Casaclick
- Company typePrivate
- Founded1998
- HeadquartersMilan, Italy
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
Casaclick firmographics
Firmographics- Name
- Casaclick
- Legal name
- Wikicasa S.r.l.
- Website
- https://casaclick.it
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Casaclick industry classification
Industry- Product category
- Online Real Estate Marketplace
- NAICS
- Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)
- akta.pro secondary industry
- Online/Virtual Real Estate Auctions (Marketplace Platforms) (BPAJAEAJ)
Keywords
Where Casaclick is headquartered
LocationHeadquarters
- HQ city
- Milan
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Casaclick business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Listing Fees: Revenue generated from real estate agencies and professionals paying to publish and promote property listings on the platform.
- Premium Services: Premium publishing services offered to real estate professionals including featured listings and enhanced visibility.
Distribution channels3 records
Marketing channels3 records
Casaclick product offering
Product offeringCore offering
Wikicasa (branded to consumers as Casaclick) is an online real estate marketplace that aggregates over 800,000 verified property listings across Italy for sale, rent, and auction. The platform offers free property search and valuation tools to individual consumers, while charging real estate agencies listing fees and subscription-based premium publication services to promote their inventory. It includes native iOS and Android mobile apps, an AI-powered search assistant (TroverAI), real-time market quotations, and a professional portal (Area Pro) for industry professionals.
Product overview
Wikicasa is a real estate marketplace platform offering a comprehensive suite of services including property listings (sale, rent, auction), intelligent search via TroverAI, mobile applications for iOS and Android, property valuation tools, and real-time market analytics. The platform aggregates over 800,000 verified listings across Italy and partners with major real estate franchises. Professional services include an Area Pro portal with premium publication features.
Differentiator
Problem solved
Functional benefit
Products and services
- Wikicasa Online Real Estate Platform A comprehensive real estate listing platform offering over 800,000 verified property listings for sale, rent, and auction across Italy. Provides property search, valuation tools, and market analytics for individual consumers and real estate professionals nationwide.
- Wikicasa Mobile App Native mobile application available on iOS and Android that enables users to browse listings, receive notifications, unlock exclusive listings, and access property valuation tools on mobile devices.
- Valutazione Immobile (Property Valuation) Free property valuation service that allows users to estimate the market value of their real estate assets through automated valuation tools, available on web and mobile app.
- Quotazioni Immobiliari (Market Quotations) Real-time market data and analytics service providing property price trends and market quotations across different areas in Italy for buyers, sellers, and professionals.
- Market Report Market research and analysis reports providing data and insights on the Italian real estate market, served from a dedicated market-report.it portal.
- Area Pro Professional portal for real estate agents offering publication services and premium visibility features for industry professionals to publish and promote their listings.
Companies that use Casaclick
Customer profileSegments2 records
Ideal customer profiles2 records
Casaclick technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Casaclick partnerships and signals
Strategic signalPartnerships
25 partnerships are on record, tiered core and minor.
- TecnocasacoreMajor real estate franchise network listing properties on Wikicasa platform. Tecnocasa is one of Italy's largest real estate franchise brands.
- TempocasacoreReal estate franchise network partner publishing listings on Wikicasa platform.
- RemaxcoreGlobal real estate franchise network with Italian operations listing properties on the platform.
- GabetticoreEstablished Italian real estate brand operating franchise network through partner agencies on Wikicasa.
- TecnoreteminorReal estate network partner listing properties on the platform.
- ProfessionecasaminorReal estate franchise network partner.
- GrimaldiminorReal estate agency network partner.
- VendocasaminorReal estate franchise partner.
- IadminorInternational real estate network with Italian presence listing on Wikicasa.
- Solo AffittiminorRental-focused real estate network partner specializing in rental listings.
- Engel & VölkerscorePremium global real estate brand operating in luxury segment with partner shops on Wikicasa.
- Century 21coreGlobal real estate franchise brand represented by Century logo listing on the platform.
- PrimacasaminorItalian real estate franchise network partner.
