McKenna Property Management

What McKenna Property Management does

McKenna Property Management is a privately held, woman-led property management firm headquartered in Henderson, Nevada, founded in 2005 as a dedicated property management division (building on founder Jenni McKenna's real estate practice established in 1997). The firm manages single-family homes, townhomes, and condos for individual property owners and small-to-mid-market real estate investors across the Las Vegas metropolitan area (Las Vegas, Henderson, North Las Vegas). Service delivery is organized into specialized in-house departments covering tenant screening, rent collection, property evaluations, repairs and maintenance coordination, HOA correspondence, lease renewals, evictions, marketing, and accounting, supported by approximately 17 team members.

The technology stack is built primarily on the AppFolio Property Manager platform, which powers owner and resident portals, online rent payment, maintenance request submission (with PropertyMeld integration for tracking), and financial reporting. Rently integration provides self-showing technology for prospective tenants, while the optional Resident Benefits Package layers in Great American tenant liability insurance, Second Nature A/C filter delivery, a 24/7 maintenance hotline, and security deposit protection. No proprietary AI/ML systems are disclosed; the firm's differentiator is its human-centered, locally operated service model rather than technology ownership.

The business model combines recurring monthly management fees (10% of rent collected) with one-time leasing fees (50% of first month's rent), $85 annual site evaluations, and optional subscription add-ons ($37/month Resident Benefits Package, $10/month Eviction Protection Plan). Go-to-market is hybrid: direct sales to property owners via website, phone, and consultations; agent referral partnerships paying $300-$1,000 per placement and $500 per new PM client; and community-led content marketing through a blog, monthly Las Vegas Local Guide newsletter, podcast, and local events. The company holds Nevada real estate license #B.29819 and is bootstrapped with no disclosed external funding, acquisitions, or institutional investors.

Name

McKenna Property Management

Legal name

McKenna Property Management

Website

https://mckennapropertymanagement.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

McKenna Property Management is a privately held, woman-led Las Vegas property management firm managing single-family homes, townhomes, and condos for individual owners and investors on the AppFolio platform, with recurring management fees, leasing fees, and subscription add-ons.

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Real Estate Property Managers (53131), Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Single-Family Rental (SFR) Property Management (BPAJAFAB)

akta.pro secondary industries

Residential Lease Administration & Tenant Services (BPAJAFAL), Residential Maintenance & Turnover Services (Make-Ready, Inspections) (BPAJAFAM)

Keywords

• Residential property management
• Rental management services
• Tenant placement services
• Lease management
• Property maintenance coordination

Headquarters

HQ city

Henderson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Property Management Fees: Recurring monthly management fee of 10% of the rental amount received from managed properties. This is the primary revenue stream, collected only after a tenant is placed and occupying the property.
2. Leasing/Placement Fees: One-time leasing fee of 50% of the first month's rent collected when a qualified resident is secured for a property. Additionally, a $300 refundable reserve is required upon signing.
3. Annual Site Evaluation: Annual site evaluation fee of $85 charged to property owners for property condition assessments.
4. Resident Benefits Package: Optional $37/month add-on package for residents including 24/7 maintenance hotline, A/C filter delivery via Second Nature, tenant liability insurance through Great American, online rent payment, security deposit protection, and other resident services.
5. Eviction Protection Plan: Optional $10/month Eviction Protection Plan covering hard costs associated with eviction including notices, lockout, and court costs.
6. Agent Referral Program: Referral fees paid to real estate agents who refer new property management clients ($500 per new client) or secure tenants for managed properties (tiered $300-$1,000 based on monthly rent). This is an outbound expense but drives new business acquisition.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

McKenna Property Management provides full-service residential property management for single-family homes, townhomes, and condos in the Las Vegas metropolitan area (Las Vegas, Henderson, and North Las Vegas). Services include tenant screening, rent collection, property maintenance and repairs, annual site evaluations, eviction handling, HOA correspondence, marketing and advertising of vacant units, and lease renewals. The company charges a recurring 10% management fee on collected rent and a 50% leasing fee on first month's rent, with optional add-on packages for residents and eviction protection.

Product overview

McKenna Property Management operates as a property management company built on the AppFolio Property Manager platform, offering separate Owner Portal and Resident Portal interfaces for property owners and tenants. The service portfolio centers on core property management functions (tenant screening, rent collection, maintenance coordination, HOA correspondence, marketing, and eviction handling) delivered through specialized departments. Optional add-on modules include the Resident Benefits Package ($37/month) providing filter delivery, tenant liability insurance, maintenance hotline, and security deposit protection; plus Self Showing Technology via Rently for independent property tours.

