Namakina

What Namakina does

Namakina, LLC is a Portsmouth, New Hampshire-based software company that operates an AI-powered intent resolution platform marketed as "brand agents." The platform runs a single engine across six conversational surfaces — SMS List Revival, Email List Revival, Customer Service Web Chat, Thank-You Page Chat, Intent Quiz, and Social DM Concierge — that engage consumer traffic and dormant contact lists across web, social, SMS, and email channels. Its core proprietary technology is WarmthScore™, a patent-pending real-time sentiment and intent scoring system that reads the warmth, intent, and timing of each conversational reply and decides whether to push, pause, or pivot the message. WarmthScore is paired with a Question Graph built by the founders from 3 billion responses and 50 million questions generated at their prior venture (Thumb, a SoftBank-backed startup), which scores user readiness to change and drives the Convert/Revive/Monetize routing framework that routes prospects to checkout, re-engagement, or alternative offers via an integrated Offer Network.

The company serves seven primary customer segments — high-value services, consumer/DTC brands, lead aggregators and brokers, ecommerce merchants, publishers, creators, and performance agencies — and tailors voice, journey, and offer logic across ten named verticals including relationships, education, home services, health, fitness, insurance, finance, ecommerce, DTC, and telecom. Namakina monetizes exclusively through a revenue-share model on conversions driven by the conversation engine, with fixed pricing per surface and no custom builds, distributed through a mix of product-led growth (interactive demo, ROI calculator), consultative sales calls, and a performance-agency reseller channel. The company is founder-controlled under Dan Kurani, who previously founded Thumb and a Top 100 digital agency serving Nike, Universal Studios, and Marriott, and the engineering team includes leads from RedHat OpenShift AI and IBM. Namakina is privately held, has no disclosed institutional funding, and operates with a small team of six.

Name

Namakina

Legal name

Namakina, LLC

Website

https://namakina.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Namakina operates an AI-powered brand agent platform that converts dormant lists and existing traffic into revenue through six conversational surfaces, serving consumer brands, ecommerce, lead aggregators, and performance agencies on a revenue-share basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Portsmouth

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Revenue Share on Conversions: Fixed revenue share pricing model. The company earns only on what converts, meaning ROI math starts positive for customers. Six surfaces, one engine, same setup and price with no custom builds. Revenue share is applied to conversions driven by the conversation engine.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Namakina is an AI-powered brand agent and intent resolution platform that turns existing attention (website traffic, email/SMS lists, social audiences) into revenue. It runs six modular deployment surfaces—SMS List Revival, Email List Revival, Customer Service Web Chat, Thank-You Page Chat, Intent Quiz, and Social DM Concierge—on a single engine driven by a patent-pending real-time sentiment/intent scorer (WarmthScore™). The platform autonomously conducts two-way conversations, decides whether to push, pause, or pivot each interaction, and routes each person to the optimal offer (or alternative offers in an Offer Network). It is sold on a fixed revenue-share basis with no custom builds.

Product overview

Namakina is an AI-powered brand agent and intent resolution platform that turns attention into revenue. The product architecture consists of six 'surfaces' — SMS List Revival, Email List Revival, Customer Service Web Chat, Thank-You Page Chat, Social DM Concierge, and Intent Quiz — all running on a single unified engine. The platform also includes a monetization layer with Offer Network, Offer Routing, and Attribution modules. At the core is WarmthScore, a patent-pending real-time scoring engine that reads sentiment and intent on every conversational reply and decides whether to push, pause, or pivot. An Interactive Demo and ROI Calculator are provided for evaluation. All surfaces are offered on a fixed revenue-share basis with the same setup and pricing, no custom builds.

Differentiator

Problem solved

Functional benefit

Products and services

• SMS List Revival

Quantifiable outcome

• 32% revenue lift on traffic and lists already owned
• +5 more outcomes

Named customers2 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature5 records

Scale indicators11 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• HubSpot: HubSpot is the dominant CRM and marketing automation suite, now adding Breeze AI agents and chat across marketing, sales, and service. Comparable to Namakina as a broad incumbent whose roadmap (AI agents across surfaces) overlaps Namakina's thesis.
• ActiveCampaign: ActiveCampaign is a customer experience automation platform combining email marketing, CRM, and increasingly AI-driven conversations for SMB and mid-market. Comparable to Namakina on automating email/SMS re-engagement and intent-based routing across the customer journey.
• Salesloft: Salesloft (now including Drift) is a sales engagement platform with AI-driven conversation intelligence and Drift's conversational marketing. Comparable to Namakina on multi-surface AI conversation, intent signals, and revenue routing.
• Klaviyo: Klaviyo is a leading ecommerce-focused email and SMS marketing automation platform now layering AI for segmentation, predictive analytics, and conversational flows. Comparable to Namakina on SMS/email re-engagement and ecommerce thank-you page monetization use cases.
• Intercom: Intercom provides AI-first customer service, support, and marketing chat platforms (Fin AI). Comparable to Namakina on web chat that combines support and conversion, and on AI-driven two-way messaging across surfaces.

Direct peers

• Drift (Salesloft): Drift pioneered conversational marketing chatbots that qualify, route, and convert site visitors in real time, and is now part of Salesloft. Closely comparable to Namakina's Customer Service Web Chat and Intent Quiz surfaces, with similar revenue-driven conversational positioning.
• Qualified: Qualified builds AI-powered conversational marketing and sales chatbots for B2B websites, including Piper the AI Sales Rep. Comparable to Namakina on real-time intent detection and pipeline-driving chat, particularly for enterprise sales motions.
• Conversica: Conversica provides AI-powered conversational agents that engage leads via email/SMS to qualify and convert them for sales and marketing teams. Directly comparable to Namakina on the use case of automated two-way AI conversations that read intent and drive revenue outcomes.
• Attentive: Attentive is a leading SMS marketing platform specializing in two-way conversational SMS for DTC brands and list re-engagement. Directly comparable to Namakina's SMS List Revival surface and the broader two-way SMS monetization thesis.

Emerging players

• Tidio: Tidio offers Lyro AI agent and live chat + marketing automation for SMB ecommerce and DTC brands. Comparable to Namakina on AI-powered web chat that combines support with conversion, but with an SMB-first GTM versus Namakina's mid-market/enterprise focus.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/namakina

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Namakina