What Ecothea does

Ecothea Srl is an Italian engineering company founded in 2018 by Prof. Aurelio Somà as a spin-off from the Politecnico di Torino startup incubator. The company operates as a B2B system integrator specializing in the design and development of electric and hybrid powertrains for agricultural and construction vehicles (Non-Road Mobile Machinery), including battery management systems, electric drivelines, motor-gearbox assemblies, and fuel cell range extenders. Ecothea holds granted patents in Italy, Europe, and North America covering its electric hybrid driveline technology, specialized motor-gearboxes, and lithium battery monitoring systems, with a pending patent for its autonomous hydrogen-powered rover, Smilla H2.

The company's commercial offerings include custom powertrain engineering services, battery system design with proprietary management systems, and a certified ESCO (Energy Service Company) Transition 5.0 energy consulting service under UNI CEI 11352:2014. Ecothea generates revenue primarily through project-based engineering contracts with major Italian and European agricultural machinery manufacturers, including Antonio Carraro Spa, Guaresi Spa, Merlo Spa, Supertino srl, and ERO GmbH. The company participates in EU-funded research consortiums (LIFE ATENA and LIFE LAERTHES) which serve as both co-funded development projects and proof-of-concept demonstrations for commercial partnerships. Product launches include the Antonio Carraro SRX Hybrid (2021), Carraro eSP Super Park (2022), Guaresi Mini G-E (2024), and Smilla H2 autonomous rover (2024).

The company operates from a single headquarters in Turin, Italy, with a team of 1-10 employees, and is privately held by its founder with no disclosed external investment. Go-to-market is sales-led and event-driven, leveraging trade show presence at EIMA and FIERAGRICOLA, direct engineering partnerships with manufacturers, and EU project dissemination. The company is geographically focused on Italy with recent expansion into Spain through the LIFE LAERTHES project.

Name

Ecothea

Legal name

Ecothea Srl

Website

https://ecothea.it

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Ecothea Srl is an Italian B2B system integrator founded in 2018 that designs and develops electric and hybrid powertrains for agricultural and construction vehicles, serving major manufacturers like Antonio Carraro, Guaresi, and Merlo through project-based engineering partnerships and EU-funded research consortiums.

Ownership category

akta.pro rank

Product category

Electric Powertrain Engineering for Agricultural Vehicles

NAICS

Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Speed Changer, Industrial High-Speed Drive, and Gear Manufacturing (333612)

akta.pro primary industry

Vehicle OEM & Tier-1 V2G Enablement (Telematics, Vehicle Energy APIs) (EUAFAMAM)

Keywords

• Electric powertrain engineering
• Hybrid vehicle driveline
• Agricultural machinery electrification
• Battery management systems
• Autonomous agricultural rovers

Headquarters

HQ city

Torino

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Supply Chain, Marketing or Sales, Operations

Revenue model

1. Electric and Hybrid Powertrain Design Services: Ecothea designs and engineers custom electric or full-electric hybrid powertrains for existing vehicles, providing tailor-made solutions for individual vehicles and specific applications. Revenue is generated through engineering project fees and development contracts with vehicle manufacturers.
2. Battery System Development: Design and creation of custom battery packs dedicated to the agricultural and construction vehicle sector, including battery management systems and sensor monitoring technology.
3. ESCO Energy Efficiency Consulting: As a certified ESCO company (UNI CEI 11352:2014), Ecothea offers energy assessment services as part of Italy's Transition 5.0 plan, providing feasibility analysis, GSE communication management, technical documentation support, and post-completion assistance for companies seeking tax benefits for energy efficiency investments.
4. Transition 5.0 Consultation Services: Ecothea guides enterprises through the entire Transition 5.0 procedural process, from preliminary verification to practice closure, including feasibility analysis, GSE platform communication management, and technical support for obtaining benefits under Italy's Hyperamortization 2026 plan.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Ecothea is a B2B system integrator that designs, engineers, and supplies electric and hybrid powertrains, battery packs, and autonomous drive platforms for agricultural and construction vehicles. The company also offers remote diagnostics and ESCO-certified energy efficiency consulting under Italy's Transition 5.0 program.

Product overview

Ecothea is a system integrator specializing in electrification solutions for agricultural and construction vehicles (agri-construction sector). The company offers a portfolio of electrified products including full-electric and hybrid tractors, harvesting machines, and autonomous rovers, alongside engineering services for custom powertrain development, remote diagnostics systems, and energy efficiency consulting. Key products include the Guaresi Mini G-E (full-electric tomato harvester), Smilla H2 (autonomous hydrogen-powered rover), Antonio Carraro SRX Hybrid and eSP (compact tractors), Supertino Electra II (electric barn vehicle), and Rosatello E (electric sprayer). Services encompass electric driveline system integration with HIL testing capabilities, remote vehicle monitoring (Industry 4.0), and ESCO-certified Transition 5.0 energy consulting. The company also participates in EU-funded projects LIFE ATENA (vineyard/orchard tractor electrification) and LIFE LAERTHES (tomato harvester hybridization).

