OpticOdds
OpticOdds is a B2B sports betting data infrastructure provider that aggregates real-time odds from 200+ sportsbooks into a unified API, serving sportsbook operators, platform providers, prediction markets, and DFS operators.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What OpticOdds does
OpticOdds is a B2B sports betting data infrastructure provider that aggregates real-time odds from more than 200 sportsbooks across 25+ sports and 400+ leagues into a unified, normalized feed. The company's core product suite includes the Sports Betting API (delivering push, pull, and queue formats with sub-second latency), the Odds Screen trader visualization tool, the Bet Builder & SGP engine for same-game parlay generation, and Copilot, an automated trading solution that creates custom or benchmarked odds and automates bet settlement. The platform records over 1 million odds updates per second with millisecond-precision timestamps and supports multiple data formats with direct API access to sportsbook sources.
OpticOdds serves sportsbook operators, trading platforms, B2B platform providers, prediction markets (e.g., Kalshi), daily fantasy sports operators (e.g., Sleeper, Novig, Fliff), and media and affiliate companies. Named enterprise customers include BetMGM, Kambi, Entain, WA Technology, and Stats Perform, alongside a long tail of startup-tier customers. The company also distributes through the OpenOdds partner program, embedding third-party content (e.g., Rimble for esports and cricket) into operator-facing offerings. Additional products include the OpticOdds AI Connector (MCP) for AI-mediated access, Historical Odds Data for backtesting, and Sports Betting Widgets for embedding on third-party sites.
The business model is predominantly subscription-based with annual billing and quote-based enterprise pricing, plus usage-based monetization for Historical Odds Data. The company is incorporated in the United States as OpticOdds Inc., operates as a private entity, and distributes globally across North America, Europe, LATAM, Asia-Pacific, the Middle East, and Africa, with localized website experiences in Korean, Spanish, Italian, Portuguese, and Chinese. No public revenue, funding, or headcount figures are disclosed.
OpticOdds firmographics
Firmographics- Name
- OpticOdds
- Legal name
- OpticOdds Inc.
- Website
- https://opticodds.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- OpticOdds is a B2B sports betting data infrastructure provider that aggregates real-time odds from 200+ sportsbooks into a unified API, serving sportsbook operators, platform providers, prediction markets, and DFS operators.
- Ownership category
- akta.pro rank
OpticOdds industry classification
Industry- Product category
- Sports Betting Data Infrastructure
- NAICS
- Gambling Industries (7132), Other Gambling Industries (713290)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Sportsbook Trading, Odds & Feed Providers (MPAEAKAB)
- akta.pro secondary industries
- Sports Data Feeds & Integrity Monitoring (MPAEACAE), Esports Data, Analytics & Integrity Services (Stats, Anti-Cheat, Anti-Fraud) (MPAFADAI)
Keywords
Where OpticOdds is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
OpticOdds business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Sports Betting API Subscriptions: API access subscription providing real-time odds data feeds with various tiers based on coverage scope, latency requirements, and data features. Push, pull, and queue delivery formats available.
- Odds Screen Platform: Platform access subscription for traders to monitor live lines and market movement. Includes custom alerts and historical data features.
- Copilot Automated Trading: Subscription-based automated trading solution providing custom odds generation, settlement automation, and trading operations support.
- Historical Odds Data: Historical odds data access via REST API queries or bulk data exports for model training and analysis. Available through same API endpoints as live data.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise/Operator Tier - Full API Access |
| Subscription | Annual | Platform/Provider Tier |
| Subscription | Annual | Cost-Effective Alternative Positioning |
| Usage-based | Pay-as-you-go | Historical Data Add-On |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
OpticOdds product offering
Product offeringCore offering
OpticOdds is a B2B sports betting data platform that provides real-time odds feeds, a trader visualization interface (Odds Screen), a same-game parlay (SGP) generation engine, and an automated trading solution (Copilot). The platform aggregates normalized odds from 200+ sportsbooks across 25+ sports and 400+ leagues and exposes them via a REST API with sub-second latency, push/pull/queue delivery, and standardized data formats. Customers include sportsbook operators, prediction markets, DFS platforms, media affiliates, and technology platform providers.
Product overview
OpticOdds is a unified sports betting data platform providing real-time odds infrastructure for the gambling industry. The core offering combines a Sports Betting API (real-time data feeds), Odds Screen (trader visualization tool), Bet Builder & SGP Engine (parlay generation), and Copilot (automated trading). Additional modules include the AI Connector (MCP) for AI integration, Historical Odds API for backtesting and analysis, and Sports Betting Widgets for embedding. The platform covers 200+ sportsbooks and 25+ sports across 400+ leagues worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- Copilot: Automated trading solution for generating competitive odds and streamlining trading operations
- Bet Builder
- AlgoOdds
- OpticOdds AI Connector (MCP)
- OpenOdds Program
Products and services
- Sports Betting API
- Odds Screen
- Bet Builder & SGP Engine
- Copilot
- Historical Odds API
- OpticOdds AI Connector (MCP)
- Sports Betting Widgets
Quantifiable outcome
- Kalshi integration completed in under 48 hours with seamless transition
- +3 more outcomes
Companies that use OpticOdds
Customer profileNamed customers15 records
Segments6 records
Ideal customer profiles6 records
OpticOdds technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature9 records
OpticOdds partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights6 records
OpticOdds competitors and assessment
Company assessmentBroad incumbents
- Catena Media: Affiliate and iGaming lead-generation company that also operates sports data and odds comparison products. Comparable as a B2B data and traffic provider to the sports betting ecosystem, though focused more on the affiliate/media end of the value chain.
