CRG, LLC
- Company typePrivate
- Founded2000
- HeadquartersWatsonville, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
CRG, LLC firmographics
Firmographics- Name
- CRG, LLC
- Legal name
- Constructors Racing Group, LLC
- Website
- https://constructorsrg.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
CRG, LLC industry classification
Industry- Product category
- Motorcycle Aftermarket Parts
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motor Vehicle Parts Manufacturing (3363)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
- akta.pro secondary industries
- Powersports Body, Frame & Plastics Manufacturing (Frames/Fairings/Tanks) (IMACAEAM), Automotive Exterior Trim & Appearance Components Manufacturing (Moldings/Badges/Grilles/Chrome/Cladding) (IMACAKAE)
Keywords
Where CRG, LLC is headquartered
LocationHeadquarters
- HQ city
- Watsonville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
CRG, LLC business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Aftermarket Motorcycle Parts Sales: One-time sale of premium CNC-machined billet aluminum motorcycle control levers, mirrors, and rearsets. Products are sold at premium price points ($79-$629 per unit) through distributors and direct e-commerce. Manufacturing is entirely in-house with only anodizing outsourced.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Carbon Levers - $139.00 ea. |
| One time/ perpetual license | Pay-as-you-go | Roll-a-Click Folding Lever - $129.95 ea. |
| One time/ perpetual license | Pay-as-you-go | RC2 Lever - $109.95 ea. |
| One time/ perpetual license | Pay-as-you-go | SC2 Clutch Lever - $239.95 ea. |
| One time/ perpetual license | Pay-as-you-go | Supersport Clutch Folding - $259.95 ea. / Standard - $239.95 ea. |
| One time/ perpetual license | Pay-as-you-go | GP Cable Clutch - $399.95 ea. |
| One time/ perpetual license | Pay-as-you-go | Brembo Radial Folding Lever - $119.00 ea. |
| One time/ perpetual license | Pay-as-you-go | Hindsight LS Mirror - $79.95 ea. |
| One time/ perpetual license | Pay-as-you-go | Arrow Bar-End Mirror - $119.95 ea. |
| One time/ perpetual license | Pay-as-you-go | Blindsight Mirror - $49.95 ea. |
| One time/ perpetual license | Pay-as-you-go | EXO LS Mirror - $89.95 ea. |
| One time/ perpetual license | Pay-as-you-go | LS 3.2 Mirror - $99.95 ea. / LS 2.2 Mirror - $79.95 ea. |
| One time/ perpetual license | Pay-as-you-go | RR Race Rearsets - $439.95 ea. |
| One time/ perpetual license | Pay-as-you-go | SSR Rearsets - $629.95 ea. |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels4 records
CRG, LLC product offering
Product offeringCore offering
CRG designs and manufactures aftermarket motorcycle control levers (brake and clutch), bar-end mirrors, and racing rearsets using in-house CNC machining of 6061-T6 billet aluminum and proprietary continuous-strand carbon fiber composite technology. The company produces these premium performance components at its Watsonville, California headquarters and sells them through major powersports distributors (Parts Unlimited, Tucker Rocky, Parts Canada, Parts Europe) and direct e-commerce (CRGmoto.com, CRG-Direct.com) to sport and professional racing riders.
Product overview
CRG (Constructors Racing Group) is a manufacturer of premium motorcycle control levers, bar-end mirrors, and rearsets for Road Race, Road Sport, and Supermoto applications. The product portfolio consists of multiple lever series (Raceline, Carbon, RC2, SC2, GP, Supersport, Brembo Radial, Roll-a-Click Folding), bar-end mirrors (Hindsight, Hindsight LS, LS 3.2, LS 2.2, Arrow, Blindsight, Blindsight LS, EXO LS), and racing rearsets (RR Race, SSR). All products are CNC-machined from billet aluminum/carbon fiber and manufactured in-house at their Watsonville, California headquarters. The company sells direct through CRGmoto.com and CRG-Direct.com, as well as through Parts Unlimited, Tucker Rocky, and Parts Canada distribution networks.
