Siloy
Siloy is a pan-European HubSpot Elite Solutions Partner group providing CRM implementation, RevOps, and AI-powered customer engagement services to mid-market and enterprise B2B clients across DACH, Benelux, Nordics, UK&I, and Southern Europe.
- Company typePrivate
- Founded2024
- HeadquartersWekerom, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Siloy does
Siloy is a privately held, pan-European HubSpot Elite Solutions Partner group headquartered in Wekerom, Netherlands, formed in November 2024 through the merger of three HubSpot-focused consultancies—Webs (Netherlands), Invise (Sweden), and TRIALTA (Germany)—with growth capital from Oak Tree Hill Capital. The company provides enterprise-scale digital transformation services built on the HubSpot CRM platform, including implementation and migration from legacy systems (Salesforce, Marketo, Freshdesk), revenue operations (RevOps) design, CRM governance and data architecture, AI-powered customer engagement leveraging HubSpot's Next Best Action and AI-assisted sequences, and ongoing optimization retainers. Its target customers are mid-market and large enterprise B2B organizations with complex, multi-stakeholder sales cycles, particularly in manufacturing, energy, construction, telecommunications, and hospitality, with named clients including Vattenfall, TOPdesk, Toshiba Tec, Toyota Material Handling, Knauf, Kone, Wärtsilä, Nespresso, and CEVA Logistics.
Siloy generates revenue primarily through professional services—custom-scoped implementation projects billed via multi-year contracts, mid-market deployments on annual cycles, and monthly optimization retainers—and operates exclusively through direct enterprise field sales with regional teams delivering in-language, in-market support. The business is organized around five regional divisions (DACH, Benelux, Nordics, UK & Ireland, Southern Europe), each led by retained subsidiary CEOs from acquired HubSpot Elite and Diamond partner firms, with central group leadership including CEO Camilla Agardh and CFO Camilla Beijer. By mid-2026, Siloy had expanded to approximately 300 specialists across 6+ European countries through seven acquisitions (Conversion Crew, Chili Digital, Vipu, BBD Boom, ProsperoHub, LEVR, Cyberclick), accumulating 2,000+ HubSpot implementations and earning HubSpot's Global Partner of the Year recognition for 2025/2026.
Siloy firmographics
Firmographics- Name
- Siloy
- Legal name
- Siloy Group B.V.
- Website
- https://siloy.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Siloy is a pan-European HubSpot Elite Solutions Partner group providing CRM implementation, RevOps, and AI-powered customer engagement services to mid-market and enterprise B2B clients across DACH, Benelux, Nordics, UK&I, and Southern Europe.
- Ownership category
- akta.pro rank
Siloy industry classification
Industry- Product category
- CRM Implementation & RevOps Consulting Services
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design and Related Services (5415)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Service Desk & ITSM Outsourcing (BPAEAMAF)
Keywords
Where Siloy is headquartered
LocationHeadquarters
- HQ city
- Wekerom
- HQ country
- Netherlands
- HQ region
- Europe
Offices16 records
Markets served
Siloy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- HubSpot Implementation & Consulting Services: Professional services revenue from strategic consulting, CRM implementation, system integration, data migration, and HubSpot onboarding for enterprise and mid-market clients across Europe.
- RevOps & Optimization Services: Ongoing revenue operations consulting, optimization retainers, and continuous improvement services to help clients maximize HubSpot value and commercial performance.
- Training & Change Management: Organizational change management, user adoption training, and enablement programs to support CRM transformation initiatives.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise CRM Implementation - Full-scale HubSpot deployment for large organizations |
| Other | Annual | Mid-Market CRM Implementation - Focused HubSpot deployment for growing companies |
| Subscription | Monthly | Optimization Retainers - Ongoing HubSpot optimization and support |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Siloy product offering
Product offeringCore offering
Siloy is a pan-European HubSpot Elite Solutions Partner group delivering CRM implementation, Revenue Operations (RevOps) transformation, and AI-powered customer engagement consulting services. The company provides end-to-end HubSpot deployment, migration from legacy CRMs (Salesforce, Marketo, Freshdesk), data architecture design, and ongoing optimization retainers to mid-market and enterprise B2B organizations across Europe. Operations span six countries through ten regional subsidiaries (Webs, Conversion Crew, TRIALTA, LEVR, Chili Digital, Invise, Vipu, BBD Boom, ProsperoHub, Cyberclick), with 300+ HubSpot specialists delivering local-market consulting backed by continental scale.
