Menopause Care Limited

What Menopause Care Limited does

Menopause Care Limited is a UK-based, direct-to-consumer specialist menopause and perimenopause healthcare provider founded in 2017 by Dr Naomi Potter and headquartered in London. The company delivers specialist consultations via BMS-registered doctors and nurses through a hybrid of online video appointments and in-person clinics at 8 UK locations (Mayfair, Barnes, Wimbledon, Surbiton, Colchester, Sheffield, Wilmslow, and Scotland), supported by an in-house certified pharmacy (Menwell Limited) for prescription dispensing and home delivery. Core products include a 45-minute new-patient doctor consultation priced at £295 and follow-ups at £225, nurse consultations at £160/£99, and a portfolio of specialist add-on services covering testosterone care, PMS/PCOS/POI/ADHD-related hormone care, medicated weight loss, nutritionist care, CBT and hypnotherapy, histamine intolerance, lifestyle coaching, and Flow tDCS brain stimulation therapy.

The business operates on a multi-stream revenue model combining pay-as-you-go professional services, monthly doctor and nurse subscription plans for continuity of care, pharmacy dispensing revenue (with a £50 prescription administration fee outside consultations), and supplement sales. The platform's underlying technology consists of a cloud-based, GDPR-compliant patient management system with secure encrypted GP communications, a video consultation stack, and AI-assisted clinical support tools used internally for real-time consultation transcription and clinical letter drafting. Acquisition is driven by content marketing (70+ blog articles), PR and media appearances by the founder, the co-authored Sunday Times bestseller 'Menopausing' (with Davina McCall), the 'Is It Hot In Here?' podcast, organic social, and a 25% word-of-mouth referral rate among new patients.

The company is privately held and founder-owned, with no disclosed external funding rounds. It is regulated by the Care Quality Commission (CQC) and operates under GPhC pharmacy registration. Operational scale signals include 20+ BMS-registered specialists, 15 disclosed corporate employees, a TrustScore of 4.8/5 across 298 reviews, and self-reported clinical outcomes of 90% symptom improvement within 12 weeks. Services are restricted to patients physically located in the UK (excluding Channel Islands and British Overseas Territories).

Name

Menopause Care Limited

Legal name

Menopause Care Limited

Website

https://menopausecare.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Menopause Care Limited is a UK-based direct-to-consumer specialist menopause clinic founded in 2017, delivering BMS-registered doctor and nurse consultations via video and 8 UK clinic locations, supported by an in-house pharmacy, subscription plans, and adjacent services in hormonal, weight, and brain-health care.

Ownership category

akta.pro rank

Product category

Women's Health Specialist Services

NAICS

Home Health Care Services (62161), Home Health Care Services (621610)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Home Health Care Services (8082)

akta.pro primary industry

Menopause & Midlife Women’s Health (HLAKAJAH)

akta.pro secondary industries

Menopause & Midlife Women’s Health Telehealth (HRT management, symptom care) (HLALAHAI), Women’s Wellness & Hormone Lifestyle Coaching (Non-Clinical) (HSADAGAI)

Keywords

• Menopause specialist care
• Hormone replacement therapy
• Perimenopause clinical services
• Women's health clinic
• BMS-registered specialists

Headquarters

HQ city

Wallingford

HQ country

United Kingdom

HQ region

Europe

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Doctor Consultations: Specialist menopause doctor consultations charged at £295 for new patients (45 minutes) and £225 for follow-up appointments (30 minutes). Same-day appointments available.
2. Nurse Consultations: Specialist menopause nurse consultations at £160 for new patients (45 minutes) and £99 for follow-up appointments (30 minutes).
3. Subscription Plans: Monthly doctor and nurse subscription plans for ongoing care with spread cost payments. Includes regular check-ins, ongoing monitoring, and prescription management.
4. Pharmacy and Prescriptions: In-house pharmacy (Menwell Limited) dispensing HRT medications and supplements. Prescriptions issued for 3 months typically. Additional fees for prescriptions outside consultations (£50 admin fee).
5. Specialist Services: Additional services including testosterone care (£199), PMS care (£295), nutrition (£320), weight management (£295), CBT/hypnotherapy (£320/£99), histamine consultations (£320).
6. Supplements: Menopause supplement sales through the clinic.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Menopause Care Limited provides specialist menopause and perimenopause medical care through BMS-registered doctors and specialist nurses, delivered via 45-minute online video or in-person consultations. Services are supported by an in-house certified UK pharmacy (Menwell Limited) that dispenses HRT and testosterone medications, alongside monthly subscription plans and a portfolio of add-on specialist services covering testosterone care, PMS, PCOS, POI, ADHD, weight management, nutrition, CBT/hypnotherapy, lifestyle coaching, and brain stimulation therapy.

