CWC Well Services Corp.
Dwell Well Home Services is a privately held, founder-led Atlanta residential contractor offering home renovation, tiered subscription home maintenance, and ground-up new construction services to homeowners across 60+ Metro Atlanta neighborhoods.
- Company typePrivate
- Founded2020
- HeadquartersAtlanta, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What CWC Well Services Corp. does
Dwell Well Home Services Corp. (legal entity Hadley5, Inc., DBA Dwell Well) is a privately held residential home-services contractor founded in 2020 and headquartered at 1579 Monroe Drive NE, Suite F-300, Atlanta, Georgia. The firm operates three core service lines delivered through direct-to-consumer consultation: home renovation (kitchens, bathrooms, basements, attics, full remodels, and exterior projects with project values typically $10K-$100K+), subscription-based home maintenance (three published tiers at $49, $89, and $149 per month providing seasonal HVAC, plumbing, roofing, pest, and appliance services), and ground-up custom-home new construction across Metro Atlanta.
CWC Well Services Corp. firmographics
Firmographics- Name
- CWC Well Services Corp.
- Legal name
- Hadley5, Inc.
- Website
- https://dwellwellco.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Dwell Well Home Services is a privately held, founder-led Atlanta residential contractor offering home renovation, tiered subscription home maintenance, and ground-up new construction services to homeowners across 60+ Metro Atlanta neighborhoods.
- Ownership category
- akta.pro rank
CWC Well Services Corp. industry classification
Industry- Product category
- Residential Home Renovation and Maintenance Services
- NAICS
- Residential Remodelers (236118), Residential Building Construction (23611), Services to Buildings and Dwellings (5617)
- SIC
- Services-To Dwellings & Other Buildings (7340), Services-Miscellaneous Repair Services (7600)
- akta.pro primary industry
- Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC)
Keywords
Where CWC Well Services Corp. is headquartered
LocationHeadquarters
- HQ city
- Atlanta
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
CWC Well Services Corp. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Home Renovation Services: Project-based revenue from home renovation and remodeling services including kitchen, bathroom, basement, attic, and whole-home renovations. Pricing ranges from under $10K to over $100K depending on project scope. One-time transaction model.
- Home Maintenance Subscription Plans: Recurring subscription revenue from three-tier maintenance plans (Basic, Advanced, Premium) providing seasonal tasks, inspections, and ongoing home care. Billed monthly or annually.
- New Construction: Ground-up custom home building services in Atlanta area. Custom residential construction projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Essential Care - Basic maintenance coverage with quarterly filter replacements, bi-annual plumbing inspection and gutter cleaning, annual detector battery replacement |
| Subscription | Monthly | Comprehensive Protection - All Basic services plus drain cleaning, full HVAC inspection and tune-up, water heater flush, weather stripping check, attic and crawl space inspection |
| Subscription | Monthly | Total Home Wellness - All Advanced services plus 24/7 emergency hotline, pest control inspection, full roof inspection, appliance maintenance, dryer vent cleaning, pool equipment inspection |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
CWC Well Services Corp. product offering
Product offeringCore offering
Dwell Well Home Services provides residential home renovation, subscription-based home maintenance, and custom new construction services to homeowners in Metro Atlanta. The renovation offering covers kitchens, bathrooms, basements, attics, full remodels, and exterior projects with project-based fees ranging from under $10K to over $100K. The maintenance offering is a subscription product at three tiers ($49, $89, $149 per month) covering seasonal inspections, HVAC servicing, plumbing, and other recurring care. New construction is a ground-up custom home building service delivered locally in the Atlanta market.
Product overview
Dwell Well Home Services is a home remodeling and construction company offering a unified suite of services organized around three core offerings: Home Renovation (covering kitchens, bathrooms, basements, attics, remodels, and exterior projects), Home Maintenance (subscription-based plans at Basic, Advanced, and Premium tiers), and New Construction (custom home building from ground up). The company operates as a service-based business rather than a software platform, with all offerings delivered through skilled craftsmanship and personalized project management.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Renovation Services Comprehensive residential renovation services covering kitchens, bathrooms, basements, attics, full remodels, exterior porches and decks, and home improvements. Projects range from under $10K to over $100K based on scope. Targeted at residential homeowners in Metro Atlanta seeking personalized design and skilled craftsmanship for home transformation projects.
- Home Maintenance Subscription Plans Recurring subscription-based home maintenance offering three published tiers: Essential Care ($49/month or $549/year) for basic filter, gutter, and battery service; Comprehensive Protection ($89/month or $999/year) adding drain cleaning, full HVAC inspection, water heater flush, and attic/crawl space inspection; and Total Home Wellness ($149/month or $1,699/year) adding 24/7 emergency hotline, pest control, full roof inspection, appliance maintenance, and pool equipment inspection. Targeted at Metro Atlanta homeowners who want predictable, ongoing care of their property's essential systems.
