StreetGasm
StreetGasm B.V. is a Dutch founder-owned membership club founded in 2006 that curates approximately 20 annual supercar events and multi-day international tours for a member base of 231 entrepreneurs across 43 industries, monetizing through €2,499 annual subscriptions, tour fees, and bespoke corporate rally services, supported by a permanent Utrecht HQ and a 30+ brand partner ecosystem.
- Company typePrivate
- Founded2006
- HeadquartersUtrecht, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What StreetGasm does
StreetGasm B.V. is a Netherlands-based, founder-owned membership club founded in 2006 by Maurice Hartsuiker that serves high-net-worth entrepreneurs who own qualifying luxury sportscars — specifically Ferrari, Lamborghini, Porsche 911 Turbo S/GT3, McLaren, Aston Martin, Maserati, Bentley, Bugatti, Koenigsegg, or Pagani. The company curates an annual portfolio of approximately 20 exclusive events, including day drives (Voorjaarsrit, Herfstrit, Summer Drives, Cars & Sushi), multi-day international supercar tours (DreamDrives to Monaco and the Pyrenees, Alp Attack, SG2K, Luxury Tour Sardinia, Schotland Drive, Arabian Miles in the UAE), social events (Social Nights, Watch Nights, SG Fridays), sport events (padel tournaments at XNRGY, golf), and a Driving Academy. As of latest disclosure, the club has 231 members, 94% of whom are entrepreneurs representing 43 distinct business branches. The organization operates a permanent clubhouse — the StreetGasm HeadQuarters at Reactorweg 291 in Utrecht, opened in 2023 — featuring a supercar showroom, bar, meeting rooms, lounge, and a Build4Performance motion simulator used for the Vredestein Hotlaps competition.
The platform is built on a standard web stack centered on a member portal at app.streetgasm.com that handles membership applications (with vehicle-ownership verification within 24–48 hours), event registration, member profiles with a virtual garage feature, and a rewards system. The company does not describe any proprietary technology, AI/ML capabilities, patents, or proprietary algorithms; StreetGasm is positioned as a community operator rather than a technology company. Content distribution is supplemented by StreetGasm TV on YouTube and a podcast series called "Business Behind The Wheel," both used primarily as top-of-funnel brand and member-engagement channels.
Revenue is generated primarily through annual membership subscriptions priced at €2,499 excluding VAT per 12-month period (with the company positioning the included-event value at approximately €3,800 per year), supplemented by separate fees for international multi-day tours and a bespoke corporate rally and event services line serving premium automotive and luxury clients (named clients include Porsche Centrum Gelderland, Mercedes-Benz Stern, Next Level Cars, Louwman Exclusive, van der Kooi Sportscars, and Hoefnagels). A tiered partner program of 30+ brands across Carbon, Gold, and Core tiers (including Gassan Diamonds, SIXT, Bowers & Wilkins, PUUR Leusden, Pogona Insurance, Build4Performance, Maretti Lighting, and Flatline Agency) provides reciprocal member benefits and a sponsorship revenue layer. The company has no disclosed external funding, no subsidiaries, and is founder-owned, with a small HQ team of approximately six people (firmographic range 11–50). Operating geographies span the Netherlands as the primary market and Europe plus the United Arab Emirates for tours.
StreetGasm firmographics
Firmographics- Name
- StreetGasm
- Legal name
- StreetGasm B.V.
- Website
- https://streetgasm.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- StreetGasm B.V. is a Dutch founder-owned membership club founded in 2006 that curates approximately 20 annual supercar events and multi-day international tours for a member base of 231 entrepreneurs across 43 industries, monetizing through €2,499 annual subscriptions, tour fees, and bespoke corporate rally services, supported by a permanent Utrecht HQ and a 30+ brand partner ecosystem.
- Ownership category
- akta.pro rank
StreetGasm industry classification
Industry- Product category
- Supercar Club / Luxury Lifestyle Membership
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Luxury Car Club / Membership-Based Exotic Rentals (THADAMAJ)
- akta.pro secondary industry
- Premium/Upmarket Membership Clubs (CRAEADAG)
Keywords
Where StreetGasm is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
StreetGasm business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Infrastructure, Others
Revenue model
- Annual Membership Fees: StreetGasm generates revenue primarily through annual membership fees. Members pay €2,499 excluding VAT per 12-month period. The membership includes access to approximately 20 annual club events, supercar tours, networking opportunities at the HQ, partner benefits, and a welcome package. Foreign multi-day tours (DreamDrives, Alp Attack, etc.) are available at additional cost.
