Therapy Off Script Inc.

What Therapy Off Script Inc. does

Therapy Off Script Inc. is a Canadian private therapy practice founded in 2019 by Shanelle Connell, operating as a solo practitioner business focused exclusively on mental health support for film and entertainment industry professionals. The company delivers services online via a third-party telehealth platform (Noustalk), with its founder licensed as a Registered Clinical Counsellor in British Columbia (BCACC, RCC #22253) and a Registered Psychotherapist (Qualifying) in Ontario (CRPO, RP-Q #15126), with a Canadian Certified Counsellor (CCC) designation through CCPA pending for Canada-wide recognition. Headquartered between Vancouver and Kelowna, the practice is positioned as Canada's first therapeutic company solely dedicated to film and entertainment professionals.

The product portfolio is organized into four core service lines: Individual Therapy (30, 50, or 80-minute sessions), Group Therapy (60-90 minutes, capped at 12 participants), Couples Therapy (50-80 minutes), and Creative Consultations (60, 90, or 120 minutes for film productions and organizations, offered worldwide). An emerging Workshop product is in development with industry partners. All services are delivered via online video conferencing on a pay-as-you-go basis with publicly undisclosed pricing.

The go-to-market motion is direct-to-consumer and community-led, leveraging the founder's active membership in UBCP-ACTRA and CMPA, organic social presence on TikTok and Instagram, an email newsletter signup, and a free 15-minute consultation as the entry-point conversion mechanism. The company generates revenue through session-based billing across clinical therapy and professional services engagements, with no institutional funding, no parent company, and no disclosed financials. The business is structurally a lifestyle practice, with growth directly tied to the founder's personal clinical capacity.

Name

Therapy Off Script Inc.

Legal name

Therapy Off Script Inc.

Website

https://therapyoffscript.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Therapy Off Script Inc. is a Canadian solo therapy practice founded by Shanelle Connell, providing online individual, group, couples, and creative consultation mental health services exclusively to film and entertainment industry professionals across British Columbia, Ontario, and non-regulated provinces.

Ownership category

akta.pro rank

Product category

Mental Health Counselling Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Offices of Mental Health Practitioners (except Physicians) (62133)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro industry

PRIMARYHLALAEAA

General Mental Health Therapy Platforms (Talk Therapy)

Healthcare & Life Sciences/Telehealth Platforms/Behavioral & Mental Health Teletherapy Platforms

SECONDARYHLALAEAG

Couples & Family Therapy Teletherapy Platforms

Healthcare & Life Sciences/Telehealth Platforms/Behavioral & Mental Health Teletherapy Platforms

SECONDARYHLAFABAC

Outpatient Mental Health & Counseling Clinics

Healthcare & Life Sciences/Healthcare Providers & Systems/Ambulatory & Outpatient Care Centers

Keywords

• Online therapy services
• Film industry counselling
• Telehealth psychotherapy
• Couples therapy
• Group therapy programs

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Individual Therapy Sessions: One-on-one counselling sessions with runtimes of 30, 50, and 80 minutes. Online telehealth format. Revenue generated through session-based billing.
2. Group Therapy Sessions: Group counselling sessions with 60-90 minute runtimes, maximum 12 participants. Cost-effective alternative to individual therapy. Revenue generated per session attendance.
3. Couples Therapy Sessions: Couples counselling sessions with 50-80 minute runtimes. Online telehealth format. Revenue generated through session-based billing.
4. Creative Consultations: Professional consultation services for film industry professionals and organizations. Offered in 60, 90, and 120-minute formats. Includes script review, mental health representation accuracy, and industry wellness program development. Available worldwide.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Therapy Off Script provides online telehealth therapy services exclusively for film and entertainment professionals in Canada, including individual, group, and couples counselling. The practice also offers creative consultations to help productions ensure accurate mental health portrayal in on-screen material. All services are delivered virtually to accommodate the irregular schedules of film industry professionals.

Product overview

Therapy Off Script is Canada's first therapeutic company solely dedicated to film and entertainment professionals. The company offers a suite of mental health services including Individual Therapy, Group Therapy, and Couples Therapy, all delivered via online telehealth for maximum flexibility. Creative Consultations provide film professionals with expert review of mental health portrayal in their projects. The company, founded by licensed therapist Shanelle Connell, also develops Workshops in partnership with industry organizations. All services are tailored specifically to the unique stressors of the film industry, including irregular schedules, job uncertainty, rejection, and workplace dynamics.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Therapy One-on-one confidential counselling sessions for film and entertainment professionals to explore personal stressors, workplace concerns, and mental health challenges. Available in 30, 50, and 80-minute formats via online telehealth.
• Group Therapy Cost-effective group counselling sessions for film industry professionals to work through industry-related concerns with peers. Sessions run 60-90 minutes with a maximum of 12 participants via online telehealth.
• Couples Therapy Therapy services for entertainment professionals and their partners or ex-partners to navigate relationship dynamics within the tight-knit film industry. Available in 50-80 minute formats via online telehealth.
• Creative Consultations Professional consultation services for film industry professionals and creative organizations to review scripts, ensure accurate mental health portrayal, develop wellness programs, and consult on set mental health protocols. Available in 60, 90, and 120-minute formats worldwide via online video conferencing.

