Viewport XR

What Viewport XR does

Viewport Pty Ltd, trading as Viewport XR, is an Australian extended reality (XR) technology company founded in 2015 and headquartered at Level 2, 242 Murray Street, Perth, Western Australia. The company designs and ships VR, AR, MR, spatial computing, 3D CGI, and AI/ML-enabled solutions for enterprise and consumer use cases, with primary verticals in mining, construction, healthcare, retail, architecture, energy, and government. Its stated delivery footprint exceeds 150 projects Australia-wide, alongside stated operations in New Zealand, the United States, and the United Kingdom.

Viewport's technology portfolio rests on several internally-developed platforms. SASHIMI is a multi-user collaborative holography system resulting from more than five years of internal R&D; GEAAR is a GNSS plus Visual Positioning System (VPS) AR framework targeting centimeter-grade accuracy for outdoor and large-scale industrial environments; Measure & Quote is a LiDAR-based AR measurement and quotation tool; and a Reality Capture pipeline converts physical assets into 3D models. The stack integrates Microsoft HoloLens hardware with Epic Games Unreal Engine and MetaHuman, Rokoko motion capture, and photogrammetry workflows, and is used to produce training, induction, inspection, configuration, and consumer engagement applications.

The business operates four revenue streams: bespoke XR development and consulting for enterprise clients, AR platform licensing (notably Measure & Quote), consumer AR applications (My Pool Design, Organise by Inabox), and ancillary hardware (Inabox QR stickers). The customer base is concentrated in tier-1 resources (Rio Tinto across 70+ projects, BHP, Alcoa, Hancock Prospecting, Fortescue Metals Group, Austin Engineering, Woodside), large retailers (Kaboodle/Bunnings across 20+ stores, Target Australia, Coles, 7-Eleven, Cadbury), healthcare and government (Western Health with 11,000 staff, Dementia Training Australia, Royal Flying Doctor Service), and corporate accounts (AMP, EY, Crown Resorts, Channel 9). Reported client outcomes include a 90% reduction in mining site induction time, an approximately AUD 1.2M to AUD 400K annual induction cost reduction at Rio Tinto, a 44% reduction in WHS incidents at Western Health, 41 FTE savings in Additional Care Resources, and 277,440 product configurations delivered through Austin XR.

Name

Viewport XR

Legal name

Viewport Pty Ltd

Website

https://viewport.com.au

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Viewport XR is an Australian extended reality company, founded in 2015 and headquartered in Perth, that develops bespoke VR/AR/MR applications and proprietary platforms (SASHIMI, GEAAR, Measure & Quote) for enterprise customers across mining, healthcare, retail, construction, and government.

Ownership category

akta.pro rank

Product category

Extended Reality Software and Services

NAICS

Custom Computer Programming Services (541511), Software Publishers (51321), Motion Picture and Video Industries (5121)

SIC

Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)

akta.pro secondary industries

Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows) (EDAFAJAL), Rendering, Graphics & Simulation Middleware (MPAFAFAB)

Keywords

• Extended reality development
• Immersive training solutions
• Augmented reality apps
• Virtual reality experiences
• 3D visualization services

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Custom XR Development & Consulting: Viewport XR builds bespoke VR, AR, and MR solutions for enterprise clients across mining, construction, healthcare, retail, and government. Projects are custom-developed and priced on a per-engagement basis, ranging from a few weeks for smaller projects to several months for complex enterprise solutions. Services include technology consulting, custom software development, hardware provisioning, and ongoing service agreements.
2. AR Platform Licensing (Measure & Quote): Measure & Quote operates as a white-label platform licensed to building industry suppliers. Custom app deployments are built for individual clients (plasterboard, paint, agricultural products) with their own product catalogues, pricing calculations, and sales software integration. Two major nationwide suppliers were already in development with three more signed up as of January 2021.
3. AR Consumer App (My Pool Design): Consumer-facing AR app bringing together Australia's largest pool brands into one platform. Revenue is driven by dealer network integration and Salesforce-sourced leads to pool suppliers. The platform aggregates 120+ pool models across major brands including Aquatechnics, Buccaneer, and Sapphire.
4. AR Consumer App (Organise by Inabox): AR storage organisation app developed for Inabox Solutions. Revenue is tied to QR code sticker sales through Bunnings. Box sales increased 7% post-launch in Australia alone, with 26% app engagement rate, and expansion into 3 additional global markets.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Viewport XR builds bespoke extended reality (XR) software encompassing virtual reality, augmented reality, and mixed reality solutions for enterprise clients across mining, healthcare, construction, retail, and government sectors. The company's flagship products include proprietary platforms SASHIMI (multi-user collaborative holographic interaction) and GEAAR (GNSS + VPS augmented reality with centimetre accuracy), complemented by standalone consumer and SMB-facing AR apps such as My Pool Design, Organise by Inabox, and Measure & Quote, as well as photorealistic CGI, reality capture, and 3D rendering services.