- Custom Rally and Event Services: StreetGasm offers bespoke rally and event planning services for corporate clients and brands. These custom events are full-service, including logo design, print materials, on-site crew, route design, luxury accommodation, and event logistics. Clients include premium automotive brands and luxury companies seeking brand activations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual membership at €2,499 + VAT per year |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
StreetGasm product offering
Product offeringCore offering
StreetGasm B.V. operates an exclusive, membership-based supercar club (founded 2006, headquartered in Utrecht, Netherlands) for entrepreneurial owners of qualifying luxury sportscars (Ferrari, Lamborghini, Porsche 911 Turbo S/GT3, McLaren, Aston Martin, Maserati, Bentley, Bugatti, Koenigsegg, Pagani). For an annual fee of €2,499 (excl. VAT), members receive access to ~20 curated annual club events, multi-day international supercar tours across Europe and the UAE, the StreetGasm HQ clubhouse in Utrecht, and an exclusive partner benefits network. The club also produces bespoke rally and corporate event services for premium automotive and luxury brands.
Product overview
StreetGasm is a Dutch exclusive supercar owners' club and lifestyle community, not a technology company. The organization operates as a unified club platform offering membership-based access to approximately 20 annual exclusive events (Voorjaarsrit, Herfstrit, Summer Drives, Social Nights, Watch Nights, Cars & Sushi), international supercar tours (DreamDrives, Alp Attack, SG2K), and a Driving Academy. The ecosystem includes the StreetGasm HeadQuarters (clubhouse/showroom in Utrecht), StreetGasm TV video content, the Business Behind The Wheel podcast, and custom corporate rally events for partners. Members access the community through a digital portal with profile and virtual garage features. The company generates revenue through annual memberships (€2,499 excluding VAT) and tour participation fees.
Differentiator
Problem solved
Functional benefit
Products and services
- StreetGasm Club Membership Annual subscription membership for qualifying supercar owners that unlocks access to approximately 20 curated annual events, multi-day international driving tours, the StreetGasm HQ, and an exclusive partner benefits network. Membership is gated by ownership verification of a qualifying luxury sports car (Ferrari, Lamborghini, Porsche 911 Turbo S/GT3, McLaren, Aston Martin, Maserati, Bentley, Bugatti, Koenigsegg, Pagani).
- Members-only Club Events Year-round calendar of approximately 20 included day and evening events such as Voorjaarsrit, Herfstrit, Summer Drives, Cars & Sushi, Social Nights, Watch Nights, SG Fridays, and sport tournaments. Included with annual membership (valued at approximately €3,800 per year).
- Supercar Tours (Multi-Day International) Multi-day international driving tours including DreamDrives (e.g., The Road to Monaco, Pyrenees), Alp Attack, SG2K (StreetGasm 2000 / La Grande Finale), Scotland Drive, Goodwood with Friends, and Luxury Tour Sardinia. Pricing is separate from membership and varies by tour.
- Driving Academy Performance driving training program including drift days and skills instruction designed to help members master vehicle control in challenging conditions.
- Custom Events for Partners (Corporate Bespoke Rally Services) Bespoke rally and corporate event production service for premium automotive and luxury brand clients. Full-service delivery includes route design, logo and print materials, on-site crew, luxury accommodation, and event logistics. Named clients include Next Level Cars, Louwman Exclusive, Porsche Centrum Gelderland, Mercedes-Benz Stern, van der Kooi Sportscars, and Hoefnagels.
Quantifiable outcome
- Membership value of included events exceeds €3,800 per year while membership costs €2,499
Companies that use StreetGasm
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
StreetGasm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
StreetGasm partnerships and signals
Strategic signalPartnerships
42 partnerships are on record, tiered core, gold, minor and carbon.
- GASSAN DiamondscoreGASSAN is the dealer of more than 20 of the world's most prestigious jewelry brands and over 60 exclusive watch brands. They are a proud partner providing exclusive benefits to StreetGasm members and participate in joint events such as Watch Nights.
