What Lejeboligmægleren does

Lejeboligmægleren ApS is a Danish residential rental brokerage that operates a two-sided marketplace connecting renters with landlords and property managers across Denmark. The company runs a web-based listing and property management platform, supplemented by physical offices in Aalborg (headquarters, Alexander Foss Gade 15), Aarhus (Trindsøvej 10, opened July 2021), Odense (opened March 2022), and Copenhagen (in market entry, with plans for a physical office). The platform is free for individual renters, who use it to search listings, schedule viewings, and submit applications, while landlords and institutional property owners pay for transaction-based mediation services and ongoing managed rental services under individual written agreements. The company reports approximately 10,000 rental units under management and approximately 2,800 rental transactions handled per year, spanning new-construction developments, pension-fund portfolios, and individual investor properties.

The business model combines transaction fees on tenant placements with recurring managed-services revenue on a portfolio that includes flagship developments such as Gigantiumkvarteret (272 apartments in Aalborg), Lønneparken, Fjordtrappen (212 apartments at Østre Havn), Nordbjerg (172 units in Aarhus), Alléhusene (106 units in Risskov with PKA), StudioHouse (165 units in Aarhus), Brokvarteret Karré C (218 units in Aarhus), Blomsterrækkerne (56 townhouses in Tilst), and the 438-unit Ceres Byen (Bryggerhaven + Ceres Plaza) re-letting mandate acquired in 2022. The customer base includes institutional investors such as PKA, AP Pension, Lærernes Pension, C.W. Obel Ejendomme, and Søren Enggaard, alongside housing associations (Bedre Lejeboliger, Sundby-Hvorup Boligselskab, Himmerland Boligforening) and individual private landlords. GTM motion is hybrid: product-led growth on the renter side via the free platform, and direct sales/relationship management on the landlord side through the four-city office network and partner ecosystem.

Technology is a straightforward web platform with conventional third-party integrations for analytics (Google Analytics), behavioral analytics (Microsoft Clarity), and digital advertising (Facebook, Google). The company has been recognized as a Børsen Gazelle Company in both 2023 and 2024, signaling sustained growth, and is structured as a privately held Danish ApS (CVR 39868520) led by CEO and co-owner Christian Munch, with Cecilie Lynge Rydahl as partner.

Name

Lejeboligmægleren

Legal name

Lejeboligmægleren ApS

Website

https://lejeboligmaegleren.dk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Lejeboligmægleren is a Danish residential rental brokerage operating a two-sided platform that connects renters (free) with landlords and institutional property owners (paid) across Denmark's four largest cities, managing roughly 10,000 rental units and ~2,800 placements annually.

Ownership category

akta.pro rank

Product category

Residential Rental Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Residential Property Managers (531311), Rental and Leasing Services (532)

SIC

Real Estate Agents & Managers (For Others) (6531), Operators Of Apartment Buildings (6513)

akta.pro primary industry

Residential Rental Brokerage & Tenant Placement (BPAJAAAF)

Keywords

• Rental property brokerage
• Residential leasing services
• Property management services
• Tenant placement services
• Rental housing platform

Headquarters

HQ city

Aalborg

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Landlord rental services: The company provides rental services to landlords and property managers for a fee. Terms for landlords are defined in individual written mediation agreements. The company acts as an intermediary between landlords and tenants, handling property listings, viewings, and tenant placement.
2. Property management services: The company takes over re-rental management of occupied rental properties, expanding their portfolio with additional rental units under management.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Lejeboligmægleren is a Danish rental property brokerage that connects individual renters with landlords and property owners. The platform allows tenants to search listings, schedule viewings, and apply for rental properties free of charge across Denmark's four largest cities (Aalborg, Aarhus, Odense, and Copenhagen). For landlords, the company provides paid rental mediation services including property marketing, tenant screening, viewings, contract handling, and ongoing re-rental property management.

Product overview

Lejeboligmægleren is a rental housing brokerage platform operating across Denmark with offices in Aalborg, Aarhus, Odense, and København. The core product is a digital marketplace connecting renters with landlords, offering free property search for tenants and comprehensive rental management services for property owners. The company manages a portfolio of approximately 10,000 rental properties and handles about 2,800 rental transactions annually. Beyond the core platform, Lejeboligmægleren has developed and manages numerous named property projects including Gigantiumkvarteret (272-277 apartments in Aalborg), Lønneparken (three towers in Aalborg), Fjordtrappen (212 apartments at Østre Havn), Nordbjerg (172 units in Aarhus), Alléhusene (106 units in Risskov), StudioHouse (165 units in Aarhus), Brokvarteret Karré C (218 units in Aarhus), and various other developments throughout Denmark. The company also publishes a news and blog section covering housing advice, rental law, and open house events for new developments.

