ZenMove

What ZenMove does

ZenMove (legal name Zen Move) is a Toronto-based Canadian startup that operates a two-sided marketplace connecting residential and commercial consumers with pre-screened, insured moving companies. Founded in December 2025, the company's core Consumer Moving Platform allows users to submit a single online form and receive three or more competing quotes from vetted movers in approximately 60 seconds, with the company claiming average customer savings of 20–40% versus booking the first mover found. Coverage spans 67+ Canadian cities with a self-reported network of 250+ movers, supported by free auxiliary tools including a moving box calculator, cost calculator, address-change checklist, and interprovincial migration data sourced from Statistics Canada.

The underlying technology is a lead-routing and matching platform rather than a logistics operator — ZenMove does not perform moves itself. The B2B product surface includes a Partner Dashboard with Smart Lead Routing based on configurable targeting rules (service area, move type, home size), an Exclusive Leads Marketplace where verified partners claim pre-qualified leads on a first-come basis, and a Lead Resale Marketplace allowing partners to monetize un-serviceable inquiries at $5–$50 per approved lead. An API tier (1K to 1M tokens/month depending on plan) supports CRM integration with mover partners. The platform is built on a SaaS-plus-usage pricing model: mover partners pay monthly platform fees of $9 (Starter), $99 (Growth), or $299 (Scale), plus per-qualified-lead fees of $18, $15, or $12 respectively, with Scale partners receiving up to 20% off exclusive lead pricing. Consumer-side quote requests are free, and a separate affiliate/referral program pays $1–$5 per verified quote and $50–$150 realtor bonuses per booking.

Customer segments span residential moves (primary), long-distance cross-province relocations, commercial/office moves, and specialty items (pianos, safes, antiques), with distribution driven by SEO-optimized city landing pages, a content library of moving guides, an email-led partner workflow, and the realtor/affiliate referral channel. Payments are processed through Stripe, and the company holds a registered wordmark trademark. As of early 2026, ZenMove operates with 1–10 employees, has not disclosed any external funding rounds or institutional investors, and reports no management team beyond founder operations.

Name

ZenMove

Legal name

Zen Move

Website

https://zenmove.ca

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

1–10 employees

Short description

ZenMove is a Toronto-based two-sided marketplace that connects Canadian consumers with pre-screened moving companies through a free quote-comparison platform, generating revenue via SaaS subscriptions and per-lead fees charged to its mover partner network.

Ownership category

akta.pro rank

Product category

Moving Services Marketplace

SIC

Loan Brokers (6163)

akta.pro primary industry

Move Scheduling, Time-Window Booking & Calendar Management (HSAKAOAF)

Keywords

• Moving quote comparison
• Lead generation platform
• Moving services marketplace
• Mover CRM software
• Consumer moving concierge

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Subscription Platform Fees: Moving companies pay monthly platform access fees ranging from $9-$299 depending on plan tier, gaining dashboard access, verified listing, and support.
2. Per-Lead Fees: Moving companies pay per-qualified-lead fees when receiving routed leads: $18 (Starter), $15 (Growth with 10% discount on exclusive), $12 (Scale with 20% discount).
3. Affiliate Referrals: Partners earn $1-5 per verified quote request; realtors earn additional $50-150 bonus when referred clients book moves.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

ZenMove is a two-sided Canadian moving marketplace where consumers submit one online form and receive three or more competing quotes from pre-screened, insured moving companies within about 60 seconds, while moving company partners pay tiered subscription and per-lead fees for routed leads, exclusive leads, and access to a CRM with lead-routing, claim, and resale functionality. The platform aggregates 250+ verified movers across 67+ Canadian cities and bundles free moving calculators, checklists, and migration statistics to drive organic traffic and quote requests.

Product overview

ZenMove is a Canadian moving quotes platform that operates as a multi-sided marketplace connecting consumers with pre-screened, insured moving companies. The offering consists of a core Consumer Moving Platform (for end consumers to compare quotes), a CRM and Lead Generation Platform (B2B tools for moving companies), and a Partner Dashboard for lead management. Additional tools include Moving Box Calculator, Moving Essentials Checklist, Change of Address Checklist, Moving Cost Calculator, Canadian Moving Stats, Interprovincial Migration Data, and a Verified Movers Directory. The company also offers a Referral Partner Program for affiliates and realtors. Pricing tiers for partners range from $9/month (Starter) to $299/month (Scale), with per-lead costs from $18 down to $12 depending on plan.

