What WeSales does

WeSales is a Japanese software-as-a-service company that has built WeSales AI, an AI-powered sales productivity tool designed for individual sales professionals and small businesses in Japan. The core product ingests business card data — central to Japanese business-meeting etiquette — and converts it into personalized outreach emails, automating the lead-nurturing workflow that typically follows a meishi exchange. The product integrates with Gmail and Google Calendar and pulls additional context such as company news to inform message generation, positioning it as a workflow tool for individual contributors rather than a CRM or marketing-automation suite.

The underlying technology combines generative AI for personalized email drafting, knowledge retrieval for automated company research, and autonomous agents for end-to-end workflow execution. WeSales has filed a patent on the AI email-generation and information-quality-judgment logic that underpins these capabilities and is Google CASA Tier 2 certified, a security compliance standard required for deep Gmail integrations. No details on model architecture, training data, or proprietary model development are disclosed in the available material.

The business model is product-led growth with a freemium entry point and three paid tiers priced in Japanese yen: a free plan (10 emails/month), Standard at ¥980/month (500 emails), and Pro at ¥2,980/month (10,000 emails). Onboarding is self-serve, including a 14-day free trial with no credit card required. The company targets the long tail of Japanese sales professionals rather than enterprise accounts, and there is no public disclosure of revenue, headcount, funding, or management team. The company appears to be privately held and bootstrapped, with all material operations confined to the Japanese market.

Name

WeSales

Legal name

WeSales

Website

https://we-sales.com

Company type

Private

Operating status

Operating

Short description

WeSales is a Japanese SaaS company offering WeSales AI, a generative-AI sales tool that converts business card data into personalized outreach emails. It serves individual sales professionals and small businesses in Japan via a freemium, self-serve subscription with Gmail and Google Calendar integrations.

Ownership category

akta.pro rank

Product category

AI Sales Engagement Software

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)

Keywords

• AI sales automation
• Business card follow-up
• Personalized email generation
• Sales engagement software
• Trade show lead nurturing

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription SaaS: Monthly subscription model with three tiers: Free (10 emails/month), Standard (980 yen/month, 500 emails), and Pro (2,980 yen/month, 10,000 emails). Revenue generated through recurring monthly subscriptions with annual billing options implied.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

WeSales AI is a SaaS platform that converts business card data (from trade shows and networking events) into personalized follow-up sales emails. Users register business cards or company names, and the AI automatically researches the company, gathers latest news and press releases, and generates personalized outreach emails that mimic the user's own writing style. The platform integrates directly with Gmail for one-click sending and completes the entire follow-up workflow in approximately 30 seconds per contact.

Product overview

WeSales AI is a single, unified AI-powered SaaS platform focused on eliminating unused business cards. The core product, WeSales AI, automates the post-event follow-up process by scanning business cards (or accepting company names), using AI to research each contact, generating personalized emails tailored to the user's writing style, and sending via integrated Gmail. A proprietary decision logic (patent pending) assesses information freshness to select the optimal outreach approach, and a news monitoring feature reactivates dormant contacts. The product is delivered as a single cloud-based service with three subscription tiers.

Differentiator

Problem solved

Functional benefit

Products and services

• WeSales AI

Quantifiable outcome

• 41.2% of business cards collected at trade shows are not adequately utilized
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability4 records

Feature5 records

Partnerships

One partnership is on record.

• GooglecoreTechnology or IntegrationGmail integration (implemented) allowing users to send AI-generated emails directly from Gmail. Google Calendar integration (implemented) for scheduling. Google CASA Tier 2 security certification through App Defense Alliance.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Sansan: Sansan's 'Eight' business card app is the dominant Japanese digital business card platform. Sansan and WeSales both target the Japanese sales professional / business card workflow, with Sansan operating upstream (capture/management) and WeSales downstream (AI follow-up), making them highly comparable in customer and use case.
• Apollo.io: Apollo.io combines sales intelligence, contact data, and AI-assisted email outreach — directly overlapping WeSales' value proposition of personalized AI sales emails backed by enriched contact data. Both target individual sales reps and SMB teams with PLG-style onboarding.
• Yesware: Yesware is a Gmail-native sales productivity tool offering email tracking, templates, and AI-assisted outreach. WeSales shares Yesware's Gmail integration architecture and PLG-style onboarding targeting individual sales reps, making it a closely comparable peer in the AI-email-for-sales category.
• Eight (Sansan subsidiary): Eight is the consumer-facing digital business card app from Sansan, dominant in Japan with millions of users. As the primary digital business card platform in Japan, Eight is the most relevant peer by shared customer base and use case, even though WeSales and Eight occupy different points in the value chain.
• Mixmax: Mixmax provides email tracking, templates, and sales workflow automation with native Gmail integration. It targets the same SMB/individual sales professional segment as WeSales, with comparable freemium onboarding and feature overlap in AI-assisted personalized email.

Broad incumbents

• Outreach: Outreach is a leading sales engagement platform with AI email generation and sequence management. While its pricing and buyer skew upmarket, its feature set (AI email drafting, contact research, workflow automation) directly overlaps WeSales' core capabilities.
• Salesforce Sales Cloud / Sales Engagement: Salesforce Einstein Sales and Sales Cloud include AI-assisted email generation, contact research, and sales workflow automation at enterprise scale. While not focused on the business card use case, the overlapping capability set and target buyer (sales professionals) make Salesforce the canonical incumbent benchmark for WeSales' category.
• HubSpot Sales Hub: HubSpot Sales Hub offers AI email drafting, sequence automation, and CRM-integrated outreach for SMB and mid-market sales teams. Like Salesforce, it competes on adjacent sales-enablement capabilities and serves overlapping customer segments, providing pricing and feature benchmarks.

Emerging players

• Lavender: Lavender provides AI sales email coaching and generation for individual sales reps, primarily integrating with Gmail and Outlook. Its narrow focus on AI-assisted email writing makes it a comparable emerging player, particularly for the personalization and writing-style-mimicry aspects of WeSales' value proposition.
• Smartlead: Smartlead is an AI-powered cold email automation platform with personalized email generation and deliverability features. It targets individual sales reps and small teams with a similar PLG motion, positioning it as a comparable emerging competitor in AI sales email.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WeSales