Differentiator

Problem solved

Functional benefit

Products and services

• Full-Service Property Management Recurring full-service residential property management for single-family homes, townhomes, and condos in Las Vegas, Henderson, and North Las Vegas. Includes tenant screening, rent collection with credit bureau reporting, property maintenance coordination, annual site evaluations, eviction handling, HOA correspondence, marketing and advertising of vacancies, lease renewals, financial statements, and 1099 preparation. Charged as 10% of the monthly rental amount collected, plus a $300 refundable reserve upon signing.
• Leasing and Tenant Placement Service One-time tenant placement service for property owners, covering marketing, showings (including self-showings via Rently), application processing, screening, and lease execution. Charged as 50% of the first month's rent when a qualified resident is secured.
• Annual Site Evaluation Annual on-site property condition assessment for managed properties, providing owners with a documented evaluation of their rental asset's condition. Charged as an $85 annual fee.
• Resident Benefits Package Optional $37/month subscription package for residents of managed properties that bundles a 24/7 maintenance hotline, bimonthly A/C filter delivery via Second Nature, tenant liability insurance through Great American, online rent payment, security deposit protection, a move-in representative, an annual property evaluation, a 24-hour response guarantee, and a $500 closing cost credit toward homeownership.
• Eviction Protection Plan Optional $10/month coverage plan that offsets hard costs associated with eviction proceedings, including notices, lockout, and court costs.

Quantifiable outcome

• 800+ five-star Google reviews
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• RentlycoreTechnology or IntegrationPartnership with Rently provides self-showing technology enabling prospective residents to tour properties independently on their own schedule. Includes identity verification screening before property access. Has generated over 700+ self-showings and 3,000+ inquiries.
• Great American Insurance GroupcoreTechnology or IntegrationTenant liability insurance partnership through Great American Insurance. Enrolled automatically for residents with the Resident Benefits Package. Provides coverage for damages caused to the property where the tenant may be held liable.
• PropertyMeldcoreTechnology or IntegrationMaintenance coordination platform integration with PropertyMeld. Residents can submit maintenance requests through the platform for efficient repair coordination and tracking.
• AppFoliocoreTechnology or IntegrationCore property management software platform powering the company's operations including tenant screening, rent collection, lease management, maintenance coordination, and owner/resident portals.
• Keller Williams MarketplacecoreStrategic or Co-development PartnerHost venue for McKenna Wellness Day event, demonstrating community partnership and local business collaboration.
• Hearts Alive Village Animal RescueminorOthersLocal animal rescue organization where team member Destiny volunteers. Reflects company's community involvement values.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Greystar Real Estate Partners: Largest global operator of rental housing, primarily multifamily but also active in student housing and SFR. Overlaps with McKenna's rental management function at much larger scale; relevant benchmark for operational sophistication and fee structures.
• Asset Living: Large third-party property manager covering multifamily, student, affordable, and single-family rental housing. Comparable rental management offering but operates at significantly larger scale across multiple regions.
• BH Management Services: National multifamily property management firm managing 100,000+ units across the U.S. Comparable rental management function with much broader portfolio, multi-state footprint, and institutional owner relationships McKenna does not serve.
• FirstService Residential: Largest residential property manager in North America, primarily serving HOA and condominium associations but also offering rental management. Comparable in residential property management services, with broader scale, geographic footprint, and association-management specialization.

Direct peers

• Real Property Management: National franchise network of single-family and small multifamily property managers offering full-service management on a similar fee model. Directly comparable in service scope (tenant placement, rent collection, maintenance) to McKenna, with franchisees competing in many U.S. metros.
• Property Management Inc. (PMI): Franchise property management company offering residential management (single-family, multifamily, HOA) for owners and investors. Closely comparable business model to McKenna, with franchisee offices competing in local U.S. markets including Las Vegas.
• Mynd Property Management: Tech-enabled single-family rental property manager operating across multiple U.S. metros with a recurring fee model similar to McKenna's. Directly comparable target market (small landlords and SFR investors) and overlapping service line.

Others

• Buildium: Property management software platform serving small and mid-market residential managers, competing with AppFolio in McKenna's tech stack. Enabling/infrastructure peer rather than direct competitor, but signals the broader software ecosystem McKenna depends on.
• Roofstock: Online marketplace for single-family rental investment and operator of SFR property management services (Roofstock Marketplace and Roofstock One). Thematically aligned with McKenna's SFR focus; serves the same owner/investor audience and increasingly competes for management mandates.
• AppFolio: Cloud-based property management software platform that powers McKenna's operations (owner/resident portals, payments, listings). Not a competitor but a key infrastructure provider; comparable as the underlying operating system for mid-market residential managers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/mckenna_team

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McKenna Property Management