Shaffra
- Company typePrivate
- Founded2023
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Shaffra firmographics
Firmographics- Name
- Shaffra
- Legal name
- Shaffra Technology Labs Ltd
- Website
- https://shaffra.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Shaffra industry classification
Industry- Product category
- Enterprise AI Software
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
- akta.pro secondary industries
- Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF), Metaverse & Social Virtual Worlds (BPAMAKAF)
Keywords
Where Shaffra is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
Shaffra business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription Services: Pay-per-use SaaS subscription model for AI Employee Solutions and Metaverse Solutions. Subscription fees are defined in Engagement Framework contracts per client. Services priced in USD with annual renewals and 90-day notice for fee increases. Excess token usage fees apply when usage exceeds contracted amounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise contracts with pricing based on engagement framework |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Shaffra product offering
Product offeringCore offering
Shaffra builds and sells autonomous AI Employees and Metaverse solutions for enterprise and government organizations. Powered by the Shaffra Build platform, its AI Employees deploy in minutes to execute multi-step workflows across pipeline generation, deal acceleration, customer support, service resolution, and revenue operations. The portfolio also includes Metaverse Solutions for immersive enterprise environments and a Game Studio for 3D avatar and character development.
Product overview
Shaffra is an AI Research Lab offering a unified platform centered on autonomous AI teams and metaverse solutions. The core product is AI Employees powered by the Shaffra Build platform, enabling enterprises to deploy AI agents in minutes for workflow automation across customer support, sales pipeline generation, service resolution, and team scaling. The portfolio also includes Metaverse Solutions for immersive enterprise environments and a Game Studio for 3D character and avatar development. Shaffra Work is an upcoming product targeting the autonomous AI teams market. The company operates on a SaaS subscription model with 99.5% service uptime commitment.
Differentiator
Problem solved
Functional benefit
Products and services
- Shaffra AI Employees Autonomous AI teams deployed in minutes to execute enterprise workflows including pipeline generation, deal acceleration, customer support, service resolution, and team scaling. Targeted at large corporations and government organizations needing to automate revenue operations, onboarding, finance, and customer service workflows. Reported 94.7% task completion accuracy across enterprise workflows.
- Shaffra Build Foundational platform powering Shaffra AI Employees, enabling autonomous AI teams capable of navigating complex systems, executing multi-step workflows, and adapting to enterprise environments independently. Serves as the intelligence layer underlying the company's AI workforce offering.
- Shaffra Metaverse Solutions Corporate metaverse solutions providing immersive digital experiences for enterprise environments, including 3D avatars, virtual environments, and interactive digital workspaces. Targeted at organizations seeking metaverse and virtual environment capabilities alongside AI workforce offerings.
- Game Studio 3D rendering and game development product line offering character modeling, avatar creation, clothing simulation, rigging, animation, and a real-time rendering pipeline for realistic virtual characters. Supports the metaverse and avatar components of the broader Shaffra portfolio.
Quantifiable outcome
- 94.7% task completion accuracy across enterprise workflows
- +2 more outcomes
Companies that use Shaffra
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
Shaffra technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature3 records
Shaffra partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
Shaffra competitors and assessment
Company assessmentDirect peers
- Yellow.ai: Yellow.ai offers an enterprise conversational and agentic AI platform for customer support and employee experience across chat, email and voice — overlapping with Shaffra's multi-channel customer support AI and 5x support-capacity value claim.
- Amelia (SoundHound): Amelia is an enterprise agentic AI platform automating service desks, IT operations and customer interactions in regulated industries — closely comparable to Shaffra's enterprise workflow automation and sovereign-AI positioning for telecom and government customers.
- Cognigy (NICE): Cognigy, now part of NICE, provides an enterprise conversational and agentic AI automation platform for contact center and back-office workflows — directly comparable to Shaffra's customer support transformation use cases and large-enterprise deployment model.
- Moveworks: Moveworks builds an enterprise AI assistant/agent that automates employee support, HR, IT and finance workflows — closely aligned with Shaffra's 'onboarding talent, managing finance, automating support' value proposition and deploy-in-minutes framing.
- Kore.ai: Kore.ai provides an enterprise AI agent platform for customer service, workflow automation, and employee assistance across regulated industries. It is the closest direct competitor to Shaffra's AI Employees offering because of similar autonomous-agent architecture and enterprise/government sales motion.
- Leena AI: Leena AI is an agentic AI employee experience platform focused on HR, IT support and enterprise workflow automation — overlapping directly with Shaffra's stated use cases of onboarding talent, coordinating programs and scaling enterprise teams.
- Aisera: Aisera delivers an agentic AI platform for enterprise service desk, sales and revenue operations, comparable to Shaffra's pipeline, deal acceleration and service resolution use cases. Both target Fortune-class enterprises with autonomous AI workforces.
Broad incumbents
- UiPath: UiPath is the leading enterprise RPA and hyperautomation incumbent that has expanded into agentic AI. It competes for the same workflow-automation budgets Shaffra targets but at much greater scale and with a broader platform portfolio.
- Intercom (Fin): Intercom's Fin AI agent is an enterprise-tier customer support automation product comparable to Shaffra's multi-channel customer support AI. As a scaled CRM/Support incumbent with global reach, it represents a meaningful competitive threat in shared enterprise budgets.
- Automation Anywhere: Automation Anywhere combines RPA with agentic AI for process automation across customer service, finance and operations. It is a broad incumbent competing for the same enterprise automation wallet Shaffra pursues in telecom and government.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Shaffra social profiles
Digital presenceShaffra compliance and trust
Trust signalCompliance2 records
Shaffra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shaffra leadership team
Management profileNumber of profiles
Shaffra funding detail
Funding detailFunding overview
Funding rounds4 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shaffra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shaffra
What does Shaffra do?
Shaffra builds and sells autonomous AI Employees and Metaverse solutions for enterprise and government organizations. Powered by the Shaffra Build platform, its AI Employees deploy in minutes to execute multi-step workflows across pipeline generation, deal acceleration, customer support, service resolution, and revenue operations. The portfolio also includes Metaverse Solutions for immersive enterprise environments and a Game Studio for 3D avatar and character development.
Is Shaffra a public or private company?
Shaffra is a private company. It is classified as venture growth investor backed and is currently operating.
When was Shaffra founded?
Shaffra was founded in 2023. It employs 11 to 50 people.
Where is Shaffra based?
Shaffra is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Shaffra make money?
One revenue line is on record: saaS Subscription Services.
Who are Shaffra's main competitors?
Direct peers on record are Yellow.ai, Amelia (SoundHound), Cognigy (NICE), Moveworks, Kore.ai, Leena AI and Aisera. Broad incumbents are UiPath, Intercom (Fin) and Automation Anywhere.
Does Shaffra have an API?
No public API is recorded for Shaffra.
What industry is Shaffra in?
Shaffra's product category is Enterprise AI Software. Its primary akta.pro industry code is HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management), with a secondary code of HDAEAKAF, Robotic Process Automation (RPA) & Hyperautomation Platforms. Its NAICS code is 5132 and its SIC code is 7372.