Gong
Gong operates a Revenue AI Operating System that captures and analyzes customer interactions across calls, emails, and meetings, serving 5,000+ enterprise customers — including half of the Fortune 10 — through a subscription SaaS model with per-seat and platform-tier pricing.
- Company typePrivate
- Founded2015
- HeadquartersSan Francisco, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What Gong does
Gong operates a Revenue AI Operating System that captures, transcribes, and analyzes customer-facing interactions across email, calls, meetings, and deal records, then surfaces revenue-relevant signals to sales, marketing, and customer-success teams. The platform is built on a proprietary training corpus of more than three billion customer interactions and combines Gong-developed models with selective use of frontier LLMs to power a portfolio of fifteen or more specialized AI agents covering forecasting, deal inspection, pipeline inspection, sales coaching, account prioritization, and email generation. The product surface has expanded from the original Gong Engage conversation-intelligence module into Gong Forecast (pipeline and revenue prediction) and Gong Enable (AI sales coaching), and most recently into Custom Agents and a Revenue Harness orchestration layer introduced in 2026.
Gong monetizes through a subscription SaaS model with per-seat plus platform-tier fees, and disclosed annual contract values ranging from approximately $21,000 at the entry tier to more than $345,000 for enterprise deployments. The company sells primarily to mid-market and large-enterprise revenue organizations, with a customer base exceeding 5,000 companies including half of the Fortune 10. Go-to-market combines direct enterprise sales with a partner ecosystem of more than 300 integrations spanning CRM, collaboration, and data-warehouse systems, and Gong is a launch partner for Model Context Protocol integrations with Microsoft 365 Copilot and Salesforce Agentforce.
The company is headquartered in San Francisco with engineering roots in Tel Aviv, was founded in 2015, and disclosed crossing $500 million in ARR in May 2026 while sustaining 55%+ year-over-year growth for ten consecutive quarters. Gong holds named Leader positions in both the Gartner Magic Quadrant for Revenue Action Orchestration and the Forrester Wave for Conversation Intelligence, and carries 6,200+ G2 reviews averaging approximately 4.5 out of 5. Recent strategic moves include the December 2025 acquisition of RightBound, the February 2026 Mission Andromeda release (Gong Enable + MCP support), the appointment of Simon Frey as Chief Customer Officer in March 2026, the May 2026 Boomi partnership, and the June 2026 Mission Big Dipper release introducing Custom Agents and the Revenue Harness.
Gong firmographics
Firmographics- Name
- Gong
- Legal name
- Gong.io Inc.
- Website
- https://gong.io
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Gong operates a Revenue AI Operating System that captures and analyzes customer interactions across calls, emails, and meetings, serving 5,000+ enterprise customers — including half of the Fortune 10 — through a subscription SaaS model with per-seat and platform-tier pricing.
- Ownership category
- akta.pro rank
Gong industry classification
Industry- Product category
- Revenue Intelligence
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- AI/ML Engineering & Model Development Services (BPAEAHAF)
Keywords
Where Gong is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Gong business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription SaaS (per-seat + platform fees): Quote-based subscription revenue with per-user licenses plus platform fees and modular add-ons (Engage, Forecast, Enable, Data Cloud). Estimated at ~$21,000 for 10 users to $345,000+ for 250+ users annually, plus a platform fee of ~$5,000/year. Annual contracts with auto-renewal; 50% of customers now run multiple products on the platform, indicating strong land-and-expand dynamics.
- Services & Consulting: Scaled Services and Consulting ecosystem (fivefold growth) including specialized Revenue Architects team, leveraging in-house experts and global systems integrators (GSIs) to support enterprise AI transformation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Annual | Per-user subscription + platform fee + modular add-ons (quote-based) |
| Other | Multi-year contract | Multi-year enterprise contracts available |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels10 records
Gong product offering
Product offeringCore offering
Gong builds and sells the Gong Revenue AI Operating System, a unified SaaS platform that captures and analyzes customer interactions (emails, calls, meetings, deals) to deliver AI-driven sales engagement, revenue forecasting, enablement, and conversation intelligence to enterprise revenue teams. The platform is built on the proprietary Gong Revenue Graph data layer, powered by revenue-specific AI models trained on 3 billion+ customer interactions, and includes 15+ specialized AI agents sold as modular subscriptions on annual contracts.
