What SilverStar Mountain Resort does

SilverStar Mountain Resort is a year-round mountain resort located in Silver Star, British Columbia, in the Okanagan Valley of Canada. It operates approximately 3,304 acres of skiable terrain across 133 runs with 760 meters of vertical drop, supplemented by 70 kilometers of cross-country ski trails in winter. In summer, the resort runs a downhill mountain bike park with 69 kilometers of gravity-fed trails, including a 35-kilometer trail. The property includes slopeside lodging, restaurants, retail, the Elevate Spa, a fitness centre, and event spaces.

The resort's product portfolio is anchored by lift tickets and season passes for winter and summer, with ancillary revenue from ski/snowboard lessons, equipment rentals and repairs, lodging accommodations, dining and retail, the bike park, and seasonal events such as Wine Fest and Beer & Cider Fest. Technology infrastructure is a web-based reservation and booking platform with online ticketing, RFID-enabled Star Card lift access and reload, live mountain webcams, and a mobile app for account management. Distribution is primarily direct-to-consumer through skisilverstar.com and on-site sales, augmented by group sales teams for corporate meetings and weddings.

SilverStar is privately held and operates under POWDR as its parent company. For Winter 26/27, the resort joined the Alterra Mountain Company Ikon Pass destination network, gaining access to a multi-resort pass spanning 77 destinations across 13 countries and extending its reach to 12 Canadian resorts on the pass. Go-to-market combines direct online booking, on-mountain sales, and group/wedding sales with the Ikon Pass as a top-of-funnel demand channel. Pricing is anchored on annual season passes (Ikon Full Season starting at $1,349 USD at spring rate) and includes a Pay-in-6 installment option, with seasonal promotional discounts of up to 20 percent on lodging.

Name

SilverStar Mountain Resort

Website

https://skisilverstar.com

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

251–500 employees

Short description

SilverStar Mountain Resort operates a year-round mountain resort in British Columbia's Okanagan Valley, offering skiing, mountain biking, lodging, dining, lessons, and events under POWDR ownership, and joined the Alterra/Ikon Pass network for Winter 26/27.

Ownership category

akta.pro rank

Product category

Mountain Resort Services

NAICS

Skiing Facilities (71392), Recreational Goods Rental (532284)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Ski Areas & Lift Operations (Independent Mountains) (THAAAJAB)

akta.pro secondary industry

Mountain & Ski Homes (THAMAAAG)

Keywords

• Mountain resort services
• Ski lift tickets
• Season pass access
• Equipment rentals
• Conference and wedding venues

Headquarters

HQ city

Silver Star

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Lift Tickets and Passes: One-time and seasonal revenue from downhill and cross-country ski lift tickets, and season passes including winter and summer passes
2. Lodging and Accommodations: Slopeside accommodations including hotels, condos, and vacation rentals with spa and fitness amenities
3. Ski and Snowboard Lessons: Group and private lessons for adults and children including rental equipment packages
4. Equipment Rentals: Ski, snowboard, and bike equipment rentals plus repair services
5. Food and Beverage: On-mountain restaurants, cafes, grocery, and liquor offerings
6. Retail and Merchandise: Gear, gifts, souvenirs, and gift cards
7. Bike Park: Downhill mountain biking access and rider rewards program during summer season
8. Events and Activities: Special events including Wine Fest and Beer & Cider Fest with ticket sales, plus conferences and weddings

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

SilverStar Mountain Resort operates a year-round mountain recreation destination offering lift-served alpine skiing and snowboarding across 3,304 acres with 133 runs and 760m vertical drop, supplemented by 70km of cross-country trails and a 69km downhill mountain bike park. Revenue is generated through lift tickets and season passes (including Ikon Pass integration), ski and snowboard lessons, equipment rentals and repairs, slopeside lodging accommodations, the Elevate Spa and fitness centre, on-mountain dining and retail, seasonal festivals, and group, conference, and wedding event services.

