Trees4Trees

What Trees4Trees does

Trees4Trees is a non-profit reforestation organization, operating since 2008 as a program of Yayasan Bumi Hijau Lestari (Sustainable Green Earth Foundation), a charitable foundation formally registered in Indonesia in 2009. Headquartered in Semarang, Central Java, the organization employs 51-100 staff and runs a community-based forestry model that recruits and trains thousands of local farming households across 13+ Indonesian provinces to grow, plant, and maintain trees on their land. Its core product is a web and mobile donation platform that lets donors fund individual trees at approximately $1 per tree and receive a unique WIN number and QR code enabling real-time tracking of each planted tree via an interactive online map.

The platform's product portfolio includes the Tree Planting Donation Platform, Trees4Trade (corporate product-linked tree planting for ESG and product carbon offset programs), Trees4Gift (tree gifting), Trees4School (coastal ecosystem education), the Tree Monitoring System with QR-based verification, and a Community Forestry Program supported by local nurseries and field coordinators. Payments are processed through PayPal, QRIS, and credit cards. The technical stack is conventional web and mobile rather than AI-driven, with the monitoring system and interactive map functioning as the organization's primary data-asset differentiator.

Trees4Trees serves three primary customer segments: individual donors seeking personal climate impact, corporate partners (including AstraZeneca, Microsoft, FedEx, Grab, Bank Syariah Indonesia, and others) seeking verified ESG and sustainability outcomes, and local farming communities who serve as tree-growing partners. Revenue is generated entirely through charitable donations, with corporate partnerships at AstraZeneca alone accounting for over 12 million planted trees since 2020 and additional large-scale contributions from EcoMatcher, Country Form Furniture, and Plant For The Planet.

Name

Trees4Trees

Legal name

Yayasan Bumi Hijau Lestari

Website

https://trees4trees.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

Trees4Trees is a non-profit reforestation organization operating in Indonesia since 2008, enabling individual and corporate tree planting donations verified through QR-code tracking and an interactive monitoring map. It serves individual donors, corporate ESG partners, and thousands of local farming communities across Indonesia.

Ownership category

akta.pro rank

Product category

Reforestation Services

NAICS

Support Activities for Forestry (1153), Support Activities for Forestry (11531), Support Activities for Forestry (115310), Forest Nurseries and Gathering of Forest Products (1132)

SIC

Forestry (800)

akta.pro primary industry

Forestry & Reforestation (BPAGAGAD)

akta.pro secondary industries

Tree Planting & Establishment Services (Manual/Mechanized) (AFAMACAE), Monitoring, Survival Surveys & Carbon/MRV Services (Remote Sensing, Field Audits) (AFAMACAO), Tree Seed Collection & Processing (AFAMADAA), Forestry, Land Use & REDD+ Programs (BPADALAF)

Keywords

• Reforestation services
• Community forestry
• Tree planting donations
• Carbon offset programs
• Biodiversity restoration

Headquarters

HQ city

Semarang

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Tree Donations: Individuals and organizations donate money to support tree planting activities. Donations are voluntary and non-cancellable once processed. Refund requests may be submitted within 10 calendar days from the donation date.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Trees4Trees operates a verified tree planting donation platform that enables individuals and businesses to fund reforestation projects across Indonesia. The organization works with local farming communities to plant and monitor trees, providing donors with QR-coded tracking and interactive maps. Sub-brands include Trees4Trade for corporate sustainability programs, Trees4Gift for gifting trees, and Trees4School for educational initiatives.

Product overview

Trees4Trees operates as a non-profit reforestation organization (program of Bumi Hijau Lestari Foundation) offering a tree planting donation platform integrated with interactive monitoring capabilities. The core offering consists of a web and mobile application platform enabling individuals and businesses to participate in verified tree planting across Indonesia. The product portfolio includes: (1) the Tree Planting Donation Platform with real-time tracking via QR codes and WIN numbers, (2) Trees4Trade for corporate sustainability programs, (3) Trees4Gift for gifting trees, (4) Trees4School for educational initiatives, and (5) a Community Forestry Program that works directly with local farmers. The platform accepts payments through PayPal, QRIS, and credit cards, and is accessible via website and dedicated mobile apps for Android and iOS.

