Urgent Care for Children

What Urgent Care for Children does

Urgent Care for Children is a physician-founded, pediatric-only urgent care network headquartered in Birmingham, Alabama and operating 7-8 clinics across the state plus a telehealth portal, serving families with children ages 0-21 for non-life-threatening illnesses and injuries. Founded in 2017 by a group of physicians who also happen to be parents, the company was built around an after-hours, weekend, and 365-day-a-year care model positioned as an affordable, lower-wait alternative to emergency rooms when primary pediatricians are unavailable. The clinical model is differentiated by pediatric-trained providers (pediatricians and pediatric nurse practitioners rather than general urgent care staff), adherence to the American Academy of Pediatrics Medical Home Model, and integration of on-site X-ray (with board-certified radiologist reads), COLA-accredited laboratory services, and an in-house CareOne Pharmacy at every location.

The company operates a direct-to-consumer model: patients can walk in, schedule through Solv Health's online platform, or access care via a telehealth portal launched in 2020 (the first pediatric telehealth offering in Alabama). Revenue is primarily fee-for-service from insured visits (including Medicaid), supplemented by a $150 flat-rate self-pay option for uninsured or out-of-state patients, $95-$120 COVID testing, and $35 sports/camp physicals. Other notable service differentiators include a sensory-inclusive certification (the first in U.S. pediatric urgent care) in partnership with KultureCity, and condition-specific care pathways spanning asthma, allergies, ear infections, fractures, lacerations, and minor burns.

In 2025, UC4C became part of the Zarminali Pediatrics family, with Founder and CEO Dr. Allury Arora Lal serving as State Director, Alabama, indicating a strategic integration into a larger pediatric platform. Marketing is multi-channel but digital-led: content/blog, social media (Facebook, Instagram, LinkedIn), email newsletters, SEO, and Solv Health online scheduling, with a public-reported base of 10,000+ parents served in the Southeast and positioning as the second-largest pediatric urgent care operator in the United States.

Name

Urgent Care for Children

Legal name

Urgent Care for Children

Website

https://childrensurgent.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Urgent Care for Children is a physician-founded pediatric urgent care network operating 7-8 clinics across Alabama plus a telehealth portal, serving families with children ages 0-21 with after-hours, walk-in care as an alternative to emergency rooms.

Ownership category

akta.pro rank

Product category

Pediatric Urgent Care Services

NAICS

Offices of Physicians (6211), Freestanding Ambulatory Surgical and Emergency Centers (621493)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Pediatric Urgent Care Centers (HLAFADAF)

akta.pro secondary industry

Pediatric Urgent Care Telehealth Platforms (HLALAJAE)

Keywords

• Pediatric urgent care
• Walk-in medical clinics
• Pediatric telehealth services
• On-site diagnostic imaging
• After-hours pediatric care

Headquarters

HQ city

Birmingham

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Insurance-Based Patient Visits: Fee-for-service revenue from insured patients. UC4C accepts most major insurances including Medicaid for patient visits covering non-emergency illnesses and injuries.
2. Self-Pay Patients: Flat rate of $150 for uninsured patients or those without coverage for out-of-state visits, including X-rays, rapid testing (Strep, RSV, COVID-19, Flu, Mono, STI, Pregnancy), and suturing/wound care.
3. COVID-19 Testing Services: PCR and rapid-antigen COVID-19 testing at $95 flat rate for asymptomatic patients without exposure (travel, camp, school documentation), $120 for combined rapid-antigen and PCR testing.
4. Sports and Camp Physicals: Physical examinations required for sports team or school participation, priced at $35 per exam.
5. Telehealth Visits: Virtual care visits through telemedicine portal for after-hours pediatric consultations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Urgent Care for Children operates walk-in pediatric urgent care clinics providing after-hours and weekend medical care for children ages 0-21 with non-life-threatening illnesses and injuries. Each location offers on-site X-ray, COLA-accredited laboratory testing, in-house pharmacy (CareOne), and telehealth visits as a one-stop alternative to emergency rooms. The company operates 7-8 clinics across Alabama and was founded in 2017 by a group of physicians who are also parents.

