Campaign Türkiye
Campaign Türkiye is a privately held Turkish marketing communications media platform that publishes daily industry news, brand campaign coverage, and a subscription print and digital magazine, serving marketing professionals, agencies, and brands across Türkiye.
- Company typePrivate
- Founded2012
- HeadquartersIstanbul, Türkiye
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Campaign Türkiye does
Campaign Türkiye is a privately held Turkish marketing communications media platform that publishes daily industry news, campaign coverage, and a subscription print magazine covering advertising, branding, and marketing activity in both Turkey and global markets. The platform is operated by HANGİ DİJİTAL HİZMETLERİ ANONİM ŞİRKETİ (previously LİFT DİJİTAL İLETİŞİM HIZM.LTD.ŞTİ) from a single headquarters in İstanbul Kağıthane, with a five-person team and no disclosed institutional investors, funding rounds, or parent company. The core product surface comprises the campaigntr.com news website, a Campaign Abonelik subscription tier bundling digital archive access (issues dating back to January 2012), the print Campaign Türkiye Dergisi, and the Bülten newsletter, supplemented by a separate AoY/BoY (Agency of the Year / Brand of the Year) awards sub-platform at year.campaigntr.com.
The underlying technology is a WordPress-based content publishing platform with a digital magazine system, accessed via web and mobile, and there are no proprietary features, APIs, or SDKs disclosed. Distribution is multi-channel: organic social profiles on Instagram, Facebook, Twitter, YouTube, and LinkedIn drive top-of-funnel reach, while direct subscription sales and branded-content partnerships with advertisers such as Castrol, İş Bankası, Opet, TBWA, GroupM Türkiye, Yapı Kredi, Sharpcake, Happytizer, OneIngage, and Growity serve mid- and bottom-funnel demand.
The business model combines recurring digital and print subscriptions (with an undisclosed monthly price and a 7-day free trial) with branded-content/advertising revenue from brands and agencies. The customer base is horizontally segmented: marketing and advertising professionals (primary persona), and brands and agencies seeking industry visibility (business unit). No customer logos, ARR figures, pricing disclosures, or revenue figures are publicly available, and no acquisitions, leadership changes, or funding events are recorded in the source material.
Campaign Türkiye firmographics
Firmographics- Name
- Campaign Türkiye
- Legal name
- HANGİ DİJİTAL HİZMETLERİ ANONİM ŞİRKETİ
- Website
- https://campaigntr.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Campaign Türkiye is a privately held Turkish marketing communications media platform that publishes daily industry news, brand campaign coverage, and a subscription print and digital magazine, serving marketing professionals, agencies, and brands across Türkiye.
- Ownership category
- akta.pro rank
Campaign Türkiye industry classification
Industry- Product category
- Advertising & Marketing Industry Media
- NAICS
- Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Digital Performance Marketing (SEM, Paid Social, Programmatic) (BPAFAAAD)
Keywords
Where Campaign Türkiye is headquartered
LocationHeadquarters
- HQ city
- Istanbul
- HQ country
- Türkiye
- HQ region
- Europe
Offices1 record
Markets served
Campaign Türkiye business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Digital Subscription: Subscription-based access to Campaign Türkiye digital content, archive, and magazine. Includes CampaignTR and CampaignTR Archive unlimited access.
- Advertising and Sponsorships: Branded content partnerships and advertising placements featuring partner brands including Castrol, İş Bankası, Opet, TBWA, GroupM, and others.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Campaign Abonelik - Full Access |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Campaign Türkiye product offering
Product offeringCore offering
Campaign Türkiye is a marketing communications industry media platform that publishes daily news, campaign case studies, and industry trend coverage for the Turkish advertising and marketing sector. It operates a digital news website (campaigntr.com), a print and digital magazine subscription, a digital archive dating to 2012, a regular newsletter bulletin, and an annual Agency of the Year / Brand of the Year awards platform. Revenue is generated through reader subscriptions, advertising placements, and branded content partnerships with agencies and brands.
Product overview
Campaign Türkiye operates as a comprehensive marketing communication platform combining digital news coverage with a print/digital magazine subscription. The core offering is the Campaign Türkiye news platform (campaigntr.com) which provides real-time coverage of advertising campaigns, industry news, and sector developments. This is complemented by the Campaign Türkiye Dergisi (magazine) available via subscription, the Campaign Türkiye Arşiv (archive) for accessing past issues dating back to 2012, the Campaign Türkiye Bülten (bulletin) newsletter, and the AoY/BoY awards platform for industry recognition. The platform positions itself as Turkey's largest marketing communication platform, covering both local Turkish and global advertising campaigns.
Differentiator
Problem solved
Functional benefit
Products and services
- Campaign Türkiye Digital News Platform Real-time digital news platform for marketing, advertising, and brand communication professionals in Turkey, providing daily articles, campaign case studies, and sector coverage.
- Campaign Türkiye Dergisi (Magazine) Subscription-based print and digital magazine offering in-depth marketing campaigns coverage, industry trend analysis, and sector features for marketing and advertising professionals.
- Campaign Türkiye Archive (Arşiv) Subscriber-accessible digital archive of past Campaign Türkiye magazine issues spanning from 2012 to present, included with the Campaign Abonelik full-access subscription.
- Campaign Türkiye Bülten (Bulletin) Regular email newsletter delivering marketing and advertising industry news and campaign highlights to subscribers.
- AoY/BoY (Agency of the Year / Brand of the Year) Annual industry awards platform recognizing excellence in advertising agencies (Agency of the Year) and brands (Brand of the Year) operating in Turkey.
