Gymdesk
Gymdesk is a cloud-based gym management platform serving 4,000+ fitness businesses across 34 countries, with primary focus on martial arts schools. It provides integrated billing, attendance, booking, marketing, website building, and payment processing on a monthly subscription model starting at $75/month.
- Company typePrivate
- Founded2016
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Gymdesk does
Gymdesk, operating under the legal entity Martial Arts on Rails, LLC, is a cloud-based SaaS gym management platform founded in 2016 and headquartered in Austin, Texas. The company serves more than 4,000 gym owners across 34 countries, with a primary vertical focus on martial arts schools (Brazilian Jiu-Jitsu, MMA, taekwondo, judo, Muay Thai, karate) and an expanded footprint into fitness gyms, yoga and Pilates studios, dance studios, gymnastics centers, CrossFit boxes, and membership clubs. The platform is differentiated by domain specialization for martial arts: built-in rank and belt progression tracking with automatic skill qualification based on sessions attended, days at current rank, training hours, minimum age, and skill requirements, alongside family membership management for parents and guardians of minors.
The product is a unified platform that bundles modular capabilities into every plan without tiered add-ons or per-staff fees: memberships, automated billing with failed-payment recovery and overdue alerts, attendance tracking via numeric code/name search/barcode/QR/kiosk, class booking and scheduling, an integrated SEO-optimized website builder, point-of-sale retail, email and SMS marketing automation with referral programs, reporting analytics, and a branded member mobile application with a self-service member portal. Proprietary and integrated components include Gymdesk Payments (native payment processing built directly into the platform) and a Kisi smart-lock integration enabling 24/7 unmanned facility access via QR codes and RFID. The platform additionally supports customer-brought payment processors (Stripe, Square, Authorize.net, GoCardless, Ezypay) at user-negotiated rates.
Gymdesk operates a subscription SaaS revenue model with monthly fees starting at $75 and scaling with active member count, plus transaction-based revenue from Gymdesk Payments. Distribution is product-led through a 30-day free trial with no credit card required, supplemented by a sales-assisted 'Talk to Sales' motion for mid-market and multi-location operators. Marketing relies heavily on SEO, content marketing (blog, Gymdesk Originals video series, templates, interactive calculators), a customer referral program, and SEO-optimized head-to-head comparison pages against named competitors including Mindbody, Zen Planner, Kicksite, Pushpress, Glofox, Gymmaster, Hapana, Mariana Tek, Momence, and Spark. The company maintains SOC 2 / PCI DSS / GDPR-compliant infrastructure and is privately held, having received a $32.5 million growth investment from Five Elms Capital in July 2024.
Gymdesk firmographics
Firmographics- Name
- Gymdesk
- Legal name
- Martial Arts on Rails, LLC
- Website
- https://gymdesk.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Gymdesk is a cloud-based gym management platform serving 4,000+ fitness businesses across 34 countries, with primary focus on martial arts schools. It provides integrated billing, attendance, booking, marketing, website building, and payment processing on a monthly subscription model starting at $75/month.
- Ownership category
- akta.pro rank
Gymdesk industry classification
Industry- Product category
- Gym Management Software
- NAICS
- Fitness and Recreational Sports Centers (713940)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- General Personal Training (In-Person & Virtual) (HSADAAAA)
Keywords
Where Gymdesk is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Gymdesk business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription SaaS: Monthly subscription fees that scale with active member count. Plans start at $75/month and increase based on the number of active members. All features included in every plan with no tiered add-ons. No contracts, month-to-month billing with annual payment option available.
- Payment Processing: Gymdesk Payments integrated payment processing. Users can also connect external processors (Stripe, Square, Authorize.net, GoCardless, Ezypay) at their own negotiated rates with no Gymdesk markup. Standard payment processing fees apply.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Base plan starting point |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Gymdesk product offering
Product offeringCore offering
Gymdesk is a cloud-based SaaS gym management platform that consolidates memberships, automated billing, attendance tracking, class booking, marketing automation, website building, point-of-sale, reporting, member mobile app, and facility access into a single integrated system for fitness businesses and martial arts schools. Every feature is included in a single subscription plan that scales with active member count, with no tiered add-ons, per-staff fees, or long-term contracts. The platform is sold on a month-to-month basis with a 30-day free trial and an integrated optional payment-processing service (Gymdesk Payments).
Product overview
Gymdesk is a unified gym management software platform designed for fitness businesses, martial arts schools, yoga studios, Pilates studios, gymnastics, dance, and CrossFit gyms. The platform combines a core management system with integrated modules for memberships/billing, attendance tracking, class booking/scheduling, marketing automation, website building, point-of-sale retail, reporting analytics, and mobile apps. Key differentiators include built-in belt/rank tracking for martial arts schools, automated payment collection with failed-payment recovery, and a branded mobile app for members. All features are included in every plan without tiered add-ons, per-staff fees, or long-term contracts.
