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Maine Insurance Agents Association

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Namestring
Maine Insurance Agents Association
Legal namestring
Maine Insurance Agents Association
Websiteurl
maineagents.net
Company typeenum
Private
Founded yearint
1899
Descriptiontext

Maine Insurance Agents Association (MIAA) is a 501(c)-style state-level nonprofit trade association headquartered at 17 Carriage Lane, Hallowell, Maine, serving independent Property & Casualty insurance agencies and licensed producers operating in the State of Maine. Founded in 1899, MIAA functions as the Maine state affiliate of the national Big "I" (Independent Insurance Agents & Brokers of America / IIABA) and aligns with PIA National for federal advocacy reach. Its member base totaled 1,519 individual agent members as of May 2023, supported by a small staff of 1-10 led by President Lisa L. Veregge, CAE, and Director of Education and Conferences Shannon Gorman.

MIAA's product portfolio spans three pillars: (1) Government affairs and political advocacy, including direct engagement with the Maine Bureau of Insurance, monitoring of the 132nd Maine Legislature, federal lobbying via Big "I" and PIA, and operation of three political action committees (InsurPac, PIA PAC, MIA PAC); (2) Education, licensing, and professional development, delivered via 80+ annual events/webinars covering continuing education, pre-licensing, and designations (CISR, CIC, CRIS, CPIA, AILP, MLIS), with technology platforms including GrowthZone for event registration, MyAgencyCampus for new-hire and job-role learning, WebCE and CEU.com for 24/7 on-demand CE, ABEN for soft-skills training, and ExamFX for pre-licensing study; and (3) Member benefits and partner programs, including E&O coverage, cyber liability, premium financing (Imperial PFS), Big "I" Alliance aggregation, flood insurance (Selective and Hartford WYO programs), HR compliance training (Traliant), cybersecurity (Defendify), workforce tools (WAHVE), and a five-tier Association Partner program (Pinnacle/Diamond/Gold/Silver/Bronze) with 26+ carrier and vendor sponsors.

MIAA's business model combines recurring revenue (annual membership dues and tiered partner sponsorships), transactional revenue (per-seat webinar and designation fees ranging from $50-$375, one-time licensing study packages at $90), and affiliate/revenue-share revenue (WebCE, CEU.com, partner platform referrals). Distribution is multi-channel: direct online self-serve via maineagents.net, partner-mediated reach through 26+ carriers/vendors, and national channel amplification via IIABA and PIA. The go-to-market motion is community-led and event-driven, anchored by the Annual Business Meeting & Convention, Sales & Leadership Conference, and the 55th YAC Agent/Company Golf Outing. All operations are scoped exclusively to the State of Maine.

Short descriptiontext

Maine Insurance Agents Association (MIAA) is a state-level nonprofit trade association in Hallowell, Maine, supporting ~1,519 independent insurance agents and agencies through legislative advocacy, continuing education, and a 26-partner corporate sponsor program. Founded in 1899, it operates as the Maine affiliate of the national Big "I"/IIABA association.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersHallowell, United States
HQ citystring
Hallowell
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
insurance trade association, continuing insurance education, pre-licensing training programs, professional insurance designations, insurance advocacy services
NAICS code2 codes
  • Business Associations813910
  • Technical and Trade Schools6115
SIC code3 codes
  • Services-Membership Organizations8600
  • Services-Educational Services8200
  • Real Estate Agents & Managers (For Others)6531
Product category
Insurance Trade Association Services
GTM motion4 records

Each record includes

Type, Description, Source

Revenue model6 records
1Agency and Associate Membership Dues
TypeSubscription Recurring
Description

Recurring membership revenue from independent insurance agencies and associate (carrier/vendor) members in Maine, governed by the Membership Application process.

maineagents.net
2Partner Program Sponsorships
TypeSubscription Recurring
Description

Multi-tier partnership fees from carrier and vendor partners (Pinnacle, Diamond, Gold, Silver, Bronze) in exchange for visibility, co-branding, and member engagement benefits.

maineagents.net
3Education Event & Webinar Fees
TypeTransaction Fee
Description

Per-event and per-webinar fees (e.g., $50 members / $75 non-members for most webinars, $375 for the 3-day pre-licensing class) for continuing education and designation programs.

members.maineagents.net
4Online Store / Licensing Study Materials
TypeOne Time License
Description

One-time sales of self-study licensing packages and education materials (e.g., PC Pass Package and LH Pass Package each at $90).

members.maineagents.net
5Political Action Committee Contributions
TypeAffiliate Referral
Description

Voluntary contributions to InsurPac (federal), PIA PAC, and MIA PAC (state) from members; funds legislative advocacy for the independent agency system.

maineagents.net
6Member Discount & Revenue-Share Programs
TypeAffiliate Referral
Description

Revenue share earned when members purchase through partner platforms such as WebCE (10% member discount with revenue share to MIAA).

maineagents.net
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Pricing details9 tiers
1LH Pass Package (Self-Study Licensing)
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

$90 per package — includes self-study licensing materials and online practice exam.

members.maineagents.net
2PC Pass Package (Self-Study Licensing)
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

$90 per package — Property/Casualty self-study materials plus online practice exam.

members.maineagents.net
3PC Pre-Licensing 3-Day Review (Zoom Webinar)
ModelUnit PricingBilling cadencePay-as-you-go
Notes

$375 registration — includes 3 days of instruction, the Maine PC Study Guide, and the online exam simulator.

members.maineagents.net
4Member Live Webinars (CE)
ModelPer seatBilling cadencePay-as-you-go
Notes

Members $50 / Non-members $75 per webinar; most approved for 3 Maine CECs (E&O webinars also count for E&O policy credits).

members.maineagents.net
5AILP Designation Course (Commercial Property)
ModelPer seatBilling cadencePay-as-you-go
Notes

Members $160 / Non-members $260; approved for 7 Maine CECs.

members.maineagents.net
6WebCE On-Demand CE
ModelOtherBilling cadencePay-as-you-go
Notes

Available 24/7 via WebCE; MIAA members receive a 10% discount and MIAA receives a small revenue share.

maineagents.net
7MyAgencyCampus Curricula
ModelPer seatBilling cadencePay-as-you-go
Notes

