Secret Supper

What Secret Supper does

Secret Supper is a privately held experiential dining company founded in 2015 by Jacob and Danielle, who host ticketed multi-course dinner events at extraordinary, often secretive venues — vineyards, working farms, estates, treehouses, and historic barns — across 13 or more U.S. states plus select international destinations (British Columbia, Italy). Each Supper is curated around a guest chef and co-founder Danielle's sommelier-led wine or spirits pairings, typically priced at $325 per ticket, with events documented by professional photographers and a dedicated editorial team publishing recaps, recipes, and travel guides through the Stories platform and the Table Culture documentary series. The company generates revenue through three streams: individual Supper tickets sold direct-to-consumer via the website; the Secret Supper Circle, a $400 annual membership offering priority booking, early access, and exclusive perks (operated at capped inventory with only 4 spots remaining at last disclosure); and bespoke Private Events for groups and corporate clients. There is no proprietary technology stack to speak of — the offering is an event curation and content platform built on relationships with a rotating roster of premium winery partners (Russian River Valley Winegrowers, Rodney Strong, Iron Horse, Foppiano, Bricoleur), spirits brands (Patrón Tequila, Westward Whiskey), and guest chefs. The business is bootstrapped, founder-led, and as of 2025 anchored in Portland, Maine after relocating from the Pacific Northwest.

Name

Secret Supper

Legal name

Secret Supper

Website

https://secretsupper.co

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Secret Supper is a privately held experiential dining company that curates ticketed multi-course dinners at secret venues across 13+ U.S. states, serving affluent experience-seekers through $325 tickets, a $400 annual Circle membership, and bespoke private events with sommelier-led pairings.

Ownership category

akta.pro rank

Product category

Experiential Dining Events

NAICS

Caterers (722320), Food Service Contractors (722310), Drinking Places (Alcoholic Beverages) (722410)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900), Retail-Eating Places (5812)

akta.pro primary industry

Private Culinary Experiences (Chef’s Table, Home Dining, Market-to-Meal) (THAJALAH)

akta.pro secondary industries

Exclusive Dining Access & Chef’s Table Reservations (HSACAMAJ), Food Festivals & Culinary Events (Ticketed Tastings, Pop-ups) (THAJAGAL), Private Chef & In-Home Dining Services (HSACAGAE)

Keywords

• Experiential dining events
• Pop-up supper club
• Curated culinary experiences
• Wine pairing dinners
• Private dining events

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Ticketed Dining Experiences: Individual Supper events sold at ticket prices ranging from $325 per person, with events held in unique locations featuring multi-course meals, wine pairings, and curated experiences.
2. Secret Supper Circle Membership: Annual membership program at $400 per year offering exclusive benefits including priority access to Supper events, early booking windows, and special perks. Limited availability (only 4 spots remaining mentioned).
3. Private Events: Bespoke private dining experiences for groups seeking exclusive, customized Supper events at unique locations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Secret Supper curates and hosts ticketed multi-course dining experiences at secret, extraordinary locations (barns, vineyards, farms, treehouses) across the United States, pairing food from rotating guest chefs with sommelier-curated wine and cocktail pairings. The core offering is packaged as individual event tickets priced at $325 per person, plus a $400/year Circle membership that provides priority booking access, and a bespoke Private Events service for groups.

Product overview

Secret Supper is a unified experiential dining platform that organizes unique Supper club events at extraordinary secret locations. The core offering consists of the Secret Supper Circle annual membership (approximately $400/year) providing priority access to ticketed Supper Experiences—multi-course dining events held at distinctive venues like barns, vineyards, farms, and estates across the U.S. and internationally. Additional offerings include Private Events for exclusive group bookings, a Stories content library featuring recaps and recipes, and a Shop for merchandise. The company partners with winemakers (Russian River Valley Winegrowers, Rodney Strong), spirits brands (Patrón Tequila), and cooking equipment (Big Green Egg) for event experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Secret Supper Circle: Annual membership program priced at $400 offering exclusive access to Supper events and experiences
• Secret Supper Stories
• Table Culture
• Table Culture

Products and services

• Secret Supper Circle Annual membership program priced at $400 per year that gives members priority booking access, early ticket access before public release, and exclusive Circle member events. Targets returning and highly engaged Secret Supper attendees.
• Supper Experiences / Tickets One-time ticketed multi-course dining experiences held at unique secret venues (barns, vineyards, farms, treehouses, estates) across the United States. Each event features food from rotating guest chefs, sommelier-curated wine pairings, and immersive storytelling. Individual tickets priced at $325 per person.
• Private Events Bespoke private dining experiences for groups and companies seeking exclusive, customized Supper events at unique locations. Available for celebrations, corporate retreats, and team-building events.