- Unica ImmobiliareminorReal estate agency network partner.
- IconacasaminorItalian real estate network partner.
- LionardminorLuxury real estate partner.
- Immobiliare San PietrominorReal estate agency partner.
- FrimmminorItalian real estate network partner.
- Garda HausminorReal estate agency partner specializing in Lake Garda area properties.
- SantandreaminorReal estate agency network partner.
- Christie's International Real EstatecoreLuxury real estate brand affiliated with Christie's auction house, providing ultra-premium property listings.
- FelsinaminorReal estate agency partner.
- VogliocasaminorItalian real estate network partner.
- BankasaminorReal estate banking-related partner.
- Realty One GroupminorInternational real estate franchise with presence in Italy listing on the platform.
Scale indicators2 records
Recent moves1 record
Expansion highlights4 records
Casaclick competitors and assessment
Company assessmentDirect peers
- Casa.it: Established Italian residential real estate portal. Closely comparable to Wikicasa in target audience, listing model, and agency-partner monetization.
- Subito.it: Italy's leading classifieds platform with a sizeable real estate vertical. Competes with Wikicasa for both consumer property-search traffic and agency-side listings.
- Idealista: Major pan-European real estate portal with a strong Italian presence. Competes with Wikicasa on national listing aggregation, search UX, and agency-side monetization.
- Immobiliare.it: Italy's leading real estate listing portal. Direct competitor to Wikicasa in aggregating agency listings across Italy, with substantially larger traffic and brand recognition.
Regional players
- Gate-away.com: Italian-headquartered portal focused on international buyers of Italian property. Comparable platform model but differentiated geographic angle versus Wikicasa's domestic focus.
- Green-Acres: European portal listing properties across multiple countries including Italy. Comparable aggregator/listing business but with a cross-border buyer orientation versus Wikicasa's domestic Italian focus.
Broad incumbents
- Zillow: U.S. residential real estate marketplace leader. Operates only in the U.S., so does not directly compete in Italy, but is the canonical reference point for the listing-portfolio + agency-revenue business model that Wikicasa pursues.
Emerging players
- Tuttocasa: Italian real estate search and listing site focused on residential properties. Smaller scale than the top three, but overlaps with Wikicasa on listing aggregation and consumer property search.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Casaclick social profiles
Digital presenceCasaclick financial estimates
Financial estimateRevenue estimate
Valuation estimate
Casaclick leadership team
Management profileNumber of profiles
Casaclick funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Casaclick M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Casaclick
What does Casaclick do?
Wikicasa (branded to consumers as Casaclick) is an online real estate marketplace that aggregates over 800,000 verified property listings across Italy for sale, rent, and auction. The platform offers free property search and valuation tools to individual consumers, while charging real estate agencies listing fees and subscription-based premium publication services to promote their inventory. It includes native iOS and Android mobile apps, an AI-powered search assistant (TroverAI), real-time market quotations, and a professional portal (Area Pro) for industry professionals.
Is Casaclick a public or private company?
Casaclick is a private company. It is classified as unknown and is currently operating.
When was Casaclick founded?
Casaclick was founded in 1998. It employs 1 to 10 people.
Where is Casaclick based?
Casaclick is headquartered in Milan, Italy, in the Europe region.
How does Casaclick make money?
Two revenue lines are on record. Listing Fees are the primary driver. The others are premium Services.
Who are Casaclick's main competitors?
Direct peers on record are Casa.it, Subito.it, Idealista and Immobiliare.it. Regional players are Gate-away.com and Green-Acres. Zillow is listed as a broad incumbent. Tuttocasa is listed as an emerging player.
Does Casaclick have an API?
No public API is recorded for Casaclick.
What industry is Casaclick in?
Casaclick's product category is Online Real Estate Marketplace. Its primary akta.pro industry code is FSAEAJAA, Residential Real Estate Brokerage (Buy/Sell), with a secondary code of BPAJAEAJ, Online/Virtual Real Estate Auctions (Marketplace Platforms). Its NAICS code is 53121 and its SIC code is 6531.