SCANA Energy

What SCANA Energy does

SCANA Energy is a Georgia-based, retail natural gas marketer operating in the state's deregulated market, where Atlanta Gas Light (AGL) owns the pipeline infrastructure and meters while SCANA competes on supply rate, customer service, and billing. The company, legally SCANA Energy Marketing, LLC, is a subsidiary of IGS Energy and has served Georgia customers for over 20 years from its operations base in Atlanta and a legal/headquarters address in Aiken, SC. It is certified by the Georgia Public Service Commission and operates with a 51-100 person headcount.

The company's core products are natural gas supply rate plans segmented by customer type. Residential customers can choose variable rates (currently starting at $0.679 per therm, repriced monthly on the 5th) or fixed rates with 6- to 36-month terms, plus a regulated-division fallback for low-income or credit-challenged customers. Business customers split into small business (under 3,000 therms/year) on published rate plans and high-volume accounts (over 3,000 therms/year) on custom quotes handled by dedicated commercial account managers. Layered products include Budget Billing (12-month equalized payments), Carbon-Neutral Rate Plans (a per-therm adder funding verified offset projects), and discount programs for seniors (65+) and active/retired military, plus a Mover promotion ($60 bill credit).

Revenue is generated through usage-based supply charges plus customer service charges across fixed and variable rate plans, with contract structures ranging from month-to-month to multi-year. The go-to-market is sales-led via a phone sales desk (1-877-467-2262), online self-service sign-up, dedicated business account managers, and a REALTOR Rewards channel partnership with five regional realtor associations ($50 eGift card per referral). Acquisition is reinforced by community involvement (Clark's Christmas Kids, HEAT, Homework Centers, EarthShare Georgia) and promotional codes (SAVE, MOVER60, USMIL100), while service is supported through more than 100 in-person payment centers (Kroger, Walmart locations), online account management, and direct notifications before rate-plan expiration. There is no disclosed public revenue, no funding history, and no AI/ML capability; the company is a mature, privately held subsidiary whose strategic posture is defensive retention and segment-specific product extensions rather than expansion.

Name

SCANA Energy

Legal name

SCANA Energy Marketing, LLC

Website

https://scanaenergy.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

SCANA Energy is a Georgia-licensed natural gas marketer and subsidiary of IGS Energy, supplying residential, small business, and high-volume commercial customers with fixed and variable rate plans, plus discounts, budget billing, and carbon-neutral options.

Ownership category

akta.pro rank

Product category

Retail Natural Gas Marketing

NAICS

Natural Gas Distribution (22121)

SIC

Gas & Other Services Combined (4932)

akta.pro primary industry

Natural Gas Retail Supply (Residential & SMB) (EUAGAGAD)

akta.pro secondary industries

Natural Gas Retail Supplier (Competitive) Marketing & Sales (EUAAADAB), C&I Retail Natural Gas Supply (EUAGACAB), Customer Care, Billing & CRM for Gas Retail (CX, Retention, Collections) (EUAAADAH)

Keywords

• Retail natural gas
• Natural gas marketing
• Residential gas service
• Commercial gas supply
• Energy billing services

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Natural Gas Supply and Marketing: SCANA Energy generates revenue by selling natural gas to residential and business customers in Georgia. The company offers variable rate plans (prices change monthly based on market conditions) and fixed rate plans (guaranteed rates for 6-36 months). Revenue comes from natural gas consumption charges plus customer service charges.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

SCANA Energy is a certified retail natural gas marketer operating in Georgia's deregulated energy market, selling natural gas supply directly to residential and commercial customers via fixed-rate contracts (6-36 months) and variable-rate monthly plans. The company competes with other certified marketers for end-use customers, while the physical gas delivery infrastructure is owned and operated by Atlanta Gas Light (AGL).

Product overview

SCANA Energy is a natural gas marketer serving Georgia's deregulated natural gas market. The company operates as a retail gas supplier, distinct from Atlanta Gas Light (AGL) which owns and maintains the pipeline infrastructure. SCANA Energy's core offerings include Residential Natural Gas Service and Business Natural Gas Service (including High Volume Business solutions), with various rate plan types (Fixed and Variable terms ranging from 6 to 36 months). Environmental add-ons include Carbon-Neutral Rate Plans and the Cleaner Energy Program. Payment management features include Budget Billing for predictable monthly costs. Discount programs target specific customer segments: Senior Discount Rate Plans (age 65+), Military Discount Rate Plans, and a Mover Promotion ($60 credit). Business programs include Continuous Gas Service for Landlords, the Preferred Builder Program, and REALTOR Rewards Program. The company also operates community initiatives including Homework Centers at Title 1 schools and donations to HEAT (Heating Energy Assistance Team). Educational resources are provided through the GasWise Blog. SCANA Energy Regulated Division serves as an alternative option for low-income or credit-challenged customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Natural Gas Service Natural gas supply service for Georgia homeowners and renters, with fixed-rate plans (6, 12, 18, 24, and 36 months) and variable-rate monthly plans billed per therm of usage.
• Business Natural Gas Service Natural gas supply service for Georgia small commercial customers using up to 3,000 therms per month, with fixed-rate contracts and dedicated business account management.
• High Volume Business Natural Gas Natural gas supply service for Georgia commercial customers using more than 3,000 therms per month, with tailored pricing and dedicated high-volume account management.
• Continuous Gas Service for Landlords Continuous natural gas service for Georgia landlords and property owners that keeps gas flowing at vacant rental units between tenants, with billing flexibility for property owners.
• Carbon-Neutral Rate Plans Natural gas supply plans where the CO2 emissions associated with a customer's gas usage are offset through purchased, verified carbon offsets, allowing environmentally conscious Georgia residential and business customers to neutralize the carbon footprint of their gas consumption.