- New Construction Services Custom residential ground-up new construction services managing every detail from lot preparation and permits through framing, finishes, and final inspections. Targeted at Metro Atlanta homeowners seeking custom home builds that balance beauty, function, and long-term value.
Quantifiable outcome
- Routine HVAC servicing can prevent an unexpected $5,000 system replacement
- +1 more outcomes
Companies that use CWC Well Services Corp.
Customer profileNamed customers13 records
Segments1 record
Ideal customer profiles1 record
CWC Well Services Corp. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CWC Well Services Corp. partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
CWC Well Services Corp. competitors and assessment
Company assessmentRegional players
- Lamont Company: Atlanta-based home remodeling firm offering kitchen, bath, and whole-home renovations. Comparable to Dwell Well in geography, customer segment, and service mix, with a longer operating history and larger team.
- Brock Built Homes: Atlanta-based custom and semi-custom home builder. Comparable to Dwell Well's New Construction pillar serving Metro Atlanta homeowners, though operating at materially larger scale.
- Edward Andrews Homes: Atlanta-based custom home builder offering design-build new construction in the Metro Atlanta market. Directly comparable to Dwell Well's New Construction service line.
Others
- Angi (formerly Angie's List): Lead-generation and marketplace platform that aggregates local home services professionals. Not a direct service provider but a key channel through which homeowners discover remodelers and maintenance providers like Dwell Well.
Broad incumbents
- Mr. Handyman: National home repair, maintenance, and improvement franchise owned by Neighborly. Overlaps with Dwell Well on maintenance, small repairs, and renovation handyman work for residential homeowners, but operates through a franchise model at far greater scale.
- DreamMaker Bath & Kitchen: National remodeling franchise focused on bath and kitchen renovations. Overlaps directly with Dwell Well's kitchen and bathroom renovation services, though serves a broader geographic footprint via franchisees.
- Neighborly (parent of multiple home service brands): Parent company of franchise brands including Mr. Handyman, Mr. Rooter, and Rainbow International. Represents the franchise-platform competitive model that Dwell Well competes against in home maintenance and repair.
- The Home Depot Home Services: National retailer's installed-services program connecting homeowners with contractors for renovations and installations. Represents a broad competitive alternative for Atlanta homeowners shopping for renovation services.
- CaseDesign/Remodeling: National design-build remodeling franchise specializing in kitchens, baths, and additions. Comparable to Dwell Well's renovation pillar at a larger scale with a more design-led positioning.
Direct peers
- Handyman Connection: Franchise network providing home repair, maintenance, and remodeling services directly to homeowners. Closely comparable to Dwell Well's service mix (renovation + maintenance + small projects) and customer base, though distributed via franchisees rather than an in-house Atlanta team.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
CWC Well Services Corp. social profiles
Digital presenceCWC Well Services Corp. financial estimates
Financial estimateRevenue estimate
Valuation estimate
CWC Well Services Corp. leadership team
Management profileNumber of profiles
Profiles2 records
CWC Well Services Corp. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CWC Well Services Corp. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CWC Well Services Corp.
What does CWC Well Services Corp. do?
Dwell Well Home Services provides residential home renovation, subscription-based home maintenance, and custom new construction services to homeowners in Metro Atlanta. The renovation offering covers kitchens, bathrooms, basements, attics, full remodels, and exterior projects with project-based fees ranging from under $10K to over $100K. The maintenance offering is a subscription product at three tiers ($49, $89, $149 per month) covering seasonal inspections, HVAC servicing, plumbing, and other recurring care. New construction is a ground-up custom home building service delivered locally in the Atlanta market.
Is CWC Well Services Corp. a public or private company?
CWC Well Services Corp. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CWC Well Services Corp. founded?
CWC Well Services Corp. was founded in 2020. It employs 1 to 10 people.
Where is CWC Well Services Corp. based?
CWC Well Services Corp. is headquartered in Atlanta, United States, in the North America region.
How does CWC Well Services Corp. make money?
Three revenue lines are on record. Home Renovation Services are the primary driver. The others are home Maintenance Subscription Plans and new Construction.
Who are CWC Well Services Corp.'s main competitors?
Regional players on record are Lamont Company, Brock Built Homes and Edward Andrews Homes. Angi (formerly Angie's List) is listed as an others. Broad incumbents are Mr. Handyman, DreamMaker Bath & Kitchen, Neighborly (parent of multiple home service brands), The Home Depot Home Services and CaseDesign/Remodeling. Handyman Connection is listed as a direct peer.
Does CWC Well Services Corp. have an API?
No public API is recorded for CWC Well Services Corp..
What industry is CWC Well Services Corp. in?
CWC Well Services Corp.'s product category is Residential Home Renovation and Maintenance Services. Its primary akta.pro industry code is HSAPAEAC, Whole-Home Interior Renovation (Non-Structural). Its NAICS code is 236118 and its SIC code is 7340.