Differentiator

Problem solved

Functional benefit

Products and services

• Guaresi Mini G-E Full-electric self-propelled tomato harvesting machine with complete electric powertrain, prepared for hydraulic line electrification. Developed for Guaresi for tomato harvesting and other industrial vegetable crops.
• Smilla H2 Autonomous multifunctional hydrogen-powered agricultural rover for vineyard and orchard applications. Features modular platform with 400 kg load capacity, GPS-RTK autonomous driving, LiDAR obstacle detection, 48V Li-ion battery with PEM fuel cell range extender.
• Antonio Carraro SRX Hybrid Mild hybrid compact tractor concept featuring an electric motor installed downstream of a traditional diesel engine, enabling engine downsizing, reduced fuel consumption, and improved efficiency while maintaining high performance. Developed for Antonio Carraro for specialized agriculture.
• Carraro eSP (Super Park) Full-electric compact multipurpose vehicle for urban applications including snow clearing, urban greenery maintenance, and road/pavement maintenance. Features 48V electrical equipment compatibility and mechanical PTO for conventional implements.
• Supertino Electra II Electric agricultural vehicle for barn/stall applications with 180 kW power output. Developed with Supertino srl.
• Rosatello E Electric agricultural sprayer/equipment for vineyard applications.
• System Integrator of Electric Driveline Design, customization and engineering of electric or full-electric hybrid powertrains for agricultural and construction vehicles. Includes full-scale HIL (Hardware in the Loop) testing bench, battery pack design, and transmission customization.
• Remote Diagnostics and Monitoring Industry 4.0/Transition 5.0 systems for remote vehicle sensing, monitoring, and diagnostics. Enables real-time performance tracking, predictive maintenance evaluation, and fuel consumption optimization with cloud data storage.
• Transition 5.0 Energy Consulting ESCO-certified energy efficiency assessment services for industrial production processes. Includes feasibility analysis, GSE communication management, technical documentation support, and post-completion assistance for Transition Plan 5.0 compliance.

Quantifiable outcome

• 100% fuel savings achieved with full electric tractor prototypes
• +8 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature6 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Antonio Carraro SpacoreStrategic or Co-development PartnerProject coordinator for the LIFE ATENA EU project. Antonio Carraro is a worldwide leader in compact tractors for specialized agriculture. Ecothea developed full hybrid and full electric tractor prototypes for vineyards and orchards. Collaboration began in 2021 and has produced multiple electrified vehicle concepts including SRX Hybrid, Mild Hybrid, and eSP.
• ERO GmbHcoreStrategic or Co-development PartnerGerman partner in the LIFE ATENA project responsible for development of electrified vineyard implements. Collaboration focuses on creating a complete electrified ecosystem for vineyard and orchard agriculture.
• Guaresi SpacoreStrategic or Co-development PartnerCoordinating partner for the LIFE LAERTHES EU project. Guaresi is a global leader in self-propelled processing tomato harvesters. Ecothea is developing Full Hybrid versions of the SuperG machine (SuperG ECO and SuperG ECO+) with electric powertrains for the tomato harvesting sector.
• Politecnico di TorinocoreStrategic or Co-development PartnerAcademic research partner with the Department of Mechanical and Aerospace Engineering (DIMEAS). Ecothea was founded at the Politecnico startup incubator in 2018. The partnership includes the 'Innovative Vehicles and System Design and Testing' research group collaborating on autonomous driving systems including the Smilla H2 project.
• AE – ROMA Sociedad Gestora de Activos Productivos e Inmobiliarios ROMA SLminorStrategic or Co-development PartnerSpanish agricultural operator in the LIFE LAERTHES project providing 230 hectares of processing tomato fields in Badajoz province for field testing of SuperG ECO prototypes during 2026-2027 harvesting seasons.
• Conservas Vegetales de Extremadura SA (CONESA)minorStrategic or Co-development PartnerSpanish partner in LIFE LAERTHES project providing supervision and support for field testing operations conducted by ROMA technicians during tomato harvesting trials in Extremadura.
• Consorzio Tutela del Vino Conegliano Valdobbiadene ProseccominorStrategic or Co-development PartnerItalian wine consortium partner in LIFE ATENA project responsible for dissemination and field testing of electrified tractors in Prosecco hill vineyards.
• Merlo SpaminorStrategic or Co-development PartnerMajor Italian agri-construction company included in Ecothea's partnership network for electrification solutions.
• Supertino srlminorStrategic or Co-development PartnerItalian agricultural machinery company partnered with Ecothea for Electra II project, developing electric carriage vehicles (180 kW) for barn/indoor applications.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• AGCO: Global agricultural machinery incumbent with the Fendt e100 Vario electric tractor program; key potential OEM customer and one of the established players whose electrification roadmap defines Ecothea's addressable services market.
• CNH Industrial: Global agricultural and construction equipment manufacturer with New Holland electric tractor programs; a potential major customer for Ecothea's powertrain designs and a benchmark incumbent for off-road electrification timelines.
• John Deere: Largest global agricultural machinery incumbent with a multi-decade electrification roadmap; sets the technical baseline against which niche specialist system integrators like Ecothea are evaluated.

Regional players

• Sampierana: Italian manufacturer of compact construction and off-road equipment; regional peer on the construction-side half of Ecothea's agri-construction target market.
• ARGO Tractors: Italian tractor maker behind the McCormick and Landini brands; a direct regional peer in compact tractors and a logical adjacent customer or competitor in the specialty agricultural electrification niche.
• BCS Group: Italian manufacturer of specialty agricultural equipment (BCS, Ferrari, Pasquali); operates in the same compact/specialty tractor category as Antonio Carraro where Ecothea delivers powertrain engineering.

Emerging players

• Zasso: German agricultural electrification technology company focused on electric weed management; adjacent emerging peer applying electrification technology to specialty agriculture use cases.
• Cellestial eMobility: India-based electric tractor manufacturer targeting emerging-market agriculture; an emerging peer tackling the same off-road EV powertrain problem with a different go-to-market geography and cost structure.

Direct peers

• Solectrac: US electric tractor manufacturer focused on smallholder and specialty agriculture; directly parallels the off-road EV powertrain technology Ecothea designs and integrates for OEMs.
• Monarch Tractor: California-based electric and autonomous specialty-crop tractor maker; the closest end-product comparison to Ecothea's tractor electrification engineering and a leading indicator of the addressable commercial market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ecothea-it

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ecothea