Santosha Mental Health Center

What Santosha Mental Health Center does

Santosha Mental Health Center is an Indonesia-based mental health service provider founded in 2018 by Adjie Santosoputro, operating a multi-format model that combines direct-to-consumer counseling, structured psychoeducation, and corporate wellness programs. The company delivers its services through three sub-brands: Rehat by Santosha, a self-serve booking platform (rehat.santosha.id) that pairs individual users with certified psychologists across specializations including depression, stress, anxiety, trauma, relationships, and mood disorders; Bimbel Sehat Mental, a psychoeducation workshop format delivered online and offline with psychologists and psychiatrists; and Grow by Santosha, a B2B program targeted at HR leaders that bundles Employee Well-being, Career Development, and Leader Development modules for corporate clients.

The underlying technology is a web-based platform with mobile-friendly access and WhatsApp Business integration for client communication and sales, supported by a proprietary psychologist matching system that pairs users with specialists based on stated needs. The company operates as a private, founder-owned entity with no disclosed external investors, and serves the Indonesian domestic market exclusively. Santosha claims a network of 115+ certified psychologists and psychiatrists and reports 30,000+ lives impacted through its GROW program, alongside 3,300+ class participants across 63+ classes and 35,000+ Instagram followers.

The business model blends subscription-style recurring individual counseling (Rehat), professional-services-fee educational workshops (Bimbel Sehat Mental), and managed-services corporate contracts (Grow) with enterprise pricing arranged via direct contact. The customer base spans individual consumers seeking counseling and a corporate client roster that includes Bank Indonesia, Pertamina, PLN, Telkom, Bank Mandiri, Unilever, Allianz, KAI, Pegadaian, Pos Indonesia, Bank Jago, Bank BTN, Inalum, Pelindo, and Kitabisa, indicating traction across banking, energy, telecommunications, government enterprises, port/maritime, railway, consumer goods, insurance, and nonprofit sectors. Public pricing is not disclosed; GROW enterprise deals are reportedly structured as multi-year contracts negotiated via WhatsApp and web forms.

Name

Santosha Mental Health Center

Legal name

Santosha

Website

https://santosha.id

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Santosha Mental Health Center is an Indonesia-based mental health services provider operating three brands: Rehat (B2C psychologist matching), Bimbel Sehat Mental (psychoeducation workshops), and Grow (B2B corporate wellness for HR leaders). It serves individual consumers and enterprise clients across diverse Indonesian industries via a 115+-clinician network.

Ownership category

akta.pro rank

Product category

Mental Health Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Physicians, Mental Health Specialists (621112)

SIC

Services-Health Services (8000)

akta.pro primary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

Keywords

• Mental health counseling
• Psychology services
• Corporate wellness programs
• Employee wellbeing
• Psychoeducation workshops

Headquarters

HQ city

Indonesia (specific city not disclosed)

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Individual Counseling Sessions (Rehat by Santosha): One-on-one counseling sessions with professional psychologists. Personalized mental health care based on user needs and preferences.
2. Educational Workshops (Bimbel Sehat Mental): Online and offline sessions with psychologists, psychiatrists, or mental health professionals. Participants learn mental health topics and receive direct Q&A with experts.
3. Corporate Employee Well-being Programs (GROW): B2B holistic programs helping companies transform employee care into measurable business results. Includes Employee Well-being, Career Development, and Leader Development programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Santosha is a mental health center in Indonesia that delivers individual counseling with certified psychologists (Rehat by Santosha), mental health educational workshops online and offline (Bimbel Sehat Mental), and B2B corporate employee well-being, career development, and leader development programs (Grow by Santosha). Services are supported by a network of 115+ psychologists and psychiatrists and a matchmaking system that pairs users with appropriate specialists based on their needs.

Product overview

Santosha Mental Health Center operates as a mental health center offering three interconnected service products: Rehat by Santosha (personalized B2C counseling matching users with 40+ certified psychologists), Bimbel Sehat Mental (expert-led educational sessions on mental health topics), and Grow by Santosha (B2B employee well-being and development program for companies). The services collectively support individual mental health care journeys and organizational workplace wellness, with over 115+ psychologists and psychiatrists in their network.

Differentiator

Problem solved

Functional benefit

Brands

• Rehat by Santosha: Personalized counseling service connecting users with certified psychologists offering support for various mental health topics including depression, anxiety, stress, family issues, relationships, trauma, and mood disorders.
• Bimbel Sehat Mental
• Grow by Santosha

Products and services

• Rehat by Santosha

Quantifiable outcome

• 30,000+ lives impacted through GROW program
• +3 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Mindful247: Indonesian mindfulness and mental wellness service focused on corporate training and individual programs. Emerging player in the same Indonesian B2B mindfulness space that Santosha's founder Adjie Santosoputro operates in.

Direct peers

• Lyra Health: Enterprise-focused mental health benefits platform serving employers with therapy, coaching, and wellness programs. Closely comparable to Santosha's GROW B2B offering, especially in employer-sponsored delivery model.
• Kalananti: Indonesian mental wellness startup providing digital therapy and corporate mental health programs. Competes directly with Santosha's GROW B2B offering and Rehat B2C counseling in the same Indonesian market.
• BetterHelp: Global online counseling platform matching users with licensed therapists via subscription. Directly comparable to Santosha's Rehat service in subscription-based B2C counselor matching, though operating internationally.
• Riliv: Indonesian digital mental health platform offering online counseling with psychologists and self-guided content. Closest direct competitor to Santosha's Rehat service in the Indonesian consumer counseling segment.
• Talkspace: Online therapy platform offering text, audio, and video sessions with licensed therapists, with both B2C and B2B channels. Comparable to Santosha's Rehat and GROW offerings in digital mental health delivery model.
• Bicarakan.id: Indonesia-based online counseling platform connecting users with psychologists for chat- and video-based therapy. Directly competes with Santosha's Rehat B2C counseling offering in the same Indonesian market.

Broad incumbents

• Halodoc: Indonesia's largest telehealth platform offering doctor consultations, mental health services, and pharmacy delivery. Broad incumbent that overlaps with Santosha in mental health consultations while spanning much wider healthcare services.
• Alodokter: Major Indonesian health platform with chat-based doctor consultations including mental health practitioners. Broad incumbent offering overlapping mental health services as part of a wider health content and telemedicine portfolio.
• Headspace Health: Global mental wellness company with both consumer app and B2B enterprise offering (Headspace for Work). Comparable to Santosha's three-pronged B2C/B2B/education model, but operating at much larger scale internationally.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/santoshadotid
• LinkedInlinkedin.com/company/santoshadotid

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Santosha Mental Health Center