Recruitera
Recruitera is an AI-powered Applicant Tracking System for MENA-based mid-to-large employers, offering automated sourcing, workflow automation, and visual candidate pipeline management as a SaaS platform operated by Basharsoft Group.
- Company typePrivate
- Founded2024
- HeadquartersOld Cairo, Egypt
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Recruitera does
Recruitera is an AI-powered Applicant Tracking System (ATS) founded in 2024 and headquartered in Cairo, Egypt, operating within the MENA region under Basharsoft Group. The company serves mid-to-large enterprises with dedicated HR teams, offering a SaaS platform that automates sourcing, candidate management, and hiring workflows. Its core product is organized around three modules — Source (multi-channel job posting and talent pooling), Automate (workflow automation for repetitive hiring tasks), and Hire (visual candidate pipeline and decision support) — supplemented by WhatsApp Hiring, Analytics & Reporting, Templates, and a self-service Help Center. Recruitera claims 390+ customer companies and 400K+ candidates matched, with a stated 64% reduction in manual recruitment work, 35% cost-per-hire reduction, and 28-day average time-to-hire.
The platform's technology stack combines Bubble.io as the application and database layer with AWS cloud infrastructure, OpenAI for selected generative AI features, and Infobip for WhatsApp Business API integration. AI capabilities include CV parsing, semantic candidate search, candidate scoring, salary estimation, and interview summarization — explicitly positioned as decision-support tools that augment rather than replace human recruiters. Recruitera integrates natively with LinkedIn, Google Jobs, WUZZUF, Forasna, WhatsApp, and Outlook, allowing one-click multi-channel job distribution and consolidated application intake. The company is compliant with Egyptian Personal Data Protection Law (Law No. 151 of 2020) and its 2025 Executive Regulations.
The business model is tiered SaaS subscription across Basic, Pro, and Enterprise plans, with annual contracts (multi-year for Enterprise) and a 14-day free trial driving product-led acquisition; enterprise deals are closed via inside sales with dedicated Customer Success Managers. Named customers include Paymob (fintech), El Sewedy (automotive), Eden Facility Management, Chefaa (pharma), Cartona (e-commerce), and Mazaya (real estate). Recruitera is wholly owned by Basharsoft Group, which also operates the Wuzzuf and Forasna job boards and iCareer, providing distribution and domain expertise. No funding rounds, revenue figures, or valuation data are publicly disclosed.
Recruitera firmographics
Firmographics- Name
- Recruitera
- Legal name
- Recruitera (operated by Basharsoft Group)
- Website
- https://recruitera.ai
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Recruitera is an AI-powered Applicant Tracking System for MENA-based mid-to-large employers, offering automated sourcing, workflow automation, and visual candidate pipeline management as a SaaS platform operated by Basharsoft Group.
- Ownership category
- akta.pro rank
Recruitera industry classification
Industry- Product category
- Applicant Tracking System (ATS)
- NAICS
- Employment Services (5613)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)
- akta.pro secondary industry
- Recruitment Marketing & Employer Branding for RPO (BPACABAL)
Keywords
Where Recruitera is headquartered
LocationHeadquarters
- HQ city
- Old Cairo
- HQ country
- Egypt
- HQ region
- Africa
Offices1 record
Markets served
Recruitera business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Recruitera operates as a SaaS Applicant Tracking System with tiered subscription plans (Basic, Pro, Enterprise). Subscriptions are typically 12-month terms with automatic renewal unless 30-day notice is given. Enterprise pricing is custom quote-based.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic Plan - Entry-level ATS functionality |
| Subscription | Annual | Pro Plan - Enhanced features for growing teams |
| Subscription | Multi-year contract | Enterprise Plan - Full-featured for large organizations |
| Freemium | Pay-as-you-go | 14-Day Free Trial |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Recruitera product offering
Product offeringCore offering
Recruitera is an AI-powered Applicant Tracking System (ATS) sold as a SaaS subscription to employers, consisting of three core modules — Source (multi-channel job posting, referrals, branded careers pages), Automate (workflow automation for repetitive hiring tasks), and Hire (visual candidate pipeline management with AI-assisted decision support). It is offered in Basic, Pro, and Enterprise tiers with annual subscriptions, a 14-day free trial, and includes native integrations with LinkedIn, Google Jobs, WUZZUF, Forasna, Outlook, and WhatsApp Business.
