Centre de la Imatge i la Tecnologia Multimèdia | CITM (UPC)

What Centre de la Imatge i la Tecnologia Multimèdia | CITM (UPC) does

CITM (Centre de la Imatge i la Tecnologia Multimèdia) is a university teaching centre affiliated to the Universitat Politècnica de Catalunya (UPC) and operated under the Fundació Politècnica de Catalunya. Founded in 2000 and operating since 2002, it delivers four official bachelor's programmes — Design, Animation and Digital Art; Digital Design and Multimedia Technologies; Video Game Design and Development (taught in Catalan/Spanish/English at TR12, Terrassa); and a 100% English-language Video Game Design and Development track at UPC School in Barcelona — plus postgraduate courses and participation in a Doctoral programme in Design. The 580 students enrolled in Course 2024-2025 are taught across a dedicated facility stack including a CGI laboratory with dual RTX 3080 workstations, a multi-platform GAME LAB with current-generation consoles, an XR LAB with HTC Vive and Meta Quest 3 headsets, a UX testing lab, a SOUND LAB, a 225 m² PLATÓ chroma production studio, and a THINKER LAB with Creality K1C 3D printing, all focused on animation, multimedia, videogame and digital-art disciplines.

The business model is a regulated public-university tuition model layered onto UPC institutional funding. Standard fees are €115 per ECTS credit (≈€6,900 per 60-credit academic year), with merit grants covering 100% of first-year fees for top-performing students and a voluntary €5 charitable donation option; postgraduate revenue is routed through UPC School. Direct-to-consumer admissions flow through the Catalan government's accesuniversitat.gencat.cat pre-registration system, supplemented by Open Days events and a multilingual website, while a separate B2B-style funnel supplies enterprise placement partners — Ubisoft, King, Social Point, Filmin, Trizz Studios, EGM, Arena Media, Casas, Cubus Games, Lemon Grass, Lead Dream, Innovamat and MSF — with interns, generating 26,000+ work-experience hours in Course 2024-2025. Quality and accreditation are anchored by AQU Catalunya's positive assessment of the FPC Quality Assurance Internal System and validated study plans covering all current degree programmes.

Operating geographies are regional (Catalonia/Spain); the 81-person staff is based at the TR12 Terrassa headquarters and the UPC School site in Barcelona (scheduled to relocate to UPC Campus Nord in January 2027). The centre sits within the UPC ecosystem, governed by an FPC board and led by Director Carles Sora Domenjó (a former MIT Fulbright postdoc), with a coordinator structure covering academic, enterprise, international, quality, community and research functions under the DiCode Digital Culture and Creative Technologies research group.

Name

Centre de la Imatge i la Tecnologia Multimèdia | CITM (UPC)

Legal name

Centre de la Imatge i la Tecnologia Multimèdia (Image Processing and Multimedia Technology Center)

Website

https://citm.upc.edu

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

CITM is a UPC-affiliated university teaching centre in Terrassa, Barcelona, Spain, delivering official bachelor's degrees in animation, multimedia technologies and video game design to roughly 580 students, supported by specialised production laboratories and an enterprise placement ecosystem anchored by Ubisoft, King and Social Point.

Ownership category

akta.pro rank

Product category

Higher Education in Creative Digital Technologies

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Animation, Game Art & Digital Arts Colleges (EDAHAJAI)

akta.pro secondary industry

Film, Television & Media Arts Colleges (EDAHAJAE)

Keywords

• Higher education services
• Digital arts education
• Video game design training
• Multimedia technology degrees
• Animation degree programmes

Headquarters

HQ city

Terrassa

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Tuition Fees: Public university tuition fees at €115 per ECTS credit. Full academic year (60 credits) costs approximately €6,900. Additional revenue from postgraduate programs through UPC School.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

CITM delivers official four-year bachelor's degree programmes (240 ECTS each) in Design, Animation and Digital Art; Digital Design and Multimedia Technologies; and Video Game Design and Development (offered in Catalan/Spanish/English at Terrassa and in 100% English at UPC School Barcelona), plus postgraduate and doctoral programmes through UPC School. Teaching is delivered on specialised laboratory facilities (CGI, GAME, XR, UX, SOUND, PLATÓ, THINKER labs) and integrated with mandatory industry internships at leading videogame, animation, and multimedia companies. The centre serves prospective and graduate students seeking official EHEA-recognised qualifications in digital creative industries.