- SIXTgoldSIXT is a world leader in premium mobility with more than 110 years of experience. As Gold Partner, SIXT provides StreetGasm members with exclusive benefits including complimentary additional driver, priority service, free upgrades, and flexible pickup/return times through a personal Sixt Platinum Card Membership.
- Bowers & WilkinsgoldBowers & Wilkins and Marantz are world leaders in premium audio solutions. As Golden Partner since 2025, they have provided an impressive audio upgrade to the StreetGasm HQ and offer exclusive benefits to members. Products are found in legendary music studios and prestigious sports car brands including McLaren, Aston Martin, and BMW.
- PUUR LeusdengoldPUUR Leusden is an automotive dealership in Leusden offering purchase, sale, maintenance, repair, detailing, glass coating, and accident repair services. Owner Pieter Schoonderbeek is a long-time StreetGasm member who became a Gold partner in 2024 and has sold multiple cars to club members.
- Build4PerformancecoreBuild4Performance specializes in high-end racing simulators with motion platforms. They have installed a full motion simulator at the StreetGasm HQ where the Vredestein Hotlaps competition is held. Former Formula 1 driver Robert Doornbos is co-owner and has tested the simulator.
- SIXT (autoverhuur)goldSIXT offers premium rental cars worldwide with vehicles typically not older than 6 months. They provide StreetGasm with media vehicles for content creation and offer members exclusive rental benefits through the partnership.
- Supercar FinancecoreSupercar Finance specializes in financial leasing for entrepreneurs who want to drive sports cars, supercars, and luxury daily drivers without tying up capital. They work with multiple specialized lease banks and provide personalized guidance throughout the financing process.
- MalelionscoreMalelions provides stylish and comfortable clothing for men, women, and children. They are a partner providing clothing benefits and visibility at StreetGasm events.
- Bowers & Wilkins (with Marantz)goldBowers & Wilkins and Marantz have provided the audio upgrade at StreetGasm HQ. As Golden partners, they offer members access to premium audio products including speakers, headphones, and soundbars. Their products are used in McLaren, Aston Martin, and BMW vehicles.
- PUUR Leusden AutomotivegoldPUUR Leusden is described as a 'village garage with the competencies of a modern dealership.' Owner Pieter Schoonderbeek serves the StreetGasm community with automotive sales, maintenance, and customization services, and has facilitated multiple car sales to members.
- IMPERA ConsultancycoreIMPERA Consultancy provides HR and payroll services with a focus on helping entrepreneurs gain more control over finance, people, and performance. They support StreetGasm's business operations.
- XNRGYcoreXNRGY is a premium padel club with 10 covered courts and 12-meter high ceilings. StreetGasm sponsors its own court at XNRGY and has organized two padel tournaments. Members can use the StreetGasm-sponsored court.
- Sir Dam VodkacoreSir Dam is a premium Dutch vodka representing luxury and refinement. They supply vodka and cocktails at various StreetGasm events including Social Nights and Cars & Sushi events.
- De Hof RenswoudecoreDe Hof Renswoude is a restaurant and event venue in the heart of the Netherlands. They host StreetGasm events including the closing dinner for the Voorjaarsrit and other gatherings.
- Various Corporate Event ClientscoreStreetGasm creates custom rally experiences for brands including Next Level Cars, Louwman Exclusive, Porsche Centrum Gelderland, Mercedes-Benz Stern, van der Kooi Sportscars, and Hoefnagels. These are full-service event production partnerships.
- ARO WonenminorARO Wonen is an international interior and lifestyle company offering premium furniture and accessories. They participate in StreetGasm events and provide member benefits.
- De Hof RenswoudecoreRestaurant and event venue that serves as a dining location for StreetGasm events, particularly the closing dinner of the annual Voorjaarsrit.
- PSI (Property Shop Investment)corePSI is a real estate investment and brokerage firm offering end-to-end solutions including sales, leasing, property management, and investment advisory. They serve high-end clients and participate in StreetGasm events.
- Flatline AgencycoreFlatline Agency provides integrated digital services including design, technology, and marketing. They position themselves as 'the luxury standard in digital' for ambitious brands and entrepreneurs.