Product overview

Viewport XR is Australia's industry-leading immersive and interactive technologies company offering a comprehensive extended reality (XR) portfolio. The core platform consists of proprietary products including SASHIMI (multi-user collaborative AR) and GEAAR (geospatial AR with VPS/GNSS). These are complemented by extensive services spanning Virtual Reality, Augmented Reality, Mixed Reality, Spatial Computing, Computer Graphics, Reality Capture, Virtual Production, and AI/ML services. Notable products include VR training solutions (Reframe Your Response, Meaningful Spaces, Rio Tinto Induction, Woodside Hazard Training), AR applications (My Pool Design, Target Australia, Organise by Inabox, Measure and Quote, Eco Structures), cross-platform XR (Austin XR, Renovate or Rebuild), and retail solutions (Kaboodle Kitchen Configurator, OzGrind VR Showroom). The company also provides 3D rendering, animation, 360 video, and custom software development services. All offerings leverage photorealistic digital twin creation and can be deployed on enterprise platforms including Meta Quest, Microsoft HoloLens 2, Apple Vision Pro, and custom hardware.

Differentiator

Problem solved

Functional benefit

Brands

• SASHIMI (Spatial Augmented System for Hands-on Immersive Multi-user Interaction): World's first intuitive multi-user AR platform enabling collaborative holographic experiences where multiple users interact with the same digital model in real-time using hand tracking.
• GEAAR (Geospatial Everywhere Anywhere Augmented Reality)
• Organise by Inabox
• Measure and Quote
• My Pool Design
• Measure and Quote Platform

Products and services

• SASHIMI (Spatial Augmented System for Hands-on Immersive Multi-user Interaction) World's first intuitive multi-user AR platform enabling collaborative holographic interaction where multiple users interact with the same hologram simultaneously using hand tracking without controllers. Includes spectator broadcast via custom iOS app. Deployed for Rio Tinto, Royal Flying Doctor Service, Channel 9, and government infrastructure projects.
• GEAAR (Geospatial Everywhere Anywhere Augmented Reality) World's first true point-and-shoot AR system using Visual Positioning System (VPS) and GNSS integration to overlay digital designs onto the real world with centimetre accuracy, with zero calibration and no markers required. Useful for infrastructure, mining, and construction site visualisation.
• My Pool Design AR App Consumer-facing AR app aggregating 120+ swimming pool models across major Australian brands including Aquatechnics, Buccaneer, and Sapphire. Uses geolocation filtering to surface pools by availability per region and integrates with Salesforce for automated lead routing to the relevant national supplier.
• Target Australia AR App AR furniture visualisation app developed for Target Australia allowing customers to place Target products at scale within their homes via mobile device camera.
• Organise by Inabox AR storage organisation app using QR-code stickers that lets users scan boxes to instantly log name, contents, location, and photos, and visualise boxes in their space via AR. Distributed through Bunnings in Australia with expansion into 3 additional global markets.
• Measure & Quote White-label AR-powered platform using LiDAR-based measurements on mobile devices for rapid linear, volume, and area measurement, pre-visualisation of building materials, instant pricing calculations, and in-app quote and order management. Licensed to building industry suppliers as a customised deployment with their own catalogues and pricing.
• Eco Structures AR Visualiser AR application enabling 1:1 scale visualisation of luxury glamping tent designs both internally and externally for Eco Structures, streamlining marketing and sales pipeline through immersive product demonstration.
• Renovate or Rebuild HoloLens 2 Platform HoloLens 2 mixed reality judging platform for Nine Network's Renovate or Rebuild TV series enabling judges to interact with holographic architectural models simultaneously using hand tracking. Combined AR ground plane, image recognition, and a spatial database of architectural content.
• OzGrind VR Showroom World's first virtual polished concrete showroom with 8K material resolution, enabling clients to walk through polished concrete choices and view materials at full photorealistic detail. Now functions as a core B2B sales tool used by OzGrind with architects and corporate clients.
• Kaboodle Kitchen Configurator Interactive touchscreen VR kitchen configurator deployed on 42-inch commercial touch kiosks in 20+ Bunnings Warehouse stores across Australia and New Zealand. Features a universal digital material library captured at 4K/8K resolution, integrated with 2020 design software and CRM.
• Rio Tinto Parker Point VR Site Induction VR site induction and onboarding module for Rio Tinto's Parker Point facility, built on the SASHIMI platform with comprehensive stereoscopic video capture and custom 3D asset generation. Delivers 100% consistency in knowledge delivery across all inductees.
• Reframe Your Response VR Training VR de-escalation training simulator for healthcare workers with an agitated hospital visitor scenario and a patient-perspective module with hallucinations. Uses MetaHuman digital humans, Rokoko motion capture, and Unreal Engine. Contributed to a 44% reduction in WHS incidents at Western Health and won the 2025 NSCA Foundation National Safety Award of Excellence.
• Meaningful Spaces VR (Dementia Training Australia) First-person VR simulation placing users in the perspective of an 87-year-old woman with dementia for first-person empathy training of aged care staff. Developed for Dr Andrew Stafford and Dementia Training Australia with voice-over characters and sound design.
• Austin XR Product Visualiser Cross-platform XR product visualiser for Austin Engineering mining equipment deployed simultaneously across iOS/Android AR, Oculus Quest 2 VR, Microsoft HoloLens 2 MR, and Realfiction Dreamoc Diamond holographic displays via a single codebase. Supports 277,440 product configuration combinations.
• Woodside Hazard Identification Training Interactive XR hazard awareness training platform for Woodside's Karratha operations modelled onsite using stereoscopic 360-degree video capture, enabling immersive hazard identification and safety training for energy workforce.
• 3D Renders and Flythroughs Photorealistic CGI services for architectural visualisation, DA submissions, marketing brochures, and cinematic flythroughs produced using V-Ray and 3ds Max. Includes exterior and interior renders, photomontages, and 30 to 90 second animated journeys.

