Jagu

What Jagu does

Jagu s.r.o. is a Czech digital solutions company founded in 2007, headquartered in Prague 6, operating with approximately 20 employees and a delivery model built around custom software development, web applications, UI/UX design, SEO, graphic design, consultation, and third-party AI integration. The firm serves B2B mid-market and enterprise clients across publishing/media, POS/retail, franchise networks, automotive, furniture manufacturing, and cultural institutions, with named accounts including BurdaMedia Extra (eXtra.cz), Dotykačka POS, ReFresh Bistro, LD Seating, Autocentrum MAPRO, Touchlab, and Dynamix. Engagement models span fixed-price project delivery and agile/hourly retainers, initiated via consultation-led sales (online and in-person) with custom quoting rather than published pricing.

Jagu's technology stack is modern and broad: Vue, Nuxt, TypeScript, and Three.js on the frontend; ASP.NET MVC and ASP.NET Blazor (.NET 6 to .NET 8) on the backend; Kotlin and Go on mobile and services; and Google Cloud with Minio, Elastic, and Redis on infrastructure. The firm has built recognized proprietary products layered on top of these services, including FulWMS (a warehouse management system for small and medium-sized operations), OptiLynx (a multiplatform information system for optical stores covering order management, insurance reporting, and multi-branch inventory), and VidEOM — a custom video platform developed for BurdaMedia Extra that handles encoding, centralized metadata, and delivery at scale, processing over 1 million video plays per day.

The company's monetization is split between professional services revenue (custom development projects, web builds, integrations, SEO retainers, AI integration engagements) and product/IP revenue from its proprietary FulWMS, OptiLynx, and VidEOM assets. Strategic positioning emphasizes the ability to take over and continue existing client codebases regardless of underlying technology, supported by an 18-year operating track record, a 20-employee team distributed between Prague and Tisem in the Czech Republic, and a referral channel through Dotykačka that provides pre-qualified exposure to the 25,000+ active customers of that POS platform across the Czech Republic, Slovakia, and Poland.

Name

Jagu

Legal name

Jagu s.r.o.

Website

https://jagu.cz

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Jagu s.r.o. is a Czech digital solutions firm founded in 2007 that builds custom software, web applications, and integrations for B2B mid-market and enterprise clients across Central Europe, and operates proprietary vertical SaaS products including FulWMS and OptiLynx.

Ownership category

akta.pro rank

Product category

Custom Software Development Services

NAICS

Custom Computer Programming Services (541511), Software Publishers (5132), Graphic Design Services (541430), Advertising Agencies (541810)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)

akta.pro secondary industry

B2B/ABM Creative Agencies (MPAAAAAI)

Keywords

• Custom software development
• Web application development
• Warehouse management software
• Optical management software
• UI UX design services

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Custom Software Development: Bespoke software development services for web applications, information systems, and integrations. Delivered using both fixed-price and agile/hourly engagement models.
2. Professional Website Development: Design and creation of professional websites from simple presentations to complex corporate websites.
3. UI/UX Design Services: User interface and experience design services including wireframes, prototypes, and usability testing.
4. SEO Services: Search engine optimization including technical audits, content strategies, and long-term optimization.
5. AI Integration Services: Artificial intelligence integration services to automate processes and streamline workflows using tools like OpenAI, Claude, and Mistral.
6. Graphic Design Services: Visual identity design, graphic materials, logos, presentations, and branding assets.
7. Consultation Services: Expert technical consultation on technology choices, design feedback, code audits, and project decision support.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Jagu is a B2B digital solutions partner that designs, develops, and maintains custom software, web applications, and websites for businesses, with an 18-year track record. Beyond bespoke development, it sells two proprietary vertical SaaS products—FulWMS (warehouse management for SMBs) and OptiLynx (optical store management for opticians)—and built a third, VidEOM, a custom video management platform that handles over 1 million video plays per day for BurdaMedia Extra.

Product overview

Jagu is a Czech digital solutions company with 18 years of experience offering a portfolio of proprietary software products and professional services. Their core products include FulWMS (warehouse management) and OptiLynx (optical store management), which are standalone software solutions they developed and maintain. They also built VidEOM, a custom video management platform. Beyond their own products, Jagu provides comprehensive digital services including web application development, professional websites, custom software, UI/UX design, consultation, graphic design, SEO, artificial intelligence integration, and 3D/visualization services. The company works with modern technologies including Vue, Nuxt, TypeScript, and Three.js, and has developed integrations for POS systems like Dotykačka, e-commerce platforms including WooCommerce and Shoptet, and enterprise tools like Google Sheets and Flexibee.