Differentiator

Problem solved

Functional benefit

Products and services

• Lejeboligmægleren Platform Online platform for matching rental property seekers with landlords, offering free housing search for tenants across Denmark's four largest cities.
• Landlord Rental Mediation Services Full-service rental intermediation for landlords and property managers, including property marketing, tenant screening, viewings, and contract handling for a fee.
• Re-rental Property Management Services Managed property management services for landlords, taking over the re-rental of occupied rental properties and expanding rental units under management.

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

16 partnerships are on record, tiered minor and core.

• Micro LivingminorOthersPartner listed in the company's collaboration section, suggesting a working relationship in the rental property sector.
• CalumminorOthersPartner company in the Lejeboligmægleren collaboration network for property services.
• Søren Enggaard A/SminorStrategic or Co-development PartnerConstruction and property development company partnered with Lejeboligmægleren for rental property services.
• Bedre LejeboligerminorOthersHousing association partner in the Lejeboligmægleren network.
• A Enggaard A/SminorStrategic or Co-development PartnerProperty development company with partnership ties to Lejeboligmægleren.
• CW Obel EjendommecoreStrategic or Co-development PartnerMajor property company with ongoing rental collaboration including projects like AstaHus (118 apartments) and other properties.
• SFMminorOthersPartner company in the Lejeboligmægleren ecosystem.
• FairPartminorOthersPartner in the Lejeboligmægleren collaboration network.
• Kjoller EjendommeminorStrategic or Co-development PartnerProperty company with partnership ties to Lejeboligmægleren.
• Erik Sørensen Byg A/SminorStrategic or Co-development PartnerConstruction company partnered for rental property services.
• Sundby-Hvorup BoligselskabminorOthersHousing association partner in the Lejeboligmægleren network.
• HLP EjendommeminorStrategic or Co-development PartnerProperty company partnered with Lejeboligmægleren.
• Viva BoligminorOthersHousing company partner in the Lejeboligmægleren ecosystem.
• Norhjem AdministrationminorChannel Partner/ Reseller/ DistributorProperty administration company that collaborates with Lejeboligmægleren for rental services.
• Plus EjendommeminorChannel Partner/ Reseller/ DistributorProperty company partnered for rental property distribution and management.
• Himmerland BoligforeningminorOthersHousing association partner in the Lejeboligmægleren network.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Emerging players

• Boligsiden: Danish property listing portal owned by the real estate industry associations. Adjacent overlap as a discovery channel for rentals, though primarily a sales-focused listing platform.

Broad incumbents

• EDC Erhverv Poul Erik Bech: Major Danish real estate franchise with rental and sales brokerage nationwide. Comparable in serving landlords and tenants across Denmark's major cities but as part of a wider sales-focused portfolio rather than rental specialization.
• Nybolig: One of Denmark's largest real estate chains, owned by Nykredit, with extensive residential rental and sales brokerage. Comparable in landlord services and geographic coverage, but operates as a broad incumbent across all real estate verticals.
• Home Erhverv: Large Danish real estate chain (formerly BRFkredit/Realmæglerne) offering residential rental and sales services nationwide. Comparable in landlord-facing services but operates as a generalist broker rather than rental specialist.
• danbolig: Denmark's largest real estate chain, part of the Spar Nord ecosystem. Comparable in landlord and tenant services across major Danish cities, but diversified across sales and rental.
• Estate Mæglerne: Danish real estate franchise offering rental and sales services. Comparable in residential brokerage and property marketing to landlords, though not specializing in rental-only.

Direct peers

• BoligPortal: Denmark's largest dedicated online rental listing platform, connecting tenants and landlords. Closest direct competitor to Lejeboligmægleren's two-sided marketplace model, with broader listing breadth but less specialized full-service brokerage.
• Lejebolig.dk: Danish rental listing platform focused exclusively on connecting tenants with landlords. Directly comparable online rental marketplace model to Lejeboligmægleren's digital platform.

Regional players

• Din Mægler: Danish real estate franchise with rental brokerage across multiple cities. Comparable landlord services and geographic presence in regional Danish markets.

Others

• Samuelsen & Co: Mid-sized Danish real estate firm offering property management and rental services in Jutland/Funen. Comparable as a regional rental management and brokerage operator in overlapping geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/100076375175641
• LinkedInlinkedin.com/company/lejeboligmaegleren

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lejeboligmægleren