Product overview

Menopause Care Limited operates a unified healthcare platform offering specialist menopause and perimenopause consultations through BMS-registered doctors and nurses, available both online via video and at 8 in-person clinic locations across the UK. The core product is the Specialist Menopause Doctor Consultation service, supplemented by Specialist Nurse Consultations, and supported by a portfolio of add-on specialist services including Testosterone Care for Women, PMS and Hormone Care, PCOS Care, POI Care, ADHD and Menopause Care, Medicated Weight Loss and Management, Nutritionist Care, CBT and Hypnotherapy, Histamine Symptom Support, Lifestyle Coaching, and Flow Brain Stimulation Therapy (tDCS). The company also offers Doctor and Nurse Subscription Plans for ongoing continuity of care, and an in-house certified UK pharmacy providing prescribed medications including Androfeme, Cyclogest, Estradot, Evorel patches, Lenzetto, Oestrogel, Sandrena, Utrogestan, Vagirux/Vagifem, Bijuve, and others, delivered to patients. The platform also includes prescription request management, blood test services, and menopause supplements. The company is regulated by the CQC and uses AI-assisted clinical tools for consultation transcription and letter drafting.

Differentiator

Problem solved

Functional benefit

Products and services

• Specialist Menopause Doctor Consultation 45-minute initial assessment with a BMS-registered menopause specialist priced at £295, with 30-minute follow-up appointments at £225. Includes same-day availability and personalised treatment planning for women experiencing perimenopause or menopause symptoms. Available online via video or in-person at UK clinic locations.
• Specialist Menopause Nurse Consultation 45-minute initial nurse-led assessment priced at £160 and 30-minute follow-up at £99, providing specialist clinical support to help patients understand menopause symptoms and treatment options.
• In-Person Clinic Consultations Face-to-face specialist consultations at 8 private clinic locations across the UK, with the same consultation lengths and pricing as online video consultations (subscription plans not available at the Mayfair clinic).
• Prescription and Blood Test Services In-house certified UK pharmacy fulfilling private prescriptions and arranging blood tests, with medications (HRT and testosterone preparations) delivered to UK mainland addresses. Prescriptions typically issued for 3-month periods.
• Testosterone Care for Women Specialist-led assessment for women exploring testosterone supplementation alongside HRT, delivered as a one-off focused, personalised assessment from £199.
• PMS and Hormone Care Doctor-led specialist consultation for women navigating premenstrual hormonal symptoms at any stage of their reproductive years, priced at £295.
• PCOS and Menopause Care Expert-led specialist support for women with polycystic ovary syndrome (PCOS), focused on hormonal balance, symptom management, and metabolic health.
• POI and Hormone Care Specialist care for women with premature ovarian insufficiency, focused on hormones, symptom management, and long-term health outcomes.
• ADHD and Menopause Care Hormone-informed specialist consultations exploring how ADHD symptoms may interact with perimenopause and menopause.
• Medicated Weight Loss and Management Clinically guided support for women aged 18+ seeking safe, doctor-led weight loss with clinically proven medication, priced at £295.
• Nutritionist Care Evidence-based nutritional support tailored to menopause, hormone health, energy, and metabolic wellbeing, priced at £320.
• CBT and Hypnotherapy Support Structured cognitive behavioural therapy and doctor-led hypnotherapy support for menopause-related anxiety, sleep issues, stress, and low mood, starting at £99.
• Histamine and Allergy-Related Symptom Support Specialist doctor-led support for women experiencing histamine-related symptoms during perimenopause and menopause, priced at £320.
• Lifestyle Coaching One-to-one lifestyle guidance focused on sustainable changes that support long-term health and wellbeing during perimenopause and menopause, with cancer-aware support available.
• Flow Brain Stimulation Therapy (tDCS) Transcranial direct current stimulation (tDCS) therapy offered as a specialist treatment option for brain fog and related menopause symptoms.
• Doctor Subscription Plan Annual subscription plan offering regular doctor appointments spread across 12 months, providing ongoing continuity of care with monthly payment options and prescription management.
• Nurse Subscription Plan Ongoing nurse-led subscription plan with regular check-ins designed for continued clinical support and monitoring of hormonal treatment.
• Key Worker Consultations Discounted specialist menopause consultations available for eligible key workers including NHS staff, teachers, and carers.
• Menopause Supplements Supplement products available for order through the clinic to support menopause care alongside clinical treatment.