Differentiator

Problem solved

Functional benefit

Brands

• FULWMS: Warehouse management system for small and medium-sized warehouses.
• OptiLynx
• VidEOM

Products and services

• Custom Software Development End-to-end custom software design and development matching specific client processes, needs, and target audiences, ranging from internal tools to complex information systems. Delivered to B2B clients under fixed-price or agile engagement models.
• Web Applications Modern web application development aimed at reducing costs, accelerating delivery, and scaling with business growth. Covers analysis, pricing, implementation, testing, deployment, and ongoing support, targeted at businesses needing custom web-based systems.
• Professional Websites Design and creation of professional websites ranging from simple presentations to complex corporate sites, building trust and working across devices. Includes analysis, design, implementation, testing, deployment, and maintenance.
• UI/UX Design User interface and experience design services emphasizing usability, consistency, and aesthetics. Process covers analysis, structure design, wireframes, prototypes, visual design, and usability testing for B2B digital products.
• Consultation Expert technical consultation covering technology selection, design feedback, code audits, and decision support to help B2B clients save time and money and avoid project dead ends.
• Graphic Design Graphics creation capturing brand identity across all media, including logos, presentations, packaging design, visual identity, and brand manual development for B2B clients.
• SEO Search engine optimization services from technical audits to content strategies, including current state analysis, SEO strategy, implementation, measurement, and long-term optimization. Targets B2B clients seeking organic search performance.
• Artificial Intelligence Integration AI integration services helping companies automate processes and unlock new data access methods. Integrates OpenAI, Claude, and Mistral AI tools, designs smart workflows, and ensures seamless connection to internal systems. Used for text content generation, request sorting, summarization, and customer support automation.
• 3D and Visualization 3D modeling and visualization services including 360-degree video recording for products, virtual tours, and interactive 3D model presentations for websites.
• FulWMS Standalone proprietary warehouse management system designed for small and medium-sized warehouses to efficiently organize and manage inventory operations. Sold directly via fulwms.cz/en with Project Manager Oldřich Malec as the named contact.
• OptiLynx Standalone proprietary specialized information system for optical stores and optometrists, simplifying order management, automatic receipt printing, insurance-ready reports, customer tracking, and multi-branch inventory management. Available on Windows, macOS, and Android. Sold via optilynx.cz/en.
• VidEOM Proprietary custom video management solution handling video encoding, centralized video metadata management, and delivery to target platforms. Processes over 1 million video plays per day for BurdaMedia Extra's eXtra.cz publishing platform.

Quantifiable outcome

• eXtra.cz ranked 4th in Czech Republic by page views (NetMonitor, August 2024)
• +5 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Dotykačka ČRcoreTechnology or Integration · 1 January 2018Strategic partnership since 2018 where Jagu develops custom integrations for Dotykačka POS customers. Created official plugins for WooCommerce and Shoptet, O2 eKasa migration module, and referral relationship that has generated over 20 collaboration leads. Dotykačka recommends Jagu as their integration partner to customers needing custom solutions.
• Touchlab (USA)minorStrategic or Co-development PartnerU.S.-based multiplatform development company. Jagu provided developers with React, TypeScript, Tailwind, and Go expertise for scaling Touchlab's team on a large distributed project. Collaboration involved frontend and backend work in Go, contributing to firmware, backend, and frontend layers.
• BurdaMedia ExtracoreStrategic or Co-development PartnerLong-term partnership for managing technical infrastructure of eXtra.cz and other BurdaMedia Extra websites. Jagu provides ongoing development, performance optimization, and maintenance services. Partnership expanded to include Apetitonline.cz redesign and custom video platform (VidEOM) development.
• LD SeatingcoreStrategic or Co-development PartnerOngoing partnership for web care, system integrations, and innovative feature development. Projects include NIDO modular furniture configurator, augmented reality for Lotus chair visualization, and general website management.
• KalibraminorOthersPartner company referenced in logo section of website footer.
• ChCminorOthersPartner company referenced in logo section of website footer.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Regional players

• GoodRequest: Slovak digital agency focused on custom web and mobile development for European clients; comparable custom-development offerings served from a neighboring Central European market.

Broad incumbents

• Stormware: Czech software publisher behind the Pohoda accounting line and related vertical business applications; relevant incumbent for understanding vertical SaaS economics in the Czech SMB market, where OptiLynx and FulWMS also operate.
• Keboola: Established Czech B2B data and operations platform; broader Czech technology incumbent that touches the same enterprise-mid-market customer base as Jagu and demonstrates scale pathways for Czech-born tech companies.

Direct peers

• MoroSystems: Established Czech custom software development agency headquartered in Brno, serving enterprise and mid-market clients with custom web applications and integrations — directly comparable to Jagu in scale, geography, and offering mix.
• Pixman: Czech creative and digital agency producing brand, web and interactive work; comparable for Jagu's UI/UX, graphic design, and 3D visualization service lines.
• NetGlade: Czech software house offering custom development, integrations, and product engineering, with a long-standing reputation in the Brno/Czech market — directly comparable to Jagu on services, technology stack, and clientele.
• Ackee: Czech app and web development agency with similar full-stack expertise (TypeScript, React, .NET) serving enterprise clients; comparable in size, geography and custom-development focus.
• Made in Prague: Prague-based digital agency delivering websites, branding, and digital solutions for B2B clients; overlap with Jagu's design and website development services for SME and mid-market clients.
• Vendita: Czech digital agency offering web applications, integrations and e-commerce builds; overlaps with Jagu on Shoptet/WooCommerce-related custom development for mid-market clients.
• Notia: Czech digital agency offering design and development of websites and applications; closely comparable to Jagu's professional website and web-application services for SMB clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/jagucz

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jagu