Per-curriculum pricing from $80 (Introduction to Insurance Industry, 5 courses) to $345 (Sales – Commercial Lines, 29 courses); members receive discounted pricing; 4-month access per individual.

maineagents.net
8Association Partner Program Tiers
ModelSubscriptionBilling cadenceAnnual
Notes

Tiered annual sponsorship: Pinnacle, Diamond, Gold, Silver, Bronze partners — pricing not publicly disclosed.

maineagents.net
9Agency & Associate Membership Dues
ModelSubscriptionBilling cadenceAnnual
Notes

Membership application pricing not publicly disclosed on website.

maineagents.net
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

MIAA is a Maine state-level nonprofit trade association that delivers membership services, advocacy, continuing education, pre-licensing, and market access to independent insurance agencies and producers operating in Maine. It aggregates a multi-tier partner program (Pinnacle/Diamond/Gold/Silver/Bronze) of carriers and vendors that co-fund member benefits, and it operates an online education ecosystem (live webinars, on-demand CE via WebCE/CEU.com, and MyAgencyCampus curricula) that is approved for Maine continuing education credits.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 1,519 individual agent members in Maine (per May 2023 announcement)
+4 more records
Product and service16 records
1MIAA Membership (Agency & Associate)
CategoryAssociation Membership
Description

Core membership of the Maine Insurance Agents Association, offered to independent insurance agencies (Member Agency tier) and to carriers/vendors (Associate Member tier). Provides access to advocacy, member-only education pricing, Big "I" / IIABA national benefits via SSO, MIAA partner program discounts, and networking. Application is processed online via maineagents.net with downloadable Membership Application and Associate Membership Application PDFs.

2Pre-Licensing Courses (Property/Casualty & Life/Health)
CategoryPre-Licensing Education
Description

Pre-licensing preparation for the Maine Producer licensing exam, delivered as a 3-day review class via live Zoom webinar ($375 registration, includes the Maine PC Study Guide and online exam simulator), as self-study PC Pass and LH Pass Packages ($90 each, includes study guide and online practice exam), and in-person classroom sessions. Approved for Maine licensing preparation.

3Continuing Education Program (Live & On-Demand)
CategoryContinuing Education
Description

Continuing education approved for Maine CECs, delivered through live webinars (members $50 / non-members $75, most approved for 3 Maine CECs, with E&O webinars also qualifying for E&O policy credits), 24/7 on-demand CE via WebCE (members receive a 10% discount and MIAA receives a revenue share), CEU.com video on demand (35% member discount), and office-based video on demand courses. Staff file CECs with the State within 24 hours of completion.

4Professional Designation Programs (CISR, CIC, CRIS, CPIA, AILP, MLIS)
CategoryProfessional Designations
Description

Professional insurance designation programs supported and delivered through MIAA, including CISR (Certified Insurance Service Representative), CIC (Certified Insurance Counselor), CRIS (Certified Risk Insurance Specialist), CPIA (Certified Professional Insurance Agent), AILP (Associate in Insurance Law and Process, Commercial Property — members $160 / non-members $260, 7 Maine CECs), and MLIS, providing career advancement and continuing education credit.

5Annual Events Program
CategoryConferences and Events
Description

Annual in-person industry events for members and the Maine insurance community, including the MIAA Annual Business Meeting & Convention (April 26–27, 2027, Doubletree Hotel South Portland), the 2026 Sales & Leadership Conference (October 29, The Brunswick Hotel), and the 55th YAC Agent/Company Golf Outing (July 27, 2026, Natanis Golf Course, Vassalboro). Used as primary relationship-building and recruitment events.

6MIAA Online Store — Licensing Study Materials
CategorySelf-Study Licensing Materials
Description

Member storefront on the GrowthZone platform selling self-study licensing packages including the Property/Casualty Pass Package (study guide plus online practice exam) and the Life/Health Pass Package, each priced at $90 as one-time purchases.

7E&O (Errors and Omissions) Coverage Program
CategoryInsurance Coverage Program
Description

Professional liability / Errors and Omissions insurance program available to MIAA member agencies as a member benefit, designed to address E&O exposure inherent to independent insurance agencies in Maine.

8Cyber Liability Coverage Program
CategoryInsurance Coverage Program
Description

Cyber liability insurance coverage program available to MIAA member agencies, leveraging a coalition offering group purchasing advantages and dedicated cyber risk resources.

9Premium Financing Program (Imperial PFS)
CategoryFinancial Services Program
Description

Premium financing program with Imperial PFS, branded as the nation's leading premium finance company, enabling MIAA member agencies to offer premium financing options to their insurance clients.

10Flood Insurance Program (Big "I" Flood/Seletive + Hartford/PIA)
CategoryInsurance Market Access Program
Description

Flood insurance program available to MIAA member agencies through two carrier partnerships: Big "I" Flood with Selective Insurance (WYO carrier offering competitive commissions, dedicated territory managers, and underwriting teams) and The Hartford/PIA partnership (WYO carrier available in all 50 states, DC, and Puerto Rico, with NFIP training resources).

11Association Partners Program (Pinnacle/Diamond/Gold/Silver/Bronze Sponsorships)
CategoryCorporate Partnership / Sponsorship Program
Description

Multi-tier corporate partnership program for carriers and vendors seeking visibility and member access in the Maine independent agency channel. Tiers include Pinnacle (Liberty Mutual, MEMIC, Imperial PFS), Diamond (MMG Insurance, Patrons Insurance Group), Gold (Acadia Insurance, Concord Group, Foremost, Hanover, Johnson & Johnson, N&D | Union Mutual, Patriot, Progressive, RPS, Safety, Vermont Mutual), Silver (Acuity, A.I.M. Mutual, Andover Companies, Countryway, Eastern Alliance, MAPFRE, Ohio Mutual), and Bronze (15+ partners including Bouchard, Capital Premium Financing, CRC Group, Main Street America, MarshBerry, Philadelphia Insurance, Providence Mutual, RT Specialty, SERVPRO of Maine, SIAA, XPT, and others).

12Online Training Curricula (New Hire, Job Role, Sales, Business Skills)
CategoryOnline Learning / Training Curricula
Description

On-demand online training curricula delivered via the MyAgencyCampus (New Level Partners) platform, including Introduction to Insurance Industry ($80, 5 courses, 2 Maine CECs), Commercial Lines Coverage Basics (11 CECs), Personal Lines Coverage Basics (8 CECs), Job Role Learning Paths (Client Management, Sales Personal Lines, Sales Commercial Lines, Risk Management, Team Leadership, Intern), Business Skills courses, and Sales/Commercial Lines ($345, 29 courses). Per-curriculum pricing with 4-month access per individual; members receive discounted pricing.