Product overview

Urgent Care for Children operates as a physician-founded pediatric urgent care network offering walk-in and after-hours care across Alabama. The core offering is pediatric urgent care services (for non-life-threatening conditions in patients ages 0-21), supplemented by integrated on-site diagnostic and treatment modules including Laboratory Services, X-Ray Services, and CareOne In-House Pharmacy. Additional specialized services include Telehealth/Telemedicine, Sensory-Inclusive Services, Sports & Camp Physicals, COVID-19 Testing, and condition-specific treatment services for burns, rashes, ear infections, respiratory illnesses, fractures, lacerations, and asthma/allergies. The company operates 7 physical clinic locations in Alabama (Daphne, Hoover, Huntsville, Madison, Mobile, Trussville, Tuscaloosa) plus a telemedicine portal, positioning itself as a one-stop-shop for pediatric urgent care needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Pediatric Urgent Care Services Walk-in and after-hours pediatric urgent care for non-life-threatening illnesses and injuries in children from newborn to age 21, including diagnosis, treatment, and on-site pharmacy dispensing.
• Telehealth / Telemedicine Virtual pediatric urgent care visits via call center and telehealth platform enabling remote consultations with pediatric providers for children ages 0-21.
• Laboratory Services On-site express laboratory testing including Rapid Strep, Rapid Flu, Rapid Mono, Rapid COVID-19, and Urinalysis with results available within minutes; COLA accredited.
• X-Ray Services On-site diagnostic X-ray imaging for fractures, dislocations, and foreign body detection with final reads by board-certified radiologists; includes soft casts and splints.
• CareOne Pharmacy (In-House Pharmacy) On-site pharmacy offering affordable prescriptions at clinic locations, eliminating additional stops so families leave with medications in hand.
• Sensory-Inclusive Pediatric Urgent Care Sensory-friendly pediatric urgent care in partnership with KultureCity, providing sensory bags with fidget tools and noise-canceling headphones, quiet areas, and mobile sensory stations for children with autism, PTSD, and anxiety.
• Sports & Camp Physicals Pre-participation physical examinations for sports teams and summer camps, including medical history review and physical exam at $35 per exam.
• COVID-19 Testing Rapid-antigen and PCR COVID-19 testing for patients ages zero to 21 at all UC4C locations, also offering antibody testing; flat rates of $95-$120 for asymptomatic patients without exposure.
• Fracture, Sprain & Strain Treatment Orthopedic injury care including on-site X-ray diagnosis, soft casts, and splints for treatment of fractures, sprains, and strains, including personalized recovery plans.
• Laceration Care / Stitches Wound care and suturing services for minor cuts, wounds, and lacerations including skin glue and adhesive strips, with wound care instructions and antibiotics when needed.

Quantifiable outcome

• 10,000+ parents served in the Southeast region
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

14 partnerships are on record, tiered core and minor.