Differentiator
Problem solved
Functional benefit
Products and services
- Gymdesk Core Platform
Companies that use Gymdesk
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles1 record
Gymdesk technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature6 records
Gymdesk partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CliqstrategicStrategic partnership to integrate Cliq's payment technology into Gymdesk's gym management platform. Benefits fitness businesses across 34 countries by improving payment processing, streamlining administrative tasks, and offering financial services to gym owners.
Scale indicators3 records
Recent moves6 records
Expansion highlights7 records
Gymdesk competitors and assessment
Company assessmentDirect peers
- Mindbody: Market-leading gym, studio, and salon management SaaS with integrated payments and a large marketplace. Direct competitor to Gymdesk across fitness verticals with broader feature depth and substantially more capital, but less martial-arts specialization.
- Zen Planner: Gym and martial-arts management software focused on Brazilian Jiu-Jitsu, MMA, and fitness gyms. Direct competitor in the same primary use case, with a mature product and significant gym-owner mindshare — explicitly listed in Gymdesk's competitive comparison pages.
- PushPress: Gym management software originally built for CrossFit boxes that has expanded into general fitness. Direct competitor in the same SMB gym software category with active franchise/multi-location product positioning.
- Glofox: Boutique fitness studio management platform with branded apps, bookings, and integrated payments. Direct competitor in the SMB fitness SaaS category, particularly for studios (yoga, pilates, martial arts), and named in Gymdesk's comparison pages.
- Mariana Tek: Premium boutique fitness and studio management SaaS used by brands like Barry's and [solidcore]. Direct competitor in the studio segment with enterprise-grade capabilities, competing with Gymdesk on the higher end of the SMB-to-mid-market customer spectrum.
- ClubReady: Club and gym management platform with billing, member engagement, and member acquisition tools. Direct competitor in the fitness and club management SaaS category.
- Kicksite: Martial-arts-focused gym management software with belt tracking, billing, and member management. Direct competitor specifically in Gymdesk's core martial-arts vertical and explicitly named in comparison pages.
- Momence: Modern studio and class-based fitness management platform with bookings, payments, and marketing. Direct competitor in the SMB fitness/studio category, named in Gymdesk's comparison pages.
- Hapana: Operations and member management platform for fitness studios and gyms with booking, billing, and lead management. Direct competitor in the SMB fitness SaaS category, named in Gymdesk's comparison pages.
Emerging players
- Wodify: CrossFit and functional fitness gym management platform with athlete tracking, class scheduling, and performance analytics. Competes with Gymdesk in the CrossFit and progression-tracking gym segment with comparable SMB-focused positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Gymdesk social profiles
Digital presenceGymdesk compliance and trust
Trust signalCompliance3 records
Gymdesk financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gymdesk leadership team
Management profileNumber of profiles
Profiles1 record
Gymdesk funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gymdesk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gymdesk
What does Gymdesk do?
Gymdesk is a cloud-based SaaS gym management platform that consolidates memberships, automated billing, attendance tracking, class booking, marketing automation, website building, point-of-sale, reporting, member mobile app, and facility access into a single integrated system for fitness businesses and martial arts schools. Every feature is included in a single subscription plan that scales with active member count, with no tiered add-ons, per-staff fees, or long-term contracts. The platform is sold on a month-to-month basis with a 30-day free trial and an integrated optional payment-processing service (Gymdesk Payments).
Is Gymdesk a public or private company?
Gymdesk is a private company. It is classified as venture growth investor backed and is currently operating.
When was Gymdesk founded?
Gymdesk was founded in 2016. It employs 1 to 10 people.
Where is Gymdesk based?
Gymdesk is headquartered in Austin, United States, in the North America region.
How does Gymdesk make money?
Two revenue lines are on record. Subscription SaaS are the primary driver. The others are payment Processing.
Who are Gymdesk's main competitors?
Direct peers on record are Mindbody, Zen Planner, PushPress, Glofox, Mariana Tek, ClubReady, Kicksite, Momence and Hapana. Wodify is listed as an emerging player.
Does Gymdesk have an API?
No public API is recorded for Gymdesk.
What industry is Gymdesk in?
Gymdesk's product category is Gym Management Software. Its primary akta.pro industry code is HSADAAAA, General Personal Training (In-Person & Virtual). Its NAICS code is 713940 and its SIC code is 3949.