NoiseAware
NoiseAware provides privacy-safe hardware sensors and a cloud dashboard that monitor decibel levels and occupancy at short-term rental properties, enabling automated guest messaging and noise resolution for property managers, hosts, and municipal STR programs.
- Company typePrivate
- Founded2014
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What NoiseAware does
NoiseAware is a Dallas-based privacy-safe noise and occupancy monitoring company serving the short-term and vacation rental (STR) industry. Founded in 2014/2015, the company designs and sells proprietary hardware sensors (an indoor unit covering roughly 400 square feet and a weatherproof outdoor unit) that measure decibel levels and duration without recording speech or identifying specific sounds. Sensor data flows into a cloud-based dashboard that issues real-time alerts, exposes historical data, and—via the AutoResolve add-on—automatically texts guests when thresholds are exceeded, resolving roughly 90% of noise events within 30 minutes without host intervention. The Noise Risk Score (NRS) algorithm and the newer CrowdControl occupancy-detection module extend the platform beyond raw decibel readings to context-aware event detection.
The company monetizes through a bundled hardware-plus-annual-subscription model priced around $299 per property for indoor + outdoor sensors with one year of service, with optional paid installation outsourced to partner HelloTech and an affiliate referral program. Its go-to-market is hybrid: a self-serve e-commerce cart targets individual hosts, while a demo-driven enterprise sales motion targets property managers running portfolios of 10+ properties (the threshold for AutoResolve). Distribution is augmented by channel partnerships with property management software platforms (Operto, Breezeway, Futurestay), an integration with guest-vetting provider Autohost, and public-sector partnerships—most prominently a permit-fee credit program with the City of Big Bear Lake co-promoted with Vrbo, and a pilot with the City of La Quinta. Customer segments span SMB individual hosts, mid-market property managers, enterprise operators such as European manager ALTIDO (1,300+ properties across five countries), and city/county governments seeking enforcement tools for STR ordinances.
The company has raised approximately $8.15 million in disclosed funding (an $8 million round in April 2021 led by S3 Ventures and Thayer Investment Partners, plus a $150,000 tranche in August 2024 from New Mexico Vintage Fund) and operates with 11–50 employees out of its 3106 Commerce Street headquarters. Operations span the United States and select European markets (UK, Italy, Portugal), with a stated footprint of being "chosen by more U.S. cities than any other product" for neighborhood noise protection. The legal entity, NoiseAware, Inc., is incorporated in Delaware.
NoiseAware firmographics
Firmographics- Name
- NoiseAware
- Legal name
- NoiseAware, Inc.
- Website
- https://noiseaware.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NoiseAware provides privacy-safe hardware sensors and a cloud dashboard that monitor decibel levels and occupancy at short-term rental properties, enabling automated guest messaging and noise resolution for property managers, hosts, and municipal STR programs.
- Ownership category
- akta.pro rank
NoiseAware industry classification
Industry- Product category
- Vacation rental noise monitoring
- NAICS
- Security Systems Services (56162)
- SIC
- Auto Controls For Regulating Residential & Comml Environments (3822)
- akta.pro primary industry
- Noise & Vibration Monitoring (Environmental/Community/Construction) (EUAHACAG)
Keywords
Where NoiseAware is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
NoiseAware business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Hardware + Software Subscription: NoiseAware sells noise monitoring hardware (indoor and outdoor sensors) bundled with annual software subscription services. The hardware is purchased upfront while the subscription renews annually. For paid versions, the default term is one year. Trial features are provided free of charge for evaluation purposes.
- Installation Services: Optional professional installation services outsourced to third-party contractors (HelloTech). Installation fees are due at time of order. Each indoor device with arranged installation carries a one-year warranty against hardware or installation defects.
- Affiliate Referrals: Affiliate program where partners earn commissions for referring customers who purchase. Referred customers receive a discount while affiliates earn commissions on qualifying sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Indoor + Outdoor Sensor Package (Big Bear Lake Program) |
| Subscription | Annual | Standard Annual Subscription |
| Subscription | Annual | AutoResolve Feature |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
NoiseAware product offering
Product offeringCore offering
NoiseAware sells privacy-safe indoor and outdoor noise monitoring sensors bundled with a cloud-based subscription dashboard that alerts property managers and hosts to excessive noise events in real time. The platform layers on proprietary features including the Noise Risk Score baseline algorithm, AutoResolve automated guest messaging, CrowdControl occupancy detection, and a developer API, with optional professional installation outsourced to third-party technicians.
