What Clairimmo does

Clairimmo is a French real estate services network headquartered in Martigues (Bouches-du-Rhône) and founded in 1995 under the formal corporate entity SASU 2CIMMO, with Christophe Celdran as Président. The company operates a hybrid physical-and-digital agency model — a claimed 75 branches across southern France (PACA, Occitanie, Nouvelle-Aquitaine, Centre Est) — delivering property sales (ancien, VEFA, commercial), rentals, rental management (Gestion Locative, 6–7% HT of rent), and ancillary services through two wholly-owned subsidiaries: SARL One Assurance (insurance brokerage across auto, home, health, RC Pro, décennale) and SARL S.L.P. Conseils (mortgage and credit intermediation). The network is staffed largely by independent mandataires (negotiators) operating under a succursaliste or franchise contract, recruited via a dedicated in-group recruiter (CRI) and trained by an in-house ALUR-law organization (IDEA Immo), with IT provisioned by CandC.

The technology stack combines a public-facing website (clairimmo.net) for listings, estimation, and virtual tours with the MyImmoSoft/LeSoft platform as the owner portal and CRM, Meilleurs Agents widgets for agency ratings, and Google Analytics for traffic analysis. AI is applied superficially to property search, recommendation, and negotiator workflow automation (text modality only) without disclosed proprietary models, patents, or data flywheel. The go-to-market blends branch-based local advisory with digital channels (website, Facebook, Instagram), a referral program (Espace Apporteurs d'affaires, €500–€1,500 per closed deal), regional digital newsletters (Les Gazettes), and print newspaper advertising.

Clairimmo generates revenue from five streams: tiered real estate transaction commissions (8–15% incl. VAT, scaled inversely to price), recurring rental management fees (6–7% HT of rent, tiered by portfolio size), insurance brokerage commissions (8–30% of premium HT, product-dependent), credit brokerage fees, and franchise/licensing income. Reported growth of +19% in 2024/2025 Chiffre d'Affaires and +11% in signed compromis indicates an actively expanding, founder-controlled SMB-scale network rather than a venture-backed growth company.

Name

Clairimmo

Legal name

SASU 2CIMMO

Website

https://clairimmo.net

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Clairimmo is a founder-led French real estate network operating ~75 agencies across southern France, offering property sales, rentals, rental management, insurance brokerage (via One Assurance), and credit intermediation (via S.L.P. Conseils) to individual buyers, sellers, landlords, and tenants.

Ownership category

akta.pro rank

Product category

Real Estate Services

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531), Loan Brokers (6163)

akta.pro primary industry

Real Estate Referral Networks (Agents, Brokers & Lead Gen) (FSAEAMAF)

Keywords

• Real estate agency services
• Property management
• Mortgage brokerage
• Insurance brokerage
• Franchise real estate network

Headquarters

HQ city

Martigues

HQ country

France

HQ region

Europe

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Transaction Commissions: Commission-based revenue from property sales (old properties, new builds, commercial) with tiered percentage rates based on transaction value
2. Property Management Fees: Percentage-based fees (6-7% HT) on rental income for managing properties, collecting rent, handling disputes, and providing monthly management reports
3. Insurance Brokerage: Commission revenue from insurance products including auto, home, health, professional liability, and guarantee insurance
4. Credit Services: Brokerage fees for mortgage loans, credit refinancing, and financial advisory services
5. Franchise and Network Fees: Revenue from franchise network development including succursaliste and franchise model partnerships

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Clairimmo is a French real estate network that provides residential property sales and rental agency services through a hybrid model of 14+ physical branches combined with digital property search, AI-enriched matching, and virtual tours. Its integrated offering bundles three core service modules: Gestion Locative (full-service rental management), Assurance Immobilière (insurance brokerage via subsidiary One Assurance), and Crédit Immobilier (mortgage brokerage via subsidiary S.L.P. Conseils). The network also operates a franchise and succursaliste licensing model for independent agents and agency holders.

Product overview

Clairimmo is a French real estate network offering an integrated, platform-plus-services model centered on property transactions, rental management, insurance brokerage, and mortgage advisory. The core platform consists of a physical agency network (14+ named agencies, ~40 traditional agencies) across southern France, complemented by digital tools including AI-enriched property search, virtual tours, and a proprietary owner portal. The three main service modules — Gestion Locative (rental management), Assurance Immobilière (insurance via One Assurance), and Crédit Immobilier (financing via Maxihome) — are presented as fully integrated add-ons that solvate buyers before viewings and provide ongoing revenue to the network. Additional modules include a referrer program (Espace Apporteurs), franchise and recruitment pathways, and regional newsletters (Les Gazettes). The portfolio positions Clairimmo as a one-stop shop for real estate transactions and related financial services.

