Mobile App Development (iOS/Android), Web Design & Development (custom and template-based), Custom Web Development, Search Engine Optimization (SEO), Paid Advertising Management (Google Ads and social), Artificial Intelligence Solutions (AI Live Call/Chat), GoHighLevel Services, Opt-in Email Marketing, Social Media Management, Graphic Design, Content Writing, Offshore Staffing, and Digital Marketing Services. All services are delivered post-paid with no contracts, NDA support, and dedicated project management, allowing agency partners to remain client-facing while White Label Partner handles execution.

Differentiator

Problem solved

Functional benefit

Brands

• Live Call Squad: AI-powered 24/7 live call answering service for agencies
• Live Chat Squad
• Get Set Staff
• No Limit Social 99
• One Stop Solution

Products and services

• Mobile App Development White-label mobile app development services for iOS and Android platforms, enabling digital agencies to offer app development to their clients under the agency's own brand.
• Web Design & Development

Quantifiable outcome

• Websites and campaigns delivered in days, not weeks
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability3 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core.

• Monday.comcoreTechnology or IntegrationProject management and collaboration platform integration. White Label Partner's team adapts to client workflows and integrates with Monday.com for clear communication, coordination, and consistent delivery management.
• TrellocoreTechnology or IntegrationVisual project management tool integration. Enables White Label Partner to coordinate project tasks and track progress within existing agency workflows.
• ClickUpcoreTechnology or IntegrationAll-in-one project management platform integration. White Label Partner adapts to ClickUp workflows for seamless task and document management.
• AsanacoreTechnology or IntegrationWorkflow and task management integration. Supports White Label Partner's ability to deliver projects within agency's preferred operational systems.
• SlackcoreTechnology or IntegrationTeam communication platform integration for real-time collaboration and updates between White Label Partner and agency partners.
• Microsoft TeamscoreTechnology or IntegrationEnterprise communication and collaboration platform integration for agencies using Microsoft ecosystem for internal operations.
• GoHighLevel (GHL)coreTechnology or IntegrationDedicated GoHighLevel services offered as a core service line. Full white-label GHL setup available under agency branding. White Label Partner provides GHL configuration, migration, and ongoing management.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• WebFX: WebFX is a large, full-service digital marketing agency offering SEO, PPC, web development, and content. It is a broader incumbent in the same services that White Label Partner delivers on a white-label basis.
• SmartSites: SmartSites is an established U.S. digital marketing agency offering web design, SEO, and PPC. It represents a larger end-to-end incumbent with overlapping service capabilities to White Label Partner.

Direct peers

• DashClicks: DashClicks is a white-label digital marketing platform and services provider that sells fulfillment (SEO, PPC, web, social) to agencies under their own brand — a direct comparable to White Label Partner's B2B agency-outsourcing model.
• Penbrothers: Penbrothers is an offshore staffing firm that places dedicated marketing, design, and operations staff into agencies and SMBs — overlapping with White Label Partner's offshore staffing service for digital agencies.
• Streamline Studios: Streamline Studios offers white-label creative production, design, and web development for agencies and brands, closely mirroring White Label Partner's design and development service lines.
• Design Pickle: Design Pickle sells subscription-based, white-label graphic design services to agencies and brands. It is a direct peer to White Label Partner's design and offshore-staffing service lines under the same white-label-to-agencies GTM.
• Vendasta: Vendasta provides a white-label SaaS and services marketplace for digital agencies and MSPs, including fulfillment services similar to White Label Partner's portfolio (SEO, web, ads, reputation management).
• BairesDev: BairesDev provides dedicated offshore developers and tech teams sold to agencies and enterprises — directly comparable to White Label Partner's 'Get Set Staff' offshore staffing and web/app development offerings.

Others

• HighLevel: GoHighLevel is the SaaS platform that White Label Partner explicitly supports and white-labels for agency partners. It is a key ecosystem participant and indirect channel for WLP's GHL services line.

Emerging players

• E2M Solutions: E2M Solutions is a white-label digital marketing services provider that delivers SEO, content, design, and development to agencies — a niche emerging competitor with similar white-label-to-agencies positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/WLP_Digital
• Facebookfacebook.com/whitelabelpartner

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about White Label Partner