• KultureCitycoreStrategic or Co-development PartnerPartnership to make all clinics sensory-inclusive. KultureCity provides sensory bags, quiet areas, and mobile sensory stations. UC4C team receives annual training and is equipped with tools and resources to provide compassionate, inclusive care for children with sensory needs including autism spectrum disorder, PTSD, and anxiety.
• CareOne PharmacycoreTechnology or IntegrationIn-house pharmacy partnership offering affordable prescriptions at every UC4C location. CareOne Pharmacy provides convenience for families by eliminating additional stops, no waiting for prescription fills, and competitive pricing on all prescriptions.
• Solv HealthcoreChannel Partner/ Reseller/ DistributorOnline scheduling platform partnership allowing patients to 'Save Your Spot in Line' and book appointments ahead of time at any UC4C location.
• Zarminali PediatricscoreStrategic or Co-development PartnerUC4C is now part of the Zarminali Pediatrics family. Dr. Allury Lal serves as State Director, Alabama for Zarminali Pediatrics.
• American Academy of PediatricscoreStrategic or Co-development PartnerUC4C follows the American Academy of Pediatrics Medical Home Model and aims to bridge the gap when patients are unable to see their pediatrician. Business built on building strong partnerships with local pediatricians.
• UAB School of NursingminorStrategic or Co-development PartnerSchool partnership for student externship and clinical rotation opportunities at UC4C clinics.
• Lawson State Community CollegeminorStrategic or Co-development PartnerSchool partnership for medical assistant externship opportunities.
• Herzing UniversityminorStrategic or Co-development PartnerSchool partnership for medical assistant externship opportunities.
• University of MobileminorStrategic or Co-development PartnerSchool partnership for medical assistant externship opportunities.
• Alabama College of Academic MedicineminorStrategic or Co-development PartnerSchool partnership for clinical rotation opportunities.
• University of South AlabamaminorStrategic or Co-development PartnerSchool partnership for medical assistant externship opportunities.
• Jes Health ServicesminorStrategic or Co-development PartnerSchool partnership for clinical training opportunities.
• Drake State Technical CollegeminorStrategic or Co-development PartnerSchool partnership for medical assistant externship opportunities.
• University of HuntsvilleminorStrategic or Co-development PartnerSchool partnership for medical assistant externship opportunities.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• PM Pediatrics: The largest pediatric-only urgent care chain in the U.S., operating across multiple states. Most direct competitor to UC4C given identical pediatric-specialist model, walk-in/after-hours positioning, and integrated on-site services.
• Blueberry Pediatrics: Pediatric telehealth platform offering on-demand virtual pediatric care. Direct peer in the telehealth channel where UC4C also operates; comparable target customer (parents of children 0–21) and pediatric-only positioning.

Broad incumbents

• American Family Care: Large multi-state urgent care chain headquartered in Birmingham, Alabama — overlapping geography with UC4C. While not pediatric-specialized, AFC competes for the same walk-in patient demand and has deeper capital resources and brand awareness in UC4C's home market.
• GoHealth Urgent Care: Large urgent-care network joint-ventured with health systems. Competes for the same after-hours/non-emergency patient demand, though without pediatric specialization. Represents a structural competitor for payer contracts.
• NextCare Urgent Care: Multi-state urgent care operator with strong presence across the Southern U.S. Overlaps with UC4C's walk-in, extended-hours value proposition though without the pediatric focus or sensory-inclusive capabilities.
• Children's Healthcare of Atlanta: Pediatric health system with after-hours and urgent care services in the broader Southeast. Comparable pediatric-specialty positioning, though anchored in a different state — relevant strategic reference point for multi-state expansion.
• CareSpot Urgent Care (now AdventHealth Centra Care): Multi-state urgent care operator (now under AdventHealth as Centra Care in Florida). Comparable walk-in urgent care footprint and operational model; relevant peer for assessing scale and unit economics in pediatric-inclusive urgent care chains.

Emerging players

• DispatchHealth: In-home urgent care provider that includes pediatric services in select markets. Adjacent business model (urgent care delivered outside traditional settings) and an emerging alternative channel for the same parent customer base.

Others

• Solv Health: Online scheduling and patient acquisition platform used by UC4C. Listed as a peer given its role as a channel partner / scheduling infrastructure layer in the pediatric urgent care stack and overlap with similar consumer-booking plays across urgent care.

Regional players

• Memorial Hermann Urgent Care: Houston-area health system-affiliated urgent care network with pediatric services. Comparable multi-site urgent care operations with system integration, but regional to Texas — illustrates the health-system-affiliated urgent care model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/childrensurgent
• LinkedInlinkedin.com/company/urgent-care-for-children
• Instagraminstagram.com/urgentcareforchildren

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urgent Care for Children