Differentiator

Problem solved

Functional benefit

Products and services

• Consumer Moving Quote Comparison Platform Consumer-facing online platform that lets Canadian homeowners, renters, and businesses submit one form to receive 3+ competing quotes from pre-screened, insured moving companies for residential, long-distance, office, specialty, international, and self-move/container relocations.
• Moving Partner CRM and Lead Generation Platform

Quantifiable outcome

• Customers typically save 20-40% compared to booking the first company they find
• +4 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Kingsway VanlinescoreChannel Partner/ Reseller/ DistributorElite Verified mover with 89/100 trust score. Service area covers all of Canada. Verified since March 2026. Part of the verified mover network receiving routed leads from Zen Move platform.
• CP VanlinescoreChannel Partner/ Reseller/ DistributorElite Verified mover with 85/100 trust score. Verified since December 2025. Receives routed leads from Zen Move for moves within their service coverage.
• Atlanntis VanlinescoreChannel Partner/ Reseller/ DistributorElite Verified mover with 82/100 trust score. Part of verified mover network.
• Atlantic VanlinescoreChannel Partner/ Reseller/ DistributorElite Verified mover. Verified since December 2025. Part of the verified mover network.
• Alliance VanlinescoreChannel Partner/ Reseller/ DistributorElite Verified mover with 81/100 trust score. Service area covers Canada and USA. Receives routed leads for cross-border moves.
• NP MoverscoreChannel Partner/ Reseller/ DistributorElite Verified mover with 80/100 trust score. Verified since May 2026. Service area in Barrie, Ontario.
• Excellence MoverscoreChannel Partner/ Reseller/ DistributorTrusted Verified mover with 79/100 trust score. Part of verified mover network.
• Torex MovingcoreChannel Partner/ Reseller/ DistributorTrusted Verified mover with 78/100 trust score. Verified since April 2026. Service area in Greater Toronto Area.
• Canadian MovingminorChannel Partner/ Reseller/ DistributorTrusted Verified mover with 77/100 trust score. Part of verified mover network.
• ED MovingminorChannel Partner/ Reseller/ DistributorTrusted Verified mover with 75/100 trust score. Part of verified mover network.
• Swift MoveminorChannel Partner/ Reseller/ DistributorTrusted Verified mover with 68/100 trust score. Part of verified mover network.
• White Glove MoversminorChannel Partner/ Reseller/ DistributorVerified mover with 22/100 trust score. Service area in Vancouver and Surrey. Has 2 complaints on record.
• StripecoreTechnology or IntegrationPayment processing provider used for secure checkout. Zen Move states payments are processed by Stripe and they do not store card details.
• Realtors and Property ManagersminorGTM or Marketing PartnerReal estate professionals can join the referral partner program to earn $50-150 bonus when referred clients book moves through Zen Move. Custom co-branded landing pages available for brokerages.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Angi: Angi (formerly Angie's List / HomeAdvisor) is a broad incumbent home-services marketplace with deep B2B lead generation capabilities. Comparable as a much larger platform that could expand into moving verticals and pose a competitive threat to ZenMove.
• Thumbtack: Thumbtack is a broad US-based services marketplace that connects consumers with local professionals across many categories including moving. Comparable as a broad-services incumbent whose marketplace model overlaps with ZenMove's two-sided approach.

Direct peers

• Moving.com: Moving.com operates one of the largest US-based moving company directories and quote-comparison marketplaces, allowing consumers to compare quotes from vetted movers. It is the closest direct analogue to ZenMove's two-sided model, though US-focused rather than Canadian.
• MoveBuddha: MoveBuddha is a moving marketplace that aggregates and compares quotes from moving companies. Directly comparable to ZenMove in operating model (quote-comparison marketplace) and target customer (consumers booking moves).
• Unpakt: Unpakt is a moving marketplace focused on comparing vetted moving companies via standardized pricing. Comparable to ZenMove's "transparent, comparable quotes" value proposition and vetted-mover approach.
• Move.org: Move.org provides moving company reviews, cost guides, and quote comparison tools, with a similar SEO/content-led playbook to ZenMove. Comparable as a content-driven moving comparison platform targeting consumers researching a move.
• HireAHelper: HireAHelper operates an online marketplace for booking movers and labor, listing verified local movers consumers can compare and book. Directly comparable to ZenMove's marketplace model, though primarily US-focused.

Regional players

• TrustedPros: TrustedPros is a Canadian marketplace where homeowners can find and review local service professionals. Comparable as a regional peer in the Canadian home-services/moving category, sharing a similar verified-directory + lead-flow model.
• HomeStars: HomeStars is a Canadian home-services marketplace connecting homeowners with verified local pros across multiple categories (renovation, cleaning, moving-adjacent). Comparable as a Canadian two-sided home-services platform with a verified-pro directory model.

Emerging players

• iMoving: iMoving is a newer moving quote-comparison marketplace that lets consumers collect and compare bids from local movers. Comparable as an emerging two-sided player overlapping with ZenMove's marketplace mechanic.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/zenmoveca

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ZenMove