Utah High School Activities Association

What Utah High School Activities Association does

The Utah High School Activities Association (UHSAA) is a non-profit educational organization founded in 1927 that serves as the sole governing body for interscholastic athletic and fine arts activities in Utah. It sanctions competition across 20+ sports, Esports, Music, Speech and Debate, and Theatre for 162 member high schools organized into six classifications (1A through 6A) and reaches over 100,000 student participants annually. The organization is headquartered in Midvale, Utah and is governed by a 15-member Board of Trustees comprising school board members, superintendents, principals, and representatives of charter, private, and state board constituencies.

UHSAA's core products include its website (uhsaa.org) and the UHSAA Live mobile application (iOS and Android), an RPI-based rankings system powered by MaxPreps for score reporting, a comprehensive athletic eligibility and transfer management workflow executed through Aktivate/RegisterMyAthlete, end-to-end officials management (registration, certification testing requiring 84%+ scores, scheduling, and payment via ArbiterSports/ArbiterPay), state championship tournament organization, and an ejection reporting system for compliance enforcement. The technology stack is platform-orchestration oriented — UHSAA does not build native eligibility, ticketing, or officiating infrastructure, instead integrating best-of-breed third parties (MaxPreps, GoFan, ArbiterSports, Aktivate, KSL Sports, NFHS Learn). No proprietary API, SDK, or developer platform is offered.

The revenue model is a hybrid of membership economics and ancillary transactions. Member schools pay recurring annual dues; sports officials pay registration fees tiered by sport and registration window ($35-$90 per sport, with first-time-official scholarships and multi-sport discounts); out-of-state event organizers pay sanctioning fees; and state championship events generate ticket-sale revenue through a GoFan distribution relationship. Corporate sponsorship revenue comes from a roster of partners including Wilson (official game ball), Dick's Sporting Goods, Dairy West, Farmers Union Insurance, and recognition-program sponsors (Holiday, Hudl, Wendy's, Las Vegas Raiders). UHSAA does not charge individual student athletes directly and does not publicly disclose operating budgets or revenue figures.

Name

Utah High School Activities Association

Legal name

Utah High School Activities Association

Website

https://uhsaa.org

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

1–10 employees

Short description

UHSAA is a non-profit educational organization founded in 1927 that governs interscholastic athletics and fine arts for 162 Utah high schools and over 100,000 student participants across six classifications, operating web/mobile platforms integrated with MaxPreps, ArbiterSports, GoFan, and Aktivate.

Ownership category

akta.pro rank

Product category

Interscholastic Athletic Governance

NAICS

Business Associations (813910), Spectator Sports (71121)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

University/School Sport Governing Bodies (Collegiate/Scholastic Associations) (MPAKAFAG)

Keywords

• High school athletics
• Interscholastic governance
• State championships
• Officiating certification
• Activity association

Headquarters

HQ city

Midvale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. School Membership Dues: Member schools pay dues to participate in UHSAA-sanctioned activities, championships, and receive organizational support services.
2. Officials Registration Fees: Sports officials pay registration fees ranging from $35-$90 per sport depending on sport and registration timing, with multi-sport discounts available. Fees fund certification, background checks, and insurance coverage.
3. Event Sanctioning: Schools and organizers pay sanctioning fees for out-of-state events and tournaments. UHSAA annual passes and silver passes are honored at all sanctioned events.
4. Ticket Sales (State Championships): State championship events generate revenue through ticket sales via GoFan platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

UHSAA is the governing body for Utah high school athletic and fine arts activities, serving 162 member schools and over 100,000 student participants across six classifications (1A through 6A). The organization organizes and sanctions state championships across 20+ sports, certifies and assigns game officials, administers eligibility and transfer rules, and maintains the RPI-based rankings system integrated with MaxPreps. It also provides a mobile application (UHSAA Live) and supports activities including Esports, Music, Speech/Debate, and Theatre.

Product overview

The UHSAA is a leadership organization for high school activities in Utah, serving 162 member schools and over 100,000 participants across six classifications (1A through 6A). The organization offers a portfolio of products and services centered on its official website (uhsaa.org) and mobile app (UHSAA Live). Core offerings include: an RPI-based rankings system for sports rankings; state championship events across all sanctioned sports; an athletic eligibility and transfer management system; a comprehensive officials management platform handling registration, certification, scheduling (via ArbiterSports), and payment (via ArbiterPay); and an ejection reporting system. The UHSAA provides sports and activities across three seasons: Fall (Football, Baseball, Cross Country, Golf, Soccer, Tennis, Volleyball), Winter (Basketball, Competitive Cheer, Drill Team, Swimming, Wrestling), and Spring (Baseball, Golf, Lacrosse, Soccer, Softball, Tennis, Track & Field, Volleyball). Non-athletic activities include Esports, Music, Speech/Debate, and Theatre. The organization recently launched a new mobile app (2024) and will transition to new executive leadership in 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• UHSAA Live Mobile App A dedicated mobile application for iOS and Android that allows users to follow teams, receive scores, and access UHSAA event information.
• Rankings System (RPI)

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

14 partnerships are on record, tiered core and minor.