Product overview
NoiseAware is a unified privacy-safe noise and occupancy monitoring platform for short-term and vacation rentals. The core platform consists of indoor and outdoor hardware sensors connected to a do-it-all dashboard, with add-on modules including AutoResolve (automated guest messaging) and CrowdControl (occupancy detection). The platform measures decibel levels and duration, using a proprietary Noise Risk Score algorithm to identify problematic sounds while remaining 100% privacy-safe by not recording dialogue. AutoResolve automates guest communication when noise thresholds are exceeded, resolving 90% of issues without host intervention.
Differentiator
Problem solved
Functional benefit
Products and services
- NoiseAware Noise Monitoring System
- Professional Installation Services
- NoiseAware API
Quantifiable outcome
- Reduces house parties by 80%
- +8 more outcomes
Companies that use NoiseAware
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles3 records
NoiseAware technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability3 records
Feature5 records
NoiseAware partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, flagship and minor.
- Operto Guest TechnologiescoreStrategic partnership with leading property automation software provider. Operto Guest app integrates with NoiseAware dashboard for combined access control, guest messaging, and noise monitoring. Joint holiday promotions include tree-planting initiative (one tree per demo, one per door activated). Integration allows single dashboard access without multiple logins.
- VrboflagshipFlagship partnership with Vrbo on Big Bear Lake permit fee credit program. Joint incentive program where NoiseAware purchase qualifies property owners for $150 credit toward $550 vacation rental license fee. Demonstrates Vrbo's endorsement of NoiseAware as preferred noise monitoring solution.
- BreezewaycoreOperations platform partnership bringing noise measurement into Breezeway's property services and compliance dashboard. Joint marketing to property managers seeking integrated operational tools.
- City of Big Bear LakeflagshipCity partnership on permit fee credit program for vacation rental operators. Property owners purchasing NoiseAware receive 50% off ($149.50) plus $150 credit toward license fees. Part of broader effort to address neighborhood noise complaints while supporting responsible STR operations.
- City of La QuintaflagshipPilot program partnership with City of La Quinta to address vacation rental noise complaints. 25 properties participated in 90-day pilot demonstrating 70% of noise events resolved in under 10 minutes. Program led to Phase II development for permit and enforcement integration.
- FuturestaycorePartnership with vacation rental booking platform enabling channel management, automated guest communications, and payment processing alongside NoiseAware's noise monitoring. Case study customer Cedar Creek Lake Getaways uses both platforms together.
- National League of CitiesminorPublic-private partnership initiative with National League of Cities supporting responsible vacation rental practices. Collaboration on best practices for STR regulation and community relations.
- HelloTechminorInstallation services partner for professional device setup. HelloTech provides qualified third-party contractors who perform background checks, routing service requests, and first-level customer support. Standard installation target of 3 weeks from order.
- VintoryminorVacation rental acquisition sales and marketing platform partnership. Vintory helps property managers with growth planning and customer acquisition cost analysis.
- National League of Cities / Vrbo / Big Bear LakeflagshipMulti-stakeholder public-private partnership referenced in HOA materials. Vrbo and NoiseAware partnered with National League of Cities and Big Bear Lake to incentivize good renting practices and support vacation rental freedoms while protecting communities.
Scale indicators13 records
NoiseAware competitors and assessment
Company assessmentBroad incumbents
- Ring (Amazon): Ring, owned by Amazon, offers a broad smart-home security and monitoring portfolio that could be extended into STR noise and occupancy monitoring. As a deep-pocketed incumbent with installed camera and doorbell hardware, Ring represents a credible long-tail competitive threat to NoiseAware's niche.
- ADT: ADT is a large incumbent provider of professionally monitored security systems for residential and commercial properties. Its 24/7 monitoring, alert, and response capabilities overlap with NoiseAware's monitoring-plus-alert offering for property managers and owners.