13State Governmental Affairs Advocacy
CategoryLegislative Advocacy Service
Description

State legislative advocacy program tracking Maine legislation, introducing and monitoring bills in the Maine Joint Standing Committees, reporting on the 132nd Maine Legislature's activity, and providing grassroots surveys and member lobbying opportunities that affect independent insurance agents operating in Maine.

14Political Action Committee Programs (InsurPac, PIA PAC, MIA PAC)
CategoryPolitical Action Committee
Description

Political action committee programs including InsurPac (Big "I" / IIABA federal PAC), PIA PAC (PIA National federal PAC), and MIA PAC (MIAA's own state-level, non-partisan, non-profit PAC), soliciting voluntary contributions from Maine members to support pro-business and pro-independent-agent candidates at the state and federal levels. Contributions processed through the MIAA Hallowell office.

15Thomas College Graduate Education Partnership
CategoryEducational Partnership Program
Description

Preferred education partnership with Thomas College offering MIAA members exclusive tuition discounts on online graduate programs (MBA, certificates of advanced study in cybersecurity, human resource management, and project management) and a 100% online Bachelor of Science in Business Management, supporting workforce development per MIAA's strategic plan.

16Big "I" Alliance Market Access (Alliance Gold & Alliance Blue Plus)
CategoryMarket Aggregation Program
Description

Aggregation and market access programs provided through MIAA's Big "I" affiliation, including Alliance Gold (specialty market placement and revenue share) and Alliance Blue Plus (formerly "Big I" markets, providing member agencies access to Blue Plus placement centers with exclusive vendor discounts).

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership59 partners
Strategic tierStrategic — Flagship Educational PartnerTypeStrategic or Co-development PartnerAnnounced on2023-05-01
Description

Partnership offers MIAA's 1,519 individual agent members generous tuition discounts on Thomas College online graduate programs (MBA, certificates in cybersecurity, HRM, project management) and a 100% online Bachelor of Science in Business Management. Builds on prior annual scholarship program; supports workforce development per MIAA's strategic plan.

Strategic tierNational Umbrella — Core AffiliationTypeStrategic or Co-development Partner
Description

MIAA is the Maine state affiliate of the national Big "I" association. Member login SSO with IndependentAgent.com, shared content agreement, terms of use, and privacy policy, plus shared Alliance programs (Blue/Gold).

Strategic tierFederal Advocacy PartnerTypeStrategic or Co-development Partner
Description

PIA National partnership referenced via PIA logo, PIA PAC advocacy arm, and PIA/Hartford flood program. MIAA values the relationship alongside Big "I" for federal advocacy reach.

Strategic tierPinnacle Partner — Top Sponsorship TierTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Pinnacle Partner — one of the highest-tier sponsors backing the association's programs and member benefits.

5MEMIC
Strategic tierPinnacle Partner — Top Sponsorship TierTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Pinnacle Partner.

maineagents.net
Strategic tierPinnacle Partner — Top Sponsorship TierTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Pinnacle Partner — also highlighted as the nation's leading premium finance company providing premium financing solutions to MIAA members.

Strategic tierDiamond PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Diamond Partner — Maine-based carrier supporting the association.

Strategic tierDiamond PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Diamond Partner.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner carrier.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner. Also partners with PIA for the Hartford flood program available to PIA members.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

14N&D | Union Mutual
Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

maineagents.net
Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner carrier.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

Strategic tierGold PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Gold Partner.

Strategic tierSilver PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Silver Partner carrier.

Strategic tierSilver PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Silver Partner.

Strategic tierSilver PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Silver Partner.

Strategic tierSilver PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Silver Partner.

Strategic tierSilver PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Silver Partner.

Strategic tierSilver PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Silver Partner.

Strategic tierSilver PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Silver Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner — wholesale brokerage.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner carrier.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner — insurance consulting/M&A advisory.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner carrier.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner carrier.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner — wholesale brokerage/specialty.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierBronze PartnerTypeChannel Partner/ Reseller/ Distributor
Description

2026 MIAA Bronze Partner.

Strategic tierCore Education Technology PartnerTypeTechnology or Integration
Description

Provides the MIAA-branded online learning platform for new-hire training, job-role learning paths, and business skills; MIAA members receive discounted pricing. Powers Introduction to Insurance Industry, Commercial/Personal Lines Coverage Basics, and Job Role curricula approved for Maine CE credits.

Strategic tierCore Ce Technology PartnerTypeTechnology or Integration
Description

Provides 24/7 on-demand CE courses and the EXCEED training experience; MIAA members receive a 10% discount and MIAA earns a small revenue share on purchases routed through the MIAA portal.

Strategic tierStrategic Ce Distribution PartnerTypeTechnology or Integration
Description

Video-on-demand CE courses available 24/7 through MIAA partnership; MIAA members receive a 35% discount on CEU.com continuing education courses when registering through the MIAA website.

Strategic tierSoft-Skills Education PartnerTypeTechnology or Integration
Description

Joint project of state insurance and brokers associations offering soft-skills on-demand webinars (anti-bullying, DEI, organizational effectiveness, etc.) accessible via MIAA.

Strategic tierHr Compliance Training PartnerTypeTechnology or Integration
Description

Provides HR compliance training (anti-harassment, etc.) to MIAA members via a dedicated SMB portal.

Strategic tierMember Cybersecurity Discount PartnerTypeTechnology or Integration
Description

Cybersecurity solution provider offering 10% off for MIAA members.

Strategic tierStrategic Flood Program PartnerTypeChannel Partner/ Reseller/ Distributor
Description

WYO carrier partnered with Big "I" to deliver the Big "I" Flood / Selective flood insurance program to MIAA members — competitive commissions, dedicated territory managers, and underwriting teams.

Strategic tierStrategic Flood Program Partner (Via Pia)TypeChannel Partner/ Reseller/ Distributor
Description

WYO carrier partnered with PIA since 2004 to provide flood insurance to PIA member agents; available to MIAA members in all 50 states, DC, and Puerto Rico.

