What COSH does

COSH! (legal entity: CoCreate Good Life BV) is a sustainable-fashion data and discovery platform founded in 2018 in Ghent, Belgium, by Niki de Schryver, a fashion transparency veteran previously with Honest By. The company operates a B2B2C platform that scores fashion brands and retailers on a proprietary COSH! Brand Index across 7 sustainability dimensions (People/Ethics, Planet/Ecological, Circularity, Supply Chain, Animal Welfare, Slow Fashion, Transparency), with each brand assessed against 250+ data points and cross-checked against third-party sources such as Open Supply Hub, Fair Wear Foundation, and Clean Clothes Campaign reports. Supporting products include the COSH! Digital Wardrobe mobile app (hosted on European servers), an in-development COSH! Store Index for rating retail stores, an online magazine, and Green Fashion Tours across Belgium, the Netherlands, and Germany.

The platform serves three primary customer groups: conscious consumers seeking vetted sustainable fashion alternatives; sustainable-fashion retailers and brands who join as members to access brand screenings, DPP tools, a Green Claims Checker, and visibility to a curated audience; and cities and municipalities (Amsterdam, Antwerp, Rotterdam, Düsseldorf, Berlin, Visit Berlin, and others) that partner to promote sustainable local shopping. COSH! monetises primarily through recurring retailer memberships, an 8% commission on a digital Conscious Shopping Gift Card issued via Unigift BV, and one-time tour fees (from €352 ex. VAT per customised 2.5-hour tour). Geographic footprint spans Belgium, the Netherlands, Germany, Spain (entered via the October 2022 merger with Barcelona-based Ethical Time), and Croatia, with a network of over 1,000 entrepreneurs and 900+ analysed brands.

Growth has been funded through a mix of accelerator support (Digicirc, Social Tides, Start it Accelerate, Fashion for Change, S4 Fashion, imec istart), grants (VLAIO, EU funding, Worth Partnership, Vlaanderen Circulair), and a disclosed 2023 funding round of approximately $538,034. COSH! has pursued a roll-up strategy, acquiring Fairify (June 2022), merging with Ethical Time (October 2022), acquiring Green Fashion Tours (February 2023), and acquiring The Acquired (November 2025). Revenue is not publicly disclosed, and the company remains privately held with no identified institutional venture capital or private equity investors.

Name

COSH

Legal name

CoCreate Good Life BV

Website

https://cosh.eco

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

COSH! is a Belgium-based sustainable-fashion data platform that rates 900+ brands across 7 sustainability dimensions and connects conscious consumers with vetted retailers. Founded in 2018, it monetises through retailer memberships, gift-card commissions, and guided fashion tours across Benelux, Germany, Spain, and Croatia.

Ownership category

akta.pro rank

Product category

Sustainable Fashion Technology

akta.pro primary industry

Fashion & Accessories C2C Resale (CRAFAKAB)

Keywords

• Sustainable fashion platform
• Brand transparency rating
• Fashion discovery platform
• Sustainability scoring
• Ethical fashion guide

Headquarters

HQ city

Ghent

HQ country

Belgium

HQ region

Europe

Offices15 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Retailer Membership: Retailers join COSH! through a membership that includes annual brand screening. Depending on subscription level, retailers can annually request one or two brands for analysis. Members receive a dashboard, DPPs, Green Claims Checker, and tracker of marketing efforts.
2. Conscious Shopping Gift Card: COSH! launched a digital gift card system in collaboration with Unigift BV. Retailers accept the gift card and pay an 8% commission (excluding VAT) on issued gift vouchers. The proceeds of unused gift vouchers are divided 50/50 between COSH! and Unigift.
3. Green Fashion Tours: COSH! offers guided sustainable fashion city tours. Customised tours start from €352 (ex. VAT) for a 2.5-hour experience. Small groups of 2 to 6 people pay €95 per hour (ex. VAT).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

COSH! operates a fashion discovery and brand transparency platform that rates fashion brands and retailers against sustainability criteria across 7 measurable dimensions (People/Ethics, Planet/Ecological, Circularity, Supply Chain, Animal Welfare, Slow Fashion, Transparency). The platform connects conscious consumers with local sustainable retailers via website, mobile app, Green Fashion Tours, and a digital gift card system, while charging retailers a membership for brand screening, dashboard access, and visibility.

