factorial italy
Factorial is a Barcelona-based cloud HR and business management SaaS platform serving over 16,000 companies across Italy, Spain, Brazil, Mexico, and Germany, unifying HR, payroll, time, talent, finance, IT, and document workflows around its Factorial One AI agent.
- Company typePrivate
- Founded-
- HeadquartersBarcelona, Spain
- Headcount—
- GTM typeB2B
- OfferingSoftware
What factorial italy does
Factorial is a privately held, cloud-based HR and business management SaaS platform operated by EveryDay Software S.L., headquartered in Barcelona, Spain. The platform unifies time management, talent management, IT management, financial management, and document management into a single integrated suite, serving over 16,000 companies primarily across Italy, Spain, Brazil, Mexico, and Germany through wholly-owned regional subsidiaries (FACTORIAL LTDA in Brazil, FACTORIAL HR SA de CV in Mexico, and FACTORIAL GmbH in Germany). Core technology centers on Factorial One, an AI-powered agent providing a conversational interface for generating reports, intelligent recruiting, instant employee coaching, and AI-assisted shift scheduling, with ISO 27001 and SOC 2 Type 2 certifications underpinning enterprise readiness.
The product surface spans attendance tracking, leave management, performance/OKR monitoring, onboarding/offboarding, training, MDM and SaaS management, payroll preparation, expense management, electronic signatures, and embedded corporate cards (Factorial Cards, delivered via Swan and Stripe). Customers range from SMBs and startups (Casavo, MiiN, Serveco srl, La Fenice) through mid-market (Cooltra, Caffeina) to enterprise (Banca AideXa). Factorial operates a hybrid go-to-market motion combining product-led growth (free trials, self-service signup, mobile apps with 30,000 users and 4.7/5 ratings) with sales-assisted enterprise sales and channel partnerships, including an Italian labor-consultant (Consulenti del Lavoro) program. Revenue is generated through per-seat subscription pricing with annual, semi-annual, and monthly billing options, minimum seat commitments, and custom commercial proposals; pricing is not publicly disclosed. Bernat Farrero serves as CEO, and the company holds no disclosed external parent or venture/PE backing.
factorial italy firmographics
Firmographics- Name
- factorial italy
- Legal name
- EVERYDAY SOFTWARE, S.L.
- Website
- https://factorial.it
- Company type
- Private
- Operating status
- Operating
- Short description
- Factorial is a Barcelona-based cloud HR and business management SaaS platform serving over 16,000 companies across Italy, Spain, Brazil, Mexico, and Germany, unifying HR, payroll, time, talent, finance, IT, and document workflows around its Factorial One AI agent.
- Ownership category
- akta.pro rank
factorial italy industry classification
Industry- Product category
- Human Resources Software
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
- akta.pro secondary industry
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
Keywords
Where factorial italy is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices5 records
Markets served
factorial italy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Annual or monthly subscription-based pricing model with per-seat (active user) billing. Customers pay based on number of seats/employees registered on the platform. Minimum seat commitments apply per contract.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise plans with tailored pricing based on features and seat count |
| Subscription | Monthly | Customizable modular pricing where customers start with basics and add features as needed |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels9 records
factorial italy product offering
Product offeringCore offering
Factorial sells a cloud-based, AI-powered all-in-one business management SaaS platform that unifies time management, talent/people management, IT management, financial management (payroll, expenses, projects, corporate cards), and document management with electronic signatures. The offering is delivered through modular subscriptions priced per active user/seat, with AI capabilities branded as Factorial One and accessible via web, iOS, and Android. It serves Italian SMBs, mid-market, and enterprise customers with localized Italian-language support.
Product overview
Factorial is an all-in-one business management software platform powered by AI (Factorial One) that unifies time management, talent management, IT management, financial management, and document management processes. The platform consists of a core unified solution with integrated modules including time tracking and scheduling, HR and people management, IT device management, financial management with payroll and corporate cards, and document management with electronic signatures. The platform also offers a mobile app, various sub-features for specific HR and business functions, and integrates with third-party tools through an open API and marketplace.
Differentiator
Problem solved
Functional benefit
Brands
- Factorial One: AI-powered agent integrated into the Factorial platform that helps generate reports, provide insights, and create value for teams.