Product overview
Recruitera is an AI-powered Applicant Tracking System (ATS) operated by Basharsoft Group, consisting of three integrated core modules — Source (job posting and talent pooling), Automate (workflow and recruitment process automation), and Hire (visual candidate pipeline and hiring decision management). The platform includes supplementary modules for Analytics & Reporting (job reports, hiring funnel reports, hires reports), WhatsApp Hiring (candidate communication via WhatsApp Business API), and Plans & Billing (subscription management across Basic, Pro, and Enterprise tiers). A comprehensive Templates library supports Email, Application Forms, Evaluation Forms, Questionnaires, Pipeline, and Benefits Templates. The platform is backed by Basharsoft Group's ecosystem (Wuzzuf, Forasna, iCareer) and reports reducing manual recruitment work by up to 64% and cutting cost-per-hire by 35%.
Differentiator
Problem solved
Functional benefit
Products and services
- Source Candidate sourcing module enabling employers to post jobs across multiple channels (LinkedIn, Google Jobs, WUZZUF, Forasna), tap into referrals, and grow their talent pool with a branded careers page. Targeted at hiring teams and HR professionals managing multi-channel job distribution.
- Automate Workflow automation module for recruitment processes, handling repetitive tasks such as automated emails, task assignments, questionnaire distribution, and evaluation scheduling based on pipeline stage triggers. Designed for HR teams and recruiters seeking to reduce manual hiring work.
- Hire Candidate hiring module providing visual pipeline management, hiring manager alignment, and AI-assisted decision support tools (CV parsing, candidate scoring, semantic search, interview summarisation) for making faster, smarter hiring decisions. Built for HR professionals and hiring managers.
Quantifiable outcome
- 64% reduction in manual work through automation
- +4 more outcomes
Companies that use Recruitera
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Recruitera technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability4 records
Feature10 records
Recruitera partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and flagship.
- WuzzufcoreWuzzuf is Egypt's leading job board, integrated with Recruitera for job distribution and candidate sourcing. Part of the Basharsoft Group ecosystem.
- ForasnacoreForasna is integrated with Recruitera for job posting and candidate distribution. Part of Basharsoft Group ecosystem.
- LinkedIncoreRecruitera supports direct job posting to LinkedIn without requiring a LinkedIn Recruiter license. LinkedIn sourcing credits included in Pro and Enterprise plans.
- Google JobscoreIntegration with Google for Jobs to push jobs into Google's search results automatically. Free posting with visibility dependent on Google's indexing.
- Bubble.iocoreBubble.io is used as the application platform and database hosting infrastructure for Recruitera.
- Amazon Web Services (AWS)coreAWS provides cloud infrastructure and storage for Recruitera's platform operations.
- OpenAIcoreOpenAI provides AI services for selected generative features in Recruitera's platform.
- Google (Workspace, Gmail API, Google Analytics)coreGoogle services used for productivity, email integration, and analytics within the Recruitera platform.
- InfobipcoreInfobip provides WhatsApp Business API and messaging services enabling WhatsApp Hiring feature in Recruitera.
- IntercomcoreIntercom provides customer support, in-app messaging, email, and Help Center functionality.
- n8ncoren8n provides workflow automation and data synchronization capabilities within Recruitera.
- CannycoreCanny manages feedback and user requests through Recruitera's feature request hub.
- WebflowcoreWebflow is used for hosting and management of Recruitera's marketing website.
- Basharsoft GroupflagshipBasharsoft Group is the technology group behind Wuzzuf, Forasna, and iCareer. Recruitera is operated by Basharsoft Group and became part of their broader ecosystem. Provides scale, insights, and resources.