Product overview

COSH! operates as a fashion discovery and brand transparency platform with a modular product architecture. The core offering consists of the COSH! Platform paired with the COSH! Brand Index, a multi-dimensional scoring system that evaluates fashion brands across 7 sustainability dimensions (People/Ethics, Planet/Ecological, Circularity, Supply Chain, Animal Welfare, Slow Fashion, and Transparency). Supporting modules include the COSH! Digital Wardrobe App for consumer wardrobe management, Green Fashion Tours for experiential discovery, the Conscious Shopping Gift Card (powered by Unigift integration) for retail incentives, COSH! Magazine for consumer education, and DPP tools for retailer compliance. The COSH! Store Index is under development to extend ratings to retail store practices. The platform operates primarily in Belgium, the Netherlands, Germany, Spain, and Croatia, covering over 1,000 entrepreneurs and 900+ screened brands.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• The COSH! Gift Card introduces new customers to member shops and promotes local shopping at physical stores.
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Ethical TimecoreStrategic or Co-development Partner · 1 October 2022COSH! merged with Ethical Time, a platform founded in Barcelona in 2017 that verifies sustainable clothing brands. The merger, completed in October 2022, expanded COSH!'s presence into the Spanish market and aims to promote sustainable fashion practices globally while making them accessible locally, especially for Spanish tourists and shops.
• Unigift BVcoreTechnology or IntegrationCOSH! collaborates with Unigift, an experienced publisher of gift vouchers, for the Conscious Shopping Gift Card. Unigift provides the technical platform and support for the digital gift card system. Users familiar with Ghent, Bruges, or Antwerp Gift Vouchers will recognize the system.
• DigicircminorOthersCOSH! has been supported by Digicirc accelerator.
• Social TidesminorOthersCOSH! has been supported by Social Tides accelerator.
• Start it AccelerateminorOthersCOSH! has been supported by Start it Accelerate accelerator.
• Fashion for ChangeminorOthersCOSH! has been supported by Fashion for Change accelerator.
• S4 FashionminorOthersCOSH! has been supported by S4 Fashion accelerator.
• imec istartminorOthersCOSH! has been supported by imec istart accelerator.
• Vlaanderen CirculairminorOthersCOSH! has been supported by Vlaanderen Circulair.
• Worth PartnershipminorOthersCOSH! has been supported by Worth Partnership.
• VLAIOminorOthersCOSH! has been supported by VLAIO (Flanders Innovation & Entrepreneurship).
• FU TOURISMminorOthersCOSH! has been supported by FU TOURISM.
• European UnionminorOthersCOSH! has received EU funding support.
• City of AmsterdamcoreStrategic or Co-development PartnerAmsterdam is an active city partner with COSH!, promoting sustainable shopping within the municipality.
• City of AntwerpcoreStrategic or Co-development PartnerAntwerp is an active city partner with COSH!, promoting sustainable shopping within the municipality.
• City of RotterdamcoreStrategic or Co-development PartnerRotterdam is an active city partner with COSH!, promoting sustainable shopping within the municipality.
• City of DüsseldorfcoreStrategic or Co-development PartnerDüsseldorf is an active city partner with COSH!, promoting sustainable shopping within the municipality.
• Visit BerlincoreStrategic or Co-development PartnerVisit Berlin is an active city partner with COSH!, promoting sustainable shopping within the municipality.
• Province of Flemish BrabantminorOthersCOSH! worked with the province of Flemish Brabant on the Smart Region Project.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Good On You: Australian-headquartered sustainable fashion brand rating app and directory. Closest direct competitor to COSH!: same brand-rating model across ethical, environmental, and labor dimensions, with comparable consumer discovery UX.
• Project Cece: Netherlands-based sustainable fashion search engine and marketplace aggregator. Overlaps directly with COSH!'s directory and brand-filter proposition across Benelux, with similar target audience of conscious consumers.
• Renoon: Aggregates sustainable and circular fashion from partner retailers into a single search/discovery experience. Closely comparable marketplace-style curation model to COSH!'s retailer directory.
• DoneGood: US-based sustainable shopping browser extension and directory surfacing ethical brands across categories. Same B2B2C model (retailers + consumers) and brand rating methodology as COSH!, but US-focused.
• Rank a Brand: Dutch-headquartered brand sustainability rating platform covering fashion and other consumer categories. Historic direct peer to COSH!, also operating in the Benelux market with overlapping retailer targets.
• Eco-Stylist: US-based sustainable fashion editorial site with curated brand directory and shopping recommendations. Comparable brand-rating and discovery proposition, though more editorial-led than COSH!'s index methodology.

Broad incumbents

• Yuka: France-based consumer product scanner rating food, cosmetics, and fashion items on health and environmental criteria. Broader scope than COSH! but overlapping methodology and consumer-app-driven discovery model.
• Vestiaire Collective: Global luxury resale marketplace with authentication services and a "conscious" curation tier. Not a direct competitor but operates in the sustainable/premium fashion trust-and-verification space at much larger scale.

Others

• Sustainable Apparel Coalition: Industry coalition behind the Higg Index, a widely-used sustainability assessment framework for apparel. Adjacent enabling organization whose tools overlap with COSH!'s methodology and whose data feeds into the platform.
• Open Supply Hub: Open-source supply chain facility data platform. Already integrated into COSH!'s Brand Index algorithm as a cross-check data source for supply chain claims; a data-layer peer rather than commercial competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/cosh.be
• LinkedInlinkedin.com/company/cosh-eco

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COSH