What iMoving does

iMoving operates an online marketplace that connects consumers and businesses with a network of vetted moving service providers across the United States. Founded in 2014 and headquartered in Miami, Florida, the company runs a fully self-serve booking platform branded around a "no phone calls, no house calls" model, allowing users to search, compare quotes, and book movers entirely through imoving.com. The platform aggregates 1,000+ licensed and insured moving companies, 500+ car shipping providers, and 1,000+ storage partners covering all 50 states. It has been featured in publications including USA Today, Washington Times, Digital Trends, Benzinga, SF Weekly, and International Business Times, and is positioned in press coverage as "The Expedia of the Moving World."

The core product is a digital marketplace supplemented by integrated service modules: moving labor (packing, loading, unloading, furniture assembly), car shipping (open and enclosed auto transport with real-time tracking), storage solutions (5x5 to 20x20 units, climate-controlled options), and pre-packed moving supply kits by bedroom size. Additional modules address local moving, long-distance moving, commercial/corporate relocation, international moving (port-to-port, door-to-door, air/surface freight, customs), packing services, small deliveries, and disposal services. Verified customer reviews and ratings are surfaced on the platform, and iMoving handles payment protection between consumers and carriers. The platform supports instant booking, last-minute scheduling, and rescheduling.

iMoving earns revenue through transaction and booking commissions on each completed service routed through its marketplace, with a separate unit-priced stream from moving supply sales. The platform is monetized across residential homeowners and renters (primary), DIY movers needing labor, commercial businesses, and corporate relocation clients. The company is led by CEO Meyr Aviv, operates with a small team reported at 1-10 employees, and has grown without disclosed venture capital or private equity backing; ownership appears to be founder/management-held.

Name

iMoving

Legal name

iMoving, inc.

Website

https://imoving.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

iMoving is a digital marketplace connecting US consumers and businesses with 1,000+ vetted moving, car shipping, and storage providers via a fully self-serve online booking platform operating across all 50 states.

Ownership category

akta.pro rank

Product category

Online Moving Services Marketplace

NAICS

Custom Computer Programming Services (541511), All Other Travel Arrangement and Reservation Services (561599)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

App-Based Laundry Marketplace / Aggregator Platforms (HSAJACAD)

Keywords

• Online moving marketplace
• Moving company aggregator
• Car shipping marketplace
• Moving labor services
• Relocation booking platform

Headquarters

HQ city

Miami Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure

Revenue model

1. Transaction/Booking Commission: iMoving earns revenue by connecting customers with moving companies through its marketplace. The platform facilitates the booking process and handles payment protection, taking a commission or transaction fee from each completed booking.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

iMoving operates a fully online, self-serve marketplace that connects consumers with a vetted network of moving companies, moving labor providers, car shipping carriers, and storage facilities across the United States. Customers can obtain instant quotes, compare carriers, and complete bookings without any phone calls or in-home house visits. The platform monetizes by taking a commission on each booking completed through the marketplace while providing payment protection to customers.

Product overview

iMoving is a digital marketplace platform that connects consumers with moving services providers through a fully online booking experience. The core product is the Movers Marketplace, which aggregates 1000+ vetted and verified moving companies. This platform is complemented by integrated service modules including Moving Labor Services (packing, loading, unloading, furniture assembly), Car Shipping Services (auto transport with 500+ providers), Storage Services (5x5 to 20x20 units with door-to-door delivery), and Moving Boxes (pre-packed kits and individual supplies). Users can also access specialized modules for Local Moving, Long Distance Moving, Commercial Moving, Packing Services, Small Deliveries, International Moving, Disposal Services, and Corporate Relocation. The platform's key differentiator is its 'no house calls, no phone calls' fully online booking model that eliminates traditional moving company consultation requirements.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• No phone calls or house calls required for booking
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• 1000+ Moving Companies NetworkcoreChannel Partner/ Reseller/ DistributoriMoving partners with over 1000 licensed, insured, vetted moving companies across the United States. These carriers are selected through a strict vetting process evaluating reliability, customer service, and legal compliance. All carriers must be fully licensed and insured to join the network.
• 500+ Car Shipping CompaniescoreChannel Partner/ Reseller/ DistributoriMoving's network includes over 500 car shipping companies offering open and enclosed auto transport, expedited shipping, and real-time tracking for vehicle relocation during moves.
• Storage Providers NetworkcoreChannel Partner/ Reseller/ DistributoriMoving partners with storage providers offering secure, climate-controlled storage units in various sizes from 5x5 to 20x20 for short-term and long-term needs during transitions.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• GoShare: GoShare is an online marketplace connecting customers to drivers and helpers for moving, delivery, and labor tasks across the US — directly comparable to iMoving's core moving-labor aggregator model.
• Dolly: Dolly is an app-based on-demand marketplace connecting customers with drivers and helpers for moving, delivery, and heavy-item transport — overlapping iMoving's moving-labor and small-deliveries categories.
• Lugg: Lugg is an on-demand moving and delivery marketplace focused on small to mid-size moves with strong mobile-first positioning — comparable to iMoving's moving-labor and short-distance booking products but differentiated by app-native UX.

Direct peers

• HireAHelper: HireAHelper is a direct competitor running an online marketplace to book moving labor (loading, unloading, packing, furniture assembly) across the US — functionally the most direct comparison to iMoving's Moving Labor and core Movers Marketplace products.
• Moving.com: Moving.com is a long-established online moving marketplace aggregating carriers for local, long-distance, auto-transport and storage services across the US, directly comparable to iMoving's full-service booking platform.
• TaskRabbit: TaskRabbit is an on-demand marketplace for home services labor including moving help, furniture assembly, and packing — overlapping iMoving's DIY moving labor segment and competing for the same consumer task-based booking use case.
• MoveAdvisor: MoveAdvisor operates an online aggregator and lead-generation platform for moving companies, including auto transport and storage — a direct comparator in the booking-comparison paradigm iMoving sells.

Broad incumbents

• Two Men and a Truck: Two Men and a Truck is the largest franchised moving company in the US, providing full-service residential and commercial moving — a broad incumbent supply-side counterpart to iMoving's marketplace, and a candidate partner or competitive threat.
• Porch Group: Porch Group operates a broader home-services marketplace with moving among its categories and has materially more capital — a well-funded comparator that could competitively enter iMoving's core moving category.
• U-Haul: U-Haul is a broad incumbent in the moving ecosystem operating truck rentals, storage, and moving supplies at national scale — a longer-established comparator to iMoving's multi-vertical (movers, storage, boxes) marketplace strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/iMoving_Inc
• Facebookfacebook.com/iMoving.Inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iMoving