Strategic tierSpecialty Product PartnerTypeChannel Partner/ Reseller/ Distributor
Description

Provides specialty products (RLI Personal Umbrella and RLI In-Home Business) for MIAA agencies to offer clients.

50WAHVE
Strategic tierWorkforce/Staffing PartnerTypeTechnology or Integration
Description

Talent-matching service connecting agencies with experienced insurance professionals for contract or part-time roles.

maineagents.net
51Insurbanc (The Agent's Bank)
Strategic tierBanking/Financial Services PartnerTypeChannel Partner/ Reseller/ Distributor
Description

Banking partner branded as "The Agent's Bank" serving MIAA member agencies.

maineagents.net
Strategic tierMarketing Automation PartnerTypeTechnology or Integration
Description

Marketing/communication automation platform promoted to MIAA members (per homepage logo placement).

Strategic tierInnovation Resource PartnerTypeTechnology or Integration
Description

Promoted on MIAA homepage as an innovation/technology resource for independent agents.

Strategic tierOperational Efficiency PartnerTypeTechnology or Integration
Description

eForms wizard from PIA National offered to MIAA member agencies to streamline agency operations.

Strategic tierRisk Management Content PartnerTypeTechnology or Integration
Description

Provides the Virtual Risk Consultant tool, branded "Advantage Plus powered by Rough Notes," to MIAA member agencies.

Strategic tierSales Training/Agency Growth PartnerTypeImplementation/ SI/ Consulting Partner
Description

Kelly Donahue-Piro's agency-growth consulting team partnered with MIAA to deliver sales training resources, including MIAA Fall Virtual Summit presentations.

Strategic tierCommercial Lines Training PartnerTypeTechnology or Integration
Description

Provides the 8-10 week interactive "Risk IQ" / "RSIQ" virtual learning program for new commercial lines producers and account executives; integrated into MIAA sales and new-hire training catalogs.

Strategic tierConsumer Brand AffiliateTypeGTM or Marketing Partner
Description

MIAA promotes the Trusted Choice® consumer brand (owned by IIABA) to help member agencies market to consumers; logo and link displayed on footer.

Strategic tierEducational Scholarship PartnerTypeStrategic or Co-development Partner
Description

MIAA College Scholarships available through USM in Portland, Maine; students contact Professor Dana Kerr to apply.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

National trade association representing the largest commercial insurance brokers and agencies. Adjacent peer — focuses on larger commercial brokers rather than Main Street independents, but engages in similar federal/state advocacy and member benefits for the agency channel.

TypeBroad incumbent
Description

National trade association for independent insurance agents and brokers. MIAA partners with PIA on federal advocacy (PIA PAC), AVYST eForms, and Hartford flood program distribution. Operates a competing affiliation model for state-level independent agents.

3WebCE
TypeOthers
Description

Continuing education platform that delivers on-demand insurance CE courses. MIAA integrates WebCE for 24/7 member CE and earns a revenue share. Comparable as a technology/infrastructure partner and adjacent competitor in the insurance CE market.

4Independent Insurance Agents of New York (IIANY)
TypeDirect peer
Description

State-level IIABA affiliate for New York. Same operating model as MIAA at a meaningfully larger scale — providing a benchmark for what a mature state association looks like in terms of member benefits, partnerships, and education catalog breadth.

5New Hampshire Insurance Agents Association
TypeDirect peer
Description

State-level IIABA affiliate for New Hampshire. Closely comparable in scope, geography (adjacent New England state), and product mix to MIAA — serving a similarly small population of independent insurance agencies with education, advocacy, and partner programs.

TypeBroad incumbent
Description

National umbrella federation for independent insurance agents. MIAA is a state affiliate of IIABA and uses IndependentAgent.com SSO. IIABA operates the national Virtual University, Trusted Choice consumer brand, InsurPac federal PAC, and Alliance programs that MIAA distributes downstream.

TypeDirect peer
Description

State-level IIABA affiliate for Texas independent insurance agents. Operates the same model: membership dues, multi-tier corporate sponsorship, CE/designation programs, state and federal legislative advocacy, and PAC fundraising. Most direct functional peer at scale.

8Vermont Association of Insurance Agents
TypeDirect peer
Description

State-level trade association for Vermont independent insurance agents. Highly comparable to MIAA in scale and structure; also part of the New England regional cluster of state IIABA affiliates with overlapping carrier partner ecosystems.

TypeDirect peer
Description

State-level trade association for independent insurance agents in Massachusetts. Same IIABA-affiliated model with education, advocacy, and corporate partner programs serving a New England state agency base adjacent to MIAA's Maine footprint.

10Insurance Brokers Association of Connecticut (IBAC)
TypeDirect peer
Description

Connecticut state trade association for independent insurance producers. Comparable in scale and function to MIAA, serving an independent-agent base in a similarly-sized New England state with CE, advocacy, and corporate partner programs.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers14 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration11 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Maine Insurance Agents Association

Insurance Trade Association Servicesmaineagents.net

Maine Insurance Agents Association (MIAA) is a state-level nonprofit trade association in Hallowell, Maine, supporting ~1,519 independent insurance agents and agencies through legislative advocacy, continuing education, and a 26-partner corporate sponsor program. Founded in 1899, it operates as the Maine affiliate of the national Big "I"/IIABA association.

What Maine Insurance Agents Association does

Maine Insurance Agents Association (MIAA) is a 501(c)-style state-level nonprofit trade association headquartered at 17 Carriage Lane, Hallowell, Maine, serving independent Property & Casualty insurance agencies and licensed producers operating in the State of Maine. Founded in 1899, MIAA functions as the Maine state affiliate of the national Big "I" (Independent Insurance Agents & Brokers of America / IIABA) and aligns with PIA National for federal advocacy reach. Its member base totaled 1,519 individual agent members as of May 2023, supported by a small staff of 1-10 led by President Lisa L. Veregge, CAE, and Director of Education and Conferences Shannon Gorman.