Product overview
Siloy is a pan-European HubSpot services and consulting group — not a software product company but rather a coordinated network of regional CRM consulting firms united under one brand. Its offering is structured around HubSpot CRM platform implementation, revenue operations (RevOps) transformation, CRM governance and data architecture, and AI-powered customer engagement. The core services include HubSpot implementation and migration from legacy platforms (Salesforce, Marketo, Freshdesk), RevOps design with lifecycle and KPI frameworks, and the integration of HubSpot's AI capabilities (Next Best Actions, AI-assisted sequences, predictive analytics). Siloy is organised through ten regional subsidiaries spanning Europe: TRIALTA, Chili Digital, and LEVR covering the DACH region; Webs and Conversion Crew in Benelux; Invise and Vipu in the Nordics; BBD Boom and ProsperoHub in the UK & Ireland; and Cyberclick in Southern Europe. Each subsidiary operates under its own brand while sharing Siloy's methods, expertise, and the unified HubSpot platform.
Differentiator
Problem solved
Functional benefit
Products and services
- HubSpot CRM Implementation & Optimization End-to-end HubSpot CRM implementation, migration, and optimisation services covering marketing, sales, and service hubs. Includes setup, configuration, data migration from legacy CRMs (Salesforce, Marketo, Freshdesk), custom object design, workflow automation, and ongoing platform governance for mid-market and enterprise B2B organizations.
- Revenue Operations (RevOps) Revenue operations design and transformation services that align marketing, sales, and service around commercial targets. Includes lifecycle design, data integrity, reporting architecture, KPI frameworks, and RevOps playbooks that define how businesses operate across the full customer lifecycle.
- CRM Governance & Data Architecture Structuring HubSpot around revenue models with governance frameworks, data models, lifecycle stages, permission structures, and reporting architecture. Ensures teams operate against the same commercial framework with reliable, consistent data across marketing, sales, and service.
- AI-Powered Customer Engagement Integrating agentic AI and HubSpot's AI-assisted capabilities (Next Best Actions, AI-driven sequences, predictive analytics) into CRM workflows to enable intelligent, automated customer engagement across marketing, sales, and service.
Quantifiable outcome
- Customer NPS of 46
- +4 more outcomes
Companies that use Siloy
Customer profileNamed customers23 records
Segments7 records
Ideal customer profiles2 records
Siloy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability5 records
Feature3 records
Siloy partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- CyberclickcoreHubSpot Elite Solutions Partner and one of Spain's leading digital marketing agencies. Founded in 1999, headquartered in Barcelona with offices in Valencia and Madrid. AI-driven approach with expertise in inbound marketing, marketing automation, RevOps, and content. 70 specialists joining Siloy.
- LEVRcoreDiamond HubSpot Solutions Partner based in Hannover and Berlin, Germany. One of fastest-growing HubSpot partners in Europe with strong mid-market focus. Led by Tim Oldenburg as CEO. Ranked Top 20 HubSpot partner globally in 2024.
- ProsperoHubcoreElite HubSpot Solutions Partner headquartered in London. Specialist in HubSpot CRM implementation, onboarding, optimisation, and RevOps with 700+ successful implementations. Co-founded by Neil Ritchie, now Regional Director UK&I.
- BBD BoomcoreOne of UK's most respected HubSpot partners, Elite status, with 20 experts. Specializes in complex CRM programmes, upmarket sales processes, and cross-functional RevOps strategies. First partner in UK&I region.
- VipucoreOne of HubSpot's founding partners in the Nordics, based in Espoo, Finland. Serves B2B companies with HubSpot implementation in sales, marketing, and customer service. Deep expertise in ERP integration and revenue operations.
- Conversion CrewcoreHubSpot Elite partner based in Rotterdam with 15 experts. Supports customers with HubSpot onboarding, custom integrations, data migration, change management, and scaling AI capabilities. Serves Benelux market alongside Webs.
- Chili DigitalcorePremier Swiss HubSpot partner joining to strengthen DACH region. Develops customized digital solutions including individual software development and HubSpot products. Led by Roger Meili as CEO.
- Webs (founding partner)coreOne of three founding partners of Siloy. Webs, along with Invise and Trialta, merged under Oak Tree Hill Capital investment to form the European HubSpot powerhouse. Webs specializes in commercial transformation and CRM foundations.
- Invise (founding partner)coreOne of three founding partners of Siloy. Invise strengthens CRM and aligns commercial teams for B2B companies. Led by Camilla Agardh, who became Siloy CEO.
- TRIALTA (founding partner)coreOne of three founding partners of Siloy. TRIALTA builds and integrates complex CRM architectures supporting structured, long-cycle B2B sales environments. Led by Adriano Tagliarina as Regional Director DACH.
- HubSpotcoreCore platform partner. Siloy operates as HubSpot Elite Solutions Partners across all regions (DACH, Benelux, Nordics, UK&I, Southern Europe). Multiple subsidiaries hold Elite, Diamond, and Solutions Partner status. HubSpot named Siloy Global Partner of the Year 2025.