- ALUW doorsminorALUW doors specializes in steel doors and participates as a StreetGasm partner.
- Build4PerformancecoreBuild4Performance designs and builds professional racing simulators with motion platforms. Their simulator is installed at the StreetGasm HQ for the Vredestein Hotlaps competition. Co-owned by former F1 driver Robert Doornbos.
- OdormecoreOdorme provides exclusive scent experiences and marketing for businesses. Founder Bart Janssens is a partner of the StreetGasm HQ.
- Nano InrichtersminorNano Inrichters specializes in floor and wall finishing and total interior design. They participate in StreetGasm partner activities.
- PooldercorePoolder provides accessible digital investments and blockchain services. They offer three investment funds with different risk profiles and expected returns of 10-25%+ annually, using AI and algorithmic optimization.
- Marchant InframinorMarchant Infra has been building infrastructure since 2010 including roads, viaducts, and lighting. Founded by Cédric Marchant as a sole proprietorship and grown to a team of professionals.
- XXL NutritionminorXXL Nutrition is a sports nutrition and supplements brand founded by René van der Zel, a long-time StreetGasm member. They provide products for health and fitness enthusiasts.
- Arie Evers NotencarbonArie Evers Noten has been selling nuts, dried fruits, chocolates, and cereals for over 30 years at markets and online. They sponsor Social Nights and are a Carbon Partner, providing nut products at events.
- Apex powered by KuzeecoreApex is the official transport partner of StreetGasm, specializing in car transport within the Netherlands and Europe. They provide vehicle logistics for events and members.
- Thijs TimmermanscoreThijs Timmermans has sold exclusive sports cars from Waardenburg since 2014. They offer a curated collection of exclusive sports cars and are BOVAG affiliated.
- ZwaartafelenminorZwaartafelen specializes in handmade custom furniture in the Netherlands for 16 years, creating tables, bars, cabinets, and more from solid wood.
- Absolute MotorsminorAbsolute Motors personalizes, improves, and protects top-segment vehicles. They offer exhaust systems, complete projects, and exclusive car sales from Ridderkerk.
- Pericia HomescorePericia Homes provides expertise in home renovations and exclusive interior applications including epoxy design floors, Italian stucco, and custom interior building. They created the epoxy floor and Italian stucco at StreetGasm HQ.
- SMAAK KeukensminorSMAAK Keukens creates customized kitchens in Soest, offering extensive choices in styles, colors, and finishes within customer budgets.
- Maretti LightingcoreMaretti Lighting, founded by Edgar Heins in 1986, creates ultimate ambiance through lighting architecture. They have a 10,000m² showroom in Almere and work with prominent interior designers.
- WindowshopminorWindowshop has been the specialist in blinds, curtains, roller blinds, slats, Roman shades, and pleated blinds for years, offering high-quality products directly from their own factory.
- GASSAN DiamondsgoldGASSAN has represented craftsmanship, proven quality, and reliability for over 80 years since being founded in 1945. They are official dealers of more than 20 prestigious jewelry brands and 60+ exclusive watch brands.
- SKS GroupcoreSKS Group is a consulting firm for building constructions, including SKS Development (real estate development), SKS Building Construction (specialized in prefab systems), Vander Weide Van Bragt (engineering), and WSM Engineering.
- Aannemingsbedrijf Peter Looijen BVminorStarted as a demolition company and grown into a full-service construction company, nationally active in commercial and residential building. VCA certified with clear organizational structure.
- XL LetterscoreXL Letters provides illuminated light letters throughout the Netherlands for events, TV shows, productions, festivals, and exhibitions. They have supplied materials for various StreetGasm events.
- Oogwereld RijkscoreOogwereld Rijks (formerly Rijks Optiek/Polman Opticiens) provides expert optical services including glasses, sunglasses, eye care, and hearing care from their store in Oosterbeek.
- GntlbrightcoreGntlbright provides Paint Protection Film (PPF) and ceramic coatings to protect and upgrade cars. They protect supercars from stone chips, scratches, and elements for StreetGasm members.
- WOODuppminorWOODupp is a partner listed on the StreetGasm partners page, located in Almere.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
StreetGasm competitors and assessment
Company assessmentEmerging players
- Petrolicious: Premium automotive content and events brand focused on collector and enthusiast culture. Comparable to StreetGasm in producing lifestyle content and owner experiences for the high-end car community.