Companies that use Campaign Türkiye
Customer profileSegments2 records
Ideal customer profiles2 records
Campaign Türkiye technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Campaign Türkiye partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor.
- CastrolminorCastrol is featured as a brand partner on Campaign Türkiye, with dedicated coverage and campaigns under the Castrol category on the platform.
- İş Bankasıminorİş Bankası 100.Yıl (100th Anniversary) campaign coverage and brand partnership featured on the platform.
- OpetminorOpet KSS (Corporate Social Responsibility) campaigns featured on the platform.
- TBWAminorTBWA Turkey campaigns and news coverage featured with dedicated category on the platform.
- GroupM TürkiyeminorGroupM Türkiye WPP Media coverage and industry events including Cookieless World conferences featured on the platform.
- Yapı Kredi BankminorYapı Kredi sustainability campaigns and STEP program coverage featured under dedicated sustainability section.
- GrowityminorGrowity brand campaigns and marketing initiatives featured on the platform.
- SharpcakeminorSharpcake branded content and campaigns including DigiTalks featured on the platform.
- HappytizerminorHappytizer brand campaigns and marketing initiatives featured on the platform.
- OneIngageminorIngage marketing campaigns and brand initiatives featured on the platform.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Campaign Türkiye competitors and assessment
Company assessmentEmerging players
- WARC: WARC is a global marketing intelligence platform providing research, case studies, and best-practice content for advertisers and agencies. It overlaps with Campaign Türkiye's archive/insight value proposition but at a research/data layer rather than news.
Broad incumbents
- Advertising Age (Ad Age): Ad Age is a longstanding US-based advertising trade publication (print + digital) covering agencies, brands, and campaigns globally. It targets the same marketing/advertising professional audience but at a much broader scope.
- The Drum: The Drum is a global media brand covering marketing, advertising, and the creative industries with news, features, and awards. It serves the same advertising-professional readership and runs parallel awards and event franchises to Campaign Türkiye's AoY/BoY.
- Adweek: Adweek is a long-established US/global advertising trade publication covering campaigns, agencies, and brand marketing. It targets the same marketing and advertising professional audience as Campaign Türkiye but at a much broader international scale.
Regional players
- Marketing Türkiye / Marketing Turkey: Marketing Türkiye is a domestic Turkish trade publication focused on the marketing and advertising industry. It directly overlaps with Campaign Türkiye in target audience, content categories (campaigns, agencies, brands), and monetization (subscriptions + advertising).
- MediaCat (Turkey): MediaCat is a well-known Turkish marketing and advertising trade magazine and digital platform. It is the closest domestic peer, covering the same Turkish advertising/marketing ecosystem that Campaign Türkiye serves.
- Campaign India: Campaign India is the India edition of the Campaign franchise, covering advertising campaigns and agency news for the Indian market. It is a regional analogue of the same trade-media-for-advertising-professionals model.
- Brandage (Turkey): Brandage is a Turkish/regional marketing trade media outlet covering brands, advertising campaigns, and agencies in the Turkish market. It competes for the same advertiser and subscriber base as Campaign Türkiye.
- Lucky Eye (Turkey): Lucky Eye is a Turkish advertising and marketing news/digital platform covering campaigns and agencies domestically. It competes directly with Campaign Türkiye for Turkish advertiser attention and subscription.
Direct peers
- Campaign (Campaign Asia / Campaign Global): Haymarket's Campaign brand is the closest direct peer — a global trade media franchise covering the advertising and marketing industry, including a dedicated Turkey edition ecosystem. Campaign Türkiye appears to operate a localized version of this same model for the Turkish market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Campaign Türkiye social profiles
Digital presenceCampaign Türkiye financial estimates
Financial estimateRevenue estimate
Valuation estimate
Campaign Türkiye leadership team
Management profileNumber of profiles
Campaign Türkiye funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Campaign Türkiye M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Campaign Türkiye
What does Campaign Türkiye do?
Campaign Türkiye is a marketing communications industry media platform that publishes daily news, campaign case studies, and industry trend coverage for the Turkish advertising and marketing sector. It operates a digital news website (campaigntr.com), a print and digital magazine subscription, a digital archive dating to 2012, a regular newsletter bulletin, and an annual Agency of the Year / Brand of the Year awards platform. Revenue is generated through reader subscriptions, advertising placements, and branded content partnerships with agencies and brands.
Is Campaign Türkiye a public or private company?
Campaign Türkiye is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Campaign Türkiye founded?
Campaign Türkiye was founded in 2012. It employs 1 to 10 people.
Where is Campaign Türkiye based?
Campaign Türkiye is headquartered in Istanbul, Türkiye, in the Europe region.
How does Campaign Türkiye make money?
Two revenue lines are on record. Digital Subscription is the primary driver. The others are advertising and Sponsorships.
Who are Campaign Türkiye's main competitors?
WARC is listed as an emerging player. Broad incumbents are Advertising Age (Ad Age), The Drum and Adweek. Regional players are Marketing Türkiye / Marketing Turkey, MediaCat (Turkey), Campaign India, Brandage (Turkey) and Lucky Eye (Turkey). Campaign (Campaign Asia / Campaign Global) is listed as a direct peer.
Does Campaign Türkiye have an API?
No public API is recorded for Campaign Türkiye.
What industry is Campaign Türkiye in?
Campaign Türkiye's product category is Advertising & Marketing Industry Media. Its primary akta.pro industry code is BPAFAAAD, Digital Performance Marketing (SEM, Paid Social, Programmatic). Its NAICS code is 5418 and its SIC code is 7311.