Tapiz Perú
Tapiz Perú is a private Peruvian automotive upholstery company that designs, manufactures, and installs custom-fitted seat covers, interior restoration, and accessories using its proprietary ProCuero® material system, serving individual vehicle owners, dealerships, and fleets across six Lima service locations.
- Company typePrivate
- Founded-
- HeadquartersSanta Anita, Peru
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Tapiz Perú does
Tapiz Perú is a private Peruvian automotive upholstery company that designs, manufactures, and installs custom vehicle interior products. Its core offering centers on fundas entalladas (custom-fitted seat covers) and seat restoration, built around ProCuero®, a proprietary registered synthetic leather material offered in four quality tiers — Flex®, Resistenza®, Comfort®, and Ecoskin® — with warranties ranging from 1 to 4 years. The product suite extends to floor mats (American Vinyl), dashboard covers, ceiling/roof upholstery, door panels, steering wheel covers, gear knob covers, security films, and a premium Luxe sub-brand for genuine leather upholstery. Manufacturing is hand-crafted by specialized technicians using vehicle-model-specific molds, and the materials are characterized as exclusive to the company.
The business operates a direct-to-consumer model through six physical service centers across Lima districts (Santa Anita, Breña, Surco, Los Olivos, San Miguel, and Ate/La Molina), with customer acquisition driven primarily by WhatsApp inquiries, YouTube and Instagram content, and Google reviews. Pricing is quote-based and not publicly disclosed; revenue is recognized on a one-time basis per service engagement. A separate contact line serves enterprise and distribution customers, with named clients including Nissan Peru, Gildemeister, Planeta, and Sedam, and the company claims over 10,500 satisfied customers to date. Marketing channels, partnership cross-promotion (SmartCover Peru), and an emerging Ecuador footprint indicate incremental geographic and channel expansion beyond the core Lima operations.
Tapiz Perú firmographics
Firmographics- Name
- Tapiz Perú
- Legal name
- Tapiz Perú
- Website
- https://tapizperu.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tapiz Perú is a private Peruvian automotive upholstery company that designs, manufactures, and installs custom-fitted seat covers, interior restoration, and accessories using its proprietary ProCuero® material system, serving individual vehicle owners, dealerships, and fleets across six Lima service locations.
- Ownership category
- akta.pro rank
Tapiz Perú industry classification
Industry- Product category
- Automotive Upholstery Services
- NAICS
- Motor Vehicle Seating and Interior Trim Manufacturing (336360), Automotive Body, Paint, Interior, and Glass Repair (81112)
- SIC
- Leather & Leather Products (3100)
- akta.pro primary industry
- Bumper, Panel & Plastic Repair (Composite/Trim) (TLAKAEAG)
Keywords
Where Tapiz Perú is headquartered
LocationHeadquarters
- HQ city
- Santa Anita
- HQ country
- Peru
- HQ region
- Latin America
Offices6 records
Markets served
Tapiz Perú business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom Vehicle Upholstery Services: Tapiz Perú generates revenue through providing custom automotive upholstery services and products directly to vehicle owners. Services include fitted seat covers, seat upholstery, floor covering, dashboard mats, ceiling/roof upholstery, door trim, steering wheel covers, and gear knob covers. Products are offered with varying warranty periods (1-4 years) depending on material quality tier.
- Premium Leather Products (Luxe Line): The Luxe product line offers genuine leather upholstery services with premium finishes including smooth leather, perforated leather, and automotive leather options. This represents a higher-priced tier service offering superior quality materials.
- Security Films (Láminas de Seguridad): Sale and installation of security films for vehicles as an additional protective product offering.
- Business/Distribution Channel: Dedicated B2B channel for distributors, dealerships, and corporate fleet customers served through a dedicated business contact line.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | ProCuero Flex - Entry-level synthetic leather with 1 year warranty |
| Unit Pricing | Pay-as-you-go | ProCuero Resistenza - Mid-tier synthetic leather with 2 year warranty |
| Unit Pricing | Pay-as-you-go | ProCuero Comfort - Premium synthetic leather with 3 year warranty |
| Unit Pricing | Pay-as-you-go | ProCuero Ecoskin - Top-tier synthetic leather with 4 year warranty |
| Unit Pricing | Pay-as-you-go | Luxe Genuine Leather Line - Premium genuine leather upholstery |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Tapiz Perú product offering
Product offeringCore offering
Tapiz Perú provides custom automotive upholstery services and products, primarily custom-fitted seat covers (fundas entalladas) and seat restoration, manufactured using its proprietary ProCuero® synthetic leather material available in four quality tiers (Flex, Resistenza, Comfort, Ecoskin). The company also offers complementary interior protection products including floor mats, dashboard covers, ceiling upholstery, door panels, steering wheel covers, gear knob covers, and security films, with a premium Luxe line for genuine leather. All products are professionally installed at Tapiz Perú's six service locations across Lima, Peru.