Products and services
- Gestione del tempo (Time Management)
- Gestione del personale (People / Talent Management)
- Gestione IT / Factorial IT (IT Management)
- Gestione finanziaria (Financial Management)
- Gestione documentale (Document Management)
- Factorial One
- Factorial Cards
- Factorial Mobile App
Quantifiable outcome
- 60% of working hours saved by automating administrative activities
- +3 more outcomes
Companies that use factorial italy
Customer profileNamed customers7 records
Segments12 records
Ideal customer profiles3 records
factorial italy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability4 records
Feature5 records
factorial italy partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
factorial italy competitors and assessment
Company assessmentBroad incumbents
- Zoho People: Part of Zoho's broader business app suite, offering HR with strong appeal to cost-sensitive SMBs globally. Competes on price/perceived value in the same SMB HR segment.
- Workday: Enterprise HCM and financials incumbent. Represents the long-term competitive ceiling for Factorial's mid-market push and increasingly competes downmarket with bundled AI features.
- Sage HR: HR module from Sage's broader accounting/business suite. Competes for SMB HR buyers preferring bundled financial+HR suites, particularly in European markets.
Direct peers
- Personio: European SMB HR SaaS competitor offering all-in-one HR, payroll, and recruiting for SMB and mid-market. Direct competitor in Factorial's core Italian/German/Spanish footprint with similar per-seat subscription model.
- HiBob: Mid-market HRIS platform competing for the same modern, multi-country SMB-to-mid-market segment. Comparable product breadth in core HR, time, and people analytics.
- BambooHR: Long-standing SMB HR SaaS incumbent serving the same customer persona (SMB HR teams). Comparable subscription per-employee model and module-based platform approach.
- Rippling: All-in-one HR/IT/Finance platform that pioneered unified workforce management. Competes head-on with Factorial's 'all-in-one' positioning and Factorial IT/Finance modules.
- Deel: Global HR, payroll, and compliance platform expanding from EOR into SMB HRIS. Overlaps with Factorial's multi-country ambitions (Brazil, Mexico, Germany, Spain, Italy).
- Gusto: US-centric SMB HR, payroll, and benefits platform. Comparable all-in-one product strategy, per-seat pricing, and PLG-led GTM motion targeting SMB employers.
Emerging players
- Kenjo: European (German-headquartered) SMB HR SaaS with overlapping time-tracking, document management, and people features. Direct overlap in DACH market where Factorial operates a Munich subsidiary.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
factorial italy social profiles
Digital presencefactorial italy compliance and trust
Trust signalCompliance2 records
factorial italy financial estimates
Financial estimateRevenue estimate
Valuation estimate
factorial italy leadership team
Management profileNumber of profiles
Profiles1 record
factorial italy subsidiaries and ownership
Company hierarchySubsidiaries3 records
factorial italy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
factorial italy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about factorial italy
What does factorial italy do?
Factorial sells a cloud-based, AI-powered all-in-one business management SaaS platform that unifies time management, talent/people management, IT management, financial management (payroll, expenses, projects, corporate cards), and document management with electronic signatures. The offering is delivered through modular subscriptions priced per active user/seat, with AI capabilities branded as Factorial One and accessible via web, iOS, and Android. It serves Italian SMBs, mid-market, and enterprise customers with localized Italian-language support.
Is factorial italy a public or private company?
factorial italy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was factorial italy founded?
factorial italy was founded in -1.
Where is factorial italy based?
factorial italy is headquartered in Barcelona, Spain, in the Europe region.
How does factorial italy make money?
One revenue line is on record: saaS Subscription.
Who are factorial italy's main competitors?
Broad incumbents on record are Zoho People, Workday and Sage HR. Direct peers are Personio, HiBob, BambooHR, Rippling, Deel and Gusto. Kenjo is listed as an emerging player.
Does factorial italy have an API?
Yes. Factorial offers a public API that allows developers to build custom integrations and automate workflows with the platform. The API documentation is accessible at apidoc.factorialhr.com. The terms of use reference data synchronization with third-party systems and open API for creating custom integrations. Developer documentation is at apidoc.factorialhr.com/docs/authentication-1.
What industry is factorial italy in?
factorial italy's product category is Human Resources Software. Its primary akta.pro industry code is HDAAAGAJ, B2B SaaS & Enterprise Personalization (CRM, Sales, Support), with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 541511 and its SIC code is 7370.