• MaxPrepscoreTechnology or IntegrationMaxPreps provides the RPI (Rating Percentage Index) ranking system and score reporting platform for UHSAA. Coaches input scores to MaxPreps to power the UHSAA rankings. MaxPreps app allows users to follow schools, teams, and athletes.
• KSL SportscoreChannel Partner/ Reseller/ DistributorKSL Sports provides free live streaming of games for UHSAA events. Games streamed on KSL are available for free viewing by the public.
• GoFancoreChannel Partner/ Reseller/ DistributorGoFan is the official ticketing platform for UHSAA state championships. Tickets for UHSAA state championships are available for purchase through the GoFan app and website.
• NFHS (National Federation of State High School Associations)coreStrategic or Co-development PartnerUHSAA is affiliated with NFHS which provides standardized rules (NFHS Rule Books), coaching courses, player courses for ejections, and national frameworks for high school activities. UHSAA follows NFHS rules for most sports.
• ArbiterSportscoreTechnology or IntegrationArbiterSports provides the platform for officials registration, game assignments, contract management, and ArbiterPay for payment processing. All UHSAA state tournament games use ArbiterPay.
• Aktivate (RegisterMyAthlete)coreTechnology or IntegrationRegisterMyAthlete (powered by Aktivate) is the online platform for student athlete registration and eligibility management used by UHSAA member schools.
• Dairy WestminorGTM or Marketing PartnerCorporate partner providing sports nutrition support and sponsorship.
• Dick's Sporting GoodsminorGTM or Marketing PartnerCorporate partner and official sporting goods retailer for UHSAA.
• WilsonminorGTM or Marketing PartnerCorporate partner and official game ball provider for UHSAA.
• Farmers Union InsuranceminorGTM or Marketing PartnerCorporate partner and insurance sponsor.
• HolidayminorGTM or Marketing PartnerSponsor of Athlete of the Week recognition program.
• HudlminorGTM or Marketing PartnerSponsor of Play of the Week recognition program.
• Wendy'sminorGTM or Marketing PartnerSponsor of Team of the Month recognition program.
• Las Vegas RaidersminorGTM or Marketing PartnerNFL franchise sponsor of Coach of the Month recognition program.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• National Federation of State High School Associations (NFHS): NFHS is the national umbrella body of which UHSAA is a member state association. It provides standardized rules, coach/official certification frameworks, and national sponsorship that UHSAA directly consumes — making it the closest comparable in mission and governance model.
• Ohio High School Athletic Association (OHSAA): OHSAA is one of the oldest and largest state high school athletic associations in the US, governing 800+ member schools in Ohio. Directly comparable to UHSAA in governance structure, sport offerings, and NFHS-aligned operations.
• Colorado High School Activities Association (CHSAA): CHSAA is a state-level interscholastic activities association governing high school athletics and activities in Colorado. It mirrors UHSAA's structure: school membership, classifications, state championships, officials certification, and NFHS affiliation.
• Washington Interscholastic Activities Association (WIAA): WIAA governs high school athletics and activities in Washington state with member schools across multiple classifications. Closely comparable to UHSAA in mission, scale range, and reliance on NFHS rule frameworks.
• Montana High School Association (MHSA): MHSA is Montana's NFHS-affiliated state HS activities association. Comparable to UHSAA in role and function though smaller in member school count.
• Idaho High School Activities Association (IHSAA): IHSAA governs high school activities in Idaho and is UHSAA's immediate neighbor-state peer with similar membership scale, NFHS affiliation, and classification-based structure.
• California Interscholastic Federation (CIF): CIF governs high school athletics across California through 10 section associations. It is the largest US state HS activities body, comparable to UHSAA in role and function though at much greater scale — useful benchmark for UHSAA's growth trajectory.
• Oregon School Activities Association (OSAA): OSAA is the Oregon state-level equivalent governing interscholastic athletics and activities. Comparable to UHSAA in governance, six-classification structure (smaller in scale), and activity portfolio.

Others

• MaxPreps: MaxPreps is the technology vendor that powers UHSAA's RPI rankings and score reporting. While not a direct competitor, it is the digital infrastructure layer UHSAA depends on, and operates comparably for other state associations across the US.

Emerging players

• NFHS Network: NFHS Network is the official streaming platform of NFHS, producing live and on-demand coverage of high school events nationwide. Comparable to UHSAA's KSL Sports streaming arrangement and a potential platform partner/competitor for digital media rights.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/UHSAAinfo
• Facebookfacebook.com/UHSAA
• Instagraminstagram.com/UHSAA
• LinkedInlinkedin.com/company/utah-high-school-activities-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Utah High School Activities Association