Product overview
Gong offers a unified Revenue AI Operating System (Gong Revenue AI OS) — a single platform-plus-modules architecture that unifies customer insights, intelligence, and workflow automation for revenue teams. The core platform is powered by the Gong Revenue Graph, which captures and connects every customer interaction across emails, calls, meetings, and deals into a living memory layer. Built on this foundation are specialized modules including Gong Engage (sales engagement), Gong Forecast (revenue forecasting), Gong Enable (AI-powered revenue enablement), and a suite of 15+ Gong Agents (specialized AI agents like AI Builder, AI Composer, AI Deal Predictor, AI Trainer, etc.) configurable via Agent Studio. The platform also includes Account Console and Account Boards for unified account management, Gong Assistant as a conversational AI interface, and Gong Collective as a 300+ integration marketplace. Used by 5,000+ customers including ADP, HubSpot, LinkedIn, Uber for Business, Canva, and half of the Fortune 10.
Differentiator
Problem solved
Functional benefit
Brands
- Gong Revenue AI OS: The flagship Revenue AI Operating System unifying data, intelligence, and workflows.
- Gong Engage
- Gong Forecast
- Gong Enable
- Gong Revenue Graph
- Gong Collective
- Gong Agents
Products and services
- Gong Revenue AI OS
- Gong Engage
- Gong Forecast
- Gong Enable
- Gong Agents
- Gong Revenue Graph
- Gong Collective
- Gong Assistant
Companies that use Gong
Customer profileNamed customers6 records
Segments11 records
Ideal customer profiles2 records
Gong technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability13 records
Feature9 records
Gong partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered strategic ecosystem partner, strategic partner, flagship co-development partner, core integration and flagship strategic partner.
- G2strategic ecosystem partnerExpanded MCP integration connecting G2's buyer behavior data with Gong's revenue AI platform. Part of G2's Intent Studio and AI Blueprints enabling go-to-market teams to leverage buyer intent signals. Over 350 customers and 100 active weekly users on the integration.
- ServiceNowstrategic partnerBoomi's strategic partnership with ServiceNow announced alongside its Gong partnership, supporting Boomi's data activation strategy for AI agents and enterprises with real-time, governed, connected, and operationalized data.
- Couchbasestrategic partnerBoomi's strategic partnership with Couchbase announced alongside its Gong partnership, part of Boomi's broader data activation strategy for AI agents and enterprises.
- Gurustrategic partnerBoomi's strategic partnership with Guru announced alongside its Gong partnership, supporting Boomi's data activation strategy and active data foundation for AI agents.
- Boomiflagship co-development partnerBoomi and Gong announced a collaboration to integrate Gong's Revenue AI natively into the Boomi Enterprise Platform and Boomi Agentstudio. Revenue signals (buyer intent, risk, competitive intelligence) flow into CRM, ERP, product, and operational systems. Includes Boomi Connect, Boomi MCP Registry listing, native listing on Gong Collective, and a pre-built Gong recipe in the Boomi Marketplace.
- Consensusstrategic ecosystem partnerConsensus Ecosystem partner — deep integration alongside Salesforce, HubSpot, Gong, and 14 other technology providers, plus 5 strategy/transformation firms. Designed to streamline revenue operations and accelerate deal velocity by capturing buyer intent across the buying journey.
- Microsoft Teamscore integrationBi-directional integration via Gong Collective enabling revenue teams to capture and act on customer interactions in Microsoft Teams. Listed as one of the highlighted out-of-the-box integrations on the Gong platform.
- Salesforcecore integrationBi-directional CRM integration syncing imperative data between Salesforce and Gong to provide critical business insights. Also referenced as a strategic AI interoperability partner via Mission Context Protocol support connecting Gong with Salesforce Agentforce.
- Zoomcore integrationIntegration that automatically captures and analyzes sales conversation moments from Zoom meetings. Highlighted as one of the out-of-the-box integrations on the Gong platform.
- Microsoft 365 Copilotflagship strategic partnerStrategic interoperability partnership with Microsoft 365 Copilot via Model Context Protocol (MCP). Joint webinar 'Revenue teams get ahead with agents' co-promoted. Listed as a highlighted integration on the Gong platform.
- Slackcore integrationIntegration automates Slack notifications so users never miss an important Gong call or comment. Highlighted as one of the out-of-the-box integrations on the Gong platform.
- Oktacore integrationIdentity and provisioning integration enabling new team member provisioning, profile/permission updates, and profile deactivation in Gong via Okta. Highlighted as one of the out-of-the-box integrations on the Gong platform.
Scale indicators14 records
Recent moves6 records
Expansion highlights7 records
Gong competitors and assessment
Company assessmentDirect peers
- Outreach: Direct peer in sales execution and revenue workflows, competing head-to-head with Gong Engage, Forecast, and conversation intelligence in enterprise sales organizations.
