Lifestyle4Health

What Lifestyle4Health does

Lifestyle4Health is a Dutch non-profit network initiative founded in 2018 by TNO (Nederlandse Organisatie voor toegepast wetenschappelijk onderzoek) and LUMC (Leids Universitair Medisch Centrum) to accelerate the integration of lifestyle medicine into standard healthcare for chronic diseases, with an initial focus on type 2 diabetes. The organization functions as a coordinating coalition rather than a product company, bringing together over 25 partner organizations across research, clinical practice, patient advocacy, policy, and funding under the Coalitie Leefstijl in de Zorg, supported by three program lines: Persoonlijke Gezondheidsdata (personal health data), Duurzame Gedragsverandering (sustainable behavior change), and Werk (work/health in occupational context). Knowledge assets include the Routekaart Leefstijlgeneeskunde, a Strategische Kennisagenda developed with 80+ experts from 28 knowledge institutions, the Handreiking Onderzoeksdesigns, and an implementation voucher program offering up to €25,000 per healthcare institution.

The organization has no commercial product revenue; it is funded through grants from partners such as Diabetes Fonds, ZonMw, Health~Holland, and Noaber Foundation, with operational hosting under TNO. Distribution occurs through partner channels including Vereniging Arts en Leefstijl (physician network), Patiëntenfederatie Nederland (patient federation), hospitals, care groups, and health insurer Menzis/Samengezond, with programs like partner-developed Keer Diabetes2 Om becoming the first Combined Lifestyle Intervention (GLI) reimbursed from the basic healthcare package in 2023. Marketing and stakeholder engagement are conducted through a newsletter, LinkedIn presence, podcast series, annual conferences, research publications, and policy advocacy (notably delivery of the Lifestyle Medicine Manifesto to Minister Bruins in 2018 and the Strategic Knowledge Agenda to Minister Kuipers in 2023).

Name

Lifestyle4Health

Legal name

Lifestyle4Health

Website

https://lifestyle4health.nl

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Lifestyle4Health is a Dutch non-profit network initiative founded in 2018 by TNO and LUMC that coordinates 25+ organizations to integrate lifestyle medicine into standard healthcare for chronic diseases, especially type 2 diabetes, through research, policy advocacy, and implementation support.

Ownership category

akta.pro rank

Product category

Lifestyle Medicine Network and Healthcare Advocacy

NAICS

Other Individual and Family Services (624190)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH)

akta.pro secondary industries

Wellness Program Design & Accountability Coaching (HSADAGAC), Chronic Condition Lifestyle Education (Diabetes, Heart Health, Pain Management) (EDAAAHAJ), Virtual Preventive Care & Wellness Coaching (incl. lifestyle medicine) (HLALADAK)

Keywords

• Lifestyle medicine network
• Chronic disease intervention
• Healthcare coalition building
• Preventive health research
• Implementation science

Headquarters

HQ city

The Hague

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Distribution channels3 records

Marketing channels5 records

Core offering

Lifestyle4Health is a non-profit Dutch network initiative that coordinates research, develops clinical guidelines, and disseminates knowledge to integrate lifestyle medicine into standard care for chronic diseases such as type 2 diabetes. It does not sell commercial products; instead, it operates coalition-based programs covering sustainable behavior change, personal health data, and work-context health, supported by roadmaps, implementation vouchers, and educational resources.

Product overview

Lifestyle4Health is a Dutch network organization (initiated by TNO and LUMC) focused on lifestyle medicine - treating and reversing chronic diseases through lifestyle interventions. The organization operates three interconnected program lines: Persoonlijke Gezondheidsdata (Personal Health Data), Duurzame Gedragsverandering (Sustainable Behavior Change), and Werk (Work). These are supported by major initiatives including the Coalitie Leefstijl in de Zorg (Coalition for Lifestyle in Healthcare) and the Nederlands Innovatiecentrum voor Leefstijlgeneeskunde (NILG), which coordinate efforts across research, policy, and practice. Key resources include the Routekaart Leefstijlgeneeskunde Diabetes Type 2 (roadmap for diabetes), the Strategische Kennisagenda (strategic knowledge agenda), and practical tools like implementation vouchers. The organization also provides knowledge dissemination through publications, podcasts, newsletters, and events rather than a standalone commercial product.