Product overview

CITM (Centre de la Imatge i la Tecnologia Multimèdia) is a university teaching centre affiliated to the Universitat Politècnica de Catalunya, offering official degree programmes in digital creativity fields. The portfolio comprises four bachelor's degree programmes (Design Animation and Digital Art, Digital Design and Multimedia Technologies, Video Game Design and Development in Terrassa, and Video Game Design and Development 100% English in Barcelona), supported by specialized laboratory facilities including CGI LAB, GAME LAB, XR LAB, UX LAB, SOUND LAB, PLATÓ studio, and THINKER LAB. Postgraduate and doctoral programmes are offered through the UPC School. The institution operates from the TR12 building in Terrassa and UPC School in Barcelona, providing cutting-edge technical equipment for training and research in animation, multimedia technologies, and videogames.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 87.7% employment rate among graduates
• +2 more outcomes

Named customers13 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Arena MediacoreStrategic or Co-development PartnerMedia agency providing student work placement opportunities for CITM students in advertising and media production.
• KingcoreStrategic or Co-development PartnerMobile gaming company (Candy Crush) offering internship and work placement opportunities for CITM videogame students.
• UbisoftcoreStrategic or Co-development PartnerMajor videogame publisher providing industry placement opportunities for CITM game development students.
• Social PointcoreStrategic or Co-development PartnerBarcelona-based social gaming company offering work placements for CITM videogame and multimedia students.
• FilminminorStrategic or Co-development PartnerFilm streaming platform providing student placement opportunities in digital content and multimedia production.
• Trizz StudiosminorStrategic or Co-development PartnerVisual effects and post-production studio offering placements for animation and digital art students.
• InnovamatminorStrategic or Co-development PartnerEducation technology startup providing placement opportunities for multimedia students in digital learning solutions.
• Cubus GamesminorStrategic or Co-development PartnerVideogame development studio offering placements for CITM game design and development students.
• MSF (Médecins Sans Frontières)minorStrategic or Co-development PartnerHumanitarian organization providing student placements for multimedia projects.
• Lemon GrassminorChannel Partner/ Reseller/ DistributorMarketing and advertising agency providing student placements in creative digital campaigns.
• EGMminorStrategic or Co-development PartnerProduction company offering placements for animation and digital art students.
• Universitat Politècnica de Catalunya (UPC)coreStrategic or Co-development PartnerParent university institution providing academic oversight, quality assurance framework (AQU Catalunya), and institutional support including the UPC School for postgraduate programs.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Supinfogame Rubika: Supinfogame Rubika (formerly Supinfogame) is a French game design school offering specialized master's programs in video game design. It represents a comparable European peer in specialized game design education, though operating in France rather than Spain.

Direct peers

• Universitat Pompeu Fabra (UPF): UPF, also based in Barcelona, offers audiovisual communication and multimedia-related degree programs with strong industry ties. CITM's director Carles Sora Domenjó was previously a lecturer at UPF, and several CITM faculty have research collaborations with UPF's DIGIDOC group.
• ELISAVA Barcelona School of Design and Engineering: ELISAVA is a Barcelona-based design and engineering school offering undergraduate programs in digital design, interaction design, and product design. It competes with CITM for design-oriented prospective students in the Barcelona region, with overlap in digital arts and design education.
• La Salle - Universitat Ramon Llull: La Salle offers bachelor's and master's degrees in animation, multimedia engineering, and videogame development in Barcelona. It is the closest direct competitor to CITM in Catalonia, with overlapping curricula in multimedia and game design and former faculty overlap (e.g., Eva Villegas previously coordinated the multimedia engineering degree at La Salle before joining CITM).
• BAU - Barcelona School of Design: BAU is a Barcelona-based higher education institution focused on design, including digital design and audiovisual disciplines. It offers undergraduate and master's programs that overlap with CITM's Animation, Multimedia, and Digital Art offerings, competing for the same Barcelona-area student pool.
• Universitat de Vic - Universitat Central de Catalunya (UVic-UCC): UVic-UCC offers programs in audiovisual communication, design, and animation through affiliated schools (BAU). Maria Pagès Rovira, CITM's Community and Trajectory Coordinator, holds a PhD in Animation from BAU-Universitat de Vic-UCC, illustrating academic overlap and direct faculty/credential pipeline.

Emerging players

• Vancouver Film School: Vancouver Film School offers specialized programs in animation, VFX, and game design comparable to CITM's portfolio. While operating in Canada, it serves as a relevant international comparator for specialized digital creative education at the post-secondary level.
• ESCAC - Escola Superior de Cinema i Audiovisuals de Catalunya: ESCAC is a Barcelona-based film school offering animation and digital content programs that overlap with CITM's Animation and Digital Art degree. Elisabet Fonts González previously collaborated with ESCAC, demonstrating faculty crossover between the two institutions.

Broad incumbents

• Universidad Europea: Universidad Europea is a large private Spanish university offering undergraduate programs in design, animation, videogame design, and multimedia. It competes with CITM for Spanish students seeking specialized creative degrees, with the advantage of being able to charge premium tuition as a private institution.
• DigiPen Institute of Technology: DigiPen is a leading international institution specializing in game development, animation, and digital arts education. As a global leader in videogame-focused higher education, it serves as the international reference benchmark for CITM's Video Game Design and Development programs.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/school/centre-de-la-imatge-i-la-tecnologia-multim-dia-upc-

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centre de la Imatge i la Tecnologia Multimèdia | CITM (UPC)