- iCareercoreiCareer provides 10+ years of talent and employment experience backing Recruitera's development. Recruitera was built leveraging iCareer's expertise in recruitment.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Recruitera competitors and assessment
Company assessmentDirect peers
- Lever: Lever offers an ATS and talent CRM focused on collaborative hiring and automation. It is comparable to Recruitera in targeting mid-to-large hiring teams with structured pipelines and integration ecosystems.
- Ashby: Ashby is an AI-native ATS built for modern hiring teams with analytics, automation, and collaborative workflows. It is a comparable AI-first ATS targeting similar mid-to-large employer customers as Recruitera.
- Greenhouse: Greenhouse is a leading SaaS Applicant Tracking System serving mid-market and enterprise hiring teams. It directly competes with Recruitera in the ATS category with structured hiring workflows, integrations, and reporting.
- Workable: Workable is a globally distributed ATS with sourcing, automation, and AI features aimed at SMB through mid-market employers. It competes with Recruitera in self-serve ATS with job board distribution.
- Bayt.com: Bayt.com is the largest job board and recruitment platform in the MENA region. It competes with Recruitera's employer-side offering in the same geography, particularly on candidate sourcing and employer branding.
- SmartRecruiters: SmartRecruiters is a global talent acquisition platform with ATS, CRM, and AI features serving enterprise employers. It competes with Recruitera on multi-channel sourcing, automation, and AI-augmented hiring workflows.
Broad incumbents
- Workday Recruiting: Workday's recruiting module is part of a broader HCM suite used by large enterprises. It is comparable to Recruitera as a buyer alternative for ATS functionality, though typically aimed at higher-end enterprises with bundled HR requirements.
- iCIMS: iCIMS is an established talent acquisition platform with ATS, CRM, and onboarding serving large enterprises globally. It overlaps with Recruitera in the ATS category but operates as a broader, more enterprise-focused suite.
Emerging players
- Teamtailor: Teamtailor is a growing ATS with strong employer branding and career site features. It overlaps with Recruitera's employer branding and pipeline modules, particularly for mid-market employers.
- Comeet: Comeet is a collaborative ATS targeting mid-market employers with structured workflows and integrations. It is comparable to Recruitera in targeting similar mid-market customers with workflow automation features.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Recruitera social profiles
Digital presenceRecruitera compliance and trust
Trust signalCompliance1 record
Recruitera financial estimates
Financial estimateRevenue estimate
Valuation estimate
Recruitera leadership team
Management profileNumber of profiles
Profiles14 records
Recruitera funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Recruitera M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Recruitera
What does Recruitera do?
Recruitera is an AI-powered Applicant Tracking System (ATS) sold as a SaaS subscription to employers, consisting of three core modules — Source (multi-channel job posting, referrals, branded careers pages), Automate (workflow automation for repetitive hiring tasks), and Hire (visual candidate pipeline management with AI-assisted decision support). It is offered in Basic, Pro, and Enterprise tiers with annual subscriptions, a 14-day free trial, and includes native integrations with LinkedIn, Google Jobs, WUZZUF, Forasna, Outlook, and WhatsApp Business.
Is Recruitera a public or private company?
Recruitera is a private company. It is classified as corporate owned and is currently operating.
When was Recruitera founded?
Recruitera was founded in 2024. It employs 1 to 10 people.
Where is Recruitera based?
Recruitera is headquartered in Old Cairo, Egypt, in the Africa region.
How does Recruitera make money?
One revenue line is on record: saaS Subscription.
Who are Recruitera's main competitors?
Direct peers on record are Lever, Ashby, Greenhouse, Workable, Bayt.com and SmartRecruiters. Broad incumbents are Workday Recruiting and iCIMS. Emerging players are Teamtailor and Comeet.
Does Recruitera have an API?
No public API is recorded for Recruitera.
What industry is Recruitera in?
Recruitera's product category is Applicant Tracking System (ATS). Its primary akta.pro industry code is BPACAPAD, Talent Acquisition (Recruiting) & Applicant Tracking (ATS), with a secondary code of BPACABAL, Recruitment Marketing & Employer Branding for RPO. Its NAICS code is 5613 and its SIC code is 7372.