Quantifiable outcome

• 90% reduction in mining site induction time (from 6 hours to 30 minutes per group)
• +9 more outcomes

Named customers28 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability9 records

Feature8 records

Partnerships

Twelve partnerships are on record, tiered core, minor and flagship.

• Rio TintocoreStrategic or Co-development Partner · 1 July 2024Trusted partner delivering over 70 projects for Rio Tinto across mining operations. Key projects include the Parker Point VR Site Induction (July 2025 launch) and SASHIMI platform deployment at international expos. The VR induction module reduced induction time by 90% and cost by 75%.
• Microsoft HoloLenscoreTechnology or Integration · 1 January 2024SASHIMI platform and the Renovate or Rebuild judging platform are built on Microsoft HoloLens 2 technology. Viewport is Australia's leading HoloLens developer, and HoloLens 2 is a core hardware platform for mixed reality deployments including Rio Tinto, government infrastructure, and television productions.
• Deakin UniversityminorStrategic or Co-development Partner · 1 January 2024Deakin University conducted a formal assessment of the 'Reframe Your Response' VR training program, led by Associate Professor Deb Kerr, finding statistically significant improvements in trainees' ability to identify early warning signs, apply de-escalation techniques, and report confidence. Western Health secured a $50,000 grant to evaluate the education package.
• Western HealthcoreStrategic or Co-development Partner · 1 January 2023Viewport developed 'Reframe Your Response' — a hyper-realistic VR de-escalation training simulator for Western Health's 11,000 staff across four acute public hospitals and community health centres. Using Epic Games MetaHuman, Rokoko performance capture, and Unreal Engine. Contributed to 44% reduction in WHS incidents and 41 FTE reduction in Additional Care Resources. Won NSCA Foundation National Safety Award of Excellence 2025.
• Hassell (International Design Studio)minorStrategic or Co-development Partner · 1 January 2023Viewport partnered with Hassell to create photorealistic 3D visualisation of the Perth Film Studio project, bringing the international design studio's vision to life.
• Eco StructuresminorStrategic or Co-development Partner · 1 January 2023Eco Structures is a luxury glamping tent manufacturer (40+ projects in Australia, 165 globally) that engaged Viewport to create a 1:1 scale AR visualisation of their tent designs, both internally and externally, streamlining their marketing and sales pipeline.
• MetronetminorStrategic or Co-development Partner · 1 January 2022Delivered high-precision 3D visualisation for the Metronet project that secured unanimous stakeholder sign-off.
• Austin EngineeringcoreStrategic or Co-development Partner · 1 September 2021Austin Engineering engaged Viewport XR to develop 'Austin XR' — a world-first cross-platform XR product visualiser spanning iOS/Android AR, Oculus Quest 2 VR, Microsoft HoloLens 2 MR, and Realfiction Dreamoc Diamond holographic displays. Deployed at MINExpo 2021 Las Vegas. Viewport provided end-to-end services including stand design, equipment logistics, and procurement, as well as custom software development. The platform supports 277,440 product configuration combinations.
• Epic Games (MetaHuman)coreTechnology or Integration · 1 September 2021Viewport uses Epic Games' MetaHuman technology combined with Rokoko performance capture and Unreal Engine to create hyper-realistic digital humans capable of micro-expressions and emotional shifts. Used in Western Health's de-escalation training and other projects.
• Royal Flying Doctor ServiceminorStrategic or Co-development Partner · 1 January 2021Royal Flying Doctor Service used the SASHIMI platform as a powerful community engagement tool, deploying it to reach regional and remote communities across Australia.
• Channel 9 / Blue Tribe CoflagshipStrategic or Co-development Partner · 1 January 2021Viewport XR developed the world's first syndicated TV program judging platform using Microsoft HoloLens 2 for Nine Network's 'Renovate or Rebuild' series (produced by Blue Tribe Co). This was a world-first for television, the HoloLens technology, and the building industry. The platform enabled judges to interact with holographic architectural models simultaneously.
• Rio Tinto (Parker Point)coreStrategic or Co-development Partner · 1 January 2019VR Site Induction and Onboarding Module developed for Rio Tinto's Parker Point facility, launched July 2025. The project involved comprehensive pre-project consulting, on-site stereoscopic video capture, custom XR software development using SASHIMI platform, custom 3D asset generation, hardware deployment, and ongoing performance monitoring.