Differentiator
Problem solved
Functional benefit
Brands
- Roll-a-Click: CRG's flagship on-the-fly position adjustable lever line, used by AMA factory Supersport and Superstock teams.
- Raceline
- RC2
- SC2
- Hindsight
- Hindsight LS (Lane Split)
- SSR Rearsets
Products and services
- CRG Raceline Levers High-performance brake and clutch levers featuring aerodynamic design achieved by turning the product on edge during manufacturing, providing high strength, lightweight construction, and unmatched aerodynamics. Features standard and shorty lever lengths, six on-the-fly adjustable positions, ball bearing pivot, and patent-pending infinite position adjustment. Priced $139 for carbon fiber variants.
- CRG Carbon Levers Industry-first Carbon Fiber Motorcycle Brake and Clutch Lever featuring true continuous strand carbon fiber technology combined with proprietary Raceline position adjustment mechanism for lightweight strength and precise lever positioning. Patents pending. Priced $139.00 each.
- CRG RC2 Levers On-the-fly position adjustable lever designed for OEM style master cylinders, featuring replaceable black delrin lever tip, CNC machine surfacing techniques, custom hardware, and precision laser etched graphics. Available in Black, Red, and Gold anodized colors in standard or shorty lengths. Priced $109.95 each.
- CRG SC2 Clutch Lever Clutch lever refined for Supersport/Superstock racing and Custom Sportbikes, featuring six-position adjustability, replaceable black delrin lever tip, CNC surfacing techniques, and precision laser etched graphics. Priced $239.95 each.
- CRG GP Cable Clutch Lever High-end cable clutch lever with variable leverage ratio for lighter or heavier clutch pull and tunable modulation. Features 30mm/26mm/22mm pivot-to-anchor center positions, ball bearing pivot with dual 16mm shell bearings, folding hinge for crash protection, and infinitely adjustable static positioning. Priced $399.95 each.
- CRG Supersport Clutch Folding Lever Sport bike-specific folding clutch lever with large diameter detent-click adjuster wheel, 16mm shell bearings in wide clevis configuration, six-position adjustability, and folding feature to prevent breakage during contact. Priced $239.95 standard / $259.95 folding each.
- CRG Brembo Radial Folding Lever Billet replacement lever designed for 19X18 and 16X18 Brembo GP Master Cylinders for Supermoto and Roadrace applications, featuring folding hinge to reduce breakage in tip-over conditions. 15mm shorter than stock. Priced $119.00 each.
- CRG Roll-a-Click Folding Lever On-the-fly position adjustable folding lever designed for OEM style master cylinders, with miniature clicker lever controlling roller cam assembly for brake fade and clutch adjustments while riding. Priced $129.95 each.
- CRG GP Remote Folding Lever Billet GP Lever with built-in 90 degree gear box featuring billet clicker knob on adjusting wand, billet clamp assembly for unlimited mounting positioning, brass bevel gears, and aerospace quality flexible torsion shafting for remote lever adjustment.
- CRG Roll-A-Click Remote Adjust Kit Kit converting CRG Roll-A-Click levers for left-hand position adjust, consisting of wand assembly with ball detent clicker adjuster, mounting clamp for 7/8 inch handlebar, flexible shaft, and lead-screw adjuster.
- CRG Hindsight LS Bar-End Mirror Lane-Split bar-end mirror with folding/retractable feature for added clearance during tight riding and reduced width for storage. Features detent folding mechanism with ball/spring detent that retracts on impact, custom convex glass with automotive tinting. Priced $79.95 each.
- CRG Hindsight Bar-End Mirror High-functioning motorcycle bar-end mirror featuring custom convex glass, automotive quality mirror tinting to reduce glare, rubber mounting to resist vibration, and lightweight but sturdy construction. The category-creating bar-end mirror introduced by CRG in 1998.
- CRG LS 3.2 & LS 2.2 Bar-End Mirrors Second generation LS mirrors featuring patented glass retaining system, aerodynamically sculpted shape, in-board bar mounting option, and anti-glare visor. Made in USA with black anodize finish and stainless hardware. Priced $99.95 (LS 3.2) / $79.95 (LS 2.2) each.
