Name

Vivun

Legal name

Vivun, Inc.

Website

https://meethero.ai

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Oakland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Individual SaaS subscription: Self-serve Individual plan at $20/month per user with a 28-day free trial, no credit card required. Includes unlimited Deal Workspaces, Chat, Basic training, Web Research, Calendar, and Email Read integrations.
2. Team SaaS subscription: Per-seat Team plan at $40/month per user with 2X chat usage, shared training, Slack integration, CRM read & writeback, basic user management, and self-serve onboarding.
3. Enterprise contract (custom): Custom-priced Enterprise tier with Voice on Call, Avatar on Call, continuous training, shared Skills, full integrations (Historical Backfill from conversation intelligence), advanced user management, guided onboarding, and priority support. Credit-based usage model where higher-value capabilities consume more credits.
4. Credit-based usage overlay: Hero uses a credit-based consumption model layered on top of subscriptions where higher-value capabilities use more credits and plans scale with team size; provides land-and-expand dynamic as customers grow into higher tiers.
5. Referral-driven free acquisition (Starting 5): Referral program where reps get a full year free when teammates join; paired with $250 Amazon gift card incentives for submitters. Drives viral PLG adoption and product-led acquisition.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Vivun sells Hero, an AI Sales Teammate for B2B revenue teams that prepares sellers before calls, surfaces real-time answers and battle cards during live conversations, and automates follow-up drafting and CRM write-back after calls end. The product is powered by a proprietary Sales Reasoning Model with structured memory layers and is sold on a self-serve Individual plan ($20/month), a Team plan ($40/month per user), and a custom Enterprise tier that adds Voice/Avatar on-call modalities, continuous training, and full integrations.

Product overview

Vivun sells a single unified product called Hero (originally launched as Ava), an AI Sales Teammate for B2B sales teams. Hero is not a platform-plus-modules architecture; it is one teammate powered by Vivun's proprietary Sales Reasoning Model and augmented by a customizable library of Hero Skills (pre-built structured sales templates like /meddpicc and /value-case). Capabilities historically shipped as separate products—most notably Ava Assist (real-time assist) and the Ava AI Sales Engineer assistant—have been consolidated under the Hero brand as of the May 2026 commercial rebrand.

Differentiator

Problem solved

Functional benefit

Brands

• Hero: Hero® is Vivun's AI Sales Teammate product (formerly known as Ava), an AI teammate that prepares sellers before calls, surfaces real-time answers during calls, and handles follow-up and CRM updates after calls.

Products and services

• Hero AI Sales Teammate Hero is Vivun's flagship AI Sales Teammate — an end-to-end assistant for B2B revenue teams that prepares sellers before calls, surfaces real-time answers, battle cards, pricing, and competitive intelligence during live conversations, and drafts follow-up emails and CRM updates the moment a call ends. Sold to enterprise sales organizations, SMB sellers, sales engineers, and sales leaders via a self-serve $20/month Individual plan, a $40/month per-seat Team plan, and a custom Enterprise tier with Voice/Avatar on-call modalities, continuous training, and priority support.