MIAA's product portfolio spans three pillars: (1) Government affairs and political advocacy, including direct engagement with the Maine Bureau of Insurance, monitoring of the 132nd Maine Legislature, federal lobbying via Big "I" and PIA, and operation of three political action committees (InsurPac, PIA PAC, MIA PAC); (2) Education, licensing, and professional development, delivered via 80+ annual events/webinars covering continuing education, pre-licensing, and designations (CISR, CIC, CRIS, CPIA, AILP, MLIS), with technology platforms including GrowthZone for event registration, MyAgencyCampus for new-hire and job-role learning, WebCE and CEU.com for 24/7 on-demand CE, ABEN for soft-skills training, and ExamFX for pre-licensing study; and (3) Member benefits and partner programs, including E&O coverage, cyber liability, premium financing (Imperial PFS), Big "I" Alliance aggregation, flood insurance (Selective and Hartford WYO programs), HR compliance training (Traliant), cybersecurity (Defendify), workforce tools (WAHVE), and a five-tier Association Partner program (Pinnacle/Diamond/Gold/Silver/Bronze) with 26+ carrier and vendor sponsors.

MIAA's business model combines recurring revenue (annual membership dues and tiered partner sponsorships), transactional revenue (per-seat webinar and designation fees ranging from $50-$375, one-time licensing study packages at $90), and affiliate/revenue-share revenue (WebCE, CEU.com, partner platform referrals). Distribution is multi-channel: direct online self-serve via maineagents.net, partner-mediated reach through 26+ carriers/vendors, and national channel amplification via IIABA and PIA. The go-to-market motion is community-led and event-driven, anchored by the Annual Business Meeting & Convention, Sales & Leadership Conference, and the 55th YAC Agent/Company Golf Outing. All operations are scoped exclusively to the State of Maine.

Maine Insurance Agents Association firmographics

Firmographics
Name
Maine Insurance Agents Association
Legal name
Maine Insurance Agents Association
Website
https://maineagents.net
Company type
Private
Founded year
1899
Operating status
Operating
Headcount range
1–10 employees
Short description
Maine Insurance Agents Association (MIAA) is a state-level nonprofit trade association in Hallowell, Maine, supporting ~1,519 independent insurance agents and agencies through legislative advocacy, continuing education, and a 26-partner corporate sponsor program. Founded in 1899, it operates as the Maine affiliate of the national Big "I"/IIABA association.
Ownership category
akta.pro rank

Where Maine Insurance Agents Association is headquartered

Location

Headquarters

HQ city
Hallowell
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Maine Insurance Agents Association business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

  1. Agency and Associate Membership Dues: Recurring membership revenue from independent insurance agencies and associate (carrier/vendor) members in Maine, governed by the Membership Application process.
  2. Partner Program Sponsorships: Multi-tier partnership fees from carrier and vendor partners (Pinnacle, Diamond, Gold, Silver, Bronze) in exchange for visibility, co-branding, and member engagement benefits.
  3. Education Event & Webinar Fees: Per-event and per-webinar fees (e.g., $50 members / $75 non-members for most webinars, $375 for the 3-day pre-licensing class) for continuing education and designation programs.
  4. Online Store / Licensing Study Materials: One-time sales of self-study licensing packages and education materials (e.g., PC Pass Package and LH Pass Package each at $90).
  5. Political Action Committee Contributions: Voluntary contributions to InsurPac (federal), PIA PAC, and MIA PAC (state) from members; funds legislative advocacy for the independent agency system.
  6. Member Discount & Revenue-Share Programs: Revenue share earned when members purchase through partner platforms such as WebCE (10% member discount with revenue share to MIAA).

Pricing tiers

ModelBillingPrice
One time/ perpetual licensePay-as-you-goLH Pass Package (Self-Study Licensing)
One time/ perpetual licensePay-as-you-goPC Pass Package (Self-Study Licensing)
Unit PricingPay-as-you-goPC Pre-Licensing 3-Day Review (Zoom Webinar)
Per seatPay-as-you-goMember Live Webinars (CE)
Per seatPay-as-you-goAILP Designation Course (Commercial Property)
OtherPay-as-you-goWebCE On-Demand CE
Per seatPay-as-you-goMyAgencyCampus Curricula
SubscriptionAnnualAssociation Partner Program Tiers
SubscriptionAnnualAgency & Associate Membership Dues

Go-to-market motion4 records

Distribution channels5 records

Marketing channels8 records

Maine Insurance Agents Association product offering

Product offering

Core offering

MIAA is a Maine state-level nonprofit trade association that delivers membership services, advocacy, continuing education, pre-licensing, and market access to independent insurance agencies and producers operating in Maine. It aggregates a multi-tier partner program (Pinnacle/Diamond/Gold/Silver/Bronze) of carriers and vendors that co-fund member benefits, and it operates an online education ecosystem (live webinars, on-demand CE via WebCE/CEU.com, and MyAgencyCampus curricula) that is approved for Maine continuing education credits.