Product overview
Tapiz Perú is a vehicle upholstery (tapicería vehicular) company offering a comprehensive suite of interior protection and customization products and services. The core offering centers on Fundas Entalladas (custom-fitted seat covers) and Tapizado de Asientos (seat restoration), both utilizing the proprietary ProCuero® synthetic leather material available in four quality tiers: Flex, Resistenza, Comfort, and Ecoskin. Complementary products include Tapizado de Piso (American Vinyl floor mats), Tapete de Tablero (dashboard covers), Tapizado de Techo (ceiling upholstery), Tapizado de Puerta (door covers), Tapizado de Volante (steering wheel covers), and Tapizado de Perilla (gear knob covers). The premium sub-brand Luxe offers genuine natural leather upholstery in Cuero Liso, Cuero Perforado, and Cuero Automotriz variants. The company also offers Láminas de Seguridad (security films). All products come with warranties ranging from 1 to 4 years depending on the material tier.
Differentiator
Problem solved
Functional benefit
Brands
- Luxe: Premium line of genuine leather upholstery services featuring impeccable finishes and superior tactile softness, with guaranteed durability.
Products and services
- Fundas Entalladas (Custom-Fitted Seat Covers) Custom-fitted seat covers made to exact specifications of each vehicle model using hand-crafted techniques and specialized molds. Made with ProCuero® synthetic leather material with extra padding for improved posture and driving comfort, with double stitching for durability. Designed for individual vehicle owners seeking protection and customization of their car interiors.
- Tapizado de Asientos (Seat Restoration) Seat restoration service that renews vehicle interiors using high-quality ProCuero® materials with extra padding and personalized designs, providing a like-new appearance to worn or damaged seats. Targeted at vehicle owners seeking to restore their existing interior upholstery.
- Tapizado de Piso (Floor Upholstery) Custom floor mats made from American Vinyl (vinil americano) that protect the original car carpet from damage, repelling dust, mites, and liquids, and providing easy cleaning and maintenance. Targeted at vehicle owners seeking comprehensive interior protection.
- Tapete de Tablero (Dashboard Cover) Dashboard covers made from ProCuero® material that protect vehicle interiors from heat, dust, water, and bacteria while providing personalized styling options. Targeted at vehicle owners seeking to protect and customize their dashboards.
- Tapizado de Techo (Ceiling/Roof Upholstery) Ceiling and roof upholstery made with waterproof, dust-repellent ProCuero® material that covers vehicle roofs entirely with professional finishing. Targeted at vehicle owners seeking complete interior customization.
- Tapizado de Puerta (Door Panel Upholstery) Door panel upholstery service that provides interior protection and customization for vehicle doors using ProCuero® material. Targeted at vehicle owners seeking complete interior protection and personalization.
- Tapizado de Volante (Steering Wheel Cover) Steering wheel covers made from ProCuero® material that provide grip comfort and protect the steering wheel from wear. Targeted at vehicle owners seeking improved driving feel and protection.
- Tapizado de Perilla (Gear Shift Knob Cover) Gear shift knob covers crafted from ProCuero® material offering comfortable grip and customized styling. Targeted at vehicle owners seeking complete interior detailing.
- Láminas de Seguridad (Security Films) Sale and installation of security films for vehicles providing protection and safety features as an additional protective product offering. Targeted at vehicle owners seeking enhanced vehicle security.
- Luxe - Cuero Genuino (Genuine Leather Upholstery Line) Premium vehicle upholstery line using genuine natural leather (Cuero Liso, Cuero Perforado, Cuero Automotriz) with superior softness, stain resistance, and durability, offering up to 4 years warranty on materials and manufacturing. Targeted at vehicle owners seeking premium, luxury-grade interior upholstery.