Quantifiable outcome

• 90% of women felt the benefits of treatment in under 12 weeks
• +4 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core, flagship and minor.

• Menwell Limited (Pharmacy)coreStrategic or Co-development PartnerMenwell Limited operates the registered pharmacy (GPhC Registration 9012134) responsible for supply, dispensing, sale and delivery of prescription medications. Located at Unit 1, Verda Park, Hithercroft Road, Wallingford, OX10 9SJ. The pharmacy delivers medications to patient addresses within the UK mainland. Menopause Care may also use partner pharmacies in certain instances.
• Davina McCallflagshipStrategic or Co-development PartnerCo-authored the Sunday Times bestseller 'Menopausing' with UK TV presenter Davina McCall. The book won 'Overall Book of the Year' and 'Book of the Year - Non-fiction Lifestyle & Illustrated' at the British Book Awards 2023. This partnership significantly elevated brand visibility and credibility in menopause education.
• Lisa SnowdoncoreStrategic or Co-development PartnerProvided expert clinical insight for Lisa Snowdon's midlife book 'Just Getting Started: Lessons in Life, Love and Menopause'.
• Estée LauderminorGTM or Marketing PartnerPartnership with global brand Estée Lauder to champion menopause education.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Forth: UK women's health platform offering at-home hormone and wellness testing with specialist consultations. Overlaps in serving midlife women and offering clinical interpretation of hormone data.
• Peppy Health: UK-based digital health platform offering workplace menopause (and other specialist) benefits via employer partnerships. Comparable in addressing menopause care gaps but distributed through B2B employer channels rather than DTC.
• Hertility Health: UK women's health company offering hormone testing, specialist consultations, and personalised care pathways. Comparable in serving female hormone health with a hybrid of diagnostics and clinical services.
• Hormona: Digital hormone health platform offering at-home hormone testing, tracking, and access to menopause specialists. Overlaps in targeting perimenopause and menopause symptom management with a tech-enabled, data-driven approach.
• The Evewell: UK private women's health clinic offering menopause, gynaecology, and fertility services. Comparable in providing specialist-led private consultations with a multi-specialist clinical model.
• Stella (Stella The App): Digital menopause platform providing expert-led content, community, and access to specialists. Overlaps in serving the same patient demographic with a more app-first, technology-driven model.

Direct peers

• Newson Health Menopause & Wellbeing Centre: UK private menopause clinic founded by high-profile specialist Dr Louise Newson, offering BMS-registered menopause consultations, HRT prescriptions, and ongoing care. Directly comparable specialist-led model with national reach and media-driven brand.
• My Menopause Centre: UK private clinic offering specialist menopause doctor consultations, HRT, and holistic support. Targets an overlapping patient base with similar pricing model and DTC proposition.

Broad incumbents

• Maven Clinic: Large well-funded women's and family health telehealth platform offering virtual care across fertility, pregnancy, postpartum, and menopause. Compares on telehealth delivery model and women's health focus but with broader scope and international reach.
• Tia: US women's health clinic combining virtual and in-person care with a focus on holistic primary care. Comparable hybrid model (online + physical clinics) and women's health focus, though broader than menopause.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCUnm5yZMZStz27ftm47JTYw
• Facebookfacebook.com/menopausecare
• LinkedInlinkedin.com/company/menopause-care-limited
• Instagraminstagram.com/menopause_care

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Menopause Care Limited