- CRG Arrow Bar-End Mirror Aerodynamic bar-end mirror for performance sportbikes and naked sportbikes featuring billet aluminum construction with minimalist design and unique multi-position mounting. Patent pending. Priced $119.95 each.
- CRG Blindsight Bar-End Mirror Minimalist blind spot mirror designed for use with left side mounted Hindsight or stock mirrors, featuring custom convex glass with automotive tinting and rubber mounting for vibration resistance. Priced $49.95 each.
- CRG EXO LS Bar-End Mirror Lane Splitter mirror featuring stylish cutaway pattern on back, 6061-T6 aluminum CNC-machined billet construction, all stainless hardware, and fully modular assembly with reversible extension elbow for left or right side mounting. Priced $89.95 each.
- CRG Hindsight LS Elbow Kit Foldable/retracting pivot elbow for retrofitting original Hindsight mirrors into the LS (lane-split) folding configuration.
- CRG Mirror Replacement Glass Kits Replacement glass kits for Hindsight mirrors including glass, o-rings, washers, and stainless steel screws for both early model (3-point, 3-inch) and current model (2-point, 2-inch) designs.
- CRG Round Mirror Replacement Clamp Billet replacement clamp for round bar-end mirrors.
- CRG Internal Adapter for Bar-End Mirrors Billet internal adapter for LS 3.2, LS 2.2, Arrow, Hindsight, Hindsight LS and Blindsight mirrors, compatible with 7/8 inch and 1 inch bars with internal diameters from 12mm to 22.25mm.
- CRG RR Race Rearsets GP Style race rearsets featuring multi-position footpeg mounting plate with six different locations, CNC milled foot pegs with aggressive grip pattern, needle bearing pivots, and folding shift/brake tips. Patent pending. Priced $439.95 each.
- CRG SSR Rearsets GP-Style rearsets featuring infinitely adjustable positioning mechanism, aggressive grip pattern foot pegs with undercut design, needle bearing pivots, folding control tips, and highest specific strength to weight ratio available. Priced $629.95 each in black, gold, and hard-anodized gray finishes.
Quantifiable outcome
- Manufacturing efficiency improved from 7-8 setups with hand work to 3 setups with operators touching each piece only 1.4 times for Honda rearset
- +1 more outcomes
Companies that use CRG, LLC
Customer profileNamed customers20 records
Segments4 records
Ideal customer profiles3 records
CRG, LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
CRG, LLC partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Parts UnlimitedcorePrimary US powersports accessory distributor for CRG products. CRG directs customers to contact Parts Unlimited dealers for most popular products. The distributor network enables broad market coverage across the United States.
- Tucker RockycoreMajor US powersports accessory distributor network (also known as Tucker Powersports). Partnered with CRG for distribution across brick-and-mortar and online dealers.
- Parts CanadacoreInternational distributor for CRG products in the Canadian market, enabling north American market coverage.
- Parts EuropecoreEuropean distributor for CRG products, supporting the company's presence in Europe.
- MPK ConceptsminorRegional distributor based in Thailand covering the Southeast Asian market via Facebook marketing.
- Sportbike Track GearminorSpectrum dealer offering original CRG levers in full range of anodized colors, providing direct-to-consumer option for color-customized products.
- Erion RacingcoreErion Racing is a key technical partner that provided input for CRG product development. The racing team inspired the development of CRG's track-day/racing rearset with lighter weight and fewer parts than street versions. Josh Hayes won the 2006 AMA Formula Extreme Championship using CRG products.
- American HondacoreAmerican Honda outsourced custom fabrication work to CRG when bringing their racing program in-house. CRG replicated HRC parts and redesigned rearsets to be more manufacturable while maintaining GP-quality, now available through Parts Unlimited dealers.
- Anodizing Shop (Central Valley)minorThe only outsourced manufacturing operation. Located in Central Valley, California, this partner handles anodizing of CRG's CNC-machined components.