Differentiator

Problem solved

Functional benefit

Products and services

  • MIAA Membership (Agency & Associate) Core membership of the Maine Insurance Agents Association, offered to independent insurance agencies (Member Agency tier) and to carriers/vendors (Associate Member tier). Provides access to advocacy, member-only education pricing, Big "I" / IIABA national benefits via SSO, MIAA partner program discounts, and networking. Application is processed online via maineagents.net with downloadable Membership Application and Associate Membership Application PDFs.
  • Pre-Licensing Courses (Property/Casualty & Life/Health) Pre-licensing preparation for the Maine Producer licensing exam, delivered as a 3-day review class via live Zoom webinar ($375 registration, includes the Maine PC Study Guide and online exam simulator), as self-study PC Pass and LH Pass Packages ($90 each, includes study guide and online practice exam), and in-person classroom sessions. Approved for Maine licensing preparation.
  • Continuing Education Program (Live & On-Demand) Continuing education approved for Maine CECs, delivered through live webinars (members $50 / non-members $75, most approved for 3 Maine CECs, with E&O webinars also qualifying for E&O policy credits), 24/7 on-demand CE via WebCE (members receive a 10% discount and MIAA receives a revenue share), CEU.com video on demand (35% member discount), and office-based video on demand courses. Staff file CECs with the State within 24 hours of completion.
  • Professional Designation Programs (CISR, CIC, CRIS, CPIA, AILP, MLIS) Professional insurance designation programs supported and delivered through MIAA, including CISR (Certified Insurance Service Representative), CIC (Certified Insurance Counselor), CRIS (Certified Risk Insurance Specialist), CPIA (Certified Professional Insurance Agent), AILP (Associate in Insurance Law and Process, Commercial Property — members $160 / non-members $260, 7 Maine CECs), and MLIS, providing career advancement and continuing education credit.
  • Annual Events Program Annual in-person industry events for members and the Maine insurance community, including the MIAA Annual Business Meeting & Convention (April 26–27, 2027, Doubletree Hotel South Portland), the 2026 Sales & Leadership Conference (October 29, The Brunswick Hotel), and the 55th YAC Agent/Company Golf Outing (July 27, 2026, Natanis Golf Course, Vassalboro). Used as primary relationship-building and recruitment events.
  • MIAA Online Store — Licensing Study Materials Member storefront on the GrowthZone platform selling self-study licensing packages including the Property/Casualty Pass Package (study guide plus online practice exam) and the Life/Health Pass Package, each priced at $90 as one-time purchases.
  • E&O (Errors and Omissions) Coverage Program Professional liability / Errors and Omissions insurance program available to MIAA member agencies as a member benefit, designed to address E&O exposure inherent to independent insurance agencies in Maine.
  • Cyber Liability Coverage Program Cyber liability insurance coverage program available to MIAA member agencies, leveraging a coalition offering group purchasing advantages and dedicated cyber risk resources.
  • Premium Financing Program (Imperial PFS) Premium financing program with Imperial PFS, branded as the nation's leading premium finance company, enabling MIAA member agencies to offer premium financing options to their insurance clients.
  • Flood Insurance Program (Big "I" Flood/Seletive + Hartford/PIA) Flood insurance program available to MIAA member agencies through two carrier partnerships: Big "I" Flood with Selective Insurance (WYO carrier offering competitive commissions, dedicated territory managers, and underwriting teams) and The Hartford/PIA partnership (WYO carrier available in all 50 states, DC, and Puerto Rico, with NFIP training resources).
  • Association Partners Program (Pinnacle/Diamond/Gold/Silver/Bronze Sponsorships) Multi-tier corporate partnership program for carriers and vendors seeking visibility and member access in the Maine independent agency channel. Tiers include Pinnacle (Liberty Mutual, MEMIC, Imperial PFS), Diamond (MMG Insurance, Patrons Insurance Group), Gold (Acadia Insurance, Concord Group, Foremost, Hanover, Johnson & Johnson, N&D | Union Mutual, Patriot, Progressive, RPS, Safety, Vermont Mutual), Silver (Acuity, A.I.M. Mutual, Andover Companies, Countryway, Eastern Alliance, MAPFRE, Ohio Mutual), and Bronze (15+ partners including Bouchard, Capital Premium Financing, CRC Group, Main Street America, MarshBerry, Philadelphia Insurance, Providence Mutual, RT Specialty, SERVPRO of Maine, SIAA, XPT, and others).
  • Online Training Curricula (New Hire, Job Role, Sales, Business Skills) On-demand online training curricula delivered via the MyAgencyCampus (New Level Partners) platform, including Introduction to Insurance Industry ($80, 5 courses, 2 Maine CECs), Commercial Lines Coverage Basics (11 CECs), Personal Lines Coverage Basics (8 CECs), Job Role Learning Paths (Client Management, Sales Personal Lines, Sales Commercial Lines, Risk Management, Team Leadership, Intern), Business Skills courses, and Sales/Commercial Lines ($345, 29 courses). Per-curriculum pricing with 4-month access per individual; members receive discounted pricing.
  • State Governmental Affairs Advocacy State legislative advocacy program tracking Maine legislation, introducing and monitoring bills in the Maine Joint Standing Committees, reporting on the 132nd Maine Legislature's activity, and providing grassroots surveys and member lobbying opportunities that affect independent insurance agents operating in Maine.
  • Political Action Committee Programs (InsurPac, PIA PAC, MIA PAC) Political action committee programs including InsurPac (Big "I" / IIABA federal PAC), PIA PAC (PIA National federal PAC), and MIA PAC (MIAA's own state-level, non-partisan, non-profit PAC), soliciting voluntary contributions from Maine members to support pro-business and pro-independent-agent candidates at the state and federal levels. Contributions processed through the MIAA Hallowell office.
  • Thomas College Graduate Education Partnership Preferred education partnership with Thomas College offering MIAA members exclusive tuition discounts on online graduate programs (MBA, certificates of advanced study in cybersecurity, human resource management, and project management) and a 100% online Bachelor of Science in Business Management, supporting workforce development per MIAA's strategic plan.
  • Big "I" Alliance Market Access (Alliance Gold & Alliance Blue Plus) Aggregation and market access programs provided through MIAA's Big "I" affiliation, including Alliance Gold (specialty market placement and revenue share) and Alliance Blue Plus (formerly "Big I" markets, providing member agencies access to Blue Plus placement centers with exclusive vendor discounts).

Quantifiable outcome

  • 1,519 individual agent members in Maine (per May 2023 announcement)
  • +4 more outcomes

Companies that use Maine Insurance Agents Association

Customer profile

Named customers14 records

Segments4 records

Ideal customer profiles3 records

Maine Insurance Agents Association technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration11 records

Feature4 records

Maine Insurance Agents Association partnerships and signals

Strategic signal

Partnerships

59 partnerships are on record, tiered strategic — flagship educational partner, national umbrella — core affiliation, federal advocacy partner, pinnacle partner — top sponsorship tier, diamond partner, gold partner, silver partner, bronze partner, core education technology partner, core ce technology partner, strategic ce distribution partner, soft-skills education partner, hr compliance training partner, member cybersecurity discount partner, strategic flood program partner, strategic flood program partner (via pia), specialty product partner, workforce/staffing partner, banking/financial services partner, marketing automation partner, innovation resource partner, operational efficiency partner, risk management content partner, sales training/agency growth partner, commercial lines training partner, consumer brand affiliate and educational scholarship partner.