- Google Nest: Google Nest provides a broad suite of home sensors, cameras, and intelligent alerts that overlap conceptually with NoiseAware's noise and occupancy monitoring. As an incumbent with global distribution, Nest is the most likely Big Tech entrant into privacy-safe STR monitoring.
Others
- Breezeway: Breezeway is a property operations and experience platform for short-term rentals with a Core-tier integration partnership with NoiseAware. It competes for the same property manager budget across operations, cleaning, and now increasingly guest-experience and monitoring features.
- Operto Guest Technologies: Operto is a Flagship integration partner and leading property automation platform for vacation rentals. Although not a direct noise-monitoring competitor, Operto bundles access control, smart locks, and guest experience tooling that competes for the same property manager wallet and increasingly overlaps with smart-home monitoring use cases.
- Futurestay: Futurestay is a vacation rental channel management and direct booking platform that integrates NoiseAware into its property manager dashboard. While not a noise-monitoring competitor, it is an adjacent SaaS in the same customer segment.
Direct peers
- Roomonitor: Roomonitor provides noise monitoring devices specifically designed for vacation rentals, with decibel sensors and alert dashboards comparable to NoiseAware's indoor/outdoor sensors. It targets the same STR property manager and host segments.
- Minut: Minut is the most direct competitor to NoiseAware, offering a privacy-safe smart home sensor that monitors noise, occupancy, temperature, and humidity for short-term rentals and multi-family housing globally. The two companies compete head-to-head for the same property manager and host customer base.
Emerging players
- Noise S.T.O.P. Noise S.T.O.P. and similar niche vendors sell noise monitoring sensors and alert systems used in hospitality, residential, and community settings, providing an alternative procurement path for property managers evaluating NoiseAware-style solutions.
- Party Squasher: Party Squasher focuses specifically on party-prevention noise monitoring for short-term rentals, with similar decibel-threshold and SMS-alert functionality to NoiseAware's AutoResolve feature.
Market position
Strengths5 records
Weaknesses5 records
Key risks6 records
Key highlights7 records
Customer concentration
NoiseAware social profiles
Digital presenceNoiseAware compliance and trust
Trust signalCompliance1 record
NoiseAware financial estimates
Financial estimateRevenue estimate
Valuation estimate
NoiseAware leadership team
Management profileNumber of profiles
Profiles2 records
NoiseAware funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NoiseAware M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NoiseAware
What does NoiseAware do?
NoiseAware sells privacy-safe indoor and outdoor noise monitoring sensors bundled with a cloud-based subscription dashboard that alerts property managers and hosts to excessive noise events in real time. The platform layers on proprietary features including the Noise Risk Score baseline algorithm, AutoResolve automated guest messaging, CrowdControl occupancy detection, and a developer API, with optional professional installation outsourced to third-party technicians.
Is NoiseAware a public or private company?
NoiseAware is a private company. It is classified as venture growth investor backed and is currently operating.
When was NoiseAware founded?
NoiseAware was founded in 2014. It employs 11 to 50 people.
Where is NoiseAware based?
NoiseAware is headquartered in Dallas, United States, in the North America region.
How does NoiseAware make money?
Three revenue lines are on record. Hardware + Software Subscription is the primary driver. The others are installation Services and affiliate Referrals.
Who are NoiseAware's main competitors?
Broad incumbents on record are Ring (Amazon), ADT and Google Nest. Others are Breezeway, Operto Guest Technologies and Futurestay. Direct peers are Roomonitor and Minut. Emerging players are Noise S.T.O.P. and Party Squasher.
Does NoiseAware have an API?
Yes. NoiseAware provides an API for developers to access noise monitoring data and functionality. The API documentation is available at noiseaware.readme.io/reference/noiseaware-api-v11. Developer documentation is at noiseaware.readme.io/reference/noiseaware-api-v11.
What industry is NoiseAware in?
NoiseAware's product category is Vacation rental noise monitoring. Its primary akta.pro industry code is EUAHACAG, Noise & Vibration Monitoring (Environmental/Community/Construction). Its NAICS code is 56162 and its SIC code is 3822.