Scale indicators7 records
Recent moves6 records
CRG, LLC competitors and assessment
Company assessmentBroad incumbents
- Küryakyn: Broad motorcycle aftermarket accessory manufacturer with significant V-Twin/cruiser focus but growing sportbike presence. While CRG is more sport-racing focused, Küryakyn shares distributor relationships (Parts Unlimited/Tucker Rocky) and end customer base.
- Brembo: Global leader in braking systems, including master cylinders and aftermarket levers. Brembo is the supplier for which CRG makes Brembo-specific replacement levers, and competes in the premium sportbike component space at far greater scale.
- Rizoma: Premium motorcycle accessory manufacturer offering bar-end mirrors, levers, fluid reservoirs, and frame accessories. Rizoma competes in CRG's premium sportbike accessory space with broader product breadth and stronger European distribution.
Direct peers
- Pazzo Racing: Direct competitor in aftermarket motorcycle brake and clutch levers for sportbikes. Pazzo Racing offers adjustable reach levers in billet aluminum at premium price points targeting the same enthusiast and racing segments as CRG.
- Vortex Racing: Manufacturer of aftermarket motorcycle rearsets, frame sliders, and case covers. Vortex is a direct peer in the rearsets and racing controls category where CRG's RR Race and SSR lines compete.
- Woodcraft Technologies: Direct peer in aftermarket motorcycle rearsets, brake levers, and engine protection products for sportbikes and supersport applications. Woodcraft sells through similar dealer networks and supports amateur and professional racers.
- Lightech Racing: Italian manufacturer of premium aftermarket motorcycle components including brake/clutch levers, rearsets, frame plugs, and fluid reservoirs. Direct competitor in billet aluminum performance parts for sportbikes.
- ASV Inventions (ASV Levers): Closest direct competitor in aftermarket motorcycle brake and clutch levers. ASV pioneered the on-the-fly adjustable lever category alongside CRG and offers folding levers, quicksilver adjusters, and pro series levers for the same sportbike and supermoto segments.
- Gilles Tooling: European aftermarket manufacturer of premium motorcycle controls, rearsets, brake/clutch levers, and axle protectors for sportbikes. Gilles is a direct peer in the premium adjustable controls category with comparable OEM and racing customers.
Emerging players
- Driven Racing: Aftermarket motorcycle parts maker focused on brake levers, axle protectors, and frame sliders. Direct peer in the sportbike aftermarket controls category with overlapping distribution channels.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
CRG, LLC social profiles
Digital presenceCRG, LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
CRG, LLC leadership team
Management profileNumber of profiles
Profiles3 records
CRG, LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CRG, LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CRG, LLC
What does CRG, LLC do?
CRG designs and manufactures aftermarket motorcycle control levers (brake and clutch), bar-end mirrors, and racing rearsets using in-house CNC machining of 6061-T6 billet aluminum and proprietary continuous-strand carbon fiber composite technology. The company produces these premium performance components at its Watsonville, California headquarters and sells them through major powersports distributors (Parts Unlimited, Tucker Rocky, Parts Canada, Parts Europe) and direct e-commerce (CRGmoto.com, CRG-Direct.com) to sport and professional racing riders.
Is CRG, LLC a public or private company?
CRG, LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CRG, LLC founded?
CRG, LLC was founded in 2000. It employs 1 to 10 people.
Where is CRG, LLC based?
CRG, LLC is headquartered in Watsonville, United States, in the North America region.
How does CRG, LLC make money?
One revenue line is on record: aftermarket Motorcycle Parts Sales.
Who are CRG, LLC's main competitors?
Broad incumbents on record are Küryakyn, Brembo and Rizoma. Direct peers are Pazzo Racing, Vortex Racing, Woodcraft Technologies, Lightech Racing, ASV Inventions (ASV Levers) and Gilles Tooling. Driven Racing is listed as an emerging player.
Does CRG, LLC have an API?
No public API is recorded for CRG, LLC.
What industry is CRG, LLC in?
CRG, LLC's product category is Motorcycle Aftermarket Parts. Its primary akta.pro industry code is IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing, with a secondary code of IMACAEAM, Powersports Body, Frame & Plastics Manufacturing (Frames/Fairings/Tanks). Its NAICS code is 336991 and its SIC code is 3751.