Differentiator

Problem solved

Functional benefit

Products and services

• Persoonlijke Gezondheidsdata (Personal Health Data) Program Line Core program line enabling individuals to manage and contribute personal health data to lifestyle medicine research through data communities and shared infrastructure based on Holland Health Data Coöperatie principles. Intended for researchers, healthcare professionals, and individuals managing chronic conditions.
• Duurzame Gedragsverandering (Sustainable Behavior Change) Program Line Core program line developing methodologies and evidence-based interventions for sustainable behavior change in chronic disease management. Intended for healthcare professionals, researchers, and intervention developers.
• Werk (Work) Program Line Core program line focused on health in work context, addressing labor participation, productivity, and reintegration for people with chronic conditions. Intended for employers, occupational health professionals, and policymakers.
• Implementatievouchers (Implementation Vouchers) Funding service offering vouchers of up to €25,000 through the Coalition Leefstijl in de Zorg for healthcare institutions to start, accelerate, or broaden lifestyle interventions in regional healthcare. Intended for Dutch hospitals, care groups, and healthcare organizations.

Quantifiable outcome

• Up to 90% of participants reduce or eliminate medications through lifestyle interventions
• +4 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Partnerships

22 partnerships are on record, tiered major, core and minor.

• Tilburg UniversitymajorStrategic or Co-development Partner · 1 January 2025Partner of Dutch Innovation Center for Lifestyle Medicine. Developing PPS LIGHT project for digital cognitive behavioral therapy tool for diabetes type 2 patients with low socioeconomic position.
• ZonMwmajorStrategic or Co-development Partner · 1 January 2024Health research funding organization co-developing subsidy programs for lifestyle medicine research and implementation through the Coalition Leefstijl in de Zorg.
• Coalitie Leefstijl in de ZorgcoreStrategic or Co-development Partner · 1 January 2023The Coalition brings together over 25 organizations under the coordination of TNO, including Patiëntenfederatie Nederland, UMCNL, and Vereniging Arts en Leefstijl. The Coalition develops guidelines, implementation tools, and coordinates research agenda for lifestyle medicine integration.
• Patiëntenfederatie NederlandmajorStrategic or Co-development Partner · 1 January 2023Patient federation representing Dutch patients, co-leading the Coalition Leefstijl in de Zorg to ensure patient perspectives in lifestyle medicine implementation.
• Vereniging Arts en LeefstijlmajorStrategic or Co-development Partner · 1 January 2023Professional association of doctors practicing lifestyle medicine. Co-leader of Coalition and developer of educational programs including the 'Leefstijl Werkt!' congress and Arts en Leefstijl Academy with VR training.
• Samenwerkende Gezondheidsfondsen (SGF)majorStrategic or Co-development Partner · 1 January 2023Coalition of 22 health funds working on cross-disease topics including lifestyle medicine. Co-developing research programs with ZonMw and Health~Holland.
• Máxima MC (MMC)minorStrategic or Co-development Partner · 1 January 2023Leading hospital in prehabilitation research, coordinating international PREHAB-trial that demonstrated 40% reduction in serious complications through pre-surgical lifestyle programs.
• Stichting Fit4SurgeryminorStrategic or Co-development Partner · 1 January 2023Foundation working with Werkgroep Prehabilitatie to spread prehabilitation knowledge across Dutch hospitals.
• Noaber FoundationmajorStrategic or Co-development Partner · 1 January 2022Co-initiator of the Routekaart Diabetes Type 2 and supporter of scaling lifestyle medicine programs. Extended program funding through 2024 with focus on prevention and pioneer integration.
• Philips FoundationminorStrategic or Co-development Partner · 1 January 2022Co-initiator of the Routekaart Diabetes Type 2, contributing to development of lifestyle medicine implementation roadmap.
• Stichting Je Leefstijl Als Medicijn (JLAM)majorStrategic or Co-development Partner · 1 January 2022Organization partner developing low-threshold self-help programs. Partner in 2024 collaboration focused on informal self-help formats. Created AI chatbot with lifestyle advice and mini-documentaries in 5 languages.
• Partnerschap Overgewicht Nederland (PON)minorStrategic or Co-development Partner · 1 January 2022Network partner addressing obesity, a key lifestyle-related condition.
• Hartpatiënten NederlandminorStrategic or Co-development Partner · 1 January 2020Network partner focused on cardiovascular health and lifestyle medicine integration.
• TNO (Nederlandse Organisatie voor toegepast wetenschappelijk onderzoek)coreStrategic or Co-development Partner · 3 July 2018TNO is a founding co-initiator of Lifestyle4Health alongside LUMC. TNO provides scientific expertise, research infrastructure, and serves as the coordinating body for the Coalition Leefstijl in de Zorg. TNO hosts the privacy policy and data protection for the initiative.
• LUMC (Leids Universitair Medisch Centrum)coreStrategic or Co-development Partner · 3 July 2018LUMC is a founding co-initiator of Lifestyle4Health alongside TNO. The medical center provides clinical research expertise and has been instrumental in establishing the Dutch Innovation Center for Lifestyle Medicine (NILG).
• Diabetes FondscoreStrategic or Co-development Partner · 3 July 2018The Diabetes Fonds was the first partner of the NILG, contributing €350,000 initial funding. They continue as a key strategic partner funding research, subsidies, and implementation projects for diabetes type 2 lifestyle interventions.
• Nationale WandeluitdagingminorStrategic or Co-development PartnerNetwork partner nominated for UN Taskforce Prevention Obesity, promoting walking as lifestyle intervention.
• Bas van de Goor FoundationminorStrategic or Co-development PartnerNetwork partner focused on physical activity and sports for health improvement.
• Osteoporose VerenigingminorStrategic or Co-development PartnerPatient organization network partner focused on bone health and lifestyle.
• Menzis & SamengezondminorStrategic or Co-development PartnerHealth insurance provider partnership for lifestyle interventions.
• Voeding LeeftmajorStrategic or Co-development PartnerDeveloper of Keer Diabetes2 Om program, the first Combined Lifestyle Intervention (GLI) reimbursed from basic healthcare package (2023).
• Nationale Diabetes ChallengeminorStrategic or Co-development PartnerCommunity walking program where T2D citizens participate in group 'walk with the doctor' experiences.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Others