  • Thomas Collegestrategic — flagship educational partnerStrategic or Co-development Partner · 1 May 2023Partnership offers MIAA's 1,519 individual agent members generous tuition discounts on Thomas College online graduate programs (MBA, certificates in cybersecurity, HRM, project management) and a 100% online Bachelor of Science in Business Management. Builds on prior annual scholarship program; supports workforce development per MIAA's strategic plan.
  • Independent Insurance Agents & Brokers of America (Big "I" / IIABA)national umbrella — core affiliationStrategic or Co-development PartnerMIAA is the Maine state affiliate of the national Big "I" association. Member login SSO with IndependentAgent.com, shared content agreement, terms of use, and privacy policy, plus shared Alliance programs (Blue/Gold).
  • Professional Insurance Agents (PIA) / PIA Nationalfederal advocacy partnerStrategic or Co-development PartnerPIA National partnership referenced via PIA logo, PIA PAC advocacy arm, and PIA/Hartford flood program. MIAA values the relationship alongside Big "I" for federal advocacy reach.
  • Liberty Mutualpinnacle partner — top sponsorship tierChannel Partner/ Reseller/ Distributor2026 MIAA Pinnacle Partner — one of the highest-tier sponsors backing the association's programs and member benefits.
  • MEMICpinnacle partner — top sponsorship tierChannel Partner/ Reseller/ Distributor2026 MIAA Pinnacle Partner.
  • Imperial PFSpinnacle partner — top sponsorship tierChannel Partner/ Reseller/ Distributor2026 MIAA Pinnacle Partner — also highlighted as the nation's leading premium finance company providing premium financing solutions to MIAA members.
  • MMG Insurancediamond partnerChannel Partner/ Reseller/ Distributor2026 MIAA Diamond Partner — Maine-based carrier supporting the association.
  • Patrons Insurance Groupdiamond partnerChannel Partner/ Reseller/ Distributor2026 MIAA Diamond Partner.
  • Acadia Insurancegold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner carrier.
  • The Concord Groupgold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • Foremost Insurance Groupgold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • The Hanover Insurance Groupgold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner. Also partners with PIA for the Hartford flood program available to PIA members.
  • Johnson & Johnson, Incgold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • N&D | Union Mutualgold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • Patriot Insurance Companygold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • Progressive Insurancegold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner carrier.
  • Risk Placement Services (RPS)gold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • Safety Insurance Companygold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • Vermont Mutual Insurance Groupgold partnerChannel Partner/ Reseller/ Distributor2026 MIAA Gold Partner.
  • Acuity Insurancesilver partnerChannel Partner/ Reseller/ Distributor2026 MIAA Silver Partner carrier.
  • A.I.M. Mutual Insurance Companiessilver partnerChannel Partner/ Reseller/ Distributor2026 MIAA Silver Partner.
  • The Andover Companiessilver partnerChannel Partner/ Reseller/ Distributor2026 MIAA Silver Partner.
  • Countryway Insurancesilver partnerChannel Partner/ Reseller/ Distributor2026 MIAA Silver Partner.
  • Eastern Alliancesilver partnerChannel Partner/ Reseller/ Distributor2026 MIAA Silver Partner.
  • MAPFRE Insurancesilver partnerChannel Partner/ Reseller/ Distributor2026 MIAA Silver Partner.
  • Ohio Mutual Insurance Groupsilver partnerChannel Partner/ Reseller/ Distributor2026 MIAA Silver Partner.
  • Bouchard Cleaning & Restorationbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • Capital Premium Financingbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • Colonial Adjustment powered by eberlbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • CRC Groupbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner — wholesale brokerage.
  • Main Street America Insurancebronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner carrier.
  • MarshBerrybronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner — insurance consulting/M&A advisory.
  • New England Excess Exchangebronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • North American Insurance Alliance Incbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • Philadelphia Insurance Companiesbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner carrier.
  • Providence Mutualbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner carrier.
  • RT Specialtybronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner — wholesale brokerage/specialty.
  • SERVPRO of Mainebronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • SIAAbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • XPT: S&H Underwritersbronze partnerChannel Partner/ Reseller/ Distributor2026 MIAA Bronze Partner.
  • New Level Partners / MyAgencyCampuscore education technology partnerTechnology or IntegrationProvides the MIAA-branded online learning platform for new-hire training, job-role learning paths, and business skills; MIAA members receive discounted pricing. Powers Introduction to Insurance Industry, Commercial/Personal Lines Coverage Basics, and Job Role curricula approved for Maine CE credits.
  • WebCEcore ce technology partnerTechnology or IntegrationProvides 24/7 on-demand CE courses and the EXCEED training experience; MIAA members receive a 10% discount and MIAA earns a small revenue share on purchases routed through the MIAA portal.
  • CEU.com (The Institutes)strategic ce distribution partnerTechnology or IntegrationVideo-on-demand CE courses available 24/7 through MIAA partnership; MIAA members receive a 35% discount on CEU.com continuing education courses when registering through the MIAA website.
  • ABEN (Agents & Brokers Education Network)soft-skills education partnerTechnology or IntegrationJoint project of state insurance and brokers associations offering soft-skills on-demand webinars (anti-bullying, DEI, organizational effectiveness, etc.) accessible via MIAA.
  • Tralianthr compliance training partnerTechnology or IntegrationProvides HR compliance training (anti-harassment, etc.) to MIAA members via a dedicated SMB portal.
  • Defendifymember cybersecurity discount partnerTechnology or IntegrationCybersecurity solution provider offering 10% off for MIAA members.
  • Selective Insurancestrategic flood program partnerChannel Partner/ Reseller/ DistributorWYO carrier partnered with Big "I" to deliver the Big "I" Flood / Selective flood insurance program to MIAA members — competitive commissions, dedicated territory managers, and underwriting teams.
  • The Hartfordstrategic flood program partner (via pia)Channel Partner/ Reseller/ DistributorWYO carrier partnered with PIA since 2004 to provide flood insurance to PIA member agents; available to MIAA members in all 50 states, DC, and Puerto Rico.
  • RLI (Personal Umbrella, In-Home Business)specialty product partnerChannel Partner/ Reseller/ DistributorProvides specialty products (RLI Personal Umbrella and RLI In-Home Business) for MIAA agencies to offer clients.
  • WAHVEworkforce/staffing partnerTechnology or IntegrationTalent-matching service connecting agencies with experienced insurance professionals for contract or part-time roles.
  • Insurbanc (The Agent's Bank)banking/financial services partnerChannel Partner/ Reseller/ DistributorBanking partner branded as "The Agent's Bank" serving MIAA member agencies.
  • Levitatemarketing automation partnerTechnology or IntegrationMarketing/communication automation platform promoted to MIAA members (per homepage logo placement).
  • Catalyitinnovation resource partnerTechnology or IntegrationPromoted on MIAA homepage as an innovation/technology resource for independent agents.
  • AVYST (PIA National eForms Wizard)operational efficiency partnerTechnology or IntegrationeForms wizard from PIA National offered to MIAA member agencies to streamline agency operations.
  • Rough Notes (Virtual Risk Consultant / Advantage Plus)risk management content partnerTechnology or IntegrationProvides the Virtual Risk Consultant tool, branded "Advantage Plus powered by Rough Notes," to MIAA member agencies.
  • Agency Performance Partnerssales training/agency growth partnerImplementation/ SI/ Consulting PartnerKelly Donahue-Piro's agency-growth consulting team partnered with MIAA to deliver sales training resources, including MIAA Fall Virtual Summit presentations.
  • Risk Solutions IQcommercial lines training partnerTechnology or IntegrationProvides the 8-10 week interactive "Risk IQ" / "RSIQ" virtual learning program for new commercial lines producers and account executives; integrated into MIAA sales and new-hire training catalogs.
  • Trusted Choiceconsumer brand affiliateGTM or Marketing PartnerMIAA promotes the Trusted Choice® consumer brand (owned by IIABA) to help member agencies market to consumers; logo and link displayed on footer.
  • University of Southern Maine (USM)educational scholarship partnerStrategic or Co-development PartnerMIAA College Scholarships available through USM in Portland, Maine; students contact Professor Dana Kerr to apply.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Maine Insurance Agents Association competitors and assessment

