Vendelux
Vendelux is a B2B event intelligence platform that helps marketing and revenue teams identify, evaluate, and prioritize industry events using proprietary data on 250,000+ events and 25M+ predicted attendees, serving 190+ customers from startups to enterprises via tiered SaaS subscriptions.
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Vendelux does
Vendelux is a New York-based B2B event intelligence platform founded in 2021 that helps marketing, demand generation, and events teams identify, evaluate, and prioritize which industry events to attend, sponsor, or speak at. The platform tracks over 250,000 B2B events, predicts attendance for 25M+ individuals, and draws on seven years of historical event data and 100M+ attendee signals to power recommendations and benchmarking. Its core technology is a proprietary multi-agent AI system (Strategy Agents and Booking Agents) backed by Context Graphs — a structured data layer that maps relationships between events, sponsors, and attendees — and ChatVDX, a conversational interface that allows users to query the data in natural language.
The product surface includes event discovery, audience segmentation (via its Segments product launched in 2026), predictive analytics, and integration with major CRM platforms including Salesforce, HubSpot, and Zoho, allowing event intelligence to flow directly into existing revenue workflows. Vendelux serves approximately 190+ customers spanning large enterprises (T-Mobile, McKesson, Coupa), growth-stage technology companies (Ramp, Glean, ShipBob, AdRoll, Contentful), and smaller organizations (Pecan AI, Seqera, Voltage, SecurityMetrics).
The business model is subscription-based SaaS with tiered pricing across Starter, Plus, and Enterprise plans, distributed through direct sales for enterprise accounts and CRM marketplace listings for self-serve and mid-market adoption. The company has raised approximately $17.15M in cumulative funding across a 2022 seed round, a 2022 bridge, and a 2023 Series A led by Tenacity Venture Capital with participation from FirstMark, Alumni Ventures, Cervin Ventures, and Future Back Ventures by Bain & Company. Headcount stands at 11–50 employees, consistent with an early-growth-stage enterprise software company.
Vendelux firmographics
Firmographics- Name
- Vendelux
- Legal name
- Vendelux
- Website
- https://vendelux.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vendelux is a B2B event intelligence platform that helps marketing and revenue teams identify, evaluate, and prioritize industry events using proprietary data on 250,000+ events and 25M+ predicted attendees, serving 190+ customers from startups to enterprises via tiered SaaS subscriptions.
- Ownership category
- akta.pro rank
Vendelux industry classification
Industry- Product category
- Event Marketing Software
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
Keywords
Where Vendelux is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Vendelux business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Platform Access): Vendelux operates on a subscription model with tiered plans (Starter, Plus, Enterprise) providing access to the event intelligence platform, CRM integrations, and various feature sets. Pricing scales with team size and number of events attended.
- Lead Credits: Monthly lead credits unlock comprehensive attendee profiles including contact information, company details, and engagement metrics for targeted outreach.
- Meeting Credits: Meeting credits used for hosting virtual meetings or connecting with attendees via the platform. Unused credits roll over to the next month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | For teams building an event strategy with data, not guesses |
| Subscription | Annual | For marketing, sales, and field teams driving ROI from every event |
| Subscription | Multi-year contract | For enterprises running events at global scale |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Vendelux product offering
Product offeringCore offering
Vendelux operates an AI-native event intelligence platform for B2B marketing, sales, and field teams. The platform combines a proprietary database of 250,000+ B2B events with multi-agent AI to help teams identify high-ROI events, build targeted audience segments, and pre-book qualified meetings with target accounts before events begin. Native Salesforce and HubSpot integrations tie event interactions back to pipeline and revenue attribution.
Product overview
Vendelux is an AI-native B2B event marketing platform architected as a unified platform plus integrated modules. The core Event Intelligence Platform powers the entire event lifecycle—event discovery, meeting booking, audience segmentation, and CRM attribution—while the AI multi-agent system (comprising Strategy Agents, Booking Agents, and specialized agents) orchestrates prospect identification, outreach, and scheduling. The product portfolio includes: Event Discovery (250,000+ B2B event database), Meetings (pre-event meeting booking with AI outreach), Segments (dynamic audience filtering and targeting), CRM Integration (native Salesforce/HubSpot sync), List Builder (prospect and competitor tracking), and ChatVDX (conversational AI campaign assistant). Together these modules enable GTM teams to identify high-ROI events, pre-book qualified meetings, and tie every interaction back to revenue attribution.
Differentiator
Problem solved
Functional benefit
Brands
- Vendelux Event Intelligence Platform: The core platform providing AI-powered event marketing intelligence with 250,000+ B2B events database.