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Georgia Association of REALTORs (GAR)coreGTM or Marketing PartnerSCANA Energy partners with the Georgia Association of REALTORs (GAR) through the REALTOR Rewards program, which provides $50 eGift cards to realtors for each referred customer who signs up for service.
• Atlanta REALTORs AssociationcoreGTM or Marketing PartnerPartner in the SCANA Energy REALTOR Rewards program offering referral incentives for real estate professionals.
• Cobb Association of REALTORscoreGTM or Marketing PartnerPartner in the SCANA Energy REALTOR Rewards program offering referral incentives for real estate professionals.
• Northeast Atlanta Metro Association of REALTORs (NAMAR)coreGTM or Marketing PartnerPartner in the SCANA Energy REALTOR Rewards program offering referral incentives for real estate professionals.
• Women's Council of REALTORscoreGTM or Marketing PartnerPartner in the SCANA Energy REALTOR Rewards program offering referral incentives for real estate professionals.
• Clark's Christmas KidscoreStrategic or Co-development Partner14-year partnership with Clark's Christmas Kids to provide Christmas gifts to foster children in Georgia. SCANA Energy makes annual donations and employee volunteers shop for children's wish lists.
• Heating Energy Assistance Team (HEAT)coreStrategic or Co-development PartnerSCANA Energy has donated $100,000 to HEAT to assist low-income Georgia residents with paying energy bills. HEAT distributes funds through the Georgia Department of Human Resources.
• EarthShare GeorgiaminorStrategic or Co-development Partner10+ year partnership with EarthShare Georgia to support environmental protection initiatives. SCANA Energy participates as a workplace giving partner.
• Atlanta Gas Light (AGL)coreOthersAGL owns and maintains the natural gas pipeline infrastructure and meters in Georgia. SCANA Energy markets natural gas service while AGL handles delivery, meter reading, and pipeline maintenance. AGL Pass-Through Charges appear on customer bills.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Infinite Energy: Retail natural gas and electricity marketer serving Georgia and other southeastern states with residential and commercial supply plans. Direct competitor with overlapping customer segments in Georgia's deregulated gas market.
• Georgia Natural Gas: One of the longest-tenured certified natural gas marketers in Georgia, serving residential and business customers with competitive fixed and variable rate plans. Directly competes with SCANA Energy in the same deregulated market.
• True Natural Gas: PSC-certified natural gas marketer in Georgia offering fixed and variable rate residential and small business plans. Direct competitor with similar product structure to SCANA Energy.
• Gas South: Georgia-based natural gas marketer operating in the same deregulated market, offering residential and commercial gas supply plans. Directly competes with SCANA Energy for the same customer base across the state.

Broad incumbents

• Constellation Energy: Large national retail energy supplier offering natural gas and electricity across multiple states including Georgia. A broad incumbent with overlapping natural gas retail capabilities, though it operates across many markets rather than specializing in Georgia.
• Direct Energy: National retail energy provider supplying natural gas and electricity to residential and commercial customers in deregulated markets including Georgia. Broad incumbent with comparable retail-marketing functions.
• NRG Energy: Major U.S. retail energy provider with residential and commercial natural gas and electricity supply across multiple deregulated states. Broad incumbent in the same competitive space, though at significantly greater scale than SCANA Energy.
• Xoom Energy: Multi-state retail electricity and natural gas supplier serving residential and commercial customers in deregulated U.S. markets. Broad incumbent in the same retail-energy-marketing category as SCANA Energy.

Others

• IGS Energy: Strategic operating parent company of SCANA Energy Marketing, LLC. Provides shared services, capital, and operational scale, and also operates its own retail natural gas and electricity businesses in adjacent U.S. markets.
• Atlanta Gas Light: The regulated local distribution utility that owns the natural gas pipeline infrastructure and meters serving Georgia. Critical infrastructure partner/enabler — not a competitor, but SCANA Energy cannot operate without AGL's distribution network.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/scanaenergy
• YouTubeyoutube.com/user/scanaenergyga
• Facebookfacebook.com/scanaenergy
• Instagraminstagram.com/scanaenergy
• LinkedInlinkedin.com/company/scanaenergy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SCANA Energy