Scale indicators11 records
Recent moves9 records
Expansion highlights5 records
Siloy competitors and assessment
Company assessmentBroad incumbents
- Deloitte Digital: Global consulting practice with deep Salesforce, Adobe, and SAP CX capabilities plus growing HubSpot engagements. Competes with Siloy on large enterprise CRM programs where multi-platform advisory is required, but does not specialize in the HubSpot niche.
- Cognizant: Global IT services and consulting firm with CRM/digital transformation capabilities across Salesforce, SAP, and other enterprise platforms. Competes on large multi-system CRM implementations and ERP integration work where Siloy delivers HubSpot-led transformations.
- Accenture: Global professional services firm with a large Salesforce, Adobe, and emerging HubSpot CRM/digital transformation practice. Competes with Siloy on large multi-country enterprise CRM transformation deals, though as part of a much broader portfolio across multiple platforms.
- Slalom: Global consulting firm with strong CRM/digital transformation practice across Salesforce, Microsoft, and HubSpot. Competes for mid-market and enterprise customer engagement engagements in Europe with a localized delivery model similar to Siloy's regional structure.
Direct peers
- Lynton Web: UK-based HubSpot Elite Solutions Partner offering HubSpot implementation, RevOps, and inbound marketing services to mid-market and enterprise B2B clients. Highly comparable to Siloy's UK&I subsidiaries (BBD Boom, ProsperoHub) with similar positioning, customer base, and delivery model.
- Digital 22: UK-based HubSpot Solutions Partner specializing in CRM implementation, RevOps design, and customer experience transformation for B2B clients. Comparable mid-market UK enterprise focus to Siloy's UK&I region with overlapping service offerings.
- Rock Content: HubSpot Elite Solutions Partner offering content marketing, marketing automation, and CRM implementation services with strong LATAM presence. Comparable in HubSpot platform focus and full-funnel B2B services; overlapping with Siloy's Cyberclick subsidiary in marketing/content capabilities.
- Square 2 Marketing: US-based HubSpot Elite Solutions Partner delivering HubSpot CRM implementation, marketing strategy, and revenue operations services to B2B organizations. Comparable mid-market enterprise focus with similar service catalog and go-to-market approach.
- SmartBug Media: US-based HubSpot Elite Solutions Partner (one of the largest globally) providing HubSpot CRM implementation, RevOps, marketing automation, and content services to mid-market and enterprise clients. Most directly comparable peer in terms of scale, service breadth, and platform focus.
- Weidert Group: US-based HubSpot Elite Solutions Partner specializing in B2B industrial marketing, CRM implementation, and revenue operations for manufacturers and engineered-systems companies — a vertical focus closely mirroring Siloy's manufacturing-heavy customer base (Toyota Material Handling, Knauf, Voith, Konecranes).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Siloy social profiles
Digital presenceSiloy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Siloy leadership team
Management profileNumber of profiles
Profiles16 records
Siloy subsidiaries and ownership
Company hierarchySubsidiaries10 records
Siloy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Siloy M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Siloy
What does Siloy do?
Siloy is a pan-European HubSpot Elite Solutions Partner group delivering CRM implementation, Revenue Operations (RevOps) transformation, and AI-powered customer engagement consulting services. The company provides end-to-end HubSpot deployment, migration from legacy CRMs (Salesforce, Marketo, Freshdesk), data architecture design, and ongoing optimization retainers to mid-market and enterprise B2B organizations across Europe. Operations span six countries through ten regional subsidiaries (Webs, Conversion Crew, TRIALTA, LEVR, Chili Digital, Invise, Vipu, BBD Boom, ProsperoHub, Cyberclick), with 300+ HubSpot specialists delivering local-market consulting backed by continental scale.
Is Siloy a public or private company?
Siloy is a private company. It is classified as private equity controlled and is currently operating.
When was Siloy founded?
Siloy was founded in 2024. It employs 1 to 10 people.
Where is Siloy based?
Siloy is headquartered in Wekerom, Netherlands, in the Europe region.
How does Siloy make money?
Three revenue lines are on record. HubSpot Implementation & Consulting Services are the primary driver. The others are revOps & Optimization Services and training & Change Management.
Who are Siloy's main competitors?
Broad incumbents on record are Deloitte Digital, Cognizant, Accenture and Slalom. Direct peers are Lynton Web, Digital 22, Rock Content, Square 2 Marketing, SmartBug Media and Weidert Group.
Does Siloy have an API?
No public API is recorded for Siloy.
What industry is Siloy in?
Siloy's product category is CRM Implementation & RevOps Consulting Services. Its primary akta.pro industry code is BPAEAMAF, Service Desk & ITSM Outsourcing. Its NAICS code is 54151 and its SIC code is 7370.