Company assessment

Broad incumbents

  • Council of Insurance Agents & Brokers (CIAB): National trade association representing the largest commercial insurance brokers and agencies. Adjacent peer — focuses on larger commercial brokers rather than Main Street independents, but engages in similar federal/state advocacy and member benefits for the agency channel.
  • Professional Insurance Agents (PIA) National: National trade association for independent insurance agents and brokers. MIAA partners with PIA on federal advocacy (PIA PAC), AVYST eForms, and Hartford flood program distribution. Operates a competing affiliation model for state-level independent agents.
  • Independent Insurance Agents & Brokers of America (Big I / IIABA): National umbrella federation for independent insurance agents. MIAA is a state affiliate of IIABA and uses IndependentAgent.com SSO. IIABA operates the national Virtual University, Trusted Choice consumer brand, InsurPac federal PAC, and Alliance programs that MIAA distributes downstream.

Others

  • WebCE: Continuing education platform that delivers on-demand insurance CE courses. MIAA integrates WebCE for 24/7 member CE and earns a revenue share. Comparable as a technology/infrastructure partner and adjacent competitor in the insurance CE market.

Direct peers

  • Independent Insurance Agents of New York (IIANY): State-level IIABA affiliate for New York. Same operating model as MIAA at a meaningfully larger scale — providing a benchmark for what a mature state association looks like in terms of member benefits, partnerships, and education catalog breadth.
  • New Hampshire Insurance Agents Association: State-level IIABA affiliate for New Hampshire. Closely comparable in scope, geography (adjacent New England state), and product mix to MIAA — serving a similarly small population of independent insurance agencies with education, advocacy, and partner programs.
  • Independent Insurance Agents of Texas (IIAT): State-level IIABA affiliate for Texas independent insurance agents. Operates the same model: membership dues, multi-tier corporate sponsorship, CE/designation programs, state and federal legislative advocacy, and PAC fundraising. Most direct functional peer at scale.
  • Vermont Association of Insurance Agents: State-level trade association for Vermont independent insurance agents. Highly comparable to MIAA in scale and structure; also part of the New England regional cluster of state IIABA affiliates with overlapping carrier partner ecosystems.
  • Massachusetts Association of Insurance Agents (MAIA): State-level trade association for independent insurance agents in Massachusetts. Same IIABA-affiliated model with education, advocacy, and corporate partner programs serving a New England state agency base adjacent to MIAA's Maine footprint.
  • Insurance Brokers Association of Connecticut (IBAC): Connecticut state trade association for independent insurance producers. Comparable in scale and function to MIAA, serving an independent-agent base in a similarly-sized New England state with CE, advocacy, and corporate partner programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Maine Insurance Agents Association social profiles

Digital presence

Maine Insurance Agents Association financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Maine Insurance Agents Association leadership team

Management profile

Number of profiles

Profiles2 records

Maine Insurance Agents Association funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Maine Insurance Agents Association M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maine Insurance Agents Association

What does Maine Insurance Agents Association do?

MIAA is a Maine state-level nonprofit trade association that delivers membership services, advocacy, continuing education, pre-licensing, and market access to independent insurance agencies and producers operating in Maine. It aggregates a multi-tier partner program (Pinnacle/Diamond/Gold/Silver/Bronze) of carriers and vendors that co-fund member benefits, and it operates an online education ecosystem (live webinars, on-demand CE via WebCE/CEU.com, and MyAgencyCampus curricula) that is approved for Maine continuing education credits.

Is Maine Insurance Agents Association a public or private company?

Maine Insurance Agents Association is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Maine Insurance Agents Association founded?

Maine Insurance Agents Association was founded in 1899. It employs 1 to 10 people.

Where is Maine Insurance Agents Association based?

Maine Insurance Agents Association is headquartered in Hallowell, United States, in the North America region.

How does Maine Insurance Agents Association make money?

Six revenue lines are on record. Agency and Associate Membership Dues are the primary driver. The others are partner Program Sponsorships, education Event & Webinar Fees, online Store / Licensing Study Materials, political Action Committee Contributions and member Discount & Revenue-Share Programs.

Who are Maine Insurance Agents Association's main competitors?

Broad incumbents on record are Council of Insurance Agents & Brokers (CIAB), Professional Insurance Agents (PIA) National and Independent Insurance Agents & Brokers of America (Big I / IIABA). WebCE is listed as an others. Direct peers are Independent Insurance Agents of New York (IIANY), New Hampshire Insurance Agents Association, Independent Insurance Agents of Texas (IIAT), Vermont Association of Insurance Agents, Massachusetts Association of Insurance Agents (MAIA) and Insurance Brokers Association of Connecticut (IBAC).

Does Maine Insurance Agents Association have an API?

No public API is recorded for Maine Insurance Agents Association.

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