Quantifiable outcome

• Suppers sell out months in advance
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

39 partnerships are on record, tiered core and minor.

• Russian River Valley WinegrowerscoreStrategic or Co-development PartnerOngoing partnership presenting multiple Supper events featuring their member wineries. Winemakers pour and share stories about their wines at paired dinners. Partnership includes annual Paulée events celebrating harvest season.
• Rodney Strong VineyardscoreStrategic or Co-development PartnerPrimary wine partner providing curated wine pairings for numerous Supper events across various locations. Their wines featured in menus by guest chefs.
• The Wheeler HouseminorStrategic or Co-development PartnerHistoric venue in Ball Ground, Georgia hosting Supper events. A meticulously restored home from early 1900s with reclaimed wooden barn.
• Big Green EggminorGTM or Marketing PartnerCooking equipment partner whose grills are used by chefs at Supper events. Mentioned in event recaps and affiliate links.
• Lucky Spur RanchminorStrategic or Co-development PartnerTexas ranch venue hosting Supper events. Previously a hub for horseback riders and rodeos, offering rustic country backdrop.
• Belal KattanminorStrategic or Co-development PartnerDallas-based chef running Syrian-inspired pop-up Bazaar. Created globally-inspired menus with Syrian flavors paired with Russian River Valley wines.
• Iron Horse VineyardscoreStrategic or Co-development PartnerFamily-owned Sonoma winery hosting the 2024 Paulée event. Known for exceptional sparkling wines served at White House for six consecutive presidents.
• Chef Kevin O'ConnorminorStrategic or Co-development PartnerCalifornia chef specializing in open-fire cooking. Prepared seasonal celebration menu over open flames for Paulée event.
• American LambminorGTM or Marketing PartnerFeatured ingredient partner providing lamb for Paulée event menu prepared by Chef Kevin O'Connor.
• Sena SeafoodminorGTM or Marketing PartnerSeafood supplier providing Copper River Salmon for Paulée event pairings.
• Hidden Haven EstateminorStrategic or Co-development PartnerFour-generation Patrick family farm in Georgia with 140 acres transformed into special event venue. Hosted Source Supper event.
• Chef Demetrius BrownminorStrategic or Co-development PartnerChef creating cuisine inspired by global Black and Brown diaspora. Featured at Atlanta Supper event showcasing Southern ingredients.
• Alaska AirlinesminorGTM or Marketing PartnerTravel partner for Portland-area events. Partnership includes promoting Portland as destination with Alaska's extensive flight network.
• Noble Ridge Tree DeckminorStrategic or Co-development PartnerUnique treehouse venue outside Portland where Amber Supper was held. Built for owner's daughter's wedding, now hosts select events.
• Westward WhiskeyminorGTM or Marketing PartnerPortland-based craft whiskey brand featured in cocktails at Portland Supper events.
• LumitoryminorGTM or Marketing PartnerConversation card company providing cards at Supper events to facilitate guest interaction and connection.
• Foppiano VineyardscoreStrategic or Co-development PartnerHistoric Sonoma winery founded in 1896, hosting 2025 Paulée at their vineyard property. Featured multiple Russian River Valley wineries.
• Chef Elliot BellminorStrategic or Co-development PartnerChef from Charlie's in Saint Helena, creating wine country menus featuring Sonoma ingredients paired with Russian River Valley wines.
• Pasture BirdminorGTM or Marketing PartnerChicken supplier featured in 2025 Paulée menu prepared by Chef Elliot Bell.
• PomegranateminorGTM or Marketing PartnerTable linen and design partner providing block-printed linens and table settings for Supper events.
• The Barn on Walnut HillminorStrategic or Co-development PartnerHistoric Maine event venue hosting Grove Supper. Properties purchased and meticulously restored by Mike and Essie since 2020.
• Prentice HospitalityminorStrategic or Co-development PartnerHospitality group behind Evo and Twelve restaurants in Portland, Maine. Chefs Matt Ginn and Colin Wyatt created Grove Supper menu.
• Cornman Farms (Zingerman's)minorStrategic or Co-development PartnerAnn Arbor farm founded by Chef Kieron Hales, part of Zingerman's legacy. Hosted Arbor Supper featuring Chef Mamba Hamissi.
• Chef Mamba HamissiminorStrategic or Co-development PartnerChef from Baobab Fare creating East African cuisine featuring American Lamb. Former refugee supported by Freedom House Detroit.
• Frutig FarmsminorStrategic or Co-development PartnerFamily-run farm in Ann Arbor revived by Kelly Frutig. Hosted Dapple Supper featuring Mediterranean cuisine by Chef Sarah Welch.
• Chef Sarah WelchminorStrategic or Co-development PartnerChef preparing Mediterranean feast for Dapple Supper at Frutig Farms. Also working on new restaurant Umbo in Traverse City.
• Patrón TequilacoreGTM or Marketing PartnerSpirits partner presenting multiple Supper events with cocktail pairings including Silver Spritz, Lotus Punch, and Margarita variations.