Scale indicators15 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Scope AR (Atheer): Enterprise AR knowledge platform providing remote assistance, work instructions, and visualisation on HoloLens, RealWear, and mobile — overlapping with Viewport's HoloLens development service line and field-service AR use cases.
• Mursion: VR-based soft-skills training platform with AI-simulated humans for healthcare, education, and corporate training — overlapping with Viewport's Reframe Your Response (MetaHuman-based de-escalation training) and broader VR training product line.
• Strivr: US enterprise VR training platform serving Walmart, Verizon, and Fortune 500 frontline workforces — directly comparable to Viewport's VR site induction, safety training, and de-escalation training offerings.
• Talespin: XR soft-skills and workforce development platform with VR modules for de-escalation, leadership, and empathy training — directly comparable to Viewport's Reframe Your Response (Western Health) and Meaningful Spaces (Dementia Training Australia) healthcare training products.
• Marxent: US-based AR/3D visualisation platform specialising in home improvement and furniture retail (Lowe's, Macy's, Macy's Backstage) — directly comparable to Viewport's Kaboodle/Bunnings kitchen configurator and Target Australia AR app use cases.
• Groove Jones: US-based creative technology studio delivering custom XR, AR, and MR experiences for enterprise marketing and training — comparable custom-services model and cross-platform AR/VR/MR delivery approach.
• Apprentice.io: Enterprise AR/AI platform for life sciences manufacturing and field service — comparable to Viewport's GEAAR site overlay and Rio Tinto/industrial use cases for visualising complex equipment and procedures.
• Start VR: Australian enterprise VR/AR studio delivering immersive training, visualisation, and branded experiences — directly comparable geography, vertical mix (mining/enterprise/retail), and custom-services business model.

Emerging players

• Spatial: Multi-user collaborative XR platform for enterprise meetings, design review, and remote collaboration — overlapping with SASHIMI's multi-user holographic collaboration thesis, though primarily meeting-focused versus Viewport's vertical enterprise training focus.

Regional players

• Opaque Media Group: Australia/NZ immersive technology studio specialising in VR training, visualisation, and serious games for enterprise and government — directly comparable geography, vertical mix, and custom-services business model to Viewport.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@viewportxr
• Facebookfacebook.com/viewportxr
• LinkedInlinkedin.com/company/viewport-studios
• Instagraminstagram.com/viewportxr
• Xx.com/ViewportAU

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viewport XR