- Vendelux Meetings
- Event Discovery
- Segments
- CRM Integration
- ChatVDX
Products and services
- Vendelux Event Intelligence Platform Unified AI-native B2B event marketing platform that powers the entire event lifecycle from strategy to execution to attribution. Powers in-person marketing by identifying high-ROI events, booking qualified meetings before events start, and tracking revenue impact in CRM.
Quantifiable outcome
- 6x more meetings booked than manual outreach
- +6 more outcomes
Companies that use Vendelux
Customer profileNamed customers14 records
Segments8 records
Ideal customer profiles3 records
Vendelux technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature7 records
Vendelux partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
Vendelux competitors and assessment
Company assessmentDirect peers
- 6sense: 6sense is an account intelligence and demand generation platform that uses intent data and AI to identify in-market buyers and prioritize accounts — directly comparable to Vendelux's ICP-to-event matching and predictive attendee intelligence for B2B pipeline generation.
- Bombora: Bombora operates a B2B intent data cooperative used by demand gen teams to identify companies researching specific topics — directly comparable to Vendelux's role in surfacing which accounts are attending or interested in specific B2B events.
- Demandbase: Demandbase is an ABM and account intelligence platform that combines firmographic, intent, and engagement data to help B2B teams identify and engage target accounts — comparable to Vendelux's event-based account intelligence and meeting-booking motion for enterprise GTM teams.
- Apollo.io: Apollo.io combines a B2B contact database, sales intelligence, and outbound engagement tooling into a single platform for SDR and demand gen teams — comparable to Vendelux's unification of attendee data, CRM enrichment, and AI-led outreach for event-driven prospecting.
- Bizzabo: Bizzabo is an event experience platform for B2B event marketers, offering registration, attendee engagement, and analytics — directly comparable to Vendelux's B2B event marketing positioning, though Bizzabo is stronger on event execution and Vendelux on pre-event intelligence and meeting booking.
Broad incumbents
- ZoomInfo: ZoomInfo is the largest B2B contact and company intelligence platform, offering intent, org charts, and workflow tools — a broad incumbent with overlapping demand-gen capabilities and far greater scale than Vendelux's narrower event-intelligence focus.
- Cvent: Cvent is the largest enterprise event management platform, covering registration, venue sourcing, and attendee engagement — a broad incumbent serving the same event marketer buyer as Vendelux, though with a much wider portfolio and a focus on event logistics rather than attendee intelligence.
Regional players
- ON24: ON24 is a webinar and virtual event platform focused on demand generation and pipeline attribution — comparable to Vendelux in serving B2B demand gen teams with event-driven pipeline, though ON24's strength is in virtual events rather than in-person event intelligence.
Emerging players
- Goldcast: Goldcast is a B2B event platform focused on virtual and hybrid events with content repurposing and demand gen workflows — an emerging player with partial overlap with Vendelux's demand gen event use case, particularly for in-person and field marketing teams.
- Splash: Splash is an event marketing platform used by B2B field marketers to host branded events, track attendance, and measure ROI — an emerging player with a similar field marketer buyer persona and event attribution use case, though Splash focuses on event hosting while Vendelux focuses on event selection and meeting booking.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Vendelux social profiles
Digital presenceVendelux financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vendelux leadership team
Management profileNumber of profiles
Profiles1 record
Vendelux funding detail
Funding detailFunding overview
Funding rounds4 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vendelux M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vendelux
What does Vendelux do?
Vendelux operates an AI-native event intelligence platform for B2B marketing, sales, and field teams. The platform combines a proprietary database of 250,000+ B2B events with multi-agent AI to help teams identify high-ROI events, build targeted audience segments, and pre-book qualified meetings with target accounts before events begin. Native Salesforce and HubSpot integrations tie event interactions back to pipeline and revenue attribution.
Is Vendelux a public or private company?
Vendelux is a private company. It is classified as venture growth investor backed and is currently operating.
When was Vendelux founded?
Vendelux was founded in 2021. It employs 11 to 50 people.
Where is Vendelux based?
Vendelux is headquartered in New York, United States, in the North America region.
How does Vendelux make money?
Three revenue lines are on record. SaaS Subscription (Platform Access) is the primary driver. The others are lead Credits and meeting Credits.
Who are Vendelux's main competitors?
Direct peers on record are 6sense, Bombora, Demandbase, Apollo.io and Bizzabo. Broad incumbents are ZoomInfo and Cvent. ON24 is listed as a regional player. Emerging players are Goldcast and Splash.
Does Vendelux have an API?
No public API is recorded for Vendelux.
What industry is Vendelux in?
Vendelux's product category is Event Marketing Software. Its primary akta.pro industry code is BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies. Its SIC code is 7311.