- Clari: Direct competitor in revenue intelligence, forecasting, and pipeline analytics, with overlapping enterprise GTM and a comparable category-defining positioning versus Gong Forecast and the Revenue AI OS.
- Chorus.ai (ZoomInfo): Conversation intelligence platform now owned by ZoomInfo; competes directly with Gong's core call recording, transcription, and AI-driven deal analytics capabilities.
- Salesloft: Direct competitor in sales engagement and revenue intelligence, offering cadence, email, calling, and deal management workflows overlapping Gong Engage and the broader Revenue AI OS for enterprise sales teams.
Broad incumbents
- Salesforce (Sales Cloud / Einstein / Agentforce): Broader CRM incumbent that competes via Einstein and Agentforce AI features inside Sales Cloud, and is also a bi-directional integration partner; bundles conversation intelligence and forecasting into a broader enterprise suite.
- Microsoft (Dynamics 365 Sales / Copilot for Sales): Broad incumbent leveraging Microsoft 365 Copilot, Teams, and Dynamics 365 to embed AI-assisted sales workflows; competes via bundling and is simultaneously an MCP interoperability partner with Gong.
- HubSpot Sales Hub: Broad CRM and sales engagement incumbent serving mid-market and enterprise; Gong cites HubSpot as both a customer and a partner, but HubSpot's native AI features increasingly overlap with Gong's modules.
- ZoomInfo: Broad go-to-market intelligence incumbent that owns Chorus.ai and bundles conversation intelligence with contact/account data; competes on both data and AI-driven sales workflows versus the Gong Revenue AI OS.
Emerging players
- Apollo.io: Emerging player combining prospecting, sales engagement, and conversation intelligence at lower price points, competing for mid-market budget that Gong's enterprise pricing leaves exposed.
- 6sense: Emerging revenue AI platform focused on account-level intent data and predictive analytics; overlaps with Gong's predictive deal/revenue scoring and AI-driven forecasting capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Gong social profiles
Digital presenceGong compliance and trust
Trust signalCompliance7 records
Gong financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gong leadership team
Management profileNumber of profiles
Profiles9 records
Gong subsidiaries and ownership
Company hierarchySubsidiaries1 record
Gong funding detail
Funding detailFunding overview
Funding rounds8 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gong M&A and investment
M&A and investmentM&A4 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gong
What does Gong do?
Gong builds and sells the Gong Revenue AI Operating System, a unified SaaS platform that captures and analyzes customer interactions (emails, calls, meetings, deals) to deliver AI-driven sales engagement, revenue forecasting, enablement, and conversation intelligence to enterprise revenue teams. The platform is built on the proprietary Gong Revenue Graph data layer, powered by revenue-specific AI models trained on 3 billion+ customer interactions, and includes 15+ specialized AI agents sold as modular subscriptions on annual contracts.
Is Gong a public or private company?
Gong is a private company. It is classified as venture growth investor backed and is currently operating.
When was Gong founded?
Gong was founded in 2015. It employs 1,001 to 5,000 people.
Where is Gong based?
Gong is headquartered in San Francisco, United States, in the North America region.
How does Gong make money?
Two revenue lines are on record. Subscription SaaS (per-seat + platform fees) is the primary driver. The others are services & Consulting.
Who are Gong's main competitors?
Direct peers on record are Outreach, Clari, Chorus.ai (ZoomInfo) and Salesloft. Broad incumbents are Salesforce (Sales Cloud / Einstein / Agentforce), Microsoft (Dynamics 365 Sales / Copilot for Sales), HubSpot Sales Hub and ZoomInfo. Emerging players are Apollo.io and 6sense.
Does Gong have an API?
Yes. Gong supports the Model Context Protocol (MCP) with built-in client and server support, enabling organizations to connect Gong with other AI systems (e.g., Microsoft 365 Copilot, Salesforce Agentforce) while maintaining clear controls over data access, usage, and provenance. The Boomi partnership (Boomi Agentstudio) registers Gong in Boomi's MCP Registry allowing AI agents built on the platform to trigger workflows such as churn prevention, deal acceleration, and post-sale expansion. Boomi Connect provides governed connectivity for Gong's revenue signals. The platform also supports standard third-party integrations via API keys as described in the Privacy Policy (Service Integrations section).
What industry is Gong in?
Gong's product category is Revenue Intelligence. Its primary akta.pro industry code is BPAEAHAF, AI/ML Engineering & Model Development Services. Its NAICS code is 5132 and its SIC code is 7372.