Quantifiable outcome

• Therapy available in British Columbia, Ontario, and non-regulated provinces
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• BC Association of Clinical Counsellors (BCACC)coreStrategic or Co-development PartnerProfessional accreditation body providing regulatory oversight for clinical counselling practice in British Columbia. Shanelle Connell holds RCC #22253 credential through this organization, enabling her to provide therapy services in BC.
• College of Registered Psychotherapists of Ontario (CRPO)coreStrategic or Co-development PartnerRegulatory body for registered psychotherapists in Ontario. Shanelle Connell holds RP-Q #15126 credential, enabling her to provide therapy services in Ontario under supervision of Trixie Hennessey.
• Canadian Counselling and Psychotherapy Association (CCPA)minorStrategic or Co-development PartnerNational professional association for counsellors and psychotherapists. Shanelle Connell has CCC certification in application, providing Canada-wide professional recognition.
• UBCP-ACTRAcoreStrategic or Co-development PartnerUnion of British Columbia Performers - Alliance of Canadian Television and Radio Artists. Shanelle Connell is an active member, demonstrating insider understanding of the film industry and enabling connection to target audience.
• Canadian Media Production Association (CMPA)coreStrategic or Co-development PartnerNational trade association for Canadian film and television producers. Shanelle Connell is an active member, providing industry credibility and networking opportunities within the production community.
• Elizabeth Fry SocietyminorOthersNon-profit organization focused on women involved with the justice system. Shanelle has been an advocate and volunteer, demonstrating commitment to social causes beyond her therapy practice.
• Canadian Mental Health Association (CMHA)minorOthersNational mental health organization. Shanelle has volunteered and advocated for mental health awareness, including leading the Kelowna Take Back The Night march and giving anti-bullying speeches.
• Métis Nation British ColumbiaminorOthersIndigenous governance organization representing Métis people in BC. Shanelle is an active community member and engages with Indigenous sectors for feedback on supporting Indigenous well-being.
• Métis Nation AlbertaminorOthersIndigenous governance organization representing Métis people in Alberta. Shanelle is a member, demonstrating commitment to Indigenous community engagement.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Others

• Alma: Network and practice-management platform that helps independent therapists run insurance-friendly practices. Comparable as an infrastructure layer serving solo therapists like Therapy Off Script, though Alma is a B2B platform rather than a direct consumer provider.
• Behind the Book: Industry-adjacent mental health and wellness resource for entertainment industry professionals. Comparable thematic overlap — mental health support for film/TV workers — though U.S.-focused and advocacy-leaning rather than a clinical practice.

Broad incumbents

• Spring Health: Employer-sponsored mental health platform combining therapy, coaching, and medication management. Comparable as a scaled telehealth provider targeting working professionals, though enterprise-led rather than niche consumer-led.
• BetterHelp: Largest direct-to-consumer online therapy platform with thousands of licensed therapists across all specialties. Comparable as the dominant telehealth talk-therapy incumbent; Therapy Off Script competes for the same end user but differentiates on film-industry specialization.
• Cerebral: Subscription-based online mental health platform combining therapy with medication management. Comparable as a tech-enabled telehealth mental health provider, though Cerebral's positioning is broader clinical rather than industry-specific.
• Talkspace: Public online therapy and psychiatry platform offering individual, couples, and teen therapy via telehealth. Directly comparable business model and modality mix — Therapy Off Script offers a similar service stack but with vertical specialization.
• Lyra Health: Enterprise-focused mental health benefits platform serving employers and employees. Comparable as a scaled telehealth therapy provider; Therapy Off Script's creative consultation offering targets a similar B2B wellness market.

Direct peers

• Two Chairs: Boutique in-person and online therapy practice that matches clients with specialized therapists. Highly comparable in model — a curated, specialty-oriented therapy brand rather than a marketplace — though Two Chairs is broader in client type.
• Open Path Collective: Non-profit network offering affordable therapy sessions ($30-$80) with licensed therapists across all 50 U.S. states. Comparable in business model (per-session therapy with multiple duration tiers) but operates on a low-cost access model.

Emerging players

• The Film and TV Charity: UK charity providing mental health support specifically to film and television workers. Comparable as the closest analog to Therapy Off Script's vertical focus — both deliver mental health services to entertainment industry professionals — though UK-based and charity-funded.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/therapyoffscript
• TikToktiktok.com/therapyoffscript
• LinkedInlinkedin.com/company/therapy-off-script

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Therapy Off Script Inc.