Supra

What Supra does

Supra Group, LLC operates a single, application-based membership product called the Supra Peer Community, targeting senior product leaders ranging from Super ICs through Heads of Product. Prospective members apply through a Typeform-powered waitlist at joinsupra.com, complete an interview-based onboarding process, and are matched into curated cohorts of 6-8 peers based on company stage and seniority level. Each cohort meets monthly in 90-minute, executive-coach-facilitated sessions under strict confidentiality norms, with persistent engagement between sessions through a Slack-based private online community, in-person meetups, and speaker series events.

The product is delivered as one integrated membership rather than as modular offerings. Pricing is quote-based and not publicly disclosed; members pay an annual subscription for an initial 12-month commitment, after which the membership renews monthly through Stripe-processed billing. Employers may cover membership cost as an executive-development benefit. The company is headquartered in New York, was founded in 2022, employs 94 people, and operates globally without geographic restrictions.

Distribution is entirely organic and community-led: no paid acquisition channels are disclosed. Marketing relies on a published testimonials page featuring named executives from OpenAI, Stripe, Datadog, Airtable, Autodesk, Blue Origin, and other tier-one employers, plus a Substack-hosted podcast (Supra Insider), an email newsletter (Insider Loops), and a product-leader job board (SupraInsights). Core technology partnerships include Slack for community infrastructure, Stripe for recurring billing, Typeform for application intake, and Google Analytics for site analytics. No proprietary platform technology, API, SDK, or AI/ML capability is disclosed.

Name

Supra

Legal name

Supra Group, LLC

Website

https://joinsupra.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Supra operates a private, application-based peer membership community for senior product leaders from Super ICs to Heads of Product. Members are matched into vetted 6-8 person cohorts that meet monthly with executive coaches, paying annual subscriptions frequently reimbursed by employers.

Ownership category

akta.pro rank

Product category

Professional Peer Community / Executive Coaching Services

NAICS

Professional Organizations (81392)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Private Memberships & Invitation-Only Experiences (HSACAMAL)

Keywords

• Peer advisory groups
• Executive membership community
• Leadership peer coaching
• Professional development network
• Vetted executive community

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Membership Subscription: Annual membership with 12-month initial commitment, billed upfront. After the initial period, membership renews monthly. Payment processed via Stripe. Employers may cover membership cost as a benefit.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Supra operates a private, invite-only membership community for senior product leaders. Members are vetted and matched into small peer groups of 6-8 by company stage and seniority, then participate in monthly 90-minute executive-coach-facilitated sessions to address strategic, organizational, and career challenges. The membership also includes a private Slack community, in-person meetups, speaker series with hard-to-reach experts, and deployable artifacts and playbooks borrowed from tier-one product organizations.

Product overview

Supra is a single unified membership offering—a private peer community for senior product leaders. The core service combines curated peer support groups (6-8 members matched by role and company stage), monthly 90-minute coach-mediated sessions, a 24/7 online community, in-person meetups, and speaker series events. There are no separate modules or add-ons; the community platform and facilitation services are delivered as an integrated membership experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Supra Peer Community Membership Private, application-based annual membership combining curated peer support groups (6-8 members matched by company stage and seniority), monthly 90-minute coach-facilitated sessions, a private Slack-based online community, in-person meetups, and a speaker series with hard-to-reach experts. Designed for Super ICs, Group PMs, Directors, VPs, and Heads of Product at tier-one technology companies who need confidential peer perspective on hiring, org design, strategy, and leadership decisions.

Quantifiable outcome

• Hiring process standardized as 'gold standard' by executive team after peer group benchmarking
• +1 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Three partnerships are on record, tiered core.

• StripecoreTechnology or IntegrationStripe processes all membership payments including annual and monthly billing. Supra uses Stripe's payment infrastructure for recurring subscription management. Members' payment card information is collected and handled by Stripe directly, not stored on Supra's servers.
• SlackcoreTechnology or IntegrationSlack serves as the private online community platform for Supra members. Members participate in discussions, share resources, and maintain connections between monthly sessions through the Slack community.
• TypeformcoreTechnology or IntegrationTypeform powers the waitlist application and intake form at joinsupra.com. Prospective members submit applications via Typeform, which collects professional background and membership interest information.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Reforge: Reforge is a paid membership and education platform for senior product, growth, and engineering leaders, offering cohort-based programs, expert-led content, and a gated community. It overlaps with Supra on target persona (senior product leaders) and paid-membership model, but delivers asynchronous curriculum rather than confidential peer coaching.
• Section: Section is a paid online learning and membership community for product managers, with cohort-based courses and live workshops. It serves the same persona as Supra (aspiring-to-senior product leaders) but the educational format is more structured curriculum rather than confidential peer coaching.
• Mind the Product: Mind the Product is a global product management community with events, content, and local meetups serving product managers across levels. It overlaps with Supra's persona (product leaders) but is open/tiered rather than vetted, and events-driven rather than cohort-based.
• OnDeck: OnDeck operates paid cohorts and peer communities for founders and operators, with curated groups and speaker programming. It shares Supra's community-led DNA and target of senior operators in tech, but is broader in persona and curriculum-focused rather than peer-coaching focused.
• Wavelength: Wavelength runs curated, vetted peer groups for product leaders (historically in healthcare) with monthly facilitated sessions. It is one of the most direct early comparables to Supra's model — small cohorts, vetted by seniority, recurring paid membership — though smaller in scale.
• Lenny's Newsletter: Lenny's Newsletter is a paid subscription product-management community built by Lenny Rachitsky, with discussion forums, AMAs, and curated content for senior product professionals. It targets the same buyer (senior PMs/heads of product) but is content-led rather than cohort-facilitated.

Direct peers

• Chief: Chief is a private membership network for senior women executives, offering curated peer groups, leadership programming, and facilitated discussions. It is the closest direct peer to Supra — same model (vetted, paid, cohort-based peer membership for senior leaders), same customer profile (executives at tier-one companies), same GTM (application-based, employer reimbursement).

Broad incumbents

• Vistage Worldwide: Vistage operates paid peer advisory groups for CEOs and senior executives, with monthly facilitated group meetings and 1:1 executive coaching. It is the most direct scaled analogue to Supra's model — vetted membership, recurring dues, peer-group facilitation — although Vistage serves C-suite/general executives rather than specializing in product leaders.
• YPO (Young Presidents' Organization): YPO is the largest global peer advisory membership for chief executives and business leaders, operating paid member chapters with structured peer forums, facilitated discussion, and networking. It is directly comparable to Supra as a higher-revenue, more general version of the same model: vetted cohort membership, recurring dues, facilitated peer sessions for senior leaders.
• EO (Entrepreneurs' Organization): EO runs paid membership forums, learning events, and peer communities for entrepreneurs and founders. It shares Supra's community-led, vetted-membership DNA with monthly peer gatherings and structured member programming, though EO targets founders rather than product leaders and is much larger.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/joinsupra

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Supra