Differentiator

Problem solved

Functional benefit

Brands

• Trees4Trade: Business initiative allowing companies to associate their products, services, or transactions with verified tree planting for sustainability commitments.
• Trees4School

Products and services

• Tree Planting Donation Platform Web-based platform enabling individuals and businesses to donate toward tree planting projects in Indonesia. Donors receive unique WIN identification numbers and QR codes to track their planted trees in real time through an interactive online map.
• Trees4Trade Business program that allows companies to associate their products, services, or transactions with verified tree planting initiatives, enabling them to demonstrate measurable environmental impact while engaging customers in sustainability.
• Trees4Gift Tree gifting service that enables users to give trees as meaningful presents to loved ones, offering a living gift that restores nature, supports communities, and creates lasting environmental impact.
• Trees4School Educational program that empowers children and communities to participate in environmental conservation, specifically focused on protecting Semarang's coastal ecosystem through tree planting activities.
• Tree Monitoring System Interactive online mapping and monitoring system that documents each planted tree, allowing donors to locate their trees, view farmer information, and watch their contributions grow in real time through unique WIN numbers and QR codes.
• Community Forestry Program Community-based forestry initiative that recruits planters, produces seedlings through local community nurseries, monitors planted trees, trains field coordinators, and provides education for land owners and schools to promote sustainable forest management.
• Trees4trees Mobile Application Mobile application owned by the foundation providing access to tree planting services, account management, and tree monitoring features on Android and iOS devices.

Quantifiable outcome

• Each tree planted for just $1
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

20 partnerships are on record, tiered core, secondary and minor.

• AstraZenecacoreGTM or Marketing PartnerMajor corporate partner that has planted over 12 million trees with Trees4Trees since 2020. Represents one of the largest corporate reforestation partnerships.
• One Tree PlantedcoreStrategic or Co-development PartnerEnvironmental organization partnership focused on reforestation, member since 2020. One Tree Planted has visited Trees4Trees West Java nursery for collaborative environmental renewal programs.
• EcomatchercoreStrategic or Co-development PartnerCorporate tree planting platform partner since 2016, has planted over 800,000 trees. Collaborated with Trees4Trees and Grab on mangrove planting programs.
• MicrosoftcoreGTM or Marketing PartnerCorporate partner since 2022 that has planted over 60,000 trees. Conducts urban forestry initiatives in GIIC industrial areas in Bekasi and Karawang.
• GrabcoreStrategic or Co-development PartnerRide-hailing company that partnered with Trees4Trees and EcoMatcher to plant 30,000 mangrove trees in Pati Regency, creating a green belt covering 3.8 hectares along the Dukuhseti shoreline.
• Plant For The PlanetsecondaryGTM or Marketing PartnerClimate initiative organization that has planted over 400,000 trees and collaborated with Trees4Trees since 2021.
• Country Form FurnituresecondaryGTM or Marketing PartnerFurniture company member since 2008 that has planted over 450,000 trees with Trees4Trees.
• Better GreensecondaryGTM or Marketing PartnerProduction company that has planted over 18,000 trees since 2022. Sponsored farmer Abah Dayat's reforestation efforts with commitment to plant 30,000 trees by 2027.
• Tree NationsecondaryGTM or Marketing PartnerTree planting platform that has planted 50,000 trees and collaborates with Trees4Trees since 2023.
• Barker and StonehousesecondaryGTM or Marketing PartnerUK furniture company member since 2008 that has planted over 270,000 trees.
• Baker FurnituresecondaryGTM or Marketing PartnerUK furniture company member since 2008 that has planted over 200,000 trees.
• ReforestminorGTM or Marketing PartnerAustralian reforestation organization member since 2024 that has planted over 220,000 trees.
• FedExsecondaryGTM or Marketing PartnerLogistics company that partnered on Earth Day 2025 tree planting, with over 50 team members planting 300 new trees around GIIC industrial area in Bekasi.
• Eco OutdoorminorGTM or Marketing PartnerAustralian outdoor furniture company member since 2018 that has planted over 49,000 trees.
• Bank Syariah IndonesiaminorGTM or Marketing PartnerIndonesian Islamic bank member since 2025 that has planted 9,000 trees.
• SoboplacsecondaryGTM or Marketing PartnerFrench company member since 2018 that has planted over 22,000 trees. Celebrating 18 years of partnership together.
• NEC IndonesiaminorGTM or Marketing PartnerTechnology company collaboration resulting in 6,250 trees planted as part of environmental improvement and local economy support initiatives.
• TREEOcoreStrategic or Co-development PartnerCollaborated with Trees4Trees on tree planting project with farmer Sutajaya in 2021, supporting his arboretum development with 1,600 trees including sawo, damar, rasamala, and avocado trees.
• BRIN (National Research and Innovation Agency of Indonesia)coreStrategic or Co-development PartnerEstablished collaboration to accelerate development of Trees4Trees programs related to research and reforestation program effectiveness.
• GIIC (Greenland International Industrial Center)secondaryGTM or Marketing PartnerIndustrial complex in Cikarang where Trees4Trees conducts urban forestry programs with partners like Microsoft and FedEx. Tree planting events include GIIC in Bekasi and Karawang.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• The Arbor Day Foundation: Largest US reforestation non-profit with a broader mission (planting across all 50 US states and globally); overlaps with Trees4Trees in the global tree-planting partnership channel but operates at far greater scale and brand reach.