Named customers1 record

Segments9 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability13 records

Feature9 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• SalesforcecoreTechnology or IntegrationSalesforce is one of Hero's deepest CRM integrations, providing CRM Read & Writeback that updates deal stages, notes, stakeholders, and next steps after every call. Hero also explicitly positions itself alongside Salesforce (and Salesforce Agentforce) as a system of action vs. system of record.
• HubSpotcoreTechnology or IntegrationHubSpot is a first-class CRM integration for Hero, providing CRM Read & Writeback across SMB and mid-market customers. Listed as a native integration on the 'How Hero works' page.
• GongcoreTechnology or IntegrationGong is a call intelligence platform that Hero integrates with, alongside Salesforce and Google Workspace. Hero explicitly positions Gong for post-call review/forecasting and Hero for execution, allowing teams to run both. Historical Backfill from conversation intelligence is offered in the Enterprise tier.
• OutreachcoreTechnology or IntegrationOutreach is a sales engagement platform integrated with Hero for sequence, calendar, and CRM sync. Listed as a native integration on the onboarding page.
• SlackcoreTechnology or IntegrationSlack is an integrated channel where Hero delivers answers, summaries, and next-step recommendations; sellers can ask Hero questions directly in Slack threads. Available on Team and Enterprise tiers.
• Google WorkspacecoreTechnology or IntegrationGoogle Workspace (Gmail, Calendar) is integrated with Hero to read emails and calendar events, providing deal context, and trigger pre-call briefs and post-call follow-ups.
• OpenAIcoreTechnology or IntegrationOpenAI is disclosed as a third-party AI service leveraged by Hero for language model capabilities, with data protection safeguards applied.
• G2coreGTM or Marketing PartnerG2 co-published the State of AI for Sales Tools 2025 Report with Vivun, providing category thought leadership and joint demand-gen. Vivun also prominently displays its G2 5.0 rating on the Hero comparison page.
• LinkedInminorGTM or Marketing PartnerLinkedIn is the channel for the Vivun publication 'Vivun report reveals SE trends and challenges', indicating thought leadership distribution to LinkedIn's professional audience.

Scale indicators17 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Salesforce (Agentforce): Salesforce is Hero's deepest CRM integration partner and, via Agentforce, also its most consequential competitor. Agentforce is Salesforce's native AI agent platform for sales, service, and marketing, bundled into the system of record that Vivun integrates with. Salesforce Ventures also led Vivun's Series C, making this a partner-competitor relationship.
• Outreach: Outreach is a sales engagement platform (sequences, cadences, analytics) integrated with Hero. Both companies target sales leaders and RevOps; Outreach has begun adding AI capabilities (Kaia) that overlap with Hero's pre-call and in-call surface, making it a partial competitor as well as a partner.
• Salesloft: Salesloft (formerly SalesLoft) is a sales engagement platform listed among Hero's integrations for high-velocity sales. It competes for sales-execution tooling budget and has been adding AI-driven features (Drift) that increasingly overlap with Hero's in-call and follow-up automation.
• HubSpot: HubSpot is a first-class CRM integration partner for Hero (Read & Writeback) and a competitor via its Breeze AI and ChatSpot features, which add AI-assisted selling into the CRM. Like Salesforce, HubSpot offers a bundled alternative to standalone AI sales teammates for SMB and mid-market.

Direct peers

• Gong: Gong is a conversation-intelligence and revenue-intelligence platform that Hero explicitly integrates with (Historical Backfill from Gong) and positions alongside ('Gong for review, Hero for execution'). Both compete for sales-team budget; Gong historically focused on post-call analytics while Hero focuses on in-call real-time assist, but the gap is narrowing.

Emerging players

• 11x.ai: 11x.ai builds AI 'digital workers' for sales (notably Alice for prospecting and SDR replacement), positioned as autonomous sales teammates that prospect, outreach, and qualify. It is a direct emerging competitor to Hero in the AI Sales Teammate category, though it focuses more on outbound SDR functions than in-call assist.
• Regie.ai: Regie.ai is an AI sales-platform company focused on outbound content, prospecting sequences, and rep enablement, with a generative-AI approach that overlaps with Hero's content and skills generation. Comparable in PLG posture and AI-native architecture; competes for the same AI-enabled sales-tech budget.
• Cresta: Cresta is an AI real-time coaching and assist platform originally focused on contact centers and increasingly on sales conversations. Like Hero, Cresta surfaces real-time guidance during live calls and learns from top performers, making it a direct emerging competitor in the in-call AI teammate category.
• Artisan (Ava): Artisan sells an AI BDR named 'Ava' — a notable name collision with Vivun's pre-rebrand AI Sales Engineer 'Ava.' Artisan's Ava is positioned as an autonomous outbound sales agent, competing for AI-driven sales-execution budget at the same time as Vivun's Hero. Comparable in PLG, AI-native positioning.
• Bounti: Bounti is an AI sales-assistant startup that combines prospecting, real-time in-call assist, and follow-up automation — overlapping with Hero's full deal-cycle positioning. Comparable in size and AI-native architecture; competes for similar mid-market and SMB AI-sales-tooling accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vivun_inc

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds4 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vivun