- Octane: Luxury and classic car media brand producing editorial content and hosting owner events. Comparable to StreetGasm in targeting high-net-worth automotive enthusiasts and operating in the same luxury car culture space, though primarily a media/events business.
Others
- SIXT: Global premium mobility and car rental company that is already a Gold Partner of StreetGasm. Comparable as a luxury mobility services provider and potential corporate customer, though at vastly larger scale and with a fleet-based rather than membership-based model.
Direct peers
- The Supercar Club: Subscription-based exotic car driving club providing members access to a fleet of exotic and luxury vehicles. Comparable to StreetGasm in curated membership, premium pricing, and event experiences for high-net-worth enthusiasts.
- Lamborghini Club UK: Membership organisation for Lamborghini owners offering events, tours and meet-ups. Comparable to StreetGasm in marque-specific exclusivity, recurring events, and networking focus for supercar owners.
- McLaren Owners Club: Community for McLaren owners organising rallies, track days and global meets. Comparable to StreetGasm in curating events around the supercar lifestyle and targeting affluent collectors across multiple marque.
- Ferrari Owners Club: Established owners' club for Ferrari enthusiasts, hosting rallies, track days, and social events. Comparable to StreetGasm as a marque-focused supercar community, though typically not requiring dual-membership of multiple premium brands.
- Supercar Driver: UK-based members-only supercar club offering events, tours and road-trip experiences to supercar owners. Closely comparable to StreetGasm in subscription model, event-led retention, and target audience of affluent supercar owners.
- Porsche Club of America: Large, established Porsche owners' club with regional chapters, driving events, concours, and social gatherings. Comparable to StreetGasm as a supercar owners' community but at significantly greater scale and with more enthusiast (less entrepreneur) orientation.
Broad incumbents
- Goodwood Road & Racing: Iconic British motorsport and luxury motoring estate hosting the Festival of Speed, Revival and member events. Comparable to StreetGasm as a destination for supercar owner experiences, though at much larger scale and with broader enthusiast appeal.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
StreetGasm social profiles
Digital presenceStreetGasm financial estimates
Financial estimateRevenue estimate
Valuation estimate
StreetGasm leadership team
Management profileNumber of profiles
Profiles1 record
StreetGasm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
StreetGasm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about StreetGasm
What does StreetGasm do?
StreetGasm B.V. operates an exclusive, membership-based supercar club (founded 2006, headquartered in Utrecht, Netherlands) for entrepreneurial owners of qualifying luxury sportscars (Ferrari, Lamborghini, Porsche 911 Turbo S/GT3, McLaren, Aston Martin, Maserati, Bentley, Bugatti, Koenigsegg, Pagani). For an annual fee of €2,499 (excl. VAT), members receive access to ~20 curated annual club events, multi-day international supercar tours across Europe and the UAE, the StreetGasm HQ clubhouse in Utrecht, and an exclusive partner benefits network. The club also produces bespoke rally and corporate event services for premium automotive and luxury brands.
Is StreetGasm a public or private company?
StreetGasm is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was StreetGasm founded?
StreetGasm was founded in 2006. It employs 11 to 50 people.
Where is StreetGasm based?
StreetGasm is headquartered in Utrecht, Netherlands, in the Europe region.
How does StreetGasm make money?
Two revenue lines are on record. Annual Membership Fees are the primary driver. The others are custom Rally and Event Services.
Who are StreetGasm's main competitors?
Emerging players on record are Petrolicious and Octane. SIXT is listed as an others. Direct peers are The Supercar Club, Lamborghini Club UK, McLaren Owners Club, Ferrari Owners Club, Supercar Driver and Porsche Club of America. Goodwood Road & Racing is listed as a broad incumbent.
Does StreetGasm have an API?
No public API is recorded for StreetGasm.
What industry is StreetGasm in?
StreetGasm's product category is Supercar Club / Luxury Lifestyle Membership. Its primary akta.pro industry code is THADAMAJ, Luxury Car Club / Membership-Based Exotic Rentals, with a secondary code of CRAEADAG, Premium/Upmarket Membership Clubs. Its SIC code is 7997.