Differentiator

Problem solved

Functional benefit

Products and services

• Transaction Immobilière (Property Sales) Core real estate sales service covering existing properties (ancien), new-build off-plan (V.E.F.A.), commercial units, and business lease transfers (cession de bail/fonds de commerce), delivered through Clairimmo's network of agencies across southern France for individual buyers and sellers.
• Location (Rental Listings and Placement) Rental listing and tenant placement service for residential properties (houses, apartments) and offices, including short-term and seasonal lettings, with placement fees structured by geographic tension zones (€8-€12 TTC/m²).
• Gestion Locative (Rental Property Management) Full-service rental property management for landlords, covering tenant screening, rent collection, monthly owner disbursements, maintenance coordination, legal dispute handling, and providing monthly management reports, with tiered percentage-based pricing (7%, 6.50%, 6% HT) by portfolio size.
• Assurance Immobilière (Insurance Brokerage) Insurance brokerage service delivered through the One Assurance subsidiary, sourcing products from multiple insurers (Zephir, SPVIE, Interassurance, Novelia, AMI 3F, Xenassur, Solly Azar, Netvox, April, Maxance) for auto, home, health, pet, decennial (DO), and professional liability (RC PRO) coverage, with broker commissions of 8-30% of premium HT.
• Crédit Immobilier (Mortgage and Credit Brokerage) Mortgage and credit advisory and brokerage service including loan simulations, access to various loan types (PTZ, PAS, PEL/CEL), and credit restructuring, delivered through the network's credit subsidiary SARL S.L.P. CONSEILS.
• Franchise Immobilière Two franchise engagement models for real estate entrepreneurs: succursaliste (agency manager operating under the Clairimmo brand but financially attached to the parent company) and franchisee (independent carte T holder using the brand and operating know-how with network support, AI tools, and training).
• Recrutement Immobilier (Negotiator Recruitment Program) Talent recruitment program for property negotiators, agency managers, and area managers, offering a hybrid independent/salaried model with up to 70% commission and AI-enriched professional tools.

Quantifiable outcome

• Properties sold in 48 hours with efficient pricing
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature1 record

Partnerships

Eleven partnerships are on record, tiered core and minor.

• MaxihomecoreChannel Partner/ Reseller/ DistributorMaxihome is a leading network of independent real estate agents distributed across France, operating as part of the same group structure as Clairimmo.
• Power ImmocoreChannel Partner/ Reseller/ DistributorNetwork of excellent property agents representing true real estate expertise, part of the Celdran group portfolio.
• Marketplace ImmobilierminorChannel Partner/ Reseller/ DistributorNew and existing property network allowing agencies to operate under their own name or under Marketplace Immobilier branding.
• Idea ImmominorImplementation/ SI/ Consulting PartnerReal estate training organization under ALUR law for real estate professionals, and CFA (apprentice training center).
• One AssurancecoreStrategic or Co-development PartnerInsurance subsidiary covering all group structures, providing insurance products to clients of all affiliated networks.
• CRI (Cabinet Recrutement Immobilier)coreImplementation/ SI/ Consulting PartnerRecruitment cell for the entire group, sourcing talent for all affiliated networks.
• ZephirminorOthersInsurance partner providing various insurance products through the network.
• SPVIEminorOthersInsurance partner providing various insurance products through the network.
• InterassuranceminorOthersInsurance partner providing various insurance products through the network.
• AprilminorOthersInsurance partner providing various insurance products through the network.
• MaxanceminorOthersInsurance partner providing various insurance products through the network.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Nexity: Nexity is France's largest integrated real estate group offering development, brokerage, management, and financial services; comparable as an integrated services provider but operates across the full real estate value chain (development through management) rather than focusing on brokerage.
• Foncia: Foncia is France's leading property management (gestion locative) company with 600+ agencies; comparable in the rental management vertical but operates at much larger scale and is now owned by the Rothschild/Partners Group consortium.

Direct peers

• Century 21 France: Century 21 operates a franchise model of 900+ real estate agencies across France, offering sales, rentals, and management services under a unified brand — the closest franchise-based analog to Clairimmo's model at significantly larger scale.
• Guy Hoquet Immobilier: Guy Hoquet is a major French real estate franchise network with 550+ agencies offering sales, rental, and property management services — directly comparable in network-based brokerage model and target customer segments.
• Laforêt: Laforêt is a French real estate franchise network with 700+ agencies providing transaction, rental, and management services — directly comparable to Clairimmo's agency-network-plus-integrated-services positioning.
• OptimHome: OptimHome is a French network of independent real estate agents (mandataires) offering sales and rental services without traditional storefronts — comparable in the network-of-independent-agents model but operating without the physical-agency footprint Clairimmo maintains.
• ORPI: ORPI is France's largest cooperative real estate network with 1,350+ agencies; comparable as a multi-agency French brokerage network offering sales, rentals, and management, though substantially larger and member-owned rather than franchise-based.

Emerging players

• SeLoger: SeLoger is France's leading online real estate listing platform (owned by AVIV Group/Axel Springer); comparable as a French property transaction channel but competes indirectly by disintermediating traditional agencies rather than acting as one.
• MegAgence: MegAgence is a French online real estate agency offering fixed-fee services to sellers, bypassing traditional commission structures; comparable as a French property transaction intermediary but disruptive to traditional full-service brokerage rather than directly competitive.
• iad France: iad is a digital-first French real estate network of independent agents with 18,000+ advisors; comparable as a network-based model but with much larger scale, capital backing (Insight Partners), and a non-physical-agency operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ReseauCLAIRIMMO
• Instagraminstagram.com/clairimmo_martigues_off
• Xx.com/clairimmo13
• LinkedInlinkedin.com/company/clairimmo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clairimmo