Direct peers

• 8 Billion Trees: Non-profit running subscription-based tree-planting and corporate-offset programs; closest European rival to Trees4Trees' recurring-donor and brand-partnership model.
• Plant-for-the-Planet: Youth-led global reforestation initiative and Trees4Trees partner since 2021 (400K+ trees); channels donors and corporate programs into tropical restoration at scale, directly overlapping Trees4Trees' value proposition.
• Ecosia: Search-engine-funded reforestation organization that plants trees with user revenues; comparable in funding model (transaction-linked donations) and brand-led tree-planting audience, particularly in Europe and Latin America.
• Tree Nation: Tree-planting platform partner since 2023 (50K trees with Trees4Trees); runs the same per-tree-donation, digital-tracking proposition for individuals and corporates, competing head-to-head for global brand integrations.
• Eden Reforestation Projects: Large non-profit running employ-to-plant reforestation programs in Indonesia and other tropical regions; directly comparable in mission, community-based planting model, and corporate partnership channel.
• One Tree Planted: Named strategic partner of Trees4Trees since 2020 and a fellow reforestation non-profit running a per-dollar tree-planting donation model across multiple geographies; both compete for the same corporate ESG and individual-donor dollars globally.
• Reforest: Australian reforestation organization and Trees4Trees partner since 2024 (220K+ trees); competing tropical-restoration platform targeting similar ESG-conscious corporates and individual sponsors.
• EcoMatcher: Corporate tree-planting platform partner since 2016 (800K+ trees); operates a near-identical model of pooling corporate donations into verified per-tree plantings, and is both an ally and partial substitute for Trees4Trees among enterprise buyers.

Emerging players

• TREEO: Earlier-stage climate platform that co-planted a 1,600-tree farmer project with Trees4Trees; offers comparable per-tree digital tracking and corporate planting products and competes for the same SME segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Trees4Trees
• YouTubeyoutube.com/@trees4trees
• Facebookfacebook.com/trees4trees.org
• LinkedInlinkedin.com/company/trees4trees
• Instagraminstagram.com/trees4trees

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trees4Trees