Professional Business Coaches

What Professional Business Coaches does

Professional Business Coaches, Inc. (PBC) is a privately held, founder-led business and executive coaching firm founded in 2009 and headquartered in Marshfield, Massachusetts. The firm employs a team of five business coaches operating from Massachusetts, Texas, and Florida, and serves business owners, executives, leadership teams, sales teams, and key employees of small and mid-sized businesses, with selected engagements for larger enterprises and nonprofits.

PBC's service portfolio spans individual coaching engagements (Weekly Coaching PLUS, Weekly Coaching, and 2x Month tiers on multi-year subscriptions), group training programs (the 13-week Business Effectiveness Series, bi-weekly BANG! peer groups, Client Builder Sales Academy, Emerging Leaders Executive Development, and Coaching Competencies Training), personnel assessment services (Sales Assessment and Improvement, Evaluation & Development), and Business Operating System (BOS) implementation. The firm does not develop proprietary technology platforms; instead it layers its coaching methodology on third-party tools including Everything DiSC, PXT Select, The Five Behaviors, Checkpoint 360, and the Ninety.io cloud BOS platform (as a 'Powered by Ninety' partner), with intellectual capital drawn from frameworks such as Traction, Good to Great, and The E-Myth.

The business model is professional services: quote-based, subscription-style coaching engagements sold consultatively through direct outreach, chamber-of-commerce networks, peer-group meetups, content marketing, and referrals. PBC generates revenue across four streams — individual coaching, group training, assessments, and BOS implementation — with Massachusetts-based clients potentially eligible for 50% Workforce Training Fund Program grants. Geographic reach spans New England, Texas, and Florida with virtual delivery extending to Germany, Mexico, Canada, and England via team language capabilities.

Name

Professional Business Coaches

Legal name

Professional Business Coaches, Inc.

Website

https://theprofessionalbusinesscoaches.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

NAICS

Professional and Management Development Training (611430), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Educational Services (8200), Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy, Decision-Making & Business Acumen Coaching (EDABANAH)

Keywords

• Business coaching services
• Executive coaching
• Leadership development
• Strategic planning consulting
• Sales training programs

Headquarters

HQ city

Marshfield

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Business and Executive Coaching: Individual coaching engagements with business owners, executives, and leaders. Sessions can occur weekly, twice monthly, monthly, quarterly, or on customized schedules. Weekly Coaching Plus includes weekly 1-hour meetings plus 30-minute follow-up calls with unlimited email/telephone access. Revenue is generated through recurring professional services fees.
2. Group Training Programs: Structured group programs including Business Effectiveness Series (13-week course), BANG! peer groups, Client Builder Sales Academy, Coaching Competencies Training, and Emerging Leaders Executive Development. Programs can run 6-12 months with recurring sessions.
3. Assessment and Evaluation Services: Fees for assessment tools including Everything DiSC, PXT Select, Checkpoint 360, Sales Assessments, and The Five Behaviors team development. These may be standalone services or bundled with coaching engagements.
4. Business Operating System Implementation: Implementation services for organizations adopting a BOS framework, including leadership team sessions, planning facilitation, and ongoing support. Typically structured as 60-90 day foundational implementation with 3-9 sessions.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Professional Business Coaches delivers paid business and executive coaching engagements, group training programs, Business Operating System (BOS) implementation, sales training, and personnel assessment services to business owners, executives, leadership teams, and sales teams. Services are sold as recurring coaching subscriptions, structured 6-13 week programs, and 60-90 day implementation engagements, delivered in-person across New England, Texas, and Florida, and virtually worldwide.

Product overview

Professional Business Coaches offers a portfolio of coaching and training services, primarily as a service-based consulting practice rather than a software product. The core offerings consist of Executive Coaching & Training and Business Coaching & Consulting, available in three tiers: Weekly Coaching PLUS (highest support), Weekly Coaching, and 2x Month Coaching. Group training includes the 13-week Business Effectiveness Series and bi-weekly BANG! peer group sessions. Specialized programs cover the Client Builder Sales Academy (6-12 month sales methodology training), Emerging Leaders Executive Development (12-month succession planning), and Coaching Competencies Training (12-week program). The company also delivers a Business Operating System (BOS) framework powered by Ninety.io software platform, along with assessment tools including Everything DiSC, PXT Select, and The Five Behaviors. Evaluation & Development Programs and Sales Assessment services support hiring and team optimization. Together, these services help business leaders improve leadership, strategy, sales, operations, and organizational execution.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Clients achieve sustainable growth and profitability through improved management practices
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles1 record