Quantifiable outcome
- Up to 4 years warranty on Ecoskin products
- +2 more outcomes
Companies that use Tapiz Perú
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Tapiz Perú technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Tapiz Perú partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SmartCover PeruminorTapiz Perú cross-promotes with SmartCover (smartcover.com.pe) as a complementary accessory provider for vehicle protection, directing customers to find accessories that complement their upholstery products.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Tapiz Perú competitors and assessment
Company assessmentBroad incumbents
- Covercraft: US manufacturer of custom vehicle covers and interior protection products with a broad product catalog. Adjacent to Tapiz Perú's automotive interior customization business, with comparable custom-fit manufacturing and dealer/distributor distribution.
- WeatherTech: Premium US automotive interior protection brand best known for custom-fit floor liners. Comparable to Tapiz Perú's floor-mat (American Vinyl) and dashboard-cover lines in material quality positioning and direct-to-consumer brand strength, though WeatherTech operates at much larger scale.
Direct peers
- Lloyd Mats: US maker of custom automotive floor mats and cargo liners. Comparable to Tapiz Perú's custom floor covering product line in custom-fit positioning and tiered material quality.
- Husky Liners: US manufacturer of custom-fit floor liners and interior protection products. Directly comparable to Tapiz Perú's Tapizado de Piso and dashboard mat offerings, both built around vehicle-specific molds and durable, easy-clean materials.
- Coverking: US maker of custom-fit automotive covers and interior protection products. Comparable to Tapiz Perú's ProCuero® seat covers and dashboard/steering wheel accessories in its custom-fit, vehicle-specific approach and tiered material offerings.
- Katzkin Leather: The leading US-based manufacturer and installer of custom leather and leather-trimmed interiors for vehicles. Directly comparable to Tapiz Perú's Luxe line and its custom-fitted ProCuero® covers, with similar go-to-market through dealerships and direct-to-consumer channels.
- Roadwire: US manufacturer of custom automotive leather interiors and upholstery kits. Competes head-to-head with Tapiz Perú's custom-fitted seat covers and seat restoration service, with a similar focus on vehicle-specific patterns and dealer/installer distribution.
- Bestop: US manufacturer of premium automotive soft tops, seat covers, and interior accessories. Comparable to Tapiz Perú's seat-cover and roof-upholstery lines in craftsmanship-focused custom-fit positioning and enthusiast/fleet customer base.
- Auto Custom Carpets: US manufacturer of replacement automotive carpets and floor mats made to vehicle-specific patterns. Closely comparable to Tapiz Perú's floor-covering and full-interior restoration services, with similar vehicle-model-specific mold library.
Regional players
- Tuffy Security Products: US-based maker of vehicle security and interior protection products. Comparable to Tapiz Perú's Lámina de Seguridad (security film) line as an automotive aftermarket interior/protection accessory, though focused on lockable consoles and security enclosures rather than films.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Tapiz Perú social profiles
Digital presenceTapiz Perú financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tapiz Perú leadership team
Management profileNumber of profiles
Tapiz Perú funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tapiz Perú M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tapiz Perú
What does Tapiz Perú do?
Tapiz Perú provides custom automotive upholstery services and products, primarily custom-fitted seat covers (fundas entalladas) and seat restoration, manufactured using its proprietary ProCuero® synthetic leather material available in four quality tiers (Flex, Resistenza, Comfort, Ecoskin). The company also offers complementary interior protection products including floor mats, dashboard covers, ceiling upholstery, door panels, steering wheel covers, gear knob covers, and security films, with a premium Luxe line for genuine leather. All products are professionally installed at Tapiz Perú's six service locations across Lima, Peru.
Is Tapiz Perú a public or private company?
Tapiz Perú is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tapiz Perú founded?
Tapiz Perú was founded in -1. It employs 11 to 50 people.
Where is Tapiz Perú based?
Tapiz Perú is headquartered in Santa Anita, Peru, in the Latin America region.
How does Tapiz Perú make money?
Four revenue lines are on record. Custom Vehicle Upholstery Services are the primary driver. The others are premium Leather Products (Luxe Line), security Films (Láminas de Seguridad) and business/Distribution Channel.
Who are Tapiz Perú's main competitors?
Broad incumbents on record are Covercraft and WeatherTech. Direct peers are Lloyd Mats, Husky Liners, Coverking, Katzkin Leather, Roadwire, Bestop and Auto Custom Carpets. Tuffy Security Products is listed as a regional player.
Does Tapiz Perú have an API?
No public API is recorded for Tapiz Perú.
What industry is Tapiz Perú in?
Tapiz Perú's product category is Automotive Upholstery Services. Its primary akta.pro industry code is TLAKAEAG, Bumper, Panel & Plastic Repair (Composite/Trim). Its NAICS code is 336360 and its SIC code is 3100.