ChutneyAds

What ChutneyAds does

ChutneyAds is a Dhaka-based digital out-of-home (DOOH) advertising agency operating a network of 200+ digital display panels across eight high-traffic neighborhoods in Bangladesh's capital, including Uttara, Badda, Hazaribagh, Mirpur, Mohammadpur, Dhanmondi, Gulshan, and Tejgaon. Founded in 2024, the company positions itself as a pioneer transitioning Bangladesh's OOH advertising market from static billboards to digital, data-driven placements. Its platform supports high-resolution dynamic displays, real-time content updates, precision targeting by location, demographics, and time of day, and interactive features including QR codes, augmented reality experiences, and touchscreen interfaces. The company claims the network delivers over 1 billion monthly impressions and reaches approximately 70% of target Dhaka residents.

The business model centers on selling advertising space on the digital panel network to local, national, and international brands seeking visibility in Dhaka's commercial corridors. Pricing is quote-based, determined through a consultation process, with multi-year contracts implied. ChutneyAds operates a direct-to-consumer go-to-market motion, primarily through its website (chutneyads.com) with a 'Book now' consultation CTA and a WhatsApp Business contact line (wa.me/1324279575) for direct engagement. The company employs 51-100 staff and is led by co-founder Asikul Alam Khan. No funding rounds, named customers, partnerships, or revenue figures are publicly disclosed.

Name

ChutneyAds

Legal name

ChutneyAds

Website

https://chutneyads.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

51–100 employees

Short description

ChutneyAds is a Dhaka-based DOOH advertising agency operating 200+ digital display panels across eight Dhaka neighborhoods, offering real-time, interactive ad placements to local and international brands targeting Bangladesh's urban market.

Ownership category

akta.pro rank

Product category

Advertising Services

akta.pro primary industry

Corporate & Financial Communications PR (MPAAADAA)

Keywords

• Advertising services
• Ad agency
• Digital advertising
• Marketing campaigns
• Media buying

Headquarters

HQ city

Dhaka

HQ country

Bangladesh

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. DOOH Advertising Space Sales: ChutneyAds generates revenue by selling advertising space on their network of 200+ digital display panels across Dhaka. Advertisers pay for impressions and visibility on their strategically placed digital billboards in high-traffic urban areas. The company offers precision targeting, real-time content flexibility, and data-driven campaign optimization as value-added services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

The provided source material does not contain a substantive description of ChutneyAds' core offerings. Based solely on the company name, the firm appears to operate in the advertising industry.

Product overview

ChutneyAds is a single-product DOOH advertising platform that operates a network of 200+ digital display panels across Dhaka. The platform enables real-time, data-driven digital out-of-home advertising with features including precision targeting, content flexibility, and interactive capabilities like QR codes and AR. Their network delivers over 1 billion impressions monthly across strategic urban neighborhoods.

Differentiator

Problem solved

Functional benefit

Segments1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Vistar Media: A US-based DOOH SSP and ad tech provider enabling programmatic buying across digital signage networks. Comparable as a broader DOOH ecosystem player operating in the same product category (digital out-of-home advertising infrastructure) at greater scale.
• JCDecaux: The global leader in outdoor advertising with a large digital and static billboard network across multiple continents. Comparable as a broad OOH incumbent with overlapping digital display capabilities, though operating at vastly greater scale and geographic breadth than ChutneyAds.
• Clear Channel Outdoor: One of the largest outdoor advertising companies globally, operating both static and digital billboards. Comparable as a broad OOH incumbent with overlapping DOOH advertising capabilities, though with significantly more established infrastructure.

Emerging players

• Place Exchange: A programmatic SSP focused exclusively on DOOH advertising supply. Comparable in targeting the same advertiser demand for digital out-of-home media, though operating as a supply-side tech platform rather than a panel owner.
• Adomni: A programmatic DOOH marketplace connecting advertisers with digital billboard operators. Comparable as both serve the same advertiser persona (brands seeking digital OOH inventory) and operate at the intersection of technology and physical display networks.

Direct peers

• Broadsign: A DOOH advertising platform providing CMS and programmatic capabilities for digital signage networks. Comparable as it serves DOOH network operators with similar technology needs (content management, real-time updates, targeting) that ChutneyAds builds internally.
• Moving Walls: A leading DOOH advertising technology company operating across South and Southeast Asia with programmatic capabilities. Comparable to ChutneyAds as both operate DOOH networks targeting advertisers in emerging Asian markets with technology-enabled inventory.
• Lemma (Doohlab): An India-based DOOH advertising platform enabling programmatic buying of digital out-of-home inventory. Comparable to ChutneyAds as both operate in South Asia's emerging DOOH market with technology-driven OOH networks serving urban advertisers.

Regional players

• Selvel One: An Indian OOH advertising company with growing digital capabilities across South Asian markets. Comparable as a regional DOOH player serving South Asian advertisers, though with deeper presence in India versus Bangladesh.

Others

• AdRoll: A digital marketing and advertising platform. Comparable as a digital advertising technology provider targeting similar brand and SMB advertisers, though focused on online channels rather than physical out-of-home media.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/chutneyads
• LinkedInlinkedin.com/company/chutneyads

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ChutneyAds