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Ninety.iocoreTechnology or IntegrationPBC is a 'Powered by Ninety' partner, offering Ninety's cloud-based Business Operating System software to clients implementing BOS. The platform provides tools for scorecards, meeting pulse, execution tracking, KPI data, and organizational clarity. Over 6,000 companies use Ninety.io to manage their BOS.
• Everything DiSCcoreTechnology or IntegrationAuthorized Partner for Everything DiSC assessments. PBC uses DiSC profiles in coaching assignments, the Business Effectiveness Series, and BANG! groups. Offers multiple DiSC solutions including Build Better Relationships, Inspire Great Managers, Lead with Impact, Cultivate Top Sales Talent, and The Catalyst platform.
• PXT SelectcoreTechnology or IntegrationAuthorized Partner for PXT Select hiring and team optimization assessments. Licensed tools help clients make better hiring, selection, and role-fit decisions. Includes Checkpoint 360 for 360-degree leadership feedback.
• The Five BehaviorscoreTechnology or IntegrationLicensed provider of The Five Behaviors team development program from Patrick Lencioni and Wiley. Based on 'The Five Dysfunctions of a Team,' helps teams improve trust, conflict, commitment, accountability, and results. Powered by Everything DiSC.
• Client Builder Sales AcademycoreStrategic or Co-development PartnerPBC offers the Client Builder Sales Academy as supplemental but critical part of coaching and consulting agenda. Bernie Heine is an Authorized Client Builder Sales Trainer. The 7-step Client Builder sales methodology is taught through the program with reinforcement training, drills, and role plays.
• Professional Business Coaches Alliance (PBCA)coreStrategic or Co-development PartnerPBC is a member of PBCA, a group of professionally trained business coaches that work together to help business owners succeed. PBCA provides world-class business coaching certification including executive coaching certification and small business coaching certification. PBCA Master Coach retreats held annually (e.g., Punta Cana).
• Marshfield Chamber of CommerceminorGTM or Marketing PartnerActive member providing local business community networking and visibility. Chamber logo displayed on website.
• South Shore Chamber of CommerceminorGTM or Marketing PartnerActive member providing regional business community networking in South Shore Massachusetts region.
• Plymouth Chamber of CommerceminorGTM or Marketing PartnerActive member providing local business community networking in Plymouth region.
• Charles River Regional ChamberminorGTM or Marketing PartnerActive member providing regional business community networking in Charles River region.
• Plano Chamber of CommerceminorGTM or Marketing PartnerActive member providing local business community networking in Plano, Texas region.
• LeaderJamminorGTM or Marketing PartnerBernie Heine featured on LeaderJam platform connecting business leaders with coaching resources.

Scale indicators3 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• ActionCOACH: ActionCOACH is a global business coaching franchise network serving SMBs with structured coaching programs, sales training, and team development — closely comparable to PBC's coaching tiers, Client Builder Sales Academy, and BOS-style implementation services.
• Vistage Worldwide: Vistage is the largest peer-advisory and executive coaching organization for SMB CEOs, offering group coaching, 1:1 advisory, and speaker events — directly comparable to PBC's executive coaching, BANG! peer groups, and Business Effectiveness Series offerings for business owners and executives.
• EOS Worldwide (Entrepreneurial Operating System): EOS Worldwide offers a Business Operating System implementation franchise for SMBs, including coaching, team development, and proprietary tools — directly comparable to PBC's BOS implementation services powered by Ninety.io, Traction-inspired methodology, and team coaching offerings.
• Gazelles (Scaling Up): Gazelles/Scaling Up delivers Rockefeller Habits-based business coaching, strategic planning, and executive education to mid-market companies — directly overlapping PBC's strategy/business coaching and BOS services grounded in the same Mastering the Rockefeller Habits framework.
• Strategic Coach: Strategic Coach provides structured entrepreneur and executive coaching programs with workshops and peer-group components, comparable to PBC's multi-tier coaching subscriptions, group training (BANG!), and recurring professional-services revenue model.

Broad incumbents

• Korn Ferry: Korn Ferry is a global organizational consulting firm providing executive coaching, leadership development, and talent strategy — comparable to PBC's executive coaching and succession/leadership development offerings, though operating at enterprise scale.
• Dale Carnegie Training: Dale Carnegie is a long-established corporate training provider offering leadership, sales, and presentation training — comparable to PBC's group training, sales training, and leadership development offerings, with broader geographic reach and franchise model.
• FranklinCovey: FranklinCovey is a large incumbent leadership and execution training firm offering coaching, workshops, and assessments — comparable to PBC's leadership development, sales training, and Everything DiSC-based team work, but at much greater scale across enterprise clients.
• BTS Group: BTS Group is a global professional services firm specializing in strategy execution, leadership development, and sales force effectiveness — comparable to PBC's BOS, sales, and leadership coaching services for business leaders, though at significantly larger enterprise scale.

Emerging players

• BetterUp: BetterUp is a tech-enabled coaching and leadership development platform combining human coaches with AI tools, serving enterprise and mid-market clients — comparable to PBC's executive coaching value proposition but with a scalable, AI-augmented delivery model that represents competitive pressure on traditional coaching practices.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/bernieheine
• YouTubeyoutube.com/c/BernhardHeine
• Facebookfacebook.com/ProfessionalBusinessCoaches
• LinkedInlinkedin.com/company/professionalbusinesscoaches

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Professional Business Coaches