Product overview

SilverStar Mountain Resort is a comprehensive ski and outdoor recreation resort offering a unified portfolio of products centered around its ski terrain (3,304 acres, 133 runs, 760m vertical drop) and summer mountain activities. The core offerings include Winter Lift Tickets and Winter Passes (which integrate with the Ikon Pass network as of Winter 26/27), along with Summer Passes and Tickets for warm-weather activities. Add-on services include Lessons for ski/snowboard instruction across all ages, Rentals with equipment and repair services, and the Bike Park featuring 69km of downhill trails. Accommodation options include on-mountain lodging with the Elevate Spa and Fitness Centre amenities, plus dining and retail services. The resort also hosts seasonal events (Wine Fest, Beer & Cider Fest), provides Groups & Conferences services for events and weddings, and offers information tools including webcams, snow reports, and mountain safety resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Winter Lift Tickets Day and multi-day lift tickets for downhill and cross-country skiing and snowboarding access during the winter season, sold to individual visitors and families.
• Winter Season Passes Annual season passes providing unlimited winter access to alpine and cross-country ski terrain at SilverStar, including integration with the Ikon Pass network for multi-destination access.
• Summer Passes and Tickets Season passes and day tickets providing summer access to resort activities including hiking, mountain biking, and other warm-weather recreation.
• Ski and Snowboard Lessons Group and private ski and snowboard instruction for adults and children across all skill levels, optionally bundled with rental equipment packages.
• Equipment Rentals and Repairs Rental of ski, snowboard, and mountain bike equipment, plus on-site repair services for guest-owned gear.
• Bike Park Access Downhill mountain biking park with lift-served gravity-fed trails, providing bike park access to riders during the summer season.
• Lodging and Accommodations Slopeside accommodations including hotels, condos, and vacation rentals, available with seasonal offers and packages, currently featuring up to 20% savings on winter and summer stays.
• Elevate Spa and Fitness Centre Spa and wellness services and fitness facilities available to resort guests, complementing lodging stays.
• Dining and Retail On-mountain restaurants, cafes, gear shop, gift and souvenir retail, plus grocery and liquor services for resort guests.
• Seasonal Events and Festivals Seasonal festivals such as Wine Fest (July 4, 2026) and Beer & Cider Fest (August 29, 2026) featuring live music, food pairings, and beverage tastings held on the mountain.
• Groups, Meetings, and Conferences Group bookings, meeting, and conference venue services including event space, AV equipment, catering, and accommodation packages for corporate clients.
• Weddings and Catering Wedding ceremony, reception, and catering services at a scenic mountain venue, with a dedicated wedding planning team and group accommodation options.

Quantifiable outcome

• 3,304 acres of skiable terrain
• +4 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Alterra Mountain Company / Ikon PasscoreGTM or Marketing Partner · 2 April 2026SilverStar Mountain Resort has joined the Ikon Pass network for the Winter 26/27 season, expanding the pass's Canadian destinations to 12 resorts. This partnership provides SilverStar access to Ikon Pass's 77 destinations across 13 countries and positions the resort as a destination for international skiers holding the Ikon Pass.
• Coca-ColaminorOthersCoca-Cola is listed as a partner of SilverStar Mountain Resort, likely providing beverage services at the resort's dining establishments.
• POWDRcoreStrategic or Co-development PartnerPOWDR is the parent company and owner of SilverStar Mountain Resort. POWDR operates multiple ski resorts and outdoor recreation destinations.

Scale indicators9 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Whistler Blackcomb: Largest ski resort in North America, also located in British Columbia and part of the Ikon Pass network. Comparable as a BC ski destination offering lift operations, lodging, lessons, and rentals, but at significantly larger scale and with global brand recognition.

Direct peers

• Big White Ski Resort: Major family-focused BC ski resort in the Okanagan region offering similar terrain scale, lodging, lessons, and family programming. Highly comparable in customer mix, geography, and product offering to SilverStar.
• Kicking Horse Mountain Resort: BC destination ski resort with significant vertical, cat skiing, and on-mountain lodging. Comparable mid-sized BC resort competing for expert skiers and destination guests.
• Revelstoke Mountain Resort: BC destination resort known for high vertical, cat skiing, and lodging offerings. Comparable as a BC ski resort competing for the destination skier segment, with overlapping customer base and product mix.
• Marmot Basin: Alberta ski resort in Jasper National Park offering lift operations, lessons, and rentals. Comparable mid-sized Canadian destination resort serving a similar regional and destination guest mix.
• Sun Peaks Resort: BC ski resort with a ski-in/ski-out village layout, similar lift-ticket and lodging business model, and comparable second-home tourism market. Closely comparable mid-sized destination resort operating year-round.
• Panorama Mountain Resort: BC ski resort offering lift operations, slopeside lodging, and hot springs amenities. Comparable in scale, customer mix, and year-round resort positioning.
• Lake Louise Ski Resort: Alberta destination ski resort, also part of the Ikon Pass network. Comparable as a Canadian ski resort with similar lift, lodging, and lesson offerings serving international destination guests.
• Mount Washington Alpine Resort: BC ski resort (Vancouver Island) offering lift operations, lessons, rentals, and lodging. Comparable as a Canadian destination ski resort with a similar full-service product offering.
• Fernie Alpine Resort: BC ski resort offering lift operations, lodging, lessons, and rentals in a similar destination format. Operates as a comparable independent mountain resort competing for destination and regional skier demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/SilverStarMR
• Facebookfacebook.com/SilverStarMtnResort

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SilverStar Mountain Resort