• Diabetes Fonds: Dutch health charity funding type 2 diabetes research and lifestyle intervention projects, including the initial €350K grant to Lifestyle4Health's NILG. Diabetes Fonds is a critical funding partner and adjacent ecosystem participant in the same lifestyle medicine space.
• TNO (Nederlandse Organisatie voor toegepast wetenschappelijk onderzoek): Dutch applied research organization and parent entity of Lifestyle4Health. TNO provides scientific expertise, coordinating infrastructure, and serves as the host organization, making it both a parent and a strategic enabler of the initiative.

Emerging players

• True Health Initiative: Global non-profit coalition of health professionals and scientists advocating for lifestyle as core medicine. While international in scope, it shares the coalition-and-evidence-based advocacy model with Lifestyle4Health's approach in the Netherlands.
• Virta Health: US commercial health company specializing in type 2 diabetes reversal through clinician-supervised nutrition and lifestyle interventions. While for-profit and US-based, Virta represents the commercial-scale model that Lifestyle4Health's coalition approach aims to enable via Dutch reimbursement.

Broad incumbents

• European Lifestyle Medicine Council (ELMC): European umbrella organization promoting lifestyle medicine across member states. Comparable to Lifestyle4Health as a continental-level coordination body for lifestyle medicine advocacy, with broader geographic scope than the Netherlands-only initiative.
• British Society of Lifestyle Medicine (BSLM): UK professional society advancing lifestyle medicine within the NHS and broader UK healthcare system. Its mission to integrate lifestyle medicine into clinical practice and policy mirrors Lifestyle4Health's IZA-aligned approach in the Netherlands.
• American College of Lifestyle Medicine (ACLM): US-based professional medical society for lifestyle medicine physicians, offering board certification, education, and clinical protocols. ACLM is the international incumbent equivalent of Lifestyle4Health's coalition-driven model, with broader scope and global reach.

Direct peers

• Voeding Leeft: Voeding Leeft develops the Keer Diabetes2 Om combined lifestyle intervention program, which is referenced as a flagship success case in Lifestyle4Health's materials. As a Dutch non-profit focused on nutrition and lifestyle interventions for chronic disease, Voeding Leeft is the most direct operational peer in the network.
• Vereniging Arts en Leefstijl: Professional association of doctors practicing lifestyle medicine in the Netherlands and co-leader of the Coalitie Leefstijl in de Zorg. Operates the Arts en Leefstijl Academy with VR training, directly comparable to Lifestyle4Health's clinical education and professional enablement mission.
• Stichting Je Leefstijl Als Medicijn (JLAM): Dutch non-profit organization promoting lifestyle as medicine, organization partner of Lifestyle4Health. JLAM develops low-threshold self-help programs and an AI chatbot with lifestyle advice in five languages, making it a direct comparable in lifestyle medicine advocacy and public-facing delivery.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/lifestyle4health

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lifestyle4Health