• Inns of AuroraminorStrategic or Co-development PartnerFive-property hospitality brand in Aurora, NY on Cayuga Lake. Aurora Inn hosted Finger Lakes Supper featuring regional wines.
• Chef Lou Ruscitto-DonatominorStrategic or Co-development PartnerInns of Aurora chef creating farm-to-fork menu featuring Finger Lakes produce paired with regional wines for Aurora Supper.
• Alton FarmsteadminorStrategic or Co-development PartnerHistorical Ohio farm and community gathering place hosting Iridian Supper. Features flower CSAs and vibrant wedding celebrations.
• Chef Carrie YoungminorStrategic or Co-development PartnerChef for hire creating Tex-Mex cuisine for Iridian Supper at Alton Farmstead. Plates featured edible flowers matching the flower farm setting.
• Cobra (John Maher)minorStrategic or Co-development PartnerColumbus bartender crafting Patrón cocktails for Iridian Supper including Cucumber Agua Fresca and various Margarita variations.
• Bricoleur VineyardscoreStrategic or Co-development PartnerWindsor winery co-founded by Sarah Hanson Citron. Hosted Willow Supper around their pond with wines paired by their culinary team.
• Appellation HotelsminorStrategic or Co-development PartnerHotel group overseeing culinary programs including Appellation Healdsburg. Chefs Thomas Bellec and Todd Knoll created Willow Supper menu.
• Chef Charlie PalmerminorStrategic or Co-development PartnerLegendary chef joining Willow Supper, overseeing Bricoleur and Appellation culinary programs, helping pour wines during event.
• Steven Smith TeamakerminorGTM or Marketing PartnerPortland tea company providing tea pairings including Moroccan mint tea at various Supper events. Featured in zero-proof pairings.
• The Zero ProofminorGTM or Marketing PartnerNon-alcoholic beverage partner providing zero-proof cocktail options at Supper events including Oddbird spirits alternatives.
• James Ly PhotominorOthersProfessional photographer documenting Supper events. Featured as official photographer for Atlanta Pastiche Supper.
• Featured Photographers NetworkminorOthersNetwork of photographers interested in documenting Supper events. Company maintains photographer interest form on website for future opportunities.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Resy: A premium restaurant reservation platform (owned by American Express) that has expanded into ticketed events and culinary experiences. Comparable in serving diners seeking premium food experiences, though Resy is primarily a reservations network rather than experience operator.
• Tock: A reservation and ticketed experiences platform acquired by Squarespace (now part of American Express). Comparable in enabling curated, ticketed culinary experiences, though Tock is a software platform serving venues rather than an operator itself.
• Fever: A large-scale experiential events platform operating across categories including food and drink experiences. Comparable in monetizing curated ticketed experiences, though Fever is a much broader category leader with greater scale and capital.
• José Andrés Group: A celebrity-chef-driven hospitality group that runs restaurants, event catering, and one-of-a-kind culinary experiences. Comparable in monetizing chef-driven premium experiences at unique venues, though the Group is much larger and broader than Secret Supper.
• Airbnb Experiences: Airbnb's hosted experiences platform includes culinary experiences at unique locations. Comparable in offering curated, host-led culinary events with a discovery and booking layer, though Airbnb operates as a marketplace with its own distribution scale.

Direct peers

• Feastly: A pop-up dining platform that hosts communal meals at unique venues with guest chefs. Comparable in monetizing off-the-beaten-path dining experiences, though operates more as a marketplace than a curated single-brand operator.
• EatWith: A platform connecting travelers and locals with hosts offering intimate home-cooked dining experiences. Comparable in delivering ticketed culinary experiences curated around chef/host, though the model is more hosts and less venue-driven.
• The Dinner Party: A curated supper club network that hosts intimate communal dinners in cities to build community. Comparable in monetizing community-driven dining experiences with intentional gathering as a core value proposition.
• Outstanding in the Field: A traveling culinary experience company that hosts long-table dinners at farms, vineyards, and unusual locations with guest chefs. Business model, venue strategy, and target customer (affluent experience-seekers) are nearly identical to Secret Supper.

Emerging players

• Season: An emerging platform that curates and sells tickets to exclusive culinary experiences. Comparable in serving the same affluent experience-seeker customer, though Season operates more as a curated marketplace than a single-brand operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/secret_supper
• Facebookfacebook.com/secretsupperpdx
• LinkedInlinkedin.com/company/secret-supper

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Secret Supper