Direct peers
- Sportradar: Global leader in sports betting data and content, offering odds feeds, trading services, and official league data rights. Directly comparable to OpticOdds as an enterprise odds and data provider serving sportsbook operators worldwide, though at a much larger scale.
- Stats Perform: Provider of sports data feeds, AI-powered content, and betting odds services to operators and media. Comparable to OpticOdds as a data infrastructure vendor, though with a broader portfolio including Opta sports content and official league partnerships.
- OddsMatrix: Sports betting data and risk-management platform providing odds feeds, trading, and risk services to operators and platform providers. Overlaps directly with OpticOdds' API and Copilot trading automation offerings.
- DonBest: Long-standing odds data provider supplying real-time lines to sportsbook operators. Named by OpticOdds as a competitor it migrates customers from, indicating direct overlap in the sports betting odds-feed category.
- TXODDS: Specialist real-time sports betting odds feed provider for North American sports. Cited by OpticOdds as a primary competitor it actively migrates customers away from, making it a direct peer in the odds-feed niche.
- LSports: Sports data feed provider delivering real-time odds, fixtures, and results to sportsbook operators and platform providers. Explicitly named by OpticOdds as a competitor in its migration marketing, indicating direct overlap in product and customer base.
- SportsDataIO: Sports data API and odds feed provider serving sportsbook operators and fantasy platforms. Explicitly listed by OpticOdds as a competitor, indicating directly comparable API-first odds delivery offerings.
- Genius Sports: Sports data and technology company providing real-time odds feeds, trading, and official league data. Competes head-to-head with OpticOdds for sportsbook operator and platform-provider contracts, and acquired TXODDS to expand its odds-feed business.
Emerging players
- Sportmonks: API-first sports data provider offering odds, fixtures, and live scores across multiple sports. Comparable to OpticOdds in its developer-centric, API-led delivery model, though with a narrower focus on odds aggregation versus trading automation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
OpticOdds social profiles
Digital presenceOpticOdds financial estimates
Financial estimateRevenue estimate
Valuation estimate
OpticOdds leadership team
Management profileNumber of profiles
OpticOdds funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OpticOdds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OpticOdds
What does OpticOdds do?
OpticOdds is a B2B sports betting data platform that provides real-time odds feeds, a trader visualization interface (Odds Screen), a same-game parlay (SGP) generation engine, and an automated trading solution (Copilot). The platform aggregates normalized odds from 200+ sportsbooks across 25+ sports and 400+ leagues and exposes them via a REST API with sub-second latency, push/pull/queue delivery, and standardized data formats. Customers include sportsbook operators, prediction markets, DFS platforms, media affiliates, and technology platform providers.
Is OpticOdds a public or private company?
OpticOdds is a private company. It is classified as unknown and is currently operating.
When was OpticOdds founded?
OpticOdds was founded in -1. It employs 1 to 10 people.
Where is OpticOdds based?
OpticOdds is headquartered in New York, United States, in the North America region.
How does OpticOdds make money?
Four revenue lines are on record. Sports Betting API Subscriptions are the primary driver. The others are odds Screen Platform, copilot Automated Trading and historical Odds Data.
Who are OpticOdds's main competitors?
Catena Media is listed as a broad incumbent. Direct peers are Sportradar, Stats Perform, OddsMatrix, DonBest, TXODDS, LSports, SportsDataIO and Genius Sports. Sportmonks is listed as an emerging player.
Does OpticOdds have an API?
Yes. OpticOdds provides a REST API for sports betting data with push, pull, and queue delivery formats. The API offers real-time odds from 200+ sportsbooks with sub-second latency. Access includes main lines, alternate markets, props, outrights, futures, and same-game parlays. Historical odds data is available via API query or bulk export. Supports multiple data formats and integrates via standard REST endpoints with the same authentication as live data feeds. Documentation available at developer.opticodds.com. Developer documentation is at developer.opticodds.com/reference/getting-started.
What industry is OpticOdds in?
OpticOdds's product category is Sports Betting Data Infrastructure. Its primary akta.pro industry code is MPAEAKAB, Sportsbook Trading, Odds & Feed Providers, with a secondary code of MPAEACAE, Sports Data Feeds & Integrity